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4TH STUDY VISIT REPORT
PUBLIC SERVICE OF WALLONIA – ECONOMIC POLICY DIRECTORATE
1 & 2 NOVEMBER 2018 - NAMUR & MONS, WALLONIA
NOVEMBER 2018
Namur & Mons, Wallonia 4th
Study Visit Report
1
TABLE OF CONTENTS
1. GENERAL INTRODUCTION 2
A. GENERAL CREADIS3 PROJECT INTRODUCTION 2
B. ELEMENTS OF CONTEXTS: S3 AND CCIS IN WALLONIA 3
2. SITE VISITS AND STUDY TIMES 4
A. INTRODUCTION 4
B. SESSIONS OF 1ST OF NOVEMBER 5
1. Hosting partner’s introduction 5
2. IDCAMPUS (value chain link – competences) 7
3. Speed-dating session between stakeholders 8
4. Coworking Namur & Cowallonia (value chain link – creation) 10
5. KIKK festival (KIKK in town, KIKK conference, KIKK market) 11
6. Networking dinner and KIKK party 15
C. SESSIONS OF 2ND OF NOVEMBER 16
1. Creative Valley (value chain link – entrepreneurship) 16
2. Click’ and Museum living labs (value chain link – innovation) 17
3. Walk towards the city center and Niki de Saint-Phalle’s exhibition 18
4. Cluster Twist (value chain link – growth & internationalization) 19
5. St’Art Invest (value chain link – financing) 19
6. Final workshop on the CCI’s value chain 20
3. CONCLUSIONS AND LESSONS LEARNT 27
A. OVERALL EVALUATION 27
B. THE STUDY VISIT IN THE MEDIA 29
C. CONTENT: MAIN LESSONS LEARNT AND TRANSFERABILITY 30
D. NEXT STEPS: RECOMMENDATIONS 33
4. APPENDIX 34
Namur & Mons, Wallonia 4th
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1. GENERAL INTRODUCTION
A. GENERAL CREADIS3 PROJECT INTRODUCTION
CREADIS3 Smart Specialization Creative Districts addresses the issue of innovation driving
territorial development through non-technological forms of innovation such as Cultural and Creative
Industries (CCIs). To tackle economic, social and environmental challenges, innovation is needed, not
only based on the technological sectors but in allying these sectors to culture-based creativity. A
Creative District, in this sense, is defined as an ecosystem that generates collaboration across public
authorities and industrial stakeholders in order to foster the development of culture and creative
industries as well as innovation according to its Smart Specialization Strategy.
Therefore, the main objective of CREADIS3 is to align territorial public policy agendas to support the
development of more efficient CCI policies in territories aiming to generate innovation and economic
development in European regions. It is declined in 2 priority themes:
- Improving institutional governance
- Boosting CCIs contribution to regional development.
The CREADIS3 project gathers six European partners, sharing best practices and lessons learnt from
their local experiences:
- The Regional Government of the Basque Country
- The Regional Council of Central Finland
- The Emilia Romagna Region
- The Public Service of Wallonia
- The Ministry of Culture of the Slovak Republic
- The Region of Western Greece
The project started in January 2017 and will end at the end of the year 2021. It has a 1,462,700 Euros
budget.
Thanks to the CREADIS3 project, Wallonia aims at developing / improving the Creative Hubs policy in
order to reinforce the creative dynamics on the territory and to create a cooperation mindset with the
ecosystem. The goal of each Creative hub is to impulse at the local level a new creative economy
dynamics by fostering collaboration between CCI’s and “traditional” industries. With the CREADIS3
project, Wallonia will also share the results and experimentations of the Creative Wallonia programme
and the Walloon European Creative District project as well as it will learn from other experiences to
improve its own policy mix and toolbox.
Namur & Mons, Wallonia 4th
Study Visit Report
3
B. ELEMENTS OF CONTEXT: S3 AND CCIS IN WALLONIA
In 2015, Wallonia has adopted its economic redeployment strategy: the Marshall Plan 4.0 whose goals
include the development of an industrial innovation’s policy, also known as the regional Smart
Specialization Strategy. The Walloon S3 strategy is mostly focused on its competitive clusters. The
Walloon competitive clusters are groupings of companies, training centres and public or private
research units in a leading sector of the economy, for instance logistics&transports,
aeronautics&space, sustainable chemistry&materials, biotechnology&health, agro-industry and
mechanical engineering. Beside those sectoral specialization domains, the Walloon S3 also
emphasizes on 4 transversal axes: digital&ICT, SMEs internationalization, resources efficiency and
creative economy. This final axe aims at stimulating creativity and innovation (also non-
technological) in order to boost the economic regional development. It identifies the CCI’s sector as an
important sector with a strong innovation potential. In order to implement this strategy, Wallonia
launched several actions regarding the creative economy under the Creative Wallonia programme.
Among them, the Creative Hubs policy whose goals is to stimulate creative entrepreneurship and
facilitate crossovers between companies, artists, public institutions, associations, universities,
innovation centers, local actors, etc. It is to be noticed that the Creative Wallonia programme is
coming to an end and that a new strategy towards CCIs may come into play.
Regarding CCIs specifically, one can notice a strong polarization of this sector on Brussels, the
Belgium’s capital, which attracts number of creators due to its cosmopolitan atmosphere and cultural
potential. Therefore, Wallonia has naturally developed a multipolar economic landscape. Several
urban centers in Wallonia co-exist and have their own economic ecosystem: Liège, Namur, Charleroi,
Mons, Louvain-la-Neuve, Arlon, Tournai… Each city has also its own history and cultural heritage that
define its propensity to develop a real ecosystem around CCIs. That is also the reason why the public
authorities in Wallonia have adapted to that decentralized territorial context and started the Creative
Hubs policy in 2014. Moreover, due to the competences’ distribution between Wallonia and Wallonia-
Brussels Federation, the CCIs’ sector belongs to both entities entering simultaneously in the cultural
and economic fields. That governance specificity has probably delayed the inclusion of CCIs in public
policies.
In Wallonia, collaborations between the CCIs and other enterprises are often limited to customer-
supplier relationships. The CCIs’ contributions and inputs to classical industries remain punctual and
downstream. It clearly appears that the CCIs potential is actually underestimated. The CCIs’ sector
also lacks structure because of the small size of its enterprises and the diversity of its sectoral scope. A
better structural organization and specific policies could help the CCIs find their place in the overall
economy.
Namur & Mons, Wallonia
2. SITE VISITS AND STUDY TIMES
A. INTRODUCTION
The fourth study visit of the CREADIS3
November 2018. The 2-days programme of the Study Visit was
Indeed, it happened during the KIKK Festival
creative cultures. Founded in 2011 in Namur, Belgium, the
culture, science and technology through the organ
establishment of indoor and outdoor installations throughout the city, the coordination of an
international showcase of innovative and
in the artistic and economic implications of new
technologies. This annual event gathers people of
all backgrounds from all around the world. They are
designers, scientists, makers, entrepreneurs, artists,
architects, developers or musicians. They come to
KIKK to tell you their personal anecdotes, to share
professional experiences and innovative ideas, to
present an artwork, a project or a product.
