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CEMCDO Digest City Economic Management and Cooperative Development Office CEMCDO Digest, Volume No. 1 Issue #2 Success stories: from rags to riches the MSME way Page 12 Tiding barangay economies on sari-sari stores Page 6 Truly MSME’s The entrepreneur’s products Gensan Page 10 Yaman ng Gensan’s Act of opening doors to global 2016 Page 18 Kalilangan SUCCESS: CEMCDO reports and upcoming events worth watching CEMCDO NEWS Page 24 What’s new: MSME’s Success

SUCCESS - gensancemcdo.org · Joselito Torrecampo Investments Division Alma D. Zerrudo ... CEMCDO DIGEST I ISSUE #2 I 12 D uring the two years of research and development, I and

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CEMCDO DigestCity Economic Management and Cooperative Development Office

CEMCDO Digest, Volume No. 1 Issue #2

Success stories:from rags to riches

the MSME wayPage 12

Tiding barangay economies on sari-sari storesPage 6

Truly MSME’s

The entrepreneur’sproductsGensanPage 10

Yaman ng

Gensan’s Act of opening doors to global2016Page 18

Kalilangan

SUCCESS:

CEMCDO reports and upcoming events worth watchingCEMCDO

NEWS Page 24

What’s new:

MSME’s Success

CEMCDO Digest, Volume No. 1 Issue #2 2

CEMCDO DIGEST I ISSUE #2 I 2

CEMCDO DIGEST

CEMCDO Digest is the official publication of the City Economic Management and Cooperative Development Office (CEMCDO) published quarterly. On its second issue, the digest will feature the MSME’s of the city, success stories of different entrepreneurs.

CEMCDO Digest also aims to give its readers substantial information regarding the programs and activities of the department and the city all year round. This is to enhance the participation in the activities and to promote the city of General Santos to be an investment hub and tourist destination in the country.

ABOUT THE COVER

The second issue of the Cemcdo Digest features the Micro, Small, and Medium Enterprise (MSMEs) in the city.

The cover of this issue features the various products of the MSMEs that are faring well in the market. With the arrows at the background representing their driving force to reach the top, this goes to show that the MSMEs do have the capacity

to reach the top of the stairs, the success of their business.

frontpage photo:

Ronnel C. RiveraCity Mayor

General Santos City

Riza Marie T. Paches, CE, EnPActing Department Head

Joaquin Tiongco, MBAActing Assistant Department Head

EDITORIAL STAFF

Editor-in-ChiefAntoniette Gay T.Llido-Velasquez

Associate EditorsRoy John V. Malaluan

Charles U. Pesodas

Layout Artist Rem Floyd M. HercedaSegmundo B. Capada

Concept and Design Antoniette Gay T.Llido-Velasquez

Rem Floyd HercedaSegmundo B. Capada

PhotographerGregorio Dominick S. Velos

Contributors

Wilfredo M. GuerraJoselito Torrecampo Investments Division

Alma D. ZerrudoAdelyn C. Yucamco

Special Project and Cooperative Division

Ma. Cora C. TitoTourism Promotion Division

Shirley T. CunananAdministrative Unit

City Economic Management and Cooperative Development Office

Publisher

About CEMCDO Digest

CEMCDO Digest, Volume No. 1 Issue #2 3

CEMCDO DIGEST I ISSUE #2 I 3

Message from the President GSC SMEDCI

Greetings to all Generals,

The General Santos City Small and Medium Enterprise Development Council, Inc. (GSC SMEDCI) carries great hopes in the evolution of transitional economy and the drive to promote Micro, Small & Medium Enterprises (MSMEs) throughout the years. Sustained and healthy growth of our organization is necessary in adherence to our vision.

Our purpose is to create and sustain successful businesses around the region. We are committed to understand the needs and expectations of mSMEs but at the same time our organization recognizes that our success depends on collaboration with companies, talented individuals and resources.

The robust working relationship of GSCSMEDCI with the Local Government Unit of General Santos through City Economy Management and Cooperative Development Office (CEMCDO) and other National Government Agencies spearheaded by the Department of Trade and Industries (DTI) has made a remarkable impact in the innovation and development of mSME.

As a partner, we express our appreciation to your continuous support. We are committed to the advocacy of CEMCDO and it is our honour to be a part of its advancement.

Together let us continue to accelerate national business expansion, strengthen and enhance development capabilities and witness the further growth of the economy of General Santos City.

God bless us all!

