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Written by PwC October – 2016 Study to examine the socio- economic impact of Copernicus in the EU Report on the Copernicus downstream sector and user benefits

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  • Written by PwC

    October 2016

    Study to examine the socio-

    economic impact of

    Copernicus in the EU

    Report on the Copernicus downstream sector and

    user benefits

  • EUROPEAN COMMISSION

    Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs

    DG GROW Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs

    I.3 Unit Space Data for Societal Challenges and Growth

    Contact: Thibaud Delourme

    E-mail: [email protected]

    European Commission

    B-1049 Brussels

  • EUROPEAN COMMISSION

    2016

    Study to examine the socio-

    economic impact of

    Copernicus in the EU

    Report on the Copernicus Downstream Sector and

    User Benefits

    Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs

  • Report on the Copernicus Downstream Sector and User Benefits

    LEGAL NOTICE

    This document has been prepared for the European Commission however it reflects the views only of the authors, and the

    Commission cannot be held responsible for any use which may be made of the information contained therein.

    More information on the European Union is available on the Internet (http://www.europa.eu).

    Luxembourg: Publications Office of the European Union, 2016

    ISBN 978-92-79-59011-5

    doi 10.2873/01661

    European Union, 2016

    Reproduction is authorised provided the source is acknowledged.

    Printed in Belgium

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  • Report on the Copernicus Downstream Sector and User Benefits

    ii

    Key findings

    Historically one of the first domains to exploit EO, agriculture is the market in which Copernicus

    is expected to have the largest impact, especially through precision farming. Intermediate users

    in the value chain have various profiles, from start-ups and SMEs to large companies through

    purely scientific players. This is also the market with the highest penetration rate for Copernicus

    data, which already represents about 13% of the EO data exploited in the sector. Though not

    quantified here, the contribution of Copernicus to farmers business can be expected to be

    substantial, given the importance of EO to precision farming technologies.

    In some countries, forests are mainly owned either by public entities, while in others the

    ownership is mainly in private hands. As in agriculture, Copernicus intermediate users have a

    range of profiles, and Copernicus represents a substantial share of the EO data exploited,

    estimated at around 12% on average. End users are mostly public bodies and there are few

    commercial applications that exploit forestry EO-based products, making it difficult to put a

    value on end user benefits.

    Urban Monitoring offers a wide range of applications for EO and hence for Copernicus.

    Intermediate users are mainly SMEs, working in a well-developed market of which Copernicus

    already represents about 10% of the EO data exploited. Urban Monitoring products are

    expected to benefit from the high growth of smart cities markets, and hence the influence of

    Copernicus is likely to continue to increase. The majority of end users are local authorities, which

    often face budget constraints that limit the speed with which they can adopt innovative

    products such as EO, but there are encouraging trends.

    For natural disasters insurance, the benefits of intermediate users from Copernicus are

    estimated to be low as a gap still exists between the very specific needs of (re)insurers and the

    available EO products on the market. The result is either that EO raw data are handled in-house

    by end users who can afford the infrastructure, or that satellite images are not used at all,

    because they are regarded as a non-critical source of data. Index products represent a potential

    market for intermediate users, but the Copernicus constellation has not been in place long

    enough to be exploited. End user benefits have the potential to be much higher, given the very

    large amounts involved in natural disaster insurance. However the substantial variation observed

    between (re)insurers with regard to their adoption of Copernicus to date makes it difficult to

    give an assessment of the precise overall value.

    Ocean Monitoring applications for EO are diverse, and involve various types of stakeholders.

    Intermediate users include private actors from micro-companies to large companies, public

    authorities, scientific laboratories or research centres. End users are also both public entities and

    private actors such as fish farmers and cooperatives. The rapidly-changing environment requires

    near real-time EO data, and so the penetration of Copernicus data is quite low at present,

    around 6%. Sentinel-3 is expected to raise substantially the benefits of Copernicus to ocean

    monitoring applications.

    Oil & Gas is a commercially oriented value chain, and EO is mostly exploited in the upstream

    activities of O&G companies. Intermediate users generate substantial revenues based on

    Copernicus data, in the form of GIS products rather than pure EO data. End user benefits can be

    expected to be much higher given the large markets involved. The recent drop in the oil price

    curbed the willingness of O&G companies to invest in EO capabilities, but this should improve

    in the coming years.

    Actors in the Renewable energies value chain exploit EO data particularly for biomass and solar

    energy. Commercial applications are relatively new for intermediate users. The total EO market

    represents less than EUR 23 million, of which Copernicus represents 10% of the revenues. End

    user benefits are estimated to be low compared to the EUR 130 billion European market for

    renewable energies, due to the limited part of the value chain impacted by EO and the low

    share of the Copernicus contribution in EO data, reckoned to be between 0.001% and 0.1%.

    Air Quality information and applications only recently started to exploit EO data, being

    traditionally based on meteorological data, statistics and measurements. Intermediate users are

    mostly environmental and meteorological agencies, or publicly-funded organisations. End users

    needs tend to be addressed directly by the public sector, as individuals do not demonstrate any

    willingness to pay for information or products on Air Quality.

  • Report on the Copernicus Downstream Sector and User Benefits

    iii

    Overview of Copernicus programme benefits The following figure sums up the key impacts of the overall Copernicus programme, including both the economic

    value generated and the supported employment. The impacts are quantified across both the upstream segment

    and in the EO downstream and end user markets. It should be noted that the EO downstream and end users

    benefits were only assessed in the 8 value chains presented above: Agriculture, Forestry, Urban Monitoring,

    Insurance, Ocean Monitoring, Oil & Gas, Renewable Energies and Air Quality.

    It should be noted that the employment figures represent the cumulative person years over 2015-2020 rather

    than the number of jobs sustained at any one time..

    Examples of Copernicus benefits across selected value chains The following figure provides some examples of the contribution of Copernicus to various projects and initiatives

    across the selected value chains. More details can be found in the case studies presented for each sector in this

    report.

    Overall investment

    in the programme

    EUR

    7.4 billion

    EUR

    10.8 13.5 billion

    Cumulated

    economic value

    Upstream and

    Copernicus

    Services

    Downstream

    and end users*

    EUR

    10.3 billion

    EUR

    0.5 3.1 billion

    Cumulated impacts over 2008 - 202015,580 jobs years supported across the

    European industry over

    2008 - 2013

    3,050 to 12,450 person years supported

    across the downstream

    & end users markets*

    over 2015 - 2020

    Examples of Copernicus benefits

    26% Cost reduction of an irrigation

    management

    service in Austria

    5% Productivity gain for fish farmers,

    by monitoring

    toxic algal blooms

    60k Yearly savings for construction

    companies using

    a work progress

    monitoring app

    2% Increased revenues for photovoltaic

    electricity producers

    by improving

    forecasts

    60%Higher precision for

    analysis of the impact

    of trans-boundaries

    pollutants on air quality

    172M Forecast market for pastures insurance

    against natural

    hazards (from 2025)

  • Report on the Copernicus Downstream Sector and User Benefits

    iv

    Overview of intermediate users benefits Intermediate users constitute the main link between the space infrastructure of Copernicus and the wider

    community of potential users of Copernicus-enabled products and services. Also referred to as the EO and GIS

    downstream markets, they are typically Value Added Services (VAS) companie