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8/14/2019 Summer Project Guidelines for Students of MBA
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Priyadarshini engineering college Summerproject work guidelines
Summer project work guidelines
Project guide Lines for Students of Master of BusinessAdministration
Prepared by
Faculty MBA
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8/14/2019 Summer Project Guidelines for Students of MBA
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Priyadarshini engineering college Summerproject work guidelines
Summer project work guidelines
Priyadarshini engineering collegeVANIYAMBADI-635751
VELLORE DTTamilnadu
India
Guidelines to do Summer Project Work for 1st yearMBA Students
SafeportThis write up provides you some of the guidelinesthat are provided to be based on faculty experience.However, in the part two you will be given some moreideas.
Introduction
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Summer project work guidelines
The overall objective of project work is to experience theway in which organizations function is given environment.
The keyword is experience. Experience has two dimensions.1. i. Understand the industry in which the organizations
operate.ii. The business model of the organization
iii. Understand particular functional area such asMarketing, Finance, HR, etc.2. i. Apply knowledge of research methodology to analyze
the problems or issues faced by organizationsii. Understand how various principles you have learned
during one year of course work is applied in the realtime business world.
iii. Learn the changes that are taking place in thebusiness world. One question that immediately comes
to your mind. Is it possible for me?
To experience all these in 40 days. Experiencewith students who have successfully completed projectwork indicate that project work period will be fulfilling theexperience if certain guidelines are followed.
1. The project is divided into three phasesi. Pre-project interface
ii. Interface during the projectiii. Interface after the project
Each of the time periods is very important.Phase I
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It is requesting for a project work you will be raisingcertain expectations from the organizations.
The expectations are generally based on1. The institute you come from2. Your competencies3. References given by you
4. Personal interview attended by you.At all the stages, honestly, integrity, good
presentation of self is very important. In the case of2006 batch institute have provided a platform forstudents for interface the project confirmation arebased on request of the institute, thus there is verylittle interaction with you. Therefore you have to be wellprepared to graduate into II phase with uncertainty inexpectation from that of organizations.
Case II
You will be entering into phase II from 20th July 2007.1. Preparation at home. Some of you are going outstation
for project work, please ensure your train & bus tickets.2. Find out the name & contact number of the person towhom you have to report.
3. Inform in advance if possible of your arrival. Dress codeof plain shirt with shoe, tie and clan shave has to beadhered.
Your first interface should project the following traits.
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1. Show patience, organizations have to cater to allstakeholders and yours will be last as the purpose oforganization is value addition. This does not mean thatyou are unimportant; your work comes last in theimportant things to be done.
2. The project work is an additional responsibility
undertaken by organization; therefore dont expectorganizations or the person in charge to respond to youimmediately. Some time you may have to wait morethan 3 hours or even 1 day. This doesnt mean thatorganization is not need of you. It only indicates thatthey have different priorities. However you will beobserved during entire phase of waiting.
Things to do
Sit in the reception and go through book on researchmethodology, Hindu Industrial Survey and printout ofwebsite relating to organization. If you find a newspaperyou can read it. But read them with all pages intact, whilesitting posture dont sit like cross legs, crouching position,anxiety, intolerance for delay, constantly going out andtalk with your friends through cell phone or talking to theother stranger in the reception or talking with your otherfriends in low or high voices. All these activities indicate
you are not yet become professional. Do not disturb thereceptionist by asking questions. However, do notdisappear and come after two to three hours. When themanager wants to meet you, you may not be there. Youlost a chance to impress people about your character.
Phase III
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In phase III you will be working towards meetingexpectations of organizations. The general question is Whatis the Topic? for project work. Two kinds of situation you willface. Organizations give you a Topic or they will ask you tochoose the topic in both the cases please prepare a list of
topics which you will think of completing. If it is marketinghave a list of not less than 15 to 20 different topics. Similarlyin HR. For HR topics please refer to training instruments byUdhai Pareek and T.V.Rao another question you will face isWhat are all the statistical tools you will be using to analyzethe data. Please inform them that you can use bothparametric and non parametric test. You will also be usingmulti dimensional scaling techniques wherever appropriate.When a topic is given to you, it will be in business terms for
example in an organization like Pepsi they may like to knowvarious local brands sold in Erode District. You haveconverted this into Purposive investigation. In order toconvert the business problems into researchable topics youhave to go for further analysis. First you should know thedifferent local brands which are competing with Pepsieliminate brand that are not direct competition with Pepsi (isPaneer Soda a competitor for Pepsi?) Once you identifyvarious brands through a quick survey from retailers then
decide a rough title. This title may undergo change once youdecide on the objectives and scope of objectives. You haveto think for sometime and write down all your ideas in a bookthat you are carrying remember you are a professional.Write, Correct, Iterate, Incubate, Create this is how you haveto go through out the process. Once a business problem isidentified the topic reflecting your research and addressing
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organizations need. Go to next Phase of research. Whatapproach do you think that you are adopting. We areadopting a funnel approach. Start with broad ideas and thenfocusing on to specific and business problems and issues.
The project report writing to a large extend should reflect
your thinking process. The following format is suggested foryou for synopsis to be submitted on 15th July 2006 to yourguide. (Read various data, understand and then write. Dontreproduce given in the book or in the text.)
Title: ______________________________________________The first title you arrive at need not be the final title. You canchange e as you progress during the project.