FELICIDAD T. INTO

PresidentGeneral Santos City Producers Association

CEMCDO Digest, Volume No. 1 Issue #2 4

CEMCDO DIGEST I ISSUE #2 I 4

Message from the CEMCDO Department Head

Our second issue of CEMCDO Digest is an affirmation of our continued transparent service to our stakeholders. It is a commitment to tell a story of our department’s accomplishments, our mandate and other deliverable necessary for economic development.

This issue is anchored on the importance of Micro, Small and Medium Enterprises (MSME). As for 2015, MSME has accounted for almost 99.46% of the registered enterprises. This gives an impression that a huge portion of our economic activities can be owed to MSMEs. As such, various programs are designed to support them, especially on trade and product development.

The confluence of public and private stakeholder played a great role in developing a conducive business environment. The private enterprises who are the key players are consulted to level the sensitivity of the market.

For small enterprises, tourism is becoming their lifeblood. Succinctly, the increasing number of tourist arrivals which incur daily spending helps the new enterprises recoup their investment capital. It is on this approach that we invite more tourists to come in, aside from letting them experience the Gensan culture and adventure.

To this end, we invite you to flip each page and appreciate the role each segment in the society made as well as the impact they created – from the government side to your end.

Enjoy reading.

RIZA MARIE T. PACHES, CE, EnP Acting Department HeadCity Economic Management and CooperativeDevelopment Office

CEMCDO DIGEST I ISSUE #2 I 5

Table of Contents

P6

Truly MSME’s: Tiding Barangay Economies on Sari-sari Store.

P8

Building the MSME Capability: Training on Tuna Processing

P10

Yaman ng Gensan:Entrepreneur’s Products

P12

Kelvin Parreno:Asim Kilig to Success

P14

Lea Cunanan-Delfin:Dagdag sarap sa ulam at kita

P16

Caridad Felisilda:My creation, my story, my success

P18

Kalilangan 2016: 77th Foundation Anniversary of Gensan

P20

Tourism Statistics: What’s trending

P22

Going Green: The CEMCDO Way

P24

Talk on Paper:One way of saying it

P26

Competitiveness Ranking: The Gensan rank

P27

CEMCDO:The 1st quarter activity report

CEMCDO DIGEST I ISSUE #2 I 6

Its p r e s e n c e certainly has endeared them to warrant a

closer look at the difference contributed to the lives of the families in the barangays, of which indeed affecting the economies for that matter. Not a few of these sari-sari stores have become “just a stop-gap measure” (pantawid lang in vernacular), but make no mistake about it as they are enabling families to hurdle financial difficulties, found it offering a ready stream of cash thus gets hold of the way to navigate the

problematic times. Doing business the entire week and probably the whole year-round and sans the usual opening time-shift, these stores have earnings that could afford families meet both ends. Consider:

one spouse is working while the other stays at home to attend to the family. And whiling away the time, it would be prudent for the

spouse at home to tend a sari-sari store, earn an income and likewise still take care of the family; that helping the family economically helps the barangay moving that spills over to its economy all-in-

all in terms of taxes and livelihood.

Sari-sari stores have been sprouting in the barangays (prevalently in non-urbanize

TRULY MSMEs

TIDING BARANGAY ECONOMIES ON SARI-

SARI [email protected]

This is why, it is renowned that these stores are also thriving and have its share

of loyal patrons or “suki,”

villages)) as it is the easiest one to form and manage and requires a small amount of capital. It has proven its dynamism drawing from the strength that shows these stores are the hub where i n t e r a c t i o n s and commerce

are mostly done in barangays. Their role is well acknowledged as a channel of trade playing it up to the hilt or maximum. Which brings to the contention that the development of sari-sari stores is paramount to the

wellbeing of the barangays viewed from the stimulus derived thereat.

Helping to further develop

these s a r i - s a r i stores would invariably help the constitu-ents of the barangays avail of much needed goods as they’re there just in the neighborhood selling basic

commodities saving for time and indeed easily reach; and likewise sell-ing in single packets or “tingi,” which are hardly found in supermarkets and malls. This is why,

it is renowned that these stores are also thriving and

have its share of loyal pa-trons or “suki,” as the case maybe.

