Study program: MANAGEMENT - old.unitbv.roold.unitbv.ro/Portals/70/academic progr/SEAA_licenta_MN_2016-2017.pdf · Economic Informatics INF1 2 2 5 04 Company Economics ... The flat

Transilvania University of Braşov, Romania

Study program: MANAGEMENT

Faculty: FACULTY OF ECONOMICS SCIENCE AND

BUSINESS ADMINISTRATION

Study program (Curriculum): MANAGEMENT

Study period 3 years (bachelor)

Academic year structure 2 semesters (14 weeks per semester)

Examination sessions (two) winter session (January/February)

summer session (June/July)

Courses per years

Year I

No.

crt. Course Code

Semester I Semester II

C S L P Cred C S L P Cred

01 Microeconomics MIC1 2 1 5

02

Mathematics Applied in

Economics MAT1 2 2 5

03

Economic Informatics INF1 2 2 5

04

Company Economics ECI1 2 1 4

05 Commercial Law DRC1 2 1 4

06 General Management MNG1 2 2 5

07 Foreign Language LST1/2 1 1 2 1 1 2

08 Physical Education and

Sport 1/2 EFS1/2 1 1 1 1

09 Macroeconomics MAC2 2 1 5

10 Financial and Actuarial

Mathematics MAF2 2 1 5

11 Basic of Accounting BCO2 2 2 5

12 Information Technology -

Internet TIN2 2 1 4

13 Database BDL2 2 2 4

14 Economic Statistics STE2 2 2 5

Year II

No.

crt. Course Code

Semester III Semester IV


01 Business Statistics STA3 2 2 4

02 EU Law DCM3 2 1 4

03 Finances FIN3 2 1 4

04 Production Management MNP3 2 1 4

05 Marketing MKT3 2 1 4

06 Business Ethics EAF3 2 2 4

07 Foreign Language LST3 1 1 2

08 Operational Management MOP3

2 1 4

Audit SOC3

09 Physical Education and

Sport EFS3/4 1 1 1 1

10 Financial Management MNF4 2 2 5

11 Logistics LOG4 2 2 4

12 Econometrics ECM4 2 2 4

13 Marketing Research CMK4 2 1 4

14 Managerial Accounting CGE4 2 2 4

2

15 Foreign Language LST4 1 1 2

16 Internship

(3 weeks x 28 h/week) PRA4 3

17 Business Promotion PAF4

2 2 4 Consumer Behavior COC4

Year III

No.

crt. Course Code

Semester V Semester VI


01 Human Resources

Management MRU5 2 2 5

02 Strategic Management MNS5 2 2 5

03 Economic Processes

Modelling MOD5 2 2 5

04 Investments Management MNI5 2 2 5

05 Quality Management MNC5 2 1 4

06 Economic Projects PRE5 2 3

07

Environmental

Management MNM5

2 2 3

Business Communication

and Negotiation CNI5

08 Small Business

Management MMA6 2 2 4

09 Compared Management MCO6 2 1 4

10 Company Evaluation and

Analysis Diagnostic ADE6 2 1 4

11 Services Management MSV6 2 1 4

12 Crises Management MCR6 2 1 4

13 Labor Law DRM6 2 1 3

14 Methodology of Bachelor

Thesis Elaboration ELI6 3 4

15 Organizational Behavior COR6

2 2 3 Innovation Management MIN6

Transilvania University of Braşov, Romania

Study program: Management

Faculty: FACULTY OF ECONOMICS SCIENCE AND

BUSINESS ADMINISTRATION

Study program (Curriculum): Management Study period 3 years (bachelor)

Academic year structure 2 semesters (14 weeks per semester)

Examination sessions (two) winter session (January/February)

summer session (June/July)

Courses per years

Year I

Course title Code No. of

credits

Number of hours per week

course seminar laboratory project

Microeconomics MIC1 5 2 1

Course description

1. The Economic Way of Thinking. Ten Principles of Economics

2. Interdependence and the Gains from Trade

3. The Market Forces of Supply and Demand. Elasticity

4. Consumers, Producers, and the Efficiency of Markets

5. Externalities, Public Goods and Common Resources

6. The Design of the Tax System

7. The Cost of Production

8. Firms in Competitive Markets

9. Monopoly, Oligopoly and Monopolistic Competition

10. Earnings and Discrimination


credits



Mathematics Applied in

Economics MAT1 5 2 2

Course description

1. Infinite series

2. Power series

3. Functions of many variables. Limits and continuity.

4. Differentials

5. Optimization

6. Improper integrals

7. Linear programming

8. Probability

9. Random variables


credits



Economic Informatics INF1 5 2 2

Course description

1. Information, entropy, information system

2. Arithmetic and logical fundamentals of computer

3. Algorithms

4. Organization of economic data in files

5. Personal computer architecture


credits



Company Economics ECI1 4 2 1

Course description

1. The organizational environment of the firm

2. Entrepreneurship, small business and franchising

3. Leadership power communications

4. Internal organization of the firm

5. Production management

6. Marketing

7. Quality management

8. Computers in business

9. Social responsibility

10. Future trends in business management


credits



Commercial Law DRC1 4 2 1

Course description

1. Civil law and commercial law. General notions

2. Civil juridical norm and commercial law juridical norm

3. The normative acts on consumer protection

4. Application of law

5. Interpretation of law

6. Structure of the juridical relation between the economic operator and the

consumer

7. Notion and classification of the civil juridical act and the commercial juridical

act

8. Conditions of the juridical act concluded between the economic operator and the

consumer

9. Administrative law issues related public authorities with responsibilities on

consumer juridical protection

10. The legislation regarding the protection of the banking services consumers


credits



General Management MNG1 5 2 2

Course description

1. Genesis and characteristics of management;

2. Management process: management attributes and principles, management

system.