Beside the first afternoon dedicated to the KIKK Festival, t
in order to follow the CCIs’ entrepreneurial value chain
mapping 2): Competence development > Creation infrastructures > Entrepreneurship > Innovation >
Growth > Financing > Internationalization.
examples in each of the elements. Day 1
a competence center in creativity, and visit of the
1 The previous study visits were held in Slovakia in March While Slovakia made a slight focus on the audiovisual sector, Central Finland and the Basque Country organized most of their around the economic valorisation of industrial and cultural heritage.
4th
Study Visit Report
STUDY TIMES
The fourth study visit of the CREADIS3 project1 took place in Wallonia (Belgium)
programme of the Study Visit was focused on the
KIKK Festival in Namur, an international Festival around digital and
Founded in 2011 in Namur, Belgium, the KIKK Festival create
culture, science and technology through the organization of conferences, workshops, parties… the
establishment of indoor and outdoor installations throughout the city, the coordination of an
international showcase of innovative and creative projects, and so on. The KIKK Festival’s interest lies
tistic and economic implications of new
technologies. This annual event gathers people of
all backgrounds from all around the world. They are
designers, scientists, makers, entrepreneurs, artists,
architects, developers or musicians. They come to
ell you their personal anecdotes, to share
professional experiences and innovative ideas, to
present an artwork, a project or a product.
Beside the first afternoon dedicated to the KIKK Festival, the rest of the 2-days programme wa
CCIs’ entrepreneurial value chain as determined by the CREADIS3 project (cf.
Competence development > Creation infrastructures > Entrepreneurship > Innovation >
Growth > Financing > Internationalization. Therefore, we traveled along the chain and show
each of the elements. Day 1 dealt with the two first elements: presentation of
a competence center in creativity, and visit of the CoWallonia Coworking spaces
last fifth elements with the visit of
the Mons’ creative ecosystem and
the presentations of the
Cluster and
investment fund for creative SME
A final workshop
order to compare the different
regions’ elements/tools/services of
their value chain.
The previous study visits were held in Slovakia in March 2018, in Central Finland in May 2018 and in the Basque Country in July 2018While Slovakia made a slight focus on the audiovisual sector, Central Finland and the Basque Country organized most of their
rial and cultural heritage.
4
in Wallonia (Belgium) on the 1st and 2nd of
focused on the Digital Arts’ sector.
in Namur, an international Festival around digital and
creates bridges between art,
conferences, workshops, parties… the
establishment of indoor and outdoor installations throughout the city, the coordination of an
. The KIKK Festival’s interest lies
days programme was built
as determined by the CREADIS3 project (cf.
Competence development > Creation infrastructures > Entrepreneurship > Innovation >
along the chain and showed
with the two first elements: presentation of Idcampus,
CoWallonia Coworking spaces. Day 2 covered the
last fifth elements with the visit of
the Mons’ creative ecosystem and
the presentations of the TWIST
and St’Art Invest, the
investment fund for creative SMEs.
A final workshop was organized in
order to compare the different
regions’ elements/tools/services of
their value chain.
2018, in Central Finland in May 2018 and in the Basque Country in July 2018. While Slovakia made a slight focus on the audiovisual sector, Central Finland and the Basque Country organized most of their study visit
Namur & Mons, Wallonia 4th
Study Visit Report
5
The initial priority and collaboration framework for Wallonia within the CREADIS3 project is to
“Improve cross collaborations within the local ecosystem of hubs, labs, clusters, incubators,
universities, science parks etc”. This aspect was particularly addressed during the 2nd day in Mons
with the presentations and visits of the local creative ecosystem. Mons was the European Capital of
Culture in 2015 and has created, in the wake, a community of actors around the creative and cultural
industries bringing together the worlds of culture, economics and technology. The focus was
particularly on the Creative Valley Hub and how it uses creative and networking tools to drive
entrepreneurship, and on the Museum Lab and the Click’ Living Lab that develop CCIs’ technological
innovations using the user’s experience.
ANNEX 1: Agenda of the 4th Study Visit
ANNEX 2: List of attendants
B. SESSIONS OF 1ST OF NOVEMBER
The first day of the Study Visit happened in Namur, Capital of Wallonia and host town of the KIKK
Festival from 1st to 4th of November 2018. The morning was dedicated to work and networking
sessions in a special Coworking place and the afternoon was entirely about the KIKK Festival. The day
ended by a networking dinner at the Château de Namur, located on the top of the Citadel, the most
emblematic site of Namur.
1. HOSTING PARTNER’S INTRODUCTION
After the holding of the Steering Committee in the early morning, the Study Visit started by an overall
presentation of Belgium/Wallonia, the Regional Smart Specialization Strategy, the history of the
Creative Wallonia programme and its European counterpart: the Wallonia
European Creative Districts project. Then a small focus was made on the
European matters that
Wallonia is dealing with
(Creative Europe, RICC,
ERRIN…), including the
Interreg Europe RCIA project.
The presentation continued
with some explanations
about the Walloon Creative
Hubs policy and ended with a
few words about the Study
Visit’s agenda and a video about the KIKK Festival.
Namur & Mons, Wallonia 4th
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This general introduction appeared to be really useful to “set the scene”. It explained the institutional
complexity of Belgium and the particularity of having two governments in charge of the same portion
of the territory but for different competences: Wallonia for economy and the Wallonia-Brussels
Federation for culture. That governance specificity has probably delayed the inclusion of CCIs in public
economic policies until now and stays a challenge in the future. The global presentation also
enlightened the main components of the Walloon Smart specialization Strategy (see the introduction
above, 2.A.) and the logic that underlies the launch of the Creative Hubs policy (see the elements of
context above, 1.B). The Creative Hubs policy has indeed a very important role regarding the CCIs and
the creative economy as a whole. They play a key role linking what we usually call “the underground”
(artists, creative entrepreneurs, informal networks...) and the upper ground (institutions, classical
industries, public bodies...). A creative hub, in the
Walloon term’s meaning, is some kind of “third
place” that aims to impulse at the local level a new
creative economy dynamics. They are 7 Creative
Hubs spread over the territory (Liège, Arlon,
Namur, Louvain-la-Neuve, Charleroi, Mons et
Tournai). The idea is thus to create a territorial
community, a network of people, entrepreneurs,
institutions that are evolving on the same territory.
And the goal is to stimulate creativity and cross-
collaborations in order to generate innovative
projects and enterprises.
Namur & Mons, Wallonia
Two examples of the Creative Hubs were further explained: the Creative Hub of Namur, the TRAKK
whose partners are the University of Namur, the local economic development agency BEP and the
KIKK. And the Creative Hub of Mons, Creative Valley whose
University of Mons and the local economic development agency
IDETA. Both hubs are strongly connected with cultural and creative
industries.