Meanwhile in Gensan, the official record in the year 2015 showed 443 sari-sari stores registered, but there could be more as probably

they have inclined to go underground gauged from

its ever-present existence if look at various

perspectives. Not discounting of course that at CEMCDO—City Economic Management

and Cooperative D e v e l o p m e n t Office—809 sari-sari stores, as b e n e f i c i a r i e s ,

were granted loans from the financing

program amounting to Php3.9 million from

1996 to 2013. Financing granted notwithstanding,

the office had provided for up to and including that time other means, such as entrepreneurship, marketing, information management, skills training, and improving products and services. Combining the said number of stores then, there exists a reservoir wanting so much attention implying their conspicuous presence is something to reckon with.

The challenge of elevating the domain of sari-sari stores goes beyond merely a provider of neighborhood goods, it borders on tapping the potential as micro-entrepreneurs and pursuing it as a livelihood option to all intents and purposes. And so, sari-sari stores for anyone!

photo source: www.40cg.comwww.travellingthephilippines.com

CEMCDO Digest, Volume No. 1 Issue #2 8

CEMCDO DIGEST I ISSUE #2 I 8

The local government of General Santos City, in its continual effort

in providing total quality service has been extending technical assistance to entrepreneurs through the

conduct of livelihood trainings and seminars. Identified participants coming from men and women of different barangays of the city are willing to learn additional skills to improve their business.

The entrepreneurial seminars and skills training to be conducted for this year 2016 are: moral values formation; food safety (a basic training on haccp) and solid waste management

BUILDING THE MSME CAPABILITY

TUNA Processing and How to Start a Business

CEMCDO Digest, Volume No. 1 Issue #2 9

CEMCDO DIGEST I ISSUE #2 I 9

Caridad Felisilda demonstrating how to do tuna process food

for entrepreneurs, food preservation (fruits & vegetables), balloon and other party needs, marketing and packaging strategy, events planning and management, beauty care II, bag making and advance course on photography.

For the 1st quarter, this office through the Special Projects and Cooperative Division had conducted and facilitated the Seminar on How to Start a business & Training on Tuna Processing to forty (40) PNP women last March 31, 2016 at the Multi-Purpose Building, Police Regional Office XII, Tambler this city. This is in line with the Theme: “ Juana Isama sa Agenda” for the International Women’s Day Celebration.

CEMCDO personnel Adelyn Yucamco discussed the topics on how to start a business with the following topics to wit;

1. Why go into business?

2. Rewards of Entrepreneurship

3. Why not go into business

4. Risks and Trials

5. Determine product/service line and type of business

6. Types of Business according to ownership

7. Writing a business plan

8. Getting your business started

Caridad Felisilda as trainer

conducted the training on tuna processing where she demonstrated three (3) recipes namely tuna chorizo; tuna embutido; and tuna siomai.

CEMCDO DIGEST I ISSUE #2 I 10

Kyen’s Suka NaturalSweet Haven EnterprisesGeneral Sanrtos City

Rosechie Food ProductsBo. Bla’an Labangal General Santos City

Mamang Puring’s Atchara3 Dels Food IndustriesLigaya, General Santos City

YAMAN NG GENSAN:

Entrepreneur’s Products

CEMCDO DIGEST I ISSUE #2 I 11

Green Tropics CoffeeSan Isidro,

General Santos City

SACC Foods Vege Cracker

SACC Food ProductsQuirino Ave.,

General Santos City

REMA Calamansi RJH Food Products

Katangawan, General Santos City

YAMAN NG GENSAN:

Entrepreneur’s Products

CEMCDO DIGEST I ISSUE #2 I 12

During the two years of research and development, I and

my wife Yenni Teng-Parreño, started the vinegar business with the capitalization of P150. We experienced different hardship and almost quit. However, learning from DTI Seminars, DOST Seminars and ACE Academy, the rule of thumb, “Start Small, Think Big” and “Never-never quit”, we persevered to succeed. We did not stop working towards improving the KYen’s Suka Natural until we perfected the exact taste and the right ingredients.

Those trials gave me

the reason and inspiration to be successful for it is the fear of failing that causes most people to fail. Modesty aside, we received recognitions for all our efforts and perseverance. We were confered as one of the Semi-Finalist to the “Young Entrepreneur 2015” during the Youth Entrepreneurship Development Workshop National Competition Sponsored by the US Embassy and the Go-Negosyo held at Heritage Hotel, Manila last December 2015. We were also one of the FINALISTS for the Entrepreneur Academy Award 2015 National Competition for Entrepreneurs for product innovations, Held at Cebu City

SUCCESS STORIES:Kelvin A. Parreño:

Asim kilig to success

Mr. Kelvin A. Parreño, owner, Sweet Hav-en Enterprises

CEMCDO DIGEST I ISSUE #2 I 13

last May 2015.

