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LOGO

Primary Logo 4-colorTo be used as the primary logo for the 2017 convention.

Primary Logo Black and White

Simple Logo 4-colorTo be used when design calls for a simplified, clean version of the logo.

Simple Logo Black and White

TYPEChunk FivePrimary use is for headlines. Best in all caps.ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghifjklmnopqrstuvwxyz

0123456789

League GothicFor use in Subheads and small amounts of text. ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghifjklmnopqrstuvwxyz0123456789Note: This font is available on Adobe Typekiy

Franklin Gothic URW Condensed-BookFor use in large bodies of copy. ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghifjklmnopqrstuvwxyz0123456789Note: This font is available on Adobe Typekit

HWT AMERICAN Use solid version for onsiteFor usE as headers oR staNd ouT text.ABCdEFGhIJKLMNoPQrstUVWxYZ0123456789Note: This font is available on Adobe Typekit

HTW CatchwordsFor use as a type effect.ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghifjklmnopqrstuvwxyz

0123456789Note: This font is available on Adobe Typekit

COLOR

C 75 | M 62 | Y 36 | K 16Pantone 7686 C

C 14 | M 94| Y 88 | K 4Pantone 485 C

C 0 | M 19 | Y 89 | K 0Pantone 109 C

C 68 | M 43 | Y 52 | K 17Pantone 625 C

C 0 | M 5 | Y 11 | K 0Pantone 7604 C

C 90 | M 36 | Y 91 | K 31Pantone 356 C

C 64 | M 65 | Y 35 | K 14Pantone 7669 C

C 30 | M 24 | Y 25 | K 0Pantone 428 C

BACKGROUND

Secondary Colors

ELEMENTS

All elements can be changed to any of the theme colors. Please minimize use of the secondary colors.

ELEMENTS

WELCOME

#BEEFMEET