A 5 minutes icebreaker was held in the end of this general introduction in orde
introduce himself. By throwing a ball to each other, the attendees could say their name, region,
institution and their mood of the day in a really playful and relaxing atmosphere.
ANNEX 3: General introduction by the
2. ID CAMPUS (value chain link
The ball fell next into the hands of Frédéric Ooms, the Director of
a very special institution in Wallonia that provides training and
innovation through creativity.
innovation happen. Right and on time.
companies and leaders to foster their creativity and make a difference
4th
Study Visit Report
Two examples of the Creative Hubs were further explained: the Creative Hub of Namur, the TRAKK
whose partners are the University of Namur, the local economic development agency BEP and the
KIKK. And the Creative Hub of Mons, Creative Valley whose partners are the city of Mons, the
University of Mons and the local economic development agency
IDETA. Both hubs are strongly connected with cultural and creative
A 5 minutes icebreaker was held in the end of this general introduction in orde
introduce himself. By throwing a ball to each other, the attendees could say their name, region,
institution and their mood of the day in a really playful and relaxing atmosphere.
introduction by the Public Service of Wallonia, Economic Policy Directorate
(value chain link - developing competences)
The ball fell next into the hands of Frédéric Ooms, the Director of Idcampus,
a very special institution in Wallonia that provides training and coaching for
innovation through creativity. As they say: “Idcampus makes
on time. Together”. At Idcampus, they help
companies and leaders to foster their creativity and make a difference
7
Two examples of the Creative Hubs were further explained: the Creative Hub of Namur, the TRAKK
whose partners are the University of Namur, the local economic development agency BEP and the
partners are the city of Mons, the
A 5 minutes icebreaker was held in the end of this general introduction in order to let everyone shortly
introduce himself. By throwing a ball to each other, the attendees could say their name, region,
institution and their mood of the day in a really playful and relaxing atmosphere.
Public Service of Wallonia, Economic Policy Directorate
,
coaching for
s
help
companies and leaders to foster their creativity and make a difference
Namur & Mons, Wallonia 4th
Study Visit Report
8
through action. They train, equip and support teams to imagine and design radically innovative
products and services using a customer centric approach. By initiating a culture of innovation within
organizations, they allow everyone to be in full possession of their innovative capabilities and to
flourish sustainably. For doing so they have developed a hybrid process based on design thinking,
creative problem solving, lean startup and team work (collective intelligence).
More information: www.idcampus.be
ANNEX 4: Presentation Idcampus “how to design your startup idea?”
3. SPEED-DATING SESSION BETWEEN STAKEHOLDERS
After the two first presentations, the Stakeholders could take part into a special networking session
while the CREADIS3 staff members dedicated some time to an internal meeting about the project.
Therefore the group split into two: there were 19 CREADIS3 staff members who worked on the actions
plans’ methodology and states of plays and 14 stakeholders who participated to a specially-designed
speed-dating.
The stakeholders were known in advance in order to organize some useful and interesting matches
according to their scope of activities. The objective was just to connect the stakeholders, to let them
share their main interests and explain their position so that they could deepen the connections during
the rest of the Study Visit. The session started with a short presentations’ round by using another
icebreaker tool: each stakeholder received an illustrated card with drawings of objects, actions,
landscapes… and had to present itself according to the card making any funny or unlikely connection
between him and the picture. Then a first speed-dating round of 10-15 minutes began and the paired-
stakeholders had to answer the following question: “What have I achieved in my job in the last 6
months that I am proud of? During the second speed-dating round, which connected another pair of
stakeholders, they had to answer another question: “This study visit in Wallonia would be a success for
me if ...!” The listeners had to resume the answers in one word and stuck it on a common poster.
After the 2 rounds, some free time was left to the stakeholders to meet whoever they wanted. Thanks
to the icebreaker and a small card presenting briefly each stakeholder, they could easily identify each
other.
Namur & Mons, Wallonia 4th
Study Visit Report
9
The session ended with a common debriefing and analysis of the post-its stuck on the poster. The
stakeholders were positively surprised to see that some challenges were shared among all participants
(for example: monitoring budget, create better communication channel between all the stakeholders
of a project...). Hereunder are the main outputs:
Round 1 – jobs achievements Round 2 – success of the Study Visit if…
Theoretical work on the space-time
dimensions of creative processes and
creative hubs
European initiative “Digital Cities Challenge”
Meeting and maintaining contacts with
international partners
Open-approach for teaching
Finding balance between jumping on
opportunities and focusing on one field
Higher education in city of Jämsä
Digital transformation of cities
Many local projects
Funds for marketing
Making educational programmes more
connected to territories’ challenges
Opening its mind to new ways of
Learn ideas
Bringing all partners together, (re)connect
and co-create an event
Exchanging experiences, best practices and
tools
If you remember me when back in your
region!
Networking, real connections
Inspired/being inspired
Happiness
Finding common interest, practices and tools
Blowing up old ways of thinking
Coming back with opportunities for future
work
Having enough time to visit the KIKK
Emerging projects
Namur & Mons, Wallonia 4th
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10
communication
Practicing and doing in order to experiment
research questions in reality
Getting some more money from the
authorities
Involving SMEs
Taking ideas for digital arts and new
technologies
During the study-visit, some stakeholders came back to us to tell that this connecting exercise at the
beginning of the Study Visit was very useful and that the fact that we already decided the matches in
advance was a good idea to be directly in connection with someone acting in the same scope of
activities.
ANNEX 5: Matchmaking between stakeholders and description
ANNEX 6: Action plan methodology
4. COWORKING NAMUR & COWALLONIA (value chain link – creation)
Before the lunch, some explanations were given
about the Coworking Namur; the place that
welcomed the CREADIS3 delegation on the 1st of
November during the entire morning. The place is
one of the eight coworking spaces that have been set
up in Wallonia under the Creative Wallonia
programme. Together they form the CoWallonia
Network. Each coworking space is rooted in a
different Walloon city (Charleroi, La Louvière, Liège,
Louvain-la-Neuve, Mons, Namur, Seraing and
Tournai) and brings together a set of partners who have ties with business, innovation, and digital
technology. In that sense, Coworking spaces are meeting places and work areas that combine
conviviality, professionalism, and flexibility. The Coworking Namur is a place to:
- WORK: different areas are provided (open space, meeting rooms, chilling room, kitchen,
massage area, creativity area) with access 7/7 and 24/24. It provides also some office rental
spaces for companies, associations.
- LEARN & CONNECT: specific activities (workshops, lectures, etc.) are organised to enable the
co-workers to work more effectively, to expand their networks, and to acquire new skills.
Namur & Mons, Wallonia 4th
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Although each user goes to the space to work on his own project, coworking encourages quite
naturally interactions among the professionals on the premises and the birth of new
collaborative undertakings.