I understand the dynamics of the Organic Vinegar market and I recognize the unique opportunity to supply organic vinegar in our country and the neighboring countries. I believe that the consumer for organic vinegar market is in its GROWTH stage and that I uniquely positioned to successfully capture the market by our unique innovations of our KYen’s Suka Natural Products. KYen’s Suka Natural is made from 100% pure coconut nectar, and

is naturally fermented and aged. It contains no water, has no added sugar, and no preservatives,Thus chemical-free

Officially, we founded and registered the business last 18 March 2014. We are now a registered brand at the Intellectual Property Office (IPO) of the Philippines. Our KYen’s Suka Natural Brand is now known for as medicinal vinegar and its unique delicious taste with aromatic smells.

3 Dels Food Industries started as a dream of a husband and wife team

in Manila who were both employees for a long time. They both dreamed of having their own business. Fortunately, the husband, Giovanni Delfin took his early retirement from a pharmaceutical company where he worked for 22 years and asked his wife, Leah Delfin, who was in the banking industry for 12 years, to resign and start a business. But what would be the business that they will start?

They both remembered that during the time that they were still boyfriend and girlfriend, everytime Giov goes to Gensan to visit Leah or vice versa, Leah’s mother Mamang Puring prepares 2 big containers of atchara for him to bring to Manila. Painstakingly

prepared as a send off gift. In Manila, Giov’s family and friends wait in anticipation not for Giovs homecoming but for the atchara. This same atchara recipe is the usual gift that Leah gives to her friends during Christmas or special occasions.

The business decision was to manufacture atchara using the most modern equipment affordable to them. They revolutionized the atchara tradition by looking for a packaging that can replace the heavy and delicate glass jars. This will make preparation and shipping easier. With the abundant supply of papaya and the favorable weather in Gensan where there are no storms (where the Papaya tree can survive longer), the couple have envisioned to market atchara in other parts

of the country where a year long abundance of papaya is always endangered by the frequency of the storms on a yearly basis.

The company was formed in 2011 as a practice run for the business. While they are learning the new business, Giov worked as a Marketing Manager for a retail company. For 3 long years they had trial and error from barbeque stalls to supermarkets. The demand never went up to a comfortable level. For this time, the couple absorbed the cost of the operations. There was no Income, the cost was high but lots of learning. Also, during this period, Leah and her sister Karen became active with the DOST, DTI and Gensan City Economic Management and Cooperative Development Office (CEMCDO). Leah now

SUCCESS STORIES:

Dagdag sa Sarap at Kita

had to fly back and forth to Gensan to attend and participate to seminars and exhibits which proved to be very helpful in their education as novice entrepreneurs. Giov and Leah were lucky to have Ms. Rose Kwan (introduced by DTI Gensan) and Danny Canencia of the General Santos City Field Health Services Office who both guided them in building their production area to ensure efficiency and adhere to good manufacturing standards.

In 2013, the break came. DTI Gensan and Gensan CEMCDO invited the company to participate in the International Food Expo in Manila. Since the couple lives in Manila, they gladly participated in the exhibit. They featured their original 250 gram pack of the original recipe of Mamang Puring. They were able to sell almost 1000 units. Happy with this result, but the biggest gain for them was the link they were able to establish with one of the country’s biggest food chain - Goldilocks. Their minds were opened to the toll manufacturing opportunity for

the food service market. They shifted the 250 gram packs to kilogram packs and created 3 more recipes for different price levels.

The negotiations with Goldilocks went for the next 10 months. They even have to get a loan using their house in Manila as collateral to finance this new hope. Finally, on March 2014, Goldilocks placed their first order of 500 - 1kg packs. Again, the couple patiently tested this new business model for 6 months. On October 2014, Giov resigned from his employment and devoted his time in the development of the business.

The couple, started the expansion program on the first week of November. They visited commissaries after commissaries and were surprised that in 2 weeks of working together, their 500 kg order from Goldilocks grew to more than 2 tons from 8 more new accounts ranging from fast food chain restaurants, to 5 star hotels, to caterers. Now they are working to end the year with a regular monthly

demand of 5 tons.