3. Managers – classification, abilities and roles.

4. Management decision: decision-making process; mathematical and intuitive

methods of decision making; participatory management.

5. Organization structure - elements, documents, types of structures, new trends in

management organization.

6. Strategic and current planning of organization - importance, elements, methods;

7. Managerial control – functions, methods and techniques.

8. Psychosocial aspects of work management - staff motivation and leadership;

9. Organizational culture.


credits

Number of hours per week course seminar laboratory project

Foreign Language - English LST1 2 1 1

Course description (Syllabus)

1. Communication problems

2. Building relationships in business

3. International marketing. International brands

4. Defining success in business

5. Job satisfaction

6. Everyday risk vs. risk in business

7. E-commerce. The use of the internet


credits



Foreign Language -

French LST1 2 1 1


Cours de conversation et de rédaction des textes sur les thèmes :

1. Communication d’affaires

2. La monnaie, l’argent et la banque

3. Transports et livraisons

4. Management des ressources humaines

5. L’entité, la firme, l’entreprise

6. Comptes bancaires

7. Tourisme rural

8. Le rôle de la publicité dans la société de consommation.


credits



Macroeconomics MAC2 4 2 1

Course description

1. The Economic Way of Thinking.

2. Major Topics of Study in Macroeconomics

3. Measuring GDP and Economic Growth

4. Monitoring Cycles, Jobs, and the Price Level

5. Aggregate Supply and Aggregate Demand

6. The Economy at Full Employment: The Classical Model

7. Money, Interest, Real GDP and Price Level. Inflation

8. The Business Cycle

9. Inflation and Unemployment: The Phillips Curve

10. Expenditure Multipliers: The Keynesian Model


credits


Financial and Actuarial

Mathematics MAF2 5 2 1


1. Interest accumulation and effective rates of interest.

2. Present value and equations of value.

3. Nominal rates of interest.

4. Effective and nominal rates of discount.

5. The force of interest.

6. Level payment annuities.

7. Annuities with non-constant payments.

8. The amortization method of loan repayment.

9. Amortization of a loan with level payments.

10. Bond valuation.


credits



Basic of Accounting BCO2 5 2 2

Course description

1. Introduction to accounting

2. The balance sheet

3. The income statement

4. Depreciation of fixed assets

5. The T- account. Double - entry bookkeeping

6. Accounting documents

7. Business valuation methods

8. Inventory

9. The trial balance

10. Transaction analysis and the accounting equation


credits



Information Technology –

Internet TIN2 4 2 1

Course description

1. History of the Internet. TCP/IP. Computer networks

2. Basic servers in the Internet

3. Security on the net

4. Search engines

5. Content management systems

6. Intranet and extranets

7. Portals and personalization within organizations

8. Internet of things

9. Multimedia on the net


credits


Database BDL2 5 2 2

Course description

1. Database - General concepts

2. Database models

3. Relational Databases

4. Relational algebra

5. SQL

6. Designing relational databases. Databases table normalization


credits



Economic Statistics STE2 5 2 2

Course description

1. Data analysis strategy

2. Types of variables

3. Univariate analysis

4. Bivariate analysis

5. The analysis of variance (ANOVA) and the t-test

6. Chi-squared test

7. Survey sampling


credits



Foreign Language - English LST2 2 1 1

Course description

1. Team building. Successful team working

2. Ways of raising money

3. Customer service. Dealing with complaints

4. Crisis management

5. Management styles. Do’s and don’ts for managers

6. Takeovers and mergers

7. The future of business


credits



Foreign Language - French LST2 2 1 1

Course description


A. Correspondance d’affaire:

1. lettres de recommandation

2. lettre d’offre,

3. lettre de réclamation

4. contrat d’achat-vente, etc.