Nearly half of the co-workers in the CoWallonia network come from the cultural and creative
industries’ sector, for example, the visual arts, publishing, architecture, design, software engineering,
translation and so on.
The opportunity was given to explore freely the place during the lunch.
5. KIKK FESTIVAL (KIKK in town, KIKK Conference, KIKK Market)
After the lunch, the CREADIS3 delegation headed towards the city Center of Namur for the KIKK
Festival. The first activity proposed was called “the KIKK in town”, an art exhibition in 20 different
indoor and outdoor locations throughout the city. The participants could visit 5 sites and experienced
9 artistic and digital installations:
Namur & Mons, Wallonia 4th
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12
Site Artistic work/installation Description
Saint-Aubain
Cathedral
Water by Leonardo Crescenti, Raquel
Kogan & Rejane Cantoni
A very large flexible observation
mirror, designed to undergo
distortions in function of the weight
and position of the visitor. The
function of this large mirror is to
reflect the light that falls onto it and
to project the resulting shadows of
the interactors, constantly changing
as they move, on the installation.
Monolith by Pfadfinderei
The Monolith is a video sculpture
which aesthetically melts screen and
content. In a play between natural
beauty and technical disruption,
images of classical busts transform
cyclically into abstract gradients and
turn again into perceptible images.
Art deco
Museum
Swans by Marco Barotti
The “Swans” are made from eight
satellite dishes, obvious waste
elements of our society. Brought to
life by sound, wind and water, these
animals float peacefully in a pond,
merging perfectly with the nature
surrounding them. This image
challenges the audience with its
amalgamation of tech, waste and
wildlife.
Jardins des
Bateliers
(boatmen
garden)
Woodpeckers by Marco Barotti
The “Woodpeckers” transform in
real time the invisible radiations
used for mobile communication and
wireless technology into audible and
visible acoustic drumming patterns.
Namur & Mons, Wallonia
Sainte-Marie
School
Edge of Chaos
Lab
The Timid Wilderness
Sonic Jungle by
Halage (towpath) Thalassa! Thalassa
4th
Study Visit Report
Phonofolium by
Scenocosme
Phonofolium
presenting a bush
slightest human electrostatic
contact with sounds. When a person
caresses the bush, it starts to sing
according to the proximity of the
contact.
Edge of Chaos by Interactive Architecture Lured in by a chaotic nebula where a
tree of life opens delicately as we
draw near, we have the chance to
play with molecular principles. This
dynamic super
new type of intuitive, responsive
materials arranged in a way that
resembles o
The Timid Wilderness by Miranda Moss
An expanse of bioluminescent,
sound-sensitive flowers emerges
from ultraviolet radiance. If one
makes too much noise, the flowers
hide away, closing their electronic
petals and waiting for silence before
blooming again
by Florian Dussopt
This anarchic jungle has an endless
array of hanging cybernetic vines
with multiple offshoots. As we
become captivated by the plants
continuously brushing up against
each other and the chorus of echoes,
we perceive familiar sounds of the
world in new ways
those of the synesthetic landscapes
of the future.Thalassa! Thalassa ! by Erik Nerinckx The idea is to reproduce the sound
of the sea and the coastline through
sixteen different speakers. The
installation was established near
river “The Sambre” so that the
spectator feels like walking nearby
the sea. The spectator gets an
immense true to nature aural
reconstruction of a coastline.
13
Phonofolium is an interactive work
presenting a bush that reacts to the
slightest human electrostatic
contact with sounds. When a person
caresses the bush, it starts to sing
according to the proximity of the
Lured in by a chaotic nebula where a
tree of life opens delicately as we
draw near, we have the chance to
play with molecular principles. This
dynamic super-landscape features a
new type of intuitive, responsive
materials arranged in a way that
resembles origami.
An expanse of bioluminescent,
sensitive flowers emerges
from ultraviolet radiance. If one
makes too much noise, the flowers
hide away, closing their electronic
petals and waiting for silence before
blooming again.
This anarchic jungle has an endless
array of hanging cybernetic vines
with multiple offshoots. As we
become captivated by the plants
continuously brushing up against
each other and the chorus of echoes,
we perceive familiar sounds of the
world in new ways and imagine
those of the synesthetic landscapes
of the future.
The idea is to reproduce the sound
of the sea and the coastline through
sixteen different speakers. The
installation was established near the
river “The Sambre” so that the
spectator feels like walking nearby
the sea. The spectator gets an
immense true to nature aural
reconstruction of a coastline.
Namur & Mons, Wallonia 4th
Study Visit Report
14
After this guided tour through the KIKK in town Festival, the CREADIS3 delegation attended one of
the 40 conferences provided during the first two days of the Festival. The Conference named
“Designing connected experiences” by Margot Meyers was about the role and use of the technology
in the daily and cultural life, particularly the technology that enables social interactions. For example,
she explained in detail how audio technology could bring back to life Charles Dickens’ work, therefore
making the museum experience more interactive.
And finally, after the Conference, the opportunity was given to visit freely the KIKK Market which is a
showcase of innovative & creative projects using new technologies developed by Belgian &
international startups, artists, makers or entrepreneurs. The participants were given a short leaflet
explaining the projects so that they could select the ones that they are the most interested in.
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15
ANNEX 7: Leaflet KIKK Market
6. NETWORKING DINNER AND KIKK PARTY
After some free time, the CREADIS3 delegation met again in the evening for the networking dinner. A
bus picked them up and brought them to the top of the Citadel at the Restaurant “Le Château de
Namur” which is a cooking/gastronomic school. The participant could therefore taste some local
products and learn about the Belgian cuisine as they were served by students.
A small interactive and playful quiz was held during the aperitif. People received a fragment of a
picture or drawing and had to find the other members of their group in order to set up the teams. One
tablet per team was distributed. The quiz was about to answer multiple choices questions about CCIs
appearing on a screen through the tablet.
After the dinner, the bus brought the delegation back to the city center. The opportunity was given to
attend a KIKK party. The musical performance was led by Stellar OM Source, a solo music project of
Christelle Gualdi, a French-Italian music producer and DJ currently based in Belgium. Her music brings
elements of techno, house and disco.
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C. SESSIONS OF 2ND OF NOVEMBER
For the second day of the Study Visit, the CREADIS3 delegation headed to Mons, a city located in the
very west of Wallonia near the French border. Mons was the
European Capital of Culture in 2015; and its local creative
ecosystem is transforming this momentum into a long-term
opportunity to bring together the worlds of culture, economics
and technology. Among others, 3 structures are collaborating
to drive innovation in this perspective: Creative Valley,
MuseumLab and CLICK' Living Lab. Those presentations were
held in the University of Mons, in the outer downtown.