As per the feedback from their clients, they are happy to be relieved of the task of making the atchara for their outlet’s requirement because the process is complicated and time consuming. As Team 3 Dels has been telling their clients “Your chefs should focus on dishes that you can sell and leave the atchara to us”. It’s like supplying chopstick to Japanese Resaurant. It’s a necessity but they do not sell the chopsticks nor are they the expert on chopstick production.Next for 3 Dels is venturing into retail (pasalubong stores, bazaars and even supermarket chain). They want to help make this truly Pinoy condiment available to every Filipino specially the young ones who are no longer exposed to this traditional dish that our parents enjoy in almost every meal.

This is a story of how the simple couple’s dream becoming reality because of government’s assistance.

CEMCDO DIGEST I ISSUE #2 I 16

At the sidewalk kiosk of Pioneer Avenue started the story of

SACC Food. For the love of snack food, I tried to venture to make a special

banana turon. On its first day, I started to sell 100 pieces of Turon , on the next month it went up to 500 pieces to 1000 pieces. Then, I got a helper to

assist me in preparation. It lasted for five (5) years until the space was recalled by the owner. With a fear to invest again, I moved to do my passion at my

own house preparing snack food, puto cheese and banana cake and delivered them to school canteens.

It was not easy to pursue the busines because of lack of resources. I paused for a while and contemplated on what really is in store for me. One of our Barangay officials, Kagawad Rosario Abao, asked me if I can be a resource speaker and talk about my little livelihood since CEMCDO was looking for a trainer. Ms. Adelyn Yucamco was a blessing

SUCCESS STORIES:Caridad Felisilda

My Creation, My Story, My Success

CEMCDO DIGEST I ISSUE #2 I 17

I was lucky to be invited by my friend to attend seminars on Fruit and Vegetables Preservation and Cooking Lessons from the Department of Trade and Inductry. DTI encouraged me to be part of the producers association and I was blessed to be a participant of some trainings on food processing in the University of the Philiipines, Los Baños. This opened my enthusiasm to be part of city activities as an exhibitor selling my turon, puto cheese and banana cake.

CEMCDO supported me in my career as a trainer, DTI encouraged me to be an entrepreneur. YAMAN Gensan is the avenue which molded me to aspire more. Most of all , God is my strength to practice what I preached , backed up with my family who assisted me in my dreams to showcase my talent and skills. As a mother, they say , a little of everything inspired by passion and love , SACC Food Products was born , located at Quirino Avenue, as a processor of tuna value added products, old favorite binangkal, customized cakes, veggie noodles and snackfood.

to me because she and CEMCDO opened my door to another room in my life. For this reason , I was encouraged to study, research and attend different livelihood trainings that our government offers.

Atty. CanacanMayor Rivera Cong. AcharonCong. Robredo

One of the major innovations of the festival was Gensan’s

act of opening doors to go global, by way of connecting with our Asean neighbours. Their culture, cuisine and art were viewed at the Asyan Pavillion, where everyone tasted the food of our asian neighbours, viewed their decors, dances, costumes and destinations photos and videos. This was further highlighted by the presence

of some members of the diplomatic corps, namely, the Consul General of Malaysia Abdullah Zawawi Tahir, the Acting Consul General of the Republic of Indonesia Tatiana Handayani and the Director & Consul of Japan Tomoko Dodo.

A courtesy call was arrranged for them, and Honorable Mayor Ronnel C. Rivera warmly received, distributed tokens and treated them to watch the grand opening ceremonies of Kalilangan 2016, and were

formally acknowledged on stage.

The city’s festival partner this year is the Mindanao State University (MSU), through Chancellor, Atty. Abdurrahman T. Canacan as Festival Co- Chairperson , and Vice Chancellor Dr. Mary Lynn S. Abierra as the Festival Director.

Kalilangan remained to be the most awaited cultural festival of the city, being the

2016GENSAN and BEYOND: Connecting Cultures

77th Foundation Anniversary of General Santos City

carrier event of Gensan’s foundation anniversary celebration, every February. Most if not all constituents joined, participated or merely enjoyed the activities in this year’s celebration.

THE PLATTERS

Another major innovation during the festival is the presence of one international and one national group of artists performed at KCC Events Center in Gensan in time for Kalilangan.

The international classic musical group “The Platters” filled the concert venue of

soothing nostalgic music.

THE COMPANY

While the nationally acclaimed and famous group, “The Company” rendered a series original Pilipino music with their version of some acapella type of music at Greenleaf Hotel mainly to the delight of kalilangan sponsors and donors.

During the Foundation Day, February 27, at the PARADA NG LAHI event, the dynanmic department CEMCDO emerged triumphant in their

Filipiniana Attire, where all festivalfunds emanates from.

