SVÄRTAN collection - IKEA...the final production is more industrial in nature. This has given each ... THE METAL TRAY TABLE IS EASY TO FOLD AWAY AND COMES WITH A PATTERN YOU’LL

SVÄRTAN COLLECTION – LIMITED EDITION

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SVÄRTAN collection LIMITED EDITION - SEPTEMBER 2016



WELCOME TO ANOTHER INDIA

This September 2016, IKEA is launching SVÄRTAN – a collection

which is the result of collaboration with Swedish textile designer

Martin Bergström and Indian fashion students. Using only black, white

and shades of grey, SVÄRTAN invites us to explore a side of India that goes

beyond the vivid colours usually associated with this striking country.

PATTERNS INSPIRED FROM URBAN LANDSCAPES

Consisting of textiles, paper items, glassware, ceramics and metal

objects, inspiration for SVÄRTAN has been drawn from inner-city

environments of India. The collection is full of subtle textures and

abstract patterns taken from objects that are usually overlooked,

encouraging us to see beauty in the seemingly mundane.

“My idea was to create a modern interpretation of India and its

heritage, a country with designs that are perceived in the West as

colourful, golden and shiny,” says Martin Bergström.

“SVÄRTAN is a limited edition collection, so if you fall in love with an item - don’t wait too long.”Karin Gustavsson Creative Leader, IKEA

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ALWAYS A TOUCH OF THE HUMAN HAND

The entire SVÄRTAN collection has been produced in India and uses

many traditional techniques together with natural materials, while

the final production is more industrial in nature. This has given each

item a handmade look that pairs well with its design.

With so many different materials and objects in play, it is the

black, grey and white designs that keep the collection together;

where patterns are woven, printed or appear as textures.

“WHEN I CAME TO INDIA, I SAW THEAMAZING PATINA OF SURFACES, TEXTURESOF THE WALLS, PATTERNS CREATED BY THEMONSOON RAINS” Martin Bergström

IKEA IN COLLABORATION WITH MARTIN BERGSTRÖM

Swedish fashion and textile designer Martin Bergström

has been working in the fields of fashion, art and design

for over a decade. Known for his bold and avant-garde

designs, he uses everything from ink stains to forgotten

handicraft techniques to bring his ideas to life.

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IKEA LOOKS TO THE DESIGN FUTURE OF INDIA

To create an image of what contemporary India looks like,

25 students from NIFT (National Institute of Fashion Technology) in

New Delhi were invited to a workshop with Martin Bergström. The

students used inspiration coming from unexpected places; patterns in

surfaces and distressed walls, from dangling cables hanging over the

streets, and then made imprints or drawings of them. The goal was to

strike a balance between the organic and the abstract, to find poetry in

things that some people may overlook.

“WE MADE OVER 2000DRAWINGS IN THEWORKSHOP, WHILE INTHE FINAL COLLECTIONTHERE ARE AROUND 15 PATTERNS.”Martin Bergström

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MEET THE COLLECTION

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“WHEN I CAME TO INDIA, THE FIRST THING I NOTICED WAS THE LIGHT. BUT THEN I STARTED SEEING OTHER THINGS. I SAW THE BEAUTY BEYOND THE OBVIOUS: THE AMAZING PATINA OF SURFACES, THE TEXTURES OF WALLS, PATTERNS CREATED BY THE MONSOON RAINS.” - MARTIN BERGSTRÖM

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WITH THEIR ANGULAR, SLIGHTLY UNPREDICTABLE LOOK, THESE MOUTH-BLOWN GLASSWARE PIECES ARE A GOOD EXAMPLE OF BERGSTRÖM’S PERFECTLY IMPERFECT DESIGNS.

SVÄRTAN decorative bottles. H35cm RM39.90/ea 703.326.33 H45cm RM65/ea 503.326.34 H28cm RM25.90/ea 903.326.32

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SVÄRTAN tray table RM199 203.326.40

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SVÄRTAN tray table RM199 203.326.40

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THE METAL TRAY TABLE IS EASY TO FOLD AWAY AND COMES WITH A PATTERN YOU’LL WANT TO REACH OUT AND TOUCH.



SVÄRTAN decorative bowl. RM89 Ø43cm. Powder-coated steel. 803.326.37 RM99 Ø47cm. Solid mango 603.326.38

A METAL BOWL ADDS WEIGHT AND A WOODEN PLATE GIVES A SOFTNESS – THE MATERIALS USED IN THE SVÄRTAN COLLECTION ARE MADE TO COMPLEMENT AND BALANCE EACH OTHER.