1. CREATIVE VALLEY (value chain link – entrepreneurship)
Developed as part of the Creative Wallonia program and in the wake of Mons 2015, the local Creative
Hub named Creative Valley is committed to perpetuating one of the major challenges of connecting
the economic world to creativity. Creative activities are at the crossroads of science, arts, culture,
business and technology. Through these, Creative Valley connects the individuals of the
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"Underground" (artists, citizens, associations, communities...) and those of the "Upperground"
(institutions, businesses, industries, public authorities...). In Mons, initiatives are multiplying, which
make collaboration and creativity two levers of
economic and cultural reinvention.
As a Hub, Creative Valley's main mission is to
implement actions designed to bring out and support
local initiatives, bringing together artists, collectivities,
students, entrepreneurs, artisans, makers,
professionals, amateurs in order to develop innovative
trans-disciplinary economical projects with cultural
actors.
More information: www.creativevalley.be
ANNEX 8: Presentation “Mons creative ecosystem”
ANNEX 9: Presentation Creative Valley
2. CLICK’ AND MUSEUM LIVING LABS (value chain link – Innovation)
The CLICK' LIVING LAB acts in the CCIs’ field. It supports project
leaders (industrials, start-ups and artists) to help them bring out
innovative products or services. The objective is to demonstrate
the technological feasibility of a project and/or to create a solid
pre-prototype that can be tested by the public. The work of the
Living Lab consists, on the one hand, in a co-creation process with
a network of technological and non-technological experts and on
the other hand, in the search of adequacy with the expectations of
the intended audience (= user experience). The CLICK' benefits from the technical expertise of
researchers/engineers working in the NUMEDIART Research Institute for Creative Technologies of the
University of Mons.
MUSEUMLAB is the place where the museums of the City of Mons
become a space of experimentation, where project leaders,
companies, artists... test technological pre-prototypes. The
museums' visitors, animated by creative methodologies and tools,
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become testers of new practices and innovative experiences. For example, the project “Drag on Blind”
attempts to make people apprehend visual art with sound technology. With some handsets, the
audience literally walks inside the pictorial work by hearing noises and sounds related to the painting.
The idea of this project is also to enable blind people to connect to visual art.
More information: www.clicklivinglab.org and www.polemuseal.mons.be/en/museum-Lab
ANNEX 10: Presentation Click’ Living Lab and Numédiart Institute
ANNEX 11: Presentation Museum Lab
3. WALK TOWARDS THE CITY CENTER and NIKI DE SAINT-PHALLE’S EXHIBITION
After the presentation of the Mons CCIs’ ecosystem and its main actors, a guided tour towards the city
centre was proposed. The CREADIS3 delegation could walk through the Grand Place, the City Hall and
the gardens’ mayor before starting a short visit of the Beaux Arts Museum.
The Beaux Arts Museum held an exhibition about Niki de Saint Phalle, a French and American artist,
part of the new realism movement and whose work is constantly dominated by femininity. The
exhibition hosted an immersive experience related to her work: “the shooting by Niki”. It enables the
public to experiment the technique of shooting at a painting and to watch it transform into art. This
project was also explained earlier by the company itself (Hovertone) during the Museum Lab
presentation.
After the lunch, the CREADIS3 delegation headed back to Namur for the final working sessions at the
Brasserie François, an historic and emblematic building from the 19th century.
Namur & Mons, Wallonia
4. CLUTER TWIST (value chain link
TWIST is the business Cluster Cinema & Digital Media in Wallo
cluster active in the sector of digital audiovisual and multimedia technologies in Belgium
together private companies, universities, research centres, training centres and public authorities
working within the media and audiovisual sectors.
A “business cluster” or enterprise network such as TWIST has a mission to boost the economic
development of its members and to give structure in a general sense to the sector as a whole. Set up
as a partnership between private and public players, TWIST is financed by both the private and the
public sector. However TWIST, like the other Walloon cen
privately managed network.
TWIST is in charge of several procedures meant to offer its
members and their clients a competitive advantage:
networking, export missions, commercial monitoring of public
calls for tender, strategic monitoring, European projects, etc.
It is therefore no coincidence that the European Commission
trusted TWIST with the creation of a European research
agenda in the multi-screens (transmedia
convergence of media has become a subject full of innovation,
thus creating wider employment.
More information: www.twist-cluster.com
ANNEX 12: Presentation TWIST Cluster
5. ST’ART INVEST (value chain link
The investment fund St'art is a unique financial instrum
the creation or development of creative businesses through the granting of subordinated loans and
equity investments.
4th
Study Visit Report
(value chain link – growth and internationalization)
business Cluster Cinema & Digital Media in Wallonia (Belgium). It
cluster active in the sector of digital audiovisual and multimedia technologies in Belgium
together private companies, universities, research centres, training centres and public authorities
working within the media and audiovisual sectors.
A “business cluster” or enterprise network such as TWIST has a mission to boost the economic
evelopment of its members and to give structure in a general sense to the sector as a whole. Set up
as a partnership between private and public players, TWIST is financed by both the private and the
However TWIST, like the other Walloon centres and clusters of competence, remains a
TWIST is in charge of several procedures meant to offer its
members and their clients a competitive advantage:
networking, export missions, commercial monitoring of public
der, strategic monitoring, European projects, etc.
It is therefore no coincidence that the European Commission
trusted TWIST with the creation of a European research
screens (transmedia) field. The
convergence of media has become a subject full of innovation,
thus creating wider employment.
cluster.com
resentation TWIST Cluster
(value chain link – financing)
The investment fund St'art is a unique financial instrument in Brussels and Wallonia. It
the creation or development of creative businesses through the granting of subordinated loans and
Sta’rt aims at small and medium-sized enterprises, including non
profit organizations that are active in the following sectors: the
performing arts, heritage, publishing and distribution of derivative
products in the visual arts sector, digital arts
and serious gaming music, publishing of written, visual and sound
content via digital uses, broadcasting television
and textiles, architecture, the production of creative or cultural
19
growth and internationalization)
nia (Belgium). It is the main business
cluster active in the sector of digital audiovisual and multimedia technologies in Belgium. It groups
together private companies, universities, research centres, training centres and public authorities
A “business cluster” or enterprise network such as TWIST has a mission to boost the economic
evelopment of its members and to give structure in a general sense to the sector as a whole. Set up
as a partnership between private and public players, TWIST is financed by both the private and the
tres and clusters of competence, remains a
ent in Brussels and Wallonia. It contributes to
the creation or development of creative businesses through the granting of subordinated loans and
sized enterprises, including non-
profit organizations that are active in the following sectors: the
publishing and distribution of derivative
digital arts including video games
publishing of written, visual and sound
broadcasting television, design, fashion
the production of creative or cultural
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content for new information and communication technologies, food design, gastronomy... This is a
non-exhaustive list, as cultural and creative enterprises often come under more than a cross-cutting
vision of the activities or services offered. The professions of culture and creativity, in general, can
therefore be taken into account by St'Art.
