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5 Key Takeaways1. Identify core competencies
Sharpen abilities to identify and evaluate core competencies and business strength
2. Know how to grow your businessUnderstand key drivers that contribute to business growth and profitability
3. Capture market opportunitiesAnalyze market opportunities against your business health and formulate suitable growth strategies
4. Articulate value propositionCraft a strategic value proposition for your products and services to the identified target market at the optimal price point
11‐12 April 2017
60 Paya Lebar Road, Paya Lebar Square #10‐43, Singapore 409051
SINGAPORE KUALA LUMPUR JAKARTA HONG KONG MANILA TOKYO NEW DELHI HANOI BEIJING
2-DAY WORKSHOP
Model & PlanningBig picture thinking using business model canvas and business planning toolkit
Strategic Business
5. Formulate a business planUse proven business plan templates to develop and present a disciplined roadmap to success
ADVANCEDSuitable for Senior Management
Page 2 of 4 ©2017 momenta group. All rights reserved
Strategic Business Model & PlanningBig picture thinking using business model canvas and strategic business planning
About the Workshop
In times of rapidly‐evolving trends in the vast business market, organizations are increasingly seeing the need to discover new business opportunities, or transforming their current business models to entice clients, and eventually, generate profits.
Strategic Business Model & Planning enables individuals to understand dynamic business models, identify opportunities for improvement and innovation and to develop a clear business plan to ensure that their organizations grow strategically.
This two‐day workshop is designed to help corporate professionals and entrepreneurs describe and articulate different types of business models, as well as understand how a sound business plan can translate into profits for their organizations. It also enables them to transform their visions into concrete plans to successfully secure the trust and interest of investors and stakeholders.
Who Should Attend?This program is suitable for anyone that handles their organization’s business model, planning and strategy, including but not limited to: > C‐level Executives> Directors> Business Transformation Managers> Head of Departments> Senior Managers> Corporate Bankers> Owners of Family Businesses> Angel Investors> Venture Capitalists> Private Equities> Entrepreneurs> Start‐ups and incubators
Course Outline
Understanding Business
Models > Discussion on the various business models
> The changing world and the new economy
> Evolution of business models, case studies –
shared economy (e.g. Airbnb, Uber)
> Understanding the elements of a good business
model
> Determining whether a business model is robust
by analyzing the following – dependencies,
vulnerabilities, risks, rewards and opportunities
> Monetizing from a business model
> Visualization – generating a business model
> Business Model Canvas
o Testing assumptions and validation
o Differentiating your business model
Case Study – Understanding
the Six Business Model
Mechanics> Activities and resources – identifying strategic
core activities and resources
> Partners and suppliers – leveraging partnerships
and suppliers
> Segments and channels – prioritizing key
customer segments and channels
> Customers – improving customer engagements
to drive long‐term value
> Revenues, profits and costs – optimizing
revenues and profitability through key
profitability and cost drivers
> Value Proposition – articulating the primary and
secondary value propositions
Day 1
Find out what VCs & angel investors are looking for in a business plan.
Page 3 of 4www.momenta.biz
About The Trainer
Having resided in Asia for 50 years, he is able to understand and appreciate the many nuances of the region, allowing for a high level of interaction across different nationalities and an ability to bring relevance to all audiences. Mark is fluent in English and speaks Bahasa and French.
Mark has held key leadership roles in various companies including the Managing Director at Steelcase Office Solutions in Singapore where he was responsible for redesigning the Singapore operations, re‐establishing the company’s value proposition, and implementing innovative cost‐reduction actions and process reengineering efforts.
Mark had also spearheaded the development and implementation of branding, marketing, and communications strategies to drive clients’ business development objectives. His previous experience includes developing sales and marketing strategies for multinational IT corporations, developing and implementing seminars and workshops for clients, and establishing brand awareness.
