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8/7/2019 SWOT Analysis USMA Umesh http://slidepdf.com/reader/full/swot-analysis-usma-umesh 1/4 Umesh Kumar Gupta +919528033880 SWOT Analysis Strengths: I. Renowned as the worlds premier leader development institution. II. West Point as the Best Public College or University in America for undergraduate education.  III.  West Point accomplishes its mission by developing cadets intellectually, physically, militarily, ethically, spiritually, and socially. IV. The Academic Program consists of 26 core courses which establish the foundation for elective courses that permit cadets to explore in greater depth more than 40 majors. All cadets receive a Bachelor of Science degree, and are fully prepared to meet the intellectual requirements of a leader in today's Army.  V. The Physical Program at West Point includes both physical education classes and competitive athletics. Every cadet participates in an intercollegiate, club or intramural level sport each semester. This rigorous physical program contributes to mental and physical fitness. VI. More than 100 extracurricular activities are available, including hobby, sports and religious clubs. 

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8/7/2019 SWOT Analysis USMA Umesh

http://slidepdf.com/reader/full/swot-analysis-usma-umesh 1/4

Umesh Kumar Gupta

+919528033880

SWOT Analysis

Strengths:

I.  Renowned as the worlds premier leader development institution.

II.  West Point as the Best Public College or University in America for undergraduate education. 

III.  West Point accomplishes its mission by developing cadets intellectually, physically, militarily,

ethically, spiritually, and socially. 

IV.  The Academic Program consists of 26 core courses which establish the foundation for

elective courses that permit cadets to explore in greater depth more than 40 majors. All

cadets receive a Bachelor of Science degree, and are fully prepared to meet the intellectual

requirements of a leader in today's Army. 

V.  The Physical Program at West Point includes both physical education classes and

competitive athletics. Every cadet participates in an intercollegiate, club or intramural level

sport each semester. This rigorous physical program contributes to mental and physical

fitness. 

VI.  More than 100 extracurricular activities are available, including hobby, sports and religious

clubs. 

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VII.  TheMilitary Program begins on your first day atWest Point. 

VIII.  Ethical, Spiritual, and Social development occurs formally and informally throughout your 47

months as a cadet. These include formal instruction in the important values of the military

profession, voluntary religious programs, interaction with staff and faculty role models, and

a vigorous guest speaker program. Cadets also develop ethically by adhering to the Cadet

Honour Code, which states "A cadet will not lie, cheat, steal, or tolerate those who do." 

IX.  Admission is open to all young men and women, and is extremely competitive. You will be

evaluated on your academic, physical and leadership potential. Those candidates who are

fully qualified receive appointments to the Academy. 

X.  Four current graduates and two former faculty members of the United States Military

Academy are members of the 111th Congress. 

XI.  It combines academic, public policy, and military expertise to create a dynamic,

intellectual, and practical research approach to terrorism, counterterrorism,

weapons of mass destruction, and homeland security issues. 

XII.  In recognition of  the immediate need for providing cadets with a superior

education in terrorism and counterterrorism studies, USMA established the

Combating Terrorism Centre (CTC) at West Point within the Department of Social

Sciences. 

XIII.  Strong Customer Relationships. 

Weaknesses

I.  Promotion: People did not know their product and acceptance of it could mean

death in battle. 

II.  Sound tough. 

III.  Providing very low salary. 

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IV.  Lack of video clips, Pictures, and other information whatever those potential

applicants find. 

V.  No fund for media such as radio and television. 

VI.  West Point uses same font, size and colour for so many years. 

Opportunities

I.  The student body, or Corps of Cadets, numbers 4,400 and each year approximately 1000

cadets join the Long Gray Line as they graduate and are commissioned as a second

lieutenant in the U.S. Army. 

II.  U.S. News and World Report calling us the Best Public Liberal Arts College in the country. 

III.  Cadets spend their third and fourth summers serving in active Army units around the world;

attending advanced training courses such as airborne, air assault or northern warfare; or

training the first and second year cadets as members of the leadership cadre. 

IV.  Mentoring programs that provide members with support, and assist in career

progression and retention. 

V.  Providing female graduates a voice, through the society, in alumni affairs. 

Threats

I.  Lack of Sponsors withMoney to Cost-Share. 

II.  Competition from the other Military academy. 

III.  Threats of Terrorism: How Grave is the Danger? 

IV.  Now, in Iraq and Afghanistan, they're faced with Guerilla fighters, and they need

new skills. 

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V.  Cyber threats escalating worldwide. 

VI.  The art of war and the science of war are not coequal. 

VII.  Uncertainty arising from unknowns or a lack of information. 

VIII.  Ambiguity, the blurring or fog that makes distinguishing between fact and

impression about the situation and the enemy difficult. 

IX.  Friction, resulting from change, operational hazards, fatigue, and fears brought 

on by danger.