In addition to the sectoral criteria mentioned above, VSEs and SMEs wishing to benefit from an
intervention must fulfil certain conditions:
• Be installed or commit to set up their headquarters in Wallonia or Brussels.
• Employ less than 250 people full time. Do not exceed an annual turnover of 50,000,000 euros
and a balance sheet total of 43,000,000 euros. Respect the criterion of financial independence
(- 25% held by a large company).
• Do not be a company in trouble. Present a viable and profitable investment program.
• To be profitable without this profitability results mainly from subsidies (except for the “prêt
Culture”, a specific cultural loan).
• To propose a project of creation or development of activities generating jobs. St'art does not
intervene in the financing of punctual cultural or creative projects.
More information: www.startinvest.be/
ANNEX 13: Presentation St’Art Invest
6. FINAL WORKSHOP ON THE ICCs’ VALUE CHAIN
To end the Study Visit, Wallonia organized in partnership with Slovakia a final workshop in order to
exchange about the CCIs’ value chain in all the CREADIS3 regions. As explained in the beginning of the
Study Visit, the whole agenda was built in order to follow the CCIs’ value chain starting from
“competence development” until “financing” showing some examples of Walloon stakeholders or
sites in each step of this value chain (Idcampus for competence development, CoWorking Namur for
creation, the Creative Valley Hub for entrepreneurship, the Click’ Living Lab and Museum Lab for
innovation, the Cluster TWIST for growth and internationalisation and St’Art for financing). The idea
was therefore to know better about each other’s actions and services related to the different regional
value chains but also about the lacks and defaults that are encountered.
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Methodology and results:
1) Per region, identification of one strength (name of the tools/services/aids) and one default/lack
of actions in each of the value chain’s link. Each region received a post-it colour and had to use
the square post-its for the strengths and the rectangular post-its for the defaults before
sticking them on a big poster representing the value chain. This first exercise is summarized in
the table hereunder.
RESULTS Wallonia Basque Country Slovakia Emilia Romagna Western Greece Central Finland
Competence +Expertise
-Creative Mindset
+Emerging training
initiatives in design, video
games...
-technological and industrial
traditional focus
+Media Lab
(university)
/digital skills
+network of educational
institutions and wide
supply of courses
-lack of digital and new
technologies education
+technological
education
-business training
+Finnish
education
system
-Silos
Creation +Lots of structures
-Lack of Business
models
+wide creation spaces
ecosystem
-lack of coordination among
agents
+Stanica
zariecie/
residency
programme/
creative center
+Large variety of
initiatives and
infrastructures
-weak integration
-lack of spaces
offering resources
-Lack of actors
Entrepreneur
ship
+more entrepreneurial
spirit (young people)
-lack of security net
for self-employed
entrepreneurs
+subsidies for entrepreneurs
-need to reinforce the
culture of entrepreneurship
-very small structures and
companies
+CIKE
(entrepreneurial
support)
+Incredibol project
-small CCIs and SMEs’
awareness towards
opportunities at regional
and city levels
-lack of
entrepreneurial
services and aids
+lots of support
services
available
-lack of
entrepreneurial
thinking among
cultural actors
Innovation +research centers
(e.g. Numediart)
-no aids for non
technological or cross
sectoral innovation
+innovative nature of CCIs
-lack of technological
transferability from the
Basque STI network to CCI
sector
-missing
tools/services
+availability of advanced
knowledge
-financial weakness of
SMEs
+R&I strategy at
regional level
-lack of innovation
strategy in culture
+Innovation
platform
-Silos
Growth -no scale-up schemes +acceleration and incubation
infrastructures
-size matter
-missing
tools/services
+creation of the Cluster
CREATE
-little trust of companies
towards creativity
-lack of specific
tools for growth
Financing +lots of financial tools
-Lack of coordination
between tools
+financial programmes
-no specific tools for CCIs
+FPU AUF and
IROP PO3 /
public funds
-individual SMEs
-fragmentation
+Public funds for
CCIs
-No other funding
beyond public
+in theory
support exists
but
-CCIs not
considered as
serious business
Internationali
sation
+The king ☺
-lack of critical mass
+existence of general agents
and programmes
-lack of specific tools
-Missing
tools/services
+independent approach
-lack of coordinated
strategy
-lost of creative talents
Here are some conclusions that can be drawn from the poster: concerning “competences
development”, one can notice that most of regions have qualitative institutions providing educational
and training programmes but it lacks sometimes more transversal and “out of the box”
competences/training such as digital, business skills, creativity... Structured spaces offering the
opportunity to create and think a creative or cultural project are often missing. And if they do not, they
lack coherent business models and coordination. Most of regions have support programmes or
subsidies for entrepreneurship, including CCIs entrepreneurship but programmes are not always
adapted to CCIs (very small structures, weak awareness among CCIs of regional support, no security
net for self-employed, no business reflex...). The relation between innovation and CCIs seems still
difficult to apprehend in most regions, even if they have strong innovation strategy or specialized
applied research centres. There is a clear need to overcome this situation and enhance the innovation
potential of CCIs (technological, but also cross-sectoral, non-technological, open and user-driven
innovation). The “growth and internationalisation” steps of the CCIs’ value chain are clearly weak in
most regions, even if some specific clusters, programmes, agents or incubation/acceleration services
exist. Besides some public subsidies and classical financing support for SMEs, most of regions do not
have specific funds or tools for CCIs only.
2) After having discussed within its own region, everyone was dispatched among 6 thematic tables (one
table per value chain’s link, knowing that “growth” and “internationalisation” were merged in one
table). The tables’ configuration was designed in advance in order to balance the representation of
regions and also to make sure that the stakeholders were at the right table according to their scope of
actions. On each table, a general question (related to a challenge that may be encountered within the
value chain’s link concerned) was written and was discussed. The idea was also to use the discussion of
step 1 to “nourish” the debate.
Competence How to improve the business competences of CCIs’ entrepreneurs?
Creation What kind of third places or specific infrastructures could enable crossovers
between CCIs and traditional industries?
Entrepreneurship How could classical incubation/support services integrate the specificities of
CCIs (small size, artistic dimension, few human and financial resources...)?
Innovation How to improve the relations between universities/research and companies?
Growth &
internationalization
How growing companies could expand on a local and on an international
market?
Financing Apart from grants, what financing instruments could be thought of in order to
help CCIs and how to convince investors?
One responsible per table (Wallonia and Slovakia) was in charge of the good run of the exercise.
3) Everyone went back to its region table and had a quick exchange about what they had learnt at their
thematic table. The general idea was to focus on the question “what could be useful for my region
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regarding its strengths and its needs (see step 1)?” Afterwards, each region had to fulfil a “flash card”
answering the following questions:
- What was the most surprising element of the discussion?
- What actions/ideas my region/institution could be inspired by?
- What actions my region/my institution could undertake back home?