One of the major spectacular sights during the Foundation Day, was the participation of the Philippine Air Force Sky Diving Unit, where sky divers exhibited their skills with one Diver bringing the Philippine Flag, just in time for the singing of the National Anthem. The

Gensan skies were scattered with flower drops, as the PAF planes unloaded the Divers and flowers , to make a difference in the cheering crowd waiting below at Plaza Heneral Santos.

TOURISM PROMOTIONS

DIVISION:2016 1ST QUARTER

TOURIST

STATISTICAL REPORT

The beginning of the Year 2016 proved promising for tourism industry of the city. The first quarter data showed a 35% increase in tourist arrivals compared to the last year’s data of the same period ( 243,517 in 2015 to 328,247 arrivals in 2016.

The beginning of the Year 2016 proved promising for tourism industry of the city. The first quarter data showed a 35% increase in tourist arrivals compared to the last year’s data of the same period ( 243,517 in 2015 to 328,247 arrivals in 2016.

2015 2016 2015 2016 2015 2016JAN 34,639 32,889 40 - 61,847 83,175 FEB 34,079 41,767 7 60 38,230 54,337 MAR 25,704 39,448 10 854 48,961 75,717 TOTAL 94,422 114,104 57 914 149,038 213,229

TOTAL GENSAN TOURIST ARRIVALS SUMMARY REPORT

Source: TREs Data

TOURIST ARRIVALS' DATA

TOUR OPERATORS' DATA

DAYTIME TOURISTS' DATAMONTHS

CEMCDO DIGEST I ISSUE #2 I 22

Tourism changes people’s lives and so is the environment. The advent

of urban people seeking remote and adventure destinations prompted a shift in the mind-set of the ecotourism industry players around the world to campaign for a much aggressive approach in safeguarding local tourism products and mitigating its socio-environmental impacts. Ensuring that tourism development safeguards are followed, the “GREEN TOURISM” movement becomes the battle cry of the industry. To date, more and more destinations are now prioritizing the aspect of engaging local communities and using eco-friendly structures in their strategies. Collaborations between private sector, Local Government Units (LGUs) and national line agencies such as the Department of Tourism

(DOT) and the Department of Environment and Natural Resources (DENR) are now both active and participative in ensuring local mechanism for productive tourism growth.

In General Santos City, the Tourism Division of CEMCDO is taking the lead in the realization of these green challenges. On the forefront of this development is the K’laja Karst Ecotourism Park (KKEP), a 9,147 hectares of mountainous karst landscape on the northeastern part of the city and the Bula Coral Reef- a 21 hectares of stable and disturb coral reefs. Both areas are of great tourism and environmental importance as buffer zone to food and water security as well as nature interpretation zone to tourists and constituents of the city.

On this issue, a brief insight

on the dynamics of green tourism initiatives facilitated by CEMCDO will be discussed. The topic will include the series of activities that lead to the d e ve l o p m e nt of K’laja Karst E c o t o u r i s m Park and to the progressive effort to address the challenges that it is facing now. Tourism exploratory activities at KKEP started in late 1990s to early 2000s on the park’s potential tourism products. Initial effort to map the area was made through a 1950s topographic map from NAMRIA. Identified during this time were the K’laja Cave, Bunga Spring as campsite, Malakong Wall for rock climbing, Malakong Cave

GOING GREEN! The CEMCDO

Way!By: Jing Velos

CEMCDO DIGEST I ISSUE #2 I 23

and Dalas Gorge. The resulting GPS coordinate was made to provide detailed location and

distance on the map and was used to help plan out

the development of the area. By 2003,

the first city-wide p r o m o t i o n a l activity was conducted in p a r t n e r s h i p with local

mountaineering groups through

the conduct of Klaja Outdoor Festival. The

objective of the event is to introduce the potential tourism products to outdoor groups and thereafter to educate the participants on proper outdoor techniques and to engage in environmental advocacy campaign. Activities included in the event are actual and on-hand training in rock climbing, caving, tropical

mountaineering, mountain biking and orienteering followed by a mini competition. For 3 years the festival persisted and produced young adventurer to become outdoorsmen with enhanced interest in the area. In 2006, the outdoor festival was upgraded and replaced by the famous Gensan Eco Karera (GEK), an adventure race that aggressively promotes adventure sport and was later granted national award as “Best Adventure Sport – City Category” by the Association of Tourism Officers of the Philippines (ATOP) and the DOT. It is during the GEK period that the place was given media exposure and thus gain public attention. At this time in 2010, during the 4th GEK, Sanchez Peak was introduced to the public. Corresponding camping activities jointly organized by the office and the local mountaineering clubs in the city

