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Supporting Diversity Communications on the Intranet Diversity Best Practices Iris E. Cumberbatch August 7, 2014

Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

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Page 1: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Supporting Diversity

Communications on the Intranet

Diversity Best Practices Iris E. Cumberbatch August 7, 2014

Page 2: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Diversity Best Practices (Aug. 7, 2014) 2

Iris Cumberbatch

Vice President and Head of Public Affairs

• Internal and external communications

• Executive communications

• Event management

• Media relations

• Government affairs

• Web services

• Editorial and graphic design

• Social and digital media

[email protected]

Page 3: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Agenda

Diversity Best Practices (Aug. 7, 2014) 3

Introductions

Note-taking volunteer(s)

Knowledge-sharing

Perspectives, Challenges & Best Practices

Brainstorming & Action-planning

Page 4: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Introductions

Diversity Best Practices (Aug. 7, 2014) 4

Name

Title/Position

Organization

Functional role

What you hope to take away from this session

Page 5: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Note-taking volunteer

Diversity Best Practices (Aug. 7, 2014) 5

Using the intranet to elevate internal diversity & inclusion communications

What’s the “Why?” for internal diversity & inclusion communications?

Process steps – getting started

Critical elements for success

Barriers & Risks: What are they? How can we overcome them?

Action Plans: “As soon as I get back to work I will……”

Page 6: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Using the intranet to elevate an internal

communications strategy

“A successful internal communications strategy is likely if

it is planned and executed with practical consideration of

a company’s organizational structure, governance,

channel capabilities, and recognition of how business

gets done. In this session, participants will examine how

to use the organization’s capabilities, roles, feedback

mechanisms, and behaviors to drive its communications

strategy and intranet usage.”

Diversity Best Practices (Aug. 7, 2014) 6

Page 7: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Using the intranet to elevate an internal

communications strategy

“A successful internal communications strategy is likely if it is planned and executed

with practical consideration of a company’s organizational structure, governance,

channel capabilities, and recognition of how business gets done. In this session,

participants will examine how to use the organization’s capabilities, roles,

feedback mechanisms, and behaviors to

drive its communications strategy and intranet usage.”

Diversity Best Practices (Aug. 7, 2014) 7

Page 8: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Employees want information

Diversity Best Practices (Aug. 7, 2014) 8

Page 9: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Intranet is preferred information source

Intranet

Diversity Best Practices (Aug. 7, 2014) 9

Page 10: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

D&I Ranks among most important topics

D&I

Diversity Best Practices (Aug. 7, 2014) 10

Page 11: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Perspectives/Challenges/Best Practices

Diversity Best Practices (Aug. 7, 2014) 11

Have you used feedback mechanisms in your organization to understand how to

communicate with employees and their interest in communications about Diversity &

Inclusion?

If so, what did you do, how well did it work, and what did you learn? How will you build on the success?

If not, what will you do to learn the best ways to communicate with employees and assess their interest

in communications about Diversity & Inclusion?

Have you studied your employees’ behaviors as they relate to your ability to

communicate with them and use the intranet for Diversity & Inclusion communications?

If so, what did you learn? How will you build on the success?

If not, what will you do to better understand how you can best utilize the Intranet to communicate with

employees about Diversity & Inclusion communications?

Page 12: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Using the intranet to elevate an internal

communications strategy

“A successful internal communications strategy is likely if it is planned and executed

with practical consideration of a company’s organizational

structure, governance, channel capabilities, and

recognition of how business gets

done. In this session, participants will examine how to use the

organization’s capabilities, roles, feedback mechanisms, and behaviors

to drive its communications strategy and intranet usage.”

Diversity Best Practices (Aug. 7, 2014) 12

Page 13: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Diversity & Inclusion at the Federal Reserve: The Office of Minority and Women Inclusion (OMWI)

• Improve racial, ethnic, gender diversity of workforce through recruitment, financial education, retention

• Increase participation of minority-owned and women-owned businesses in

programs and supplier contracts

• Assess diversity policies and practices of regulated entities

• Report progress to Congress

Diversity Best Practices (Aug. 7, 2014) 13

Page 14: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

D&I at the Cleveland Fed

Diversity Best Practices (Aug. 7, 2014) 14

Page 15: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

D&I Focus – 2014 Communications Plan

Diversity Best Practices (Aug. 7, 2014) 15

Page 16: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Perspectives/Challenges/Best Practices

Diversity Best Practices (Aug. 7, 2014) 16

How does the organizational structure, governance, and the way that business

gets done in your organization affect your ability to communicate effectively on the

Intranet with employees about Diversity & Inclusion?

If the organizational structure, governance, and the way that business gets done in your organization

help you to communicate effectively on the Intranet with employees, what will you do to leverage that in

a way that allows you to enhance employee communications on the Intranet even more?

If the organizational structure, governance, and the way that business gets done in your organization do

not help you to communicate effectively on the Intranet with employees, what will you do to change the

situation?

Page 17: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Using the intranet to elevate an internal

communications strategy

“A successful internal communications strategy is likely if it is planned and

executed with practical consideration of a company’s organizational

structure, governance, channel capabilities, and

recognition of how business gets done. In this session, participants will

examine how to use the organization’s capabilities, roles, feedback

mechanisms, and behaviors to drive its communications strategy and

intranet usage.”

Diversity Best Practices (Aug. 7, 2014) 17

Page 18: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Intranet promotes Diversity & Inclusion

Diversity Best Practices (Aug. 7, 2014) 18

Page 19: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Monthly D&I intranet stories

Diversity Best Practices (Aug. 7, 2014) 19

Page 20: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Monthly D&I intranet stories

Diversity Best Practices (Aug. 7, 2014) 20

Page 21: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Conversations about D&I on the intranet

Diversity Best Practices (Aug. 7, 2014) 21

Page 22: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Perspectives/Challenges/Best Practices

Diversity Best Practices (Aug. 7, 2014) 22

Have you fully utilized the intranet channel capabilities in your organization to

communicate with employees about Diversity & Inclusion?

If so, what did you do, how well did it work, and what did you learn? How will you build on the success?

If not, what will you do to fully utilize the intranet channel capabilities in your organization to

communicate with employees about Diversity & Inclusion?

Page 23: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Brainstorming/Action-Planning

Diversity Best Practices (Aug. 7, 2014) 23

“Using the intranet to elevate an internal communications strategy”

Blue-sky ideas

What would you do to use the intranet to communicate about Diversity & Inclusion if you had no barriers, no

restraints, and you could do anything you wanted to do?

Which of your “blue-sky ideas” are possible?

Which of your “blue-sky ideas” can be turned into “next practices” for you and your organization?

Action plan

Review the thoughts you wrote down in this session

Identify 2-3 action steps you will take starting tomorrow to use the intranet to elevate your internal

Diversity & Inclusion communications

Page 24: Supporting Diversity Communications on the Intranet...Introductions 4 Diversity Best Practices (Aug. 7, 2014) Name Title/Position Organization Functional role What you hope to take

Questions..?

Diversity Best Practices (Aug. 7, 2014) 24