RESULTS Most surprising element Inspiring actions Actions to be undertake back home
Wallonia Cultural barrier between CCIs and
classical entrepreneurship
*piloting group that empowers the CCIs and
actors around them
*International ambassadors
*Third places should be “invaded” by CCIs
themselves
*support programme for CCIs in classical
support structures (e.g. Bizkaia)
*Piloting group
*mentoring from a classical industry to help CCIs with
their business skills
Basque
Country
*90.000 students in art and creativity
in Bologna, 40% from abroad and it
was not taken into account until 2016
*always the same companies for
subsidies
*European framework for a patronage
law
*St’art Investment fund
*Museums as labs (user experience)
*Click’ living Lab (user-driven research for
CCIs)
*talk with specific stakeholders to improve CCIs
financing tools
*rethink Basque game lab as a living media lab
*new internationalisation program-pilot
*living labs > pilot project (S3 + CCIs)
*rething ZAWP project as a creative hub
Slovakia Finding real motivation to drive
collaboration between CCIs and
traditional industry
*need for an intermediary body connecting
CCIs/R&D and companies
*Living Lab concept
Emilia
Romagna
Same problems *Integration of business competences with
creative ones
*matching experiences from different
sectors
*better coordination and communication
*financial creativity
*adapting training courses with business models
*reinforcing dedicated governance for CCI
*Increasing matching events, hackathons with other
businesses and formal/informal financers
Western
Greece
*Vague understanding concerning the
local dimension, growth and
internationalization
*technological innovation for culture is
not the priority
*St’art investment fund
*Extended network of creative hubs
supported by public funding
*creation of creative hub or incubator
*focus on culture
Central
Finland
Same problems despite different
background and regions
*Mixed hubs > opening up for very different
players
*CCIs as problem solver
*Mixed hubs
The workshop permitted to think deeper about each region value chain (1), to exchange about
strengths and weaknesses, inspirational practices and default/lacks (2). And it ended by a very
practical and concrete exercise during which each region had the opportunity to identify
actions to be undertaken (3) in light of (1) and (2). This workshop can be considered as a
premise of the action plans drafting. It was also the first time that stakeholders were directly
involved in that process.
The workshop was a coherent closure for the Study Visit. But the CREADIS3 delegation had
also the opportunity to attend a final dinner in order to end up on a light tone.
ANNEX 14: Final workshop instructions
ANNEX 15: Final workshop seating plan
ANNEX 16: Final workshop Flash Cards
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3. CONCLUSIONS AND LESSONS LEARNED
ANNEX 17: Template of the evaluation questionnaire
A. OVERALL EVALUATION
To evaluate the study visit’s perception of the participants, a survey was submitted to them. On
the basis of the 21 answers received, we could draw the following conclusions. The participants
were classified in three different groups, being the group of Hosting Partner, the one with more
responses, as illustrated in the diagram below.
Most of the participants were very pleased with the study visit, as the diagram below shows us.
Typology of the members
Member of CREADIS3
Stakeholder
Hosting partner
19%
52%
0%
24%
5%
Grades given to the study visit
1 2 3 Perfect To be improved
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The visit was rated perfect or very good (grades 1 or 2) by 71% of respondents and 29% of the
respondents thought it could be improved (grades 4 or 5). All members attributed positive
adjectives to this study visit, such as: enriching, inspiring, profitable, versatile or accurate. The
majority of participants (57%) agreed to say the visit was useful. Half (52%) also considered the
visit instructive, and some also agreed to assess it was rewarding (28%) or well-balanced (28%).
Just one participant chose a negative adjective, incomplete (4.8%).
This positive result can be explained by different factors. As explained by the respondents:
• The SV agenda was very well organized; the team and the activities were professionally
delivered. However, I would love to understand more the problems connected to the
implementation of the plans and projects presented:
o How did they manage to involve different local partners in the HUB network?
o Did they actively cooperate and participate?
o How did they create a common language and common goals?
• A lot of concrete examples and well-balanced between exchanges, presentations,
discussions, pleasure moments and so one.
• As organizer, it was rewarding that people seemed interested and the fact that most of
the agenda went well.
• Traveling all around the value chain resulted very interesting. Maybe, I would have liked
to see less presentations and more locations/places of work connected to the project's
issue.
• As the project officer of the RCIA Interreg project, it was very interesting to meet the
partners of the CREADIS3 project.
• It was useful for having a general overview on the CCI's system in Wallonia region. I
would appreciate to understand more about weaknesses of the system, in order to
improve our system in Emilia Romagna Region, Italy.
• We could hear about many initiatives but we could not visit almost any of them.
• Good case study in taking examples, interesting topics, new experiences and ideas.
• Good contacts between Stakeholders and interesting exposés.
• I did learn a lot about hubs and coworking spaces.
The global evaluation of the organization of the event is very positive, most participants (90%)
think that workshops are a good tool to work on a defined theme and a great majority (80%)
agreed that the site visits were worth it. Then, even if the rhythm was intensive (90%), the
following aspects were ensured:
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o The schedule permitted both learning and discovering (85%),
o Theoretical work and visit/networking time were well balanced (95%),
o The animation/dynamization was well done (85%),
o The study visit was interactive and dynamic (85%),
o Stakeholders and CREADIS3 members managed to interact (60%)
At the same time, a few areas of improvement on scheduling were suggested such as:
• A little bit more time to discuss with CREADIS3 members; they were in meetings some
times and we didn't have occasion to discuss with them.
• There has been place only to interact with Walloon stakeholders, even in the
stakeholder’s speed-dating session. Why not with stakeholders from other regions? As
it has been seen in the other study visits.
• Increase visit and good practice presentation, decrease time to partner exercise.
• Present both sides: successful case histories and weak ones.
• We need to work more the stakeholders working sessions and the interactions between
them.
• Reduce the number of visits
• More time to discover the hubs.
• More interaction between all the participants, by thematic workshop.
• It was a bit too intensive; I was already tired after the first day. Time in Mons was way
too short, even if the time schedule would have held; when travelling that far, it should
be at least 5h trip, so that, there would be enough time to ask questions and go around
sites.
• There were too many site visits. Did not have time to discover. Time for Niki de Saint-
Phalle´s expedition was too short.
B. THE STUDY VISIT IN THE MEDIA
Articles were published at the regional level on 3 different web sites to announce the Study
Visit:
• Public Service of Wallonia own website:
http://economie.wallonie.be/content/l%E2%80%99europe-s%E2%80%99invite-en-
wallonie-le-projet-europ%C3%A9en-creadis3-en-visite-au-kikk-festival-%C3%A0-
namur
• Wallonia-Brussels International website:
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http://wbi.be/fr/events/event/leurope-sinvite-wallonie-projet-europeen-creadis3-visite-
au-kikk-festival-namur-mons#.XAUWSmeovIU
• CREADIS3 web site:
https://www.interregeurope.eu/creadis3/news/news-article/4201/creadis3-in-namur-
mons/
Articles are also going to be published at the regional level on the Public Service of Wallonia
web site along with the video and photographic report. Given that the Study Visit happened
during the KIKK Festival, the press cover was more focused on this event in general:
https://drive.google.com/file/d/1zNbPrJZTEjIPgABcTCRf7bR_FYXKdP7z/view
Twitter was the main tool used to disseminate news about the Study Visit, being very active
before, during and after the event. The discussions can be followed on the project profile
@Creadis3Europe and using #creadis3.