composed of 13 organizations was organized as a promotion to the place. From that on, the park continuously gained visitor’s interest and ensued the increased in its tourism statistics year-by-year. By 2015, tourism gains recorded more than 22,000 visitor’s wherein in several instances, the gains resulted in crowded camping experiences exceeding the place carrying capacity. Unwanted development problems and pollutions unknowingly appears that caught the community by surprise. As of this writing, the situation is now being addressed at the Sangguniang Panglungsod (SP) with the current public consultative hearing on the proposed SP Ordinance regulating adventure activities at the park and with the corresponding penalties thereof.

CEMCDO Digest, Volume No. 1 Issue #2 24

CEMCDO DIGEST I ISSUE #2 I 24

1. BUDGET CONVERSION TO NEW CHART OF ACCOUNTS

As a directive from the Office of the City Mayor per CMO-01-2016-005762 dated January 13, 2016 all departments were instructed to revise the 2016 Budget to the prescribed Chart of Accounts. (reference: COA Circular No. 2105-009 dated 12/1/15 entitled “Prescribing the Revised Chart of Accounts for the Local Government Units.”

The administrative section was challenged on the said directive especially the previous three (3) program funds which includes Local

Investment Promotion program (8999), Livelihood program (8999), Tourism Development program (8852) and the main CEMCDO (8971) fund were consolidated into one under 8971 CEMCDO; as well as the various type of expenses are to be realigned to the new chart of accounts.

2. SPMS REPORTS

• DEPARTMENT PLAN TARGETS 2016, OPCR AND IPCR TARGETS-1ST SEMESTER 2016

The administrative section facilitated submission of the SPMS reports which

include final targets of the department plan, OPCR, IPCR which were initially submitted to PMT on December 29, 2015. The DPMT of the office has gone several meetings with PMT coach Engr. Nadine Yson to come up with the final copy which was submitted on March 14, 2016. Duly approved SPMS documnts were received April 13, 2016.

• OPCR AND IPCR ACCOMPLISHMENTS – 2ND SEMESTER 2015; DEPARTMENT QUARTER ACCOMPLISHMENTS

Evaluations on accomplishments in the

CEMCDOActivities

CEMCDO Digest, Volume No. 1 Issue #2 25

CEMCDO DIGEST I ISSUE #2 I 25

2nd semester of 2015 were facilitated. Quarter accomplishment reports were submitted to CPDO on January 20, 2016. The DPMT evaluated accomplishments of 20 plantilla and 22 job order employees using the web-based monitoring system called CPMS designed by Mr. Segmundo Capada of the investments section. MOV’s were all scanned and uploaded and can be viewed online. Two employees were not included in the rating period July to December 2015. One is Dioscoro Daarol who filed a leave of absence since September 1 and finally

resign effective November 5, 2015; and Sarah Kristina Nejemiah Chua who was newly appointed as Tourism Operations Officer 1 effective December 1, 2015. Summary List of individual performance rating was received by HRMDO on March 29, 2016; while the final OPCR rating of the department in the second semester of 2015 was 4.64 equivalent to Very Satisfactory rating.

3. FRIDAY LEARNING SESSION – DEPARTMENT INITIATED TRAINING

As part of the department-initated-trainings, the office

came up with an activity every Friday wherein we invite speakers to discuss significant topics; but often times we use the session for learning intervention. Employees on travel, who avail external training are required to echo their learnings and experiences in that particular activity attended. Spiritual enhancements are also facilitated by some staff during sessions. We tagged this as “Friday Learning Session.”

Earthquake drillDiscussed by: Jing Velos

Basic Life Support TrainingReported by Ms. Sarah Chua

Basic Planning LessonPresented by Engr. Riza Marie T. Paches

Becoming of an Excellent youPresented by:Rev. Andres Docena

During the recently concluded 4th Regional C o m p e t i t i v e n e s s

Summit held on July 14, 2016 at the Philippine International Convention Center (PICC), General Santos City was adjudged as the overall no. 15 Most Competitive City, Highly-Urbanized Cities Category out of the total 34 HUCs for 2016. This put the city up its notch higher by 2 places from its overall ranked of no. 17 in 2015. The city also improved its ranking for the economic dynamism category from ranked no. 14 in 2015 to ranked no. 10 in

2016, government efficiency category from ranked no. 13 in 2015 to ranked no. 12 in 2016, but declined in the infrastructure category from no. 17 in 2015 to no. 24 in 2016.