Contents1. Industry Profile
Please go through Hindu Industrial Survey2007.Pertaining to the Industry. In which the businessorganization operates. You have to use your discussioncarefully, if you are working in automobiles spare parts
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organizations do touch up on automobile Industry,However as a rule of thumb 75 to 80 of your industrialprofile should be automobile spare parts industry. Visitvarious websites such as www.about.com. If you want togo through various research reports please go throughwww.ssrn.com. Be comprehensive while talking about
industry and write about industry of understanding all thedimensions about industry.
Please find at lest ten major companies in your industryand in the international market. Write a brief write up onwhat happened for the past three years and what is instore for three years for the industry. Identify at leastthree; Indian CEOs and three international CEO and findtheir views about industry. You can use your CMIE Data
Base in the college. You can have photographs of theCEOs, being copied.
2. Organizations ProfilePlease go through past balance sheets,
organizations website, press reports and all other datapertaining to the organization. CMIE data base in the
institute will help you to a large extent to achieve better UseMckensey 7s framework to understand the organizationand prepare the brief report. This part will help you tounderstand your organization in the context of presentbusiness situation. (Do not use this as filler. That istrying to fill up pages before the deadline for theproject work). Keep a log of what ever you are doing
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everyday. It will help you where you are and what you arelikely to achieve.
3. Need for StudyYou have to explain what Value addition you will
be doing for the organization. You are working 35 clear
working days for project work. Your effort,understanding and value addition to the organization byanswering specific questions will provide betterexperience for you.
4. Literature Survey.This part is mandatory. However it will be a good
idea includes information in the project work. Howeverdont exceed five pages. If you are doing research on
motivation you may include latest research on motivationas literature survey.
5. Objectives of study You have to be precise while writing your
objectives and should reflect the research you aregoing to undertake. Restrict yourself not more than 3
objectives, however two will be ideal.
6. Scope of objectivesIn the process of achieving you objectives you will
also be undertaking certain other tasks which areimportant. You may include them under scope of
objectives.
7. Research Methodology
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Research Objectives Types of Research Design
Data ( primary and secondary) Research Instrument (if it is a questionnaire, you
have to write what type of questionnaire.However, do not assume always that you need tohave questionnaire to start the research. One ofthe greatest sins you will commit is to thinkdesigning questionnaire to start your research willconvent your research putting cart before thehorse.) Always remember that you need not havequestionnaire to do research. You have differentmethods and use them to enrich your thoughtprocess.
Research Plan
8. Sample Design
Sample Unit
Sample frame
Time and Place
Type of sampling Sample Size. Determine using methods thought to
you in Research Methodology.
9. Analysis of the study
10. Findings
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11. Suggestions & Recommendations12. Appendices13. Bibliography
Remarks
Do not write history of statistical tools what youhave to write is what appropriate tools you have used andreason for using the tools please cross tabulate your datain order to further understanding. From the synopsis toyour final report constantly fine tune your project report. Itwill be rich experience for you to cherish.
Some observations
Be enthusiastic to listen, to learn, to talk Be curious
Be honest
Show your integrity
Define your body language
Make a statement
WHAT YOU SHOULD NOT DO
Trying to take breaks while doing project ( you
cannot have holidays during your project work) Trying to miscommunication with organizations by
telling that institute wants a review. We are sendingyour schedule of project report to all theorganizations. You do not have any reviews inbetween.
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While taking to the organization personnel do notdegrade your institute or teachers by makingstatements that are reduce your self image.
Talking negative and trying to be certain abouteverything. No organization or person likes negativetalk and people who ask too may question to becertain of everything.
Let me give some examples1) I want marketing project, I am in a finance
organization. Do not ask the manager this question.You are going to an organization to know its businessand business do not have functional silos. However,ask questions relating to your project, showenthusiasm. Smile, enjoy hard work.
2) If some urgent work is to be done by the
organization, do it willingly. For example the officehas no power and your manager finds that theelectricity bill is not paid, volunteer to do the task.MBA is not management by arrogance. Never showthat this is not my work. You will be surprised toknow that there is no work as not your work. Theorganizations are boundary less organizations.
3) Do not take campus culture to organization. Leaveletters, excuses, concessions etc. Inculcate
organizations culture and come to institute with allideas to change the way in which you work ininstitute. Share experience with your classmates andteachers. It is an opportunity to professionalize withyou.
4) Wear your tie and go to organization. Someorganizations have informal environment. They may
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not insist on your attire. That does not mean that yougo with casuals.
FAQs
1. Should I do project in area of my specialization?
Though it is not mandatory, it is desirable. Itprovides you focus.
2. Is it possible to go home during project work?It is last thing you will do, it will mar you your
prospect of your good career.
3. What type of tools I have used in HR Project?Please go through Training Instruments in HRD
and OD, Second Edition by Udai Pareek.
4. Please carry the following when you go toorganization.
Your recent Photographs
Your CV
A pad / notebook / pen
4. Is the format suggested for all type of projects?
Yes, to a large extend. For a finance project youmay have to modify the format.
5. What these guidelines give you? The guidelines given above talks about the
content of your project report. It will not talkabout
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firm. For preparing the final draft adhere to theguidelines given above.
6. If I get another project, Can I change the project?No, it is not right
7. Take note of your guides email. Do not disturb him
or her on cell phone. He may not know the context ofyour problem. Give detailed account of your problemand ask for correct questions.8) When you are staying outside Erode, keep in touchwith your other colleagues, exchange thoughts.
You can make changes suggest suitable ideas.There is created for students of MBA. You can copy
modify, share or exchange with others.
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