C. CONTENT: MAIN LESSONS LEARNT AND TRANSFERABILITY
Regarding the content of the activities, the most valued activities were, in the first place
Hosting partner's introduction and ID Campus, both considered good and useful by 81% of
respondents. According to the rest of the activities, this is the ranking regarding the value given
by the participants:
Content of the activity Good &
Usefull
Interesting but lacked of
transferability
Not technical
enough
Networking Dinner 15 (71%) 1
Creative Valley Hub 14 (67%) 2 1
KIKK in Town,
KiKKConference &
KIKKMarket
14 5 1
Demonstration @ Niki de
Saint-Phalle's exhibition 13 (62%) 5
Coworking Namur
&CoWallonia 13 6 1
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With the aim of improving the contents for upcoming study visits, participants were asked to
provide suggestions. These are the main suggestions gathered:
• Popularize, explain with simple words and without expanding on very technical aspects
related to regional jargon.
• Visit the places where the initiatives are occurring. Not only powerpoints. Improve the
stakeholders´ meeting session.
• Compare good practices with those which have failed.
• Timing of the final workshop was not the best one; producing any reasonable contents
after two long days was too demanding.
• Even if the content of the workshop was relevant, it was the worst time ever.
• Ask the participants who they want to meet with.
• Encourage more interaction among stakeholders.
• More balance between culture and technological inputs.
• More workshops and talks among participants and less presentations and passive
listening.
The good working moments shared among the partners and stakeholders in this 4th Study
visit, seem to be just the beginning, due to the fact that 65% of the respondents thought they
will stay in contact with other SV participants.
When asked about the added value of the visit for their organization, respondents underlined
the following items:
ST'Art Invest 12 (57%) 4
Final workshop 12 4
Speed-dating session
(Stakeholders) 12 4 1
Click' and MuseumLiving
Labs 11 (52%) 6 1
Project Management
meeting
(CREADIS3members)
10 (48%) 2
Steering Comittee
(CREADIS3 members) 8 (38%)
Cluster TWIST 7 (33%) 8 1
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• I was inspired by the visiting and the conversation with other members and
stakeholders. The organization of the HUB was really interesting for my organization.
• Inspiration. And the conviction, after the different presentations, that we work on the
right side.
• Visibility of the CREADIS3 project on Walloon territory, strengthening the internal
cohesion of our stakeholder’s local group, work deeper on the ICC value chain.
• Vision of the total value chain in a region.
• We have heard about interesting experiences to import to our region.
• I was positively surprised to discover that even stakeholders from Walloon were
enthusiastic about the dynamism and the learnings of the SV.
• Networking.
• Mix of presentations from other regions.
• The public support in creative hubs.
• To know about creative hubs in Wallonia.
• Discover Wallonia's model.
• Possible transferable case studies.
• It was interesting to compare how things are done in our country compared to Wallonia
(funding instruments, public support etc.). New ideas to bring home.
• All about the hubs and co-working spaces.
If we pay attention to potential transferability of the activities and concepts shared in the visit,
the ones who were the most likely transferred in assistant’s territories are:
• The dynamic of the visit and the organization of the speed dating meeting.
• Creative Valley and HUB.
• The creative tools.
• As organizer of this study visit, I think our Creative hubs Policy has raised a strong
interest and this will discuss further with some of the partners.
• The final workshop has some interesting transferable tips (Incredibol project of Emilia
Romagna, piloting group of the Basque Country, mentoring in Business skills...)
65%
0
35%
They will be in contact with other SV participants
Yes
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• Financing, Growth and Internationalization.
• ID campus, it will be very useful to adapt to our territory.
• Lessons learnt from financing ways.
• We got some valuable ideas concerning the hub concept, to improve the diversity of the
hubs in our region.
• Labs methodology
• Establishment of creative hubs
• The wide range of cooperation, between different sectors and organizations.
• Promoting hubs in a more positively forceful way.
• The way clusters are working in other regions compare to ours.
• Hubs, mixing creative and traditional industry. Pretotype before prototype.
D. NEXT STEPS: RECOMMENDATIONS
Based on the evaluation survey and internal thoughts, following recommendations can be
made for future study visits:
• Agenda/schedule: 3 days should be needed for the Study Visit, the first one starting in
the afternoon and focusing only on the CREADIS3 project management and content.
The stakeholders could join only for the 2 last days. That way, the stakeholders and
CREADIS3 staff could interact more. It will also free some time for networking sessions
or site visits.
• Policy learning methodology: given that it is almost impossible to organize a Study Visit
with very different profiles that provides in 2 days: targeted workshops, site visits,
networking sessions, leisure time, regional strategy presentation and some best
practices…, maybe the Study Visit could be followed by a more targeted visit. The first
Study Visit would be about presenting general features and the different aspects of CCIs
regional strategy and the second one could be focused on a specific tool or problematic
depending on the people’s interest. That scheme would have permitted to go further
and more precisely on certain subjects, for example the Creative Hub policy. It is of
course too late to adapt that proposal to the CREADIS3 project but it could be
interesting for other projects.
• For the next Study Visit, it would be nice to raise awareness also among stakeholders
that the Study Visits are only a general glimpse of a region’s strategy and that there is
not enough time to focus only on their specific scope of activities.
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4. APPENDIX
1 AGENDA OF THE STUDY VISIT
2 LIST OF ATTENDANTS
3 GENERAL INTRODUCTION BY THE PUBLIC SERVICE OF WALLONIA, ECONOMIC
POLICY DIRECTORATE
4 PRESENTATION IDCAMPUS “HOW TO DESIGN YOUR START-UP IDEA?”
5 MATCHMAKING BETWEEN STAKEHOLDERS AND DESCRIPTION
6 ACTION PLAN METHODOLOGY
7 LEAFLET KIKK MARKET
8 PRESENTATION “MONS CREATIVE ECOSYSTEM”
9 PRESENTATION CREATIVE VALLEY
10 PRESENTATION CLICK’ LIVING LAB AND NUMEDIART INSTITUTE
11 PRESENTATION MUSEUM LAB
12 PRESENTATION TWIST CLUSTER
13 PRESENTATION ST’ART INVEST
14 FINAL WORKSHOP INSTRUCTIONS
15 FINAL WORKSHOP SEATING PLAN
16 FINAL WORKSHOP FLASH CARDS
17 TEMPLATE OF THE EVALUATION QUESTIONNAIRE