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SVÄRTAN decorative bowl RM89 Ø43cm. 803.326.37

THE METAL ITEMS COME WITH A HOLE IN THEM - SINCE THAT IS HOW THEY ARE HUNG UP IN INDIA WHEN THE PAINT NEEDS TO DRY. MARTIN DECIDED TO PUT A REPLICA OF HIS NOSE RING INTO THE HOLE AND MADE IT PART OF THE DESIGN ITSELF.

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SVÄRTAN side table/stools. H42cm RM169/ea 803.326.42 H31cm RM99/ea 003.326.41

AVAILABLE IN TWO SIZES AND WITH A SLIGHTLY ROBUST AND RUGGED QUALITY TO THEM, THESE WOODEN SIDE TABLES CAN JUST AS WELL BE USED AS STOOLS.

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SVÄRTAN decorative bowls. Ø18cm. RM75/ea 203.326.35 Ø32cm. RM139 003.326.36

“WE FOUND AN OLD INDIAN BOWL THAT MARTIN RE-SHAPED WITH HIS OWN HANDS AND THEN TURNED INTO A MOULD FOR PRODUCTION.” - KARIN GUSTAVSSON, CREATIVE LEADER AT IKEA

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SVÄRTAN bowl RM139 Ø32cm. 003.326.36 SVÄRTAN teaholder RM25.90 403.326.39

TO GIVE THEM A STURDINESS YOU CAN BOTH SEE AND FEEL, THE BOWL AND CANDLEHOLDER ARE MADE OF COATED ALUMINUM.

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SVÄRTAN quilt cover and 2 pillowcases, single size RM199 Grey 803.297.67 White/black 503.298.20

TEXTILES ARE A BIG PART OF INDIA’S HERITAGE, WHICH IS WHY THEY’RE HIGHLY PRESENT IN THE SVÄRTAN COLLECTION.

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SVÄRTAN throw RM99 W180×L250cm. Black 003.329.95 RM89 W130×L190cm. Dark grey 303.329.94

PATTERNED OR SOLID BLACK – THE THIN, SOFT, WOOL THROWS ARE MADE TO COMFORT AND COME IN TWO SIZES.

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SVÄRTAN pre-cut fabric RM79/ea Grey 403.329.98 Black/grey 203.329.99 Black 803.329.96

MADE OF 100% COTTON, THE SVÄRTAN METRE FABRICS ARE BOTH SHEER AND REVERSIBLE.

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SVÄRTAN cushion covers. L50×W50cm. RM14.90 Black/grey 403.330.02 Black 603.330.01 Grey 203.330.03 L65×W65cm. RM24.90 Black/grey 003.330.04

SVÄRTAN CUSHION COVERS COME IN FIVE DIFFERENT PATTERNS AND TWO SIZES.

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SVÄRTAN rugs, flatwoven W90×L300cm RM249 003.319.72 W170×L300cm RM399 203.319.71

THESE FLATWOVEN RUGS ENSURE NO FLOOR LOOKS PLAIN AND ARE AVAILABLE IN TWO DIFFERENT SIZES.



SVÄRTAN art card with envelope RM12.90/6pcs 603.326.43 SVÄRTAN sketch book RM29.90/ea L30xW21cm. Black/grey 303.326.49

SVÄRTAN SKETCHBOOKS CONTAIN THICK PAPER AND ARE PRODUCED BY A MANUFACTURER THAT’S BEEN IN BUSINESS FOR 300 YEARS.

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SVÄRTAN sketch books RM29.90/ea L30×W21cm. Black/grey 303.326.49 RM55/each L42×W30cm. Black 103.326.50



SVÄRTAN posters. W50×H70cm. RM17.90/ea White 103.326.45 Black 403.326.44 W70×H100cm. RM29.90/ea Black/grey 703.326.47 Black 903.326.46

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SVÄRTAN CAN LITERALLY BE ADMIRED AS WORKS OF ART THANKS TO POSTERS THAT COME IN TWO SIZES AND FOUR DIFFERENT PRINTS.



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SVÄRTAN decorative bowl RM75 Powder-coated aluminium. Designer: Martin Bergström. Ø18, H10cm. Black 203.326.35

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SVÄRTAN decorative bowl RM139 Powder-coated aluminium. Designer: Martin Bergström. Ø32, H15cm. Black 003.326.36

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SVÄRTAN decorative bottle RM65 Mouth-blown glass. Designer: Martin Bergström. H45cm. 503.326.34

PE578663

SVÄRTAN decorative bottle RM39.90 Mouth-blown glass. Designer: Martin Bergström. H35cm. 703.326.33

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SVÄRTAN decorative bottle RM25.90 Mouth-blown glass. Designer: Martin Bergström. H28cm. 903.326.32

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SVÄRTAN decorative bowl RM89 Powder-coated steel. Designer: Martin Bergström. Ø43, H14cm. Black 803.326.37

