SWOT Analysis for job seekers

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

• Things you do well• Specific skills you

have developed• Positive personal

characteristics• Education, courses

and certificates• Contacts who can help

reach career goals• Other relevant

resources

• Things you have difficulty doing

• Skills deficiencies• Image factors like

gaps in resume, no references

• Personal limitations (e.g. social and sensory issues) – Things that need to be worked around

• Realistic job ideas• Chances created by

industry trends – labor shortages, technological development, regulatory changes

• External factors: jobs get obsolete, fierce competition

• Unrealistic expectations due to personal limitations (see weaknesses)

Negative

Internal factors

Externalfactors

Positive

StrengthsThings I Do Well• Abilities

Specific skills• Software apps• Certificates

Positive personal characteristics• Nice human traits

Education• Master of Something

S W

O T

S W

O T

Weaknesses

Skills & education deficiencies

• Needed qualifications

Personal limitations• Issues that need to be worked around, e.g. social

deficits and sensory sensitivities

Things I have difficulty doing• Work I’m not good at

Image issues• E.g. gaps in resume

S W

O T

Opportunities1. Make a list of options and evaluate them one by

one

Promising industry trends

• Work-generating trends in relevant field

S W

O T

Threats

Unrealistic expectations

• Benchmarking against unrealistic standards and persons with fewer limitations

• What can possibly go wrong

Weaknesses

SWOT Matrix

Opportunities

Threats

Strengths

S-O Strategies

• Build on combination of strenghts and opportunities

O-W Strategies

• Use opportunities to address weaknesses

S-T Strategies

• Address threats with strenghts

W-T Strategies

• Self-defence strategies

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