The awards is the culmination of the annual conduct of the Cities and Municipalities Competitiveness Index (CMCI) survey organized by the National Competitiveness Council of the Philippines (NCC) through its implementing arm, the Regional Competitiveness Committees (RCCs) across the country. It aims to give

due recognition to deserving LGUs which made strides in their efforts to improve its competitiveness. The survey is group and measured based on the three (3) major pillars of competitiveness namely, economic dynamism, government efficiency and infrastructure. The awards are classified into 5 categories: (1) component cities category, (2) highly-urbanized cities category, (3) 1st – 2nd class municipalities category, (4) 3rd – 6th class municipalities category, and (5) provinces category.

Gensan Up its Notch in Philippine

Competitiveness Ranking in 2016

By: Joselito Torrecampo

2016 MOST COMPETITIVE CITY, HIGHLY-URBANIZED CITIES (HUC) CATEGORY

HUC

Overall Ranking

3 Pillars of CompetitivenessEconomic Dynamism Government

EfficiencyInfrastructure

General Santos City 15 10 12 24

In addition to this, the city reclaimed its lofty billing as the 3rd most competitive city in Mindanao behind perennial frontrunner Davao City and Cagayan de Oro City. Another reason for encouragement and inspiration is the ranking of the province of South Cotabato declared as the no. 3 most competitive province, Provinces Category in the same event.

CEMCDO DIGEST I ISSUE #2 I 27

TALK ON PAPER(And be competitive or so it says)[email protected]

People use so many long words in writing albeit long words like “aforementioned” and a thou-sand among others are confusing; one language that comes between the writer and reader, thus creating a partition that curtails them from understanding each other fully.

There are many reasons why people use long and dazzling words when writing. Some of these words are used because the writer wants to shield himself in a blanket of self-esteem. Some are used for circumventing. Some are used to communicate the power of the organization that stands behind the writer. Not a few grandeurs are used because writers are accustomed to move away from simple, straightforward, and everyday words and look for more grand substi-tutes. And in a farther scale, some are used simply because the writer wants to show off.

Below is a list of the most common of these words—long enough to cover those widely used but short enough to remember each word individually and feel a contraction whenever it is about to be put on the paper. Avoid using them as substitute for the simple words used in talking to the readers. The simple words are enclosed in the punctuation marks parentheses as ( ).

There are more of these long words dangling around and if there is an attempt to use one and in most likely cases tempted to do so, think twice before indulging and look at the dictionary to replace them with the simple words, which are hassle-free and user-friendly thus endearing oneself to the readers.

o affirmative (yes)o anticipate (expect)o appease (pacify) o ascertain (find out)o assimilate (integrate)o assistance (help)o assuage (ease)o augment (increase)o collaborate (join)o collate (gather)o compel (force)o delineate (outline)o disclose (show)o discontinue (stop)o discretion (choice)o disseminate (circulate)o elucidate (explain)

o engross (engage)o ensconce (hide)o espouse (promote)o exhort (urge)o expeditious (quick)o exploit (use)o forevermore (forever)o forward (send) o handiwork (output)o heighten (raise)o incriminate (accuse)o indemnify (pay)o narrate (tell)o negative (no)o noteworthy (notable)o obtain (get)o pertaining to (of, about)

o presently (now) o profess (admit)o prohibit (ban)o propel (push)o provide (give)o reimburse (refund)o residence (home)o reveal (show)o stockpile (hoard)o subsequent (later) o substantial (big, large)o sufficient (enough)o terminate (end)o transcend (surpass)o transpire (happen)o trustworthy (reliable)

CEMCDOCALENDAR

City Economic Management and Cooperative Development Office

GSC Investment Action Center, Government Center 9500 General Santos City

tel. No. : 083 553 8338 email : [email protected]: gensantos.gov.ph

Office of the City MayorLetf wing, Ground Floor, City Hall Osmena Street, General Santos City 9500 General Santos Citytel. No. 083 552 6792website: gensantos.gov.ph

7th Business Plan Competition September 2016

YamanGensan 2016

October 2016a yearly business activity for small

and medium enterprises in the

city

National Tourism Week CelebrationSeptember 2016

Pasko saGensan 2016December 2016

E-Business Week 2016

November 2016

Tuna Festival 2016September 2016