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SVÄRTAN decorative bowl RM99 Solid mango. Designer: Martin Bergström. Ø47, H5cm. Black 603.326.38

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SVÄRTAN side table/stool RM169 Solid mango. Designer: Martin Bergström. Ø49, H42cm. Black 803.326.42

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SVÄRTAN side table/stool RM99 Solid mango. Designer: Martin Bergström. Ø36, H31cm. Black 003.326.41

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SVÄRTAN tray table RM199 Foldable, which makes it easy to store. Powder-coated steel. Designer: Martin Bergström. Ø73, H30cm. Black 203.326.40



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SVÄRTAN poster RM17.90 Handmade paper. Designer: Martin Bergström. W50×H70cm. Black 403.326.44

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SVÄRTAN poster RM29.90 Handmade paper. Designer: Martin Bergström. W70×H100cm. Black/grey 703.326.47

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SVÄRTAN poster RM29.90 Handmade paper. Designer: Martin Bergström. W70×H100cm. Black 903.326.46

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SVÄRTAN poster RM17.90 Handmade paper. Designer: Martin Bergström. W50×H70cm. White 103.326.45

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SVÄRTAN art card with envelope RM12.90/6pcs Comprises: 6pcs art cards, 6pcs envelopes and 1pc box. Handmade paper. Designer: Martin Bergström. W10×H15cm. Assorted patterns 603.326.43

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SVÄRTAN sketch book RM29.90 Comprises: 36 unlined pages. Handmade paper. Designer: Martin Bergström. L30×W21cm. Black/grey 303.326.49

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SVÄRTAN sketch book RM55 Comprises: 36 unlined pages. Handmade paper. Designer: Martin Bergström. L42×W30cm. Black 103.326.50

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SVÄRTAN sketch book RM29.90 Comprises: 36 unlined pages. Handmade paper. Designer: Martin Bergström. L30×W21cm. Black 503.326.48

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SVÄRTAN tealight holder RM25.90 Powder-coated aluminium. Designer: Martin Bergström. Ø9, H11cm. Black 403.326.39



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SVÄRTAN cushion cover RM14.90 100% cotton. Designer: Martin Bergström. L40×W65cm. Black/white 803.330.00

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SVÄRTAN cushion cover RM14.90 100% cotton. Designer: Martin Bergström. L50×W50cm. Grey 203.330.03

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SVÄRTAN cushion cover RM14.90 100% cotton. Designer: Martin Bergström. L50×W50cm. Black/grey 403.330.02

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SVÄRTAN cushion cover RM24.90 100% cotton. Designer: Martin Bergström. L65×W65cm. Black/grey 003.330.04

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SVÄRTAN cushion cover RM14.90 100% cotton. Designer: Martin Bergström. L50×W50cm. Black 603.330.01

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SVÄRTAN rug, flatwoven RM399 Weft 100% wool, warp 100% polyester. Designer: Martin Bergström. W170×L300cm. Multicolour 203.319.71

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SVÄRTAN rug, flatwoven RM249 Weft 100% wool, warp 100% polyester. Designer: Martin Bergström. W90×L300cm. Multicolour 003.319.72

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SVÄRTAN throw RM99 80% wool, 20% acrylic. Designer: Martin Bergström. W180×L250cm. Black 003.329.95

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SVÄRTAN throw RM89 80% wool, 20% acrylic. Designer: Martin Bergström. W130×L190cm. Dark grey 303.329.94



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SVÄRTAN pre-cut fabric RM79 100% cotton. Designer: Martin Bergström. W150×L300cm. Grey 403.329.98

PE578675

SVÄRTAN pre-cut fabric RM79 100% cotton. Designer: Martin Bergström. W150×L300cm. Black 803.329.96

PE578672

SVÄRTAN pre-cut fabric RM79 100% cotton. Designer: Martin Bergström. W150×L300cm. Black/grey 603.329.97

PE578673

SVÄRTAN pre-cut fabric RM79 100% cotton. Designer: Martin Bergström. W150×L300cm. Grey/black 203.329.99

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SVÄRTAN quilt cover and 2 pillowcases, single size RM199 100% cotton. Designer: Martin Bergström. Quilt cover:W150×L200cm. Pillowcase: L80×W50cm. Grey 803.297.67

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SVÄRTAN quilt cover and 2 pillowcases, single size RM199 100% cotton. Designer: Martin Bergström. Quilt cover:W150×L200cm. Pillowcase: L80×W50cm. White/black 503.298.20

Documents

SVÄRTAN collection - IKEA...the final production is more industrial in nature. This has given each ... THE METAL TRAY TABLE IS EASY TO FOLD AWAY AND COMES WITH A PATTERN YOU’LL