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SWEB122: Advocate SWEB122: Advocate Portal RoundtablePortal RoundtableNovember 7, 2008
Panelists and ParticipantsPanelists and ParticipantsDavid Bonebrake, LSNTAPLiz Keith, Pro Bono NetJeffrey Fortkamp, Ohio Legal
Assistance FoundationTory Messina, PBN New York
Program CoordinatorChris Moulton, Program Associate
at Legal Aid Association of California
Topics for TodayTopics for TodayOST Drupal Upgrade and
Advocate SitesOhio’s Advocate PortalPro Bono Net Platform HighlightsRoundtable Section
WHAT IS THE BIGGEST WHAT IS THE BIGGEST CHALLENGE YOU FACE CHALLENGE YOU FACE WITH YOUR ADVOCATE WITH YOUR ADVOCATE PORTAL?PORTAL?
Questions for the Group
WHAT IS YOUR WHAT IS YOUR ADVOCATE PORTAL’S ADVOCATE PORTAL’S GREATEST GREATEST STRENGTH?STRENGTH?
Questions for the Group
OST DRUPAL OST DRUPAL UPGRADEUPGRADE
Improving the Advocate Improving the Advocate PortalPortal
Reducing Participation Inequality
Creating a Robust Search Option
Improving Participation Improving Participation InequalityInequalityAddressing Participation
Inequality:◦http://www.useit.com/alertbox/partici
pation_inequality.htmlUser participation follows a 90-9-
1 Rule: ◦90% Lurkers◦9% Intermittent Contributors◦1% Heavy Contributors
Participation InequalityParticipation InequalityNielson’s Conclusion: You can’t. Ways to Improve participation
inequality:◦Make it easier to contribute◦Edit, don’t create◦Promote quality contributions
Tools to Increase Tools to Increase ParticipationParticipationRatings Widget
Tools to Increase Tools to Increase ParticipationParticipationWYSIWYG Editor (pronounced
“Whiz-ee-wig”)Allows site administrators to be
content editors
Creating a Robust Search Creating a Robust Search FunctionalityFunctionalityGrowing Popularity of Search:“Users can now expect to find a high-
performing, site-specific search engine on just about every content-rich website that is worth its salt. With a growing mass of web content from blogs, news sites, image and video archives, personal websites and more, internet users have an option to turn not only to the major search engines, but also to search engines on individual sites.”
-Pew Internet and American Life Project
Creating Robust Search Creating Robust Search FunctionalityFunctionalitySearch will now index both PDFs
and Word documentsMore sophisticated for weighing
relevancy of search resultsSearch filtering
Quick Pitch for Open Quick Pitch for Open SourceSource
Ohio Legal ServicesOhio Legal Services
Topics for TodayTopics for TodayOST Drupal Upgrade and
Advocate SitesOhio’s Advocate PortalPro Bono Net Platform Highlights
Roundtable Section
Pro Bono Net resdesignPro Bono Net resdesign
What have we learned from users and admins about what makes a strong advocate portal?◦All about the content◦Interface design and copy◦Data portability◦Cross-media content delivery◦Web services vs. web sites
Interface Design & CopyUsers are fickle! Need to get your
message across quickly.◦ Help users scan the text column
format more easily.◦ Clearly communicate the purpose.
Less text and a visual hierarchy help. ◦ Make it easy for users to problem
solve.◦ Use action-oriented navigation labels ◦ “Copy-writing is interface design” -
37 Signals
Data portabilityIdea that content is not locked
inside an HTML page; can be exposed through different channels◦Allows you to create multiple points
of access to internal content on your site;
◦Supports syndication of external content to your site.
Data widgets create multiple points of entry content and tools
Data portability
Data portabilityData
widgets create multiple points of entry content and tools
Links to skinned versions of the probono.net/NY Opportunities Guide and Training Calendar
RSS feed of upcoming trainings posted to the probono.net/NYCalendar
Featured organization from the probono.net/NY Opportunities Guide. Changes dynamically when page is refreshed.
Direct links to probono.net/NY Practice Areas
http://www.law.com/jsp/nylj/probono.jsp
Cross-media content Cross-media content deliverydeliveryDevelop a hybrid e-
communications strategy for delivering resources to advocates◦E-Newsletter
NYC Pro Bono Center (HTML) PlainText works well too
http://www.campaignmonitor.com/templates/ has both HTML and PlainText templates
◦Tip of the Month – short summary of new area of law your advocate will find useful.
Cross-media content Cross-media content deliverydeliveryWebinars
◦NYC Pro Bono Center Pro Bono In New York series
Podcasts◦IAN◦Pepper Hamilton
http://www.pepperpodcasts.com/Social media
◦Twitter, Facebook
Topics for TodayTopics for TodayOST Drupal Upgrade and
Advocate SitesOhio’s Advocate PortalPro Bono Net Platform HighlightsRoundtable Section
HOW ARE YOU HOW ARE YOU GETTING USER GETTING USER FEEDBACK? WHAT FEEDBACK? WHAT ARE YOU LEARNING?ARE YOU LEARNING?
WHAT STRATEGIES/ WHAT STRATEGIES/ SOURCES ARE YOU SOURCES ARE YOU USING FOR DOCUMENT USING FOR DOCUMENT CREATION?CREATION?
WHAT ARE POSSIBLE WHAT ARE POSSIBLE APPROACHES FOR APPROACHES FOR ADVOCATE ADVOCATE ENGAGEMENT?ENGAGEMENT?
HOW ARE/CAN ADVOCATE PORTALS HOW ARE/CAN ADVOCATE PORTALS
BE INCORPORATED INTO SERVICE BE INCORPORATED INTO SERVICE
DELIVERY, ESPECIALLY AS DELIVERY, ESPECIALLY AS
PROGRAMS EXPAND USE OF CASE PROGRAMS EXPAND USE OF CASE
MANAGEMENT SYSTEMS AND MANAGEMENT SYSTEMS AND
PROJECT MANAGEMENT PROJECT MANAGEMENT
APPLICATIONS LIKE SHAREPOINT APPLICATIONS LIKE SHAREPOINT
AND CENTRAL DESKTOP?AND CENTRAL DESKTOP?
Thank You!Thank You!Contacts
◦David Bonebrake – [email protected]◦Liz Keith – [email protected]
Please take a few minutes to fill out the training survey