Organizations Mark has Trained
Mark Zagrodnik has more than 25 years of international business management experience, during which he honed his skills in the development and implementation of realistic and quantifiable processes and operational procedures.
business strategy leadership team sales professional certification
Mark ZagrodnikPartner, momenta
> M+W> Exxon Mobil > Conoco Phillips > Tower Watson > HSBC > SCB> Coca Cola > Kraft > Procter & Gamble > Microsoft > GE Money > Hankook Tyres > HDB
> Boeing> Shell > HP> Novartis> Apple> Credit Suisse> Toyota > British Telecom > Barclays Capital > ABB> Singapore Airlines> Singapore Tourism
Board> Emmerson Controls
SWOT Analysis and the
Business Model > How do they work together?
Strategies for the Future –
Redesigning your Business
Model and StorySelling> Mission, vision and goals – aligning
company strategy with mega‐trends
> Developing common awareness and
language
> Identifying mega‐trends
> Challenging status quo
> Uncovering new opportunities
> Business model coaching session
Roadmap Canvas > Business model >> business plan >>
strategic implementation >> strategic
review
Strategic Business Planning> The strategic business planning cycle
> Strategy vs. planning
> Four critical factors of business planning
> What does a good business plan look like?
> Case study – review of sample business
plans
> Structure of a good business plan
> Understanding the Mission, Vision and
Values and defining business goals,
description and model
> Product, Marketing, and Sales Plan
Strategic Implementation –
Bringing your Product into
Market> Articulating and socializing your business
ideas
> Communicating your business vision and
goals
> Presenting your business plan
Day 2
WORKSHOPEARLY BIRD FEE (Register by 21th
March 2017) REGULAR FEE
Strategic Business
Model & Planning□ $1,195 □ $1,395
Date: 11‐12 April 2017Venue: 60 Paya Lebar Road, Paya Lebar Square
#10‐43, Singapore 409051
OTHER UPCOMING WORKSHOPS FOR 2017:
WORKSHOP PRICE FEB MAR
Project Management Workshop (Countdown) – Business Simulation SGD 960 8‐9
Personal Safety Empowerment SGD 595 10
High Impact Consultative Selling – out2win SGD 1,395 15‐16
Developing & Managing a High Performance Team – power2perform SGD 495 22
Big Data for HR Professionals – organizational SGD 495 28
Power Networking & Executive Branding – ready2connect SGD 1,395 1‐2
Business Etiquette – ready2connect SGD 795 3
Mind Your Manners (For Children) – ready2connect SGD 240 14
Winning @ GeBIZ – out2win SGD 795 15
ITIL v3 Foundation – certification SGD 2,085 22‐24
Each workshop is limited to 16 seats.
Registration Details
Once the booking is received, the place(s) is confirmed. No refunds will be made for any cancellations. However, program credits of equivalent value only applicable for momenta workshop will be provided. Credits can only be redeemed for one program and is valid for only one (1) year from date of issue. Substitution with a qualified candidate is allowed by providing at least 5 working days of advanced notice to momenta. One time substitution is allowed with no charges. Subsequent substitutions will be charged 10% admin fee. momenta reserves the right to change the timing of the workshop, the facilitator, date and venue due to reasons beyond their control. In the unlikely event that the workshop is cancelled, momenta will refund the full amount and disclaim any further liability. An invoice and registration confirmation will be sent within 7 days. ALL PAYMENTS MUST BE RECEIVED IN ADVANCE OF THE WORKSHOP.
momentaGroup
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Payment Method
By bank transfer: Beneficiary name: momenta Group Pte LtdRemit to A/C: 314 ‐ 303 ‐ 269 ‐ 6
(Singapore Dollar Account = SGD)Bank name and branch: UOB Ltd, Upper Thomson BranchBank/Branch code: 7375/007Swift code: UOVBSGSG
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Fee for this workshop includes learning materials, lunch & refreshments.
Terms & Conditions
This workshop is PIC Claimable. For more info, visit:http://www.iras.gov.sg/irashome/PIcredit.aspx
*Available for delegates from one organization attending the same workshop. For larger groups, contact us for a quote.
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+65 6339 2800
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