Upload
wyatt-johnston
View
220
Download
2
Tags:
Embed Size (px)
Citation preview
Survival Tactics at Ethicon Endo-Surgery
Cindy Meisner
Ethicon Endo-Surgery, Inc.
SLA Pharmaceutical & Health Technology Division
Spring Meeting
April 5, 2005
Challenges
• Intense scrutiny
• Slashed headcount
• Decreased budget
• Increased competition
Device/Ethicon Challenges
• Non-traditional role• Elimination/outsourcing of specialist
roles– Materials specialists– Patent specialists– Standards specialists– Biocompatibility specialists– Information technology specialist
Solutions
• Outsourced services
• Elimination of low-value services
• Virtual transition
• Branding
• Differentiation
• Alignment with client processes
But…
• Did not want to cut more services
• Wanted to add more services
• Only 2 people
Thoroughly examined all skill sets, roles, and responsibilities
Changes
• Added new roles:– Business Relationship Manager – Information technology specialist– Graphic artist
And…
Outsourced everything
Yes, everything
But we manage the outsourcing
and
Our sphere of influence is extended
Services
• Virtual library
• Custom research
• Monitoring & alerting
• Training, programming & consulting
Ethicon Roles
• Team Leader– Business relationship
management– Planning– Administration– Budget– Consulting & training
services
• Analyst (Project Manager)– Electronic resources
management– Vendor relations– Research services– Monitoring & alerting
services
#1Outsource to End-users
#2 Consultant Network:The Inner Circle
• Four research consultants
• Technical consultant
• Graphic designer/library and user services
#3 Expanded Consultant Network
• Patent research consultant
• Four consulting firms
Inner Circle Investment
• EES email address
• Access to EES/J&J network
• Laptop with remote access
• Passwords for premium sources
• Provide full-time work
• 30 hours for professional development
Inner Circle Investment, cont.
• Office space for non-remote consultants
• PO and supplier management (secrecy agreements, etc.)
• Team meetings
• Team building events
ROI
• Loyal and committed partners
• Knowledge of the business
• Fast turnaround
• Professional camaraderie
Customer Benefit
• Saves time, money, effort
• Provides turnkey service
• Consistent results
• High quality results
Challenges
• Recruit and select right team
• Develop effective and efficient processes
• Manage relationships
• Communicate! Communicate! Communicate!
Process for Engagement
• Ethicon associate initiates project and partners with client (gathers requirements, etc.)
• Ethicon associate gives project requisition to consultant
• Consultant delivers results to client and/or Ethicon associate
• Consultant sends completed requisition to Ethicon associate
• Ethicon associate records project data and monitors client satisfaction
Outlook
• # of Ethicon employees will not increase
• # of consultants will likely increase
• Company information function will remain