B. Textes de spécialité économique:

1. La concurrence

2. La Bourse

3. Le marketing et le marché

4. Les relations publiques

5. Présentation pour un interview de travail

6. L’emploi et l’employeur, etc.

Year II


credits



Business Statistics STA3 4 2 2

Course description

1. Data analysis strategy

2. Linear regression; Correlation

3. Non-parametric methods

4. Time Series Analysis

5. Spatial analysis

6. Indices


credits



EU Law DCM3 4 2 1

Course description (Syllabus) – main issues

1. Fundamental values of the European Union

2. The European Parliament

3. The European Council

4. The European Commission

5. The Court of Justice of the European Union

6. European Economic and Social Committee

7. Committee of the Regions

8. The Legal Sources of Union Law

9. Regulations, Directives and Decisions

10. The EU System of Legal Protection


credits



Finances FIN3 4 2 1

Course description

1. The financial system

2. Public goods

3. The system of public expenditure; The measures of public expenditure

4. The public expenditure for economic objectives

5. The system of public revenue

6. The flat tax system versus progressive taxation; Considerations about taxes

7. Tax evasion; International double taxation

8. The main objective of the firm

9. Financial approach

10. The investment decision


credits



Marketing MKT3 4 2 1

Course description

1. Marketing: Definition and Evolution

2. The Marketing Environment

3. Selecting Target Markets

4. Consumer Behaviour

5. Developing the Marketing Mix: The Product

6. Product Life -Cycle Strategies

7. Pricing Products

8. Placing Products: Distribution Channels

9. Promoting Products: Communication

10. Promotion Mix


credits



Business Ethics ETA3 4 2 2


1. Ethical principles - introductory notions

2. The concept of business ethics

3. Fundaments of corporate social responsibility

4. The evolution of corporate social responsibility

5. The components of corporate social responsibility

6. Interferences between business strategy and ethical principles

7. Ethical principles regarding marketing policy

8. Consumer protection – component of corporate social responsibility

9. Environmental ethics – component of corporate social responsibility

10. Protection of employees. Ethical codes


credits


Foreign Language -

English LST3 2 1 1

Course description

1. Business Organisations

2. Marketing

3. Describing Performance

4. Money and Banking

5. Funding the Business

6. Accounting

7. Auditing

8. Mergers and Takeovers

9. Transport and Delivery

10. Selling and Buying


credits


Foreign Language -

French LST3 2 1


Cours pratique de grammaire française :

1. Le verbe – applications dans des exercices ayant un vocabulaire spécialisé,

économique

2. L’Indicatif

3. La voix passive

4. Le Si conditionnel

5. Le Subjonctif

6. Le participe passé et son accord

7. La concordance des temps.


credits



Financial management MNF4 5 2 2

Course description

1. Introduction in financial management

2. Decisional environment of financial management

3. Basic financial concepts

4. Financial analysis – base for financial management decisions

5. Investment decisions under certainty, risk and uncertainty

6. Risk and company value

7. Operational management cycle

8. Financing company’s business

9. Dynamic financial strategies


credits


Logistics LOG4 4 2 1

Course description

1. Introduction in logistics

2. The supply

3. The distribution of goods

4. Goods handling

5. Storage of goods

6. Goods expeditions and transport

7. Customs operations in international transport of goods

8. Management and inventory control

9. European logistics market conditions

10. Exploiting information and communication technology


credits



Econometrics ECM4 5 2 2

Course description

1. Economic and econometric model. Simple Regression Model – Ordinary

Least Squares’ Method (OLS)

2. Assumptions Underlying OLS (Classical Linear Regression Model).

Properties of Course estimators.

3. Statistical hypotheses. Statistical tests. Statistical inference. Testing

Hypotheses

4. Multiple regression model. Estimating the regression coefficients

5. Variance-Covariance Matrix of Estimators. Analysis of Variances. F-Test for

Global Significance of Regression.

6. Testing the Coefficients. Adding New Variables. Chow Test

7. Multicolinearity and Selection of Explanatory Variables

8. Partial Correlation. Coefficients of Partial Correlation

9. The causes of errors’ autocorrelation. The nature of errors’ autocorrelation.

10. Consequences and Remedies of errors’ autocorrelation. OLS estimators in

errors’ autocorrelation presence

Course title

Code

No. of

credits



Marketing Research CMK4 4 2 1

Course description

1. Marketing Research. Definition, Role and Classification

2. Marketing Research Process

3. Qualitative Marketing Research

4. Descriptive Marketing Research: Survey and Observation

5. Measurement in Marketing Research. Types of Scales

6. Questionnaire Design in Survey

7. Sampling: Design and Techniques

8. Sample Determination

9. Preliminary Data Analysis

10. Hypothesis Testing

Course title

Code

No. of

credits



Managerial Accounting CGE4 4 2 2

Course description

1. The goal, functions and role of cost management

2. Modelling cost and its implications over cost management decision making

3. The basic models in cost management

4. Cost calculation and cost management procedures

5. Integrated costs methodology


credits


Business Promotion PAF4 3 1 1 - -

Course description (Syllabus) – main issues

1. The general frame of promotional activities

2. Advertising

3. Public relations

4. Sales promotions

5. Direct Marketing techniques

6. Personal selling and sales management.

7. Promotional strategies


credits



Consumer Behaviour COC4 3 2 1

Course description

1. Introduction to consumer behaviour

2. Perception

3. Learning, memory and product positioning

4. Motivation

5. Personality

6. Attitudes and influencing attitudes

7. Lifestyle

8. External influences: Group influences on consumer behaviour

9. Consumer decision process

10. Consumer research methods


credits



Internship PR4 3

Course description

1. Presentation of the company

2. Accounting documents preparation

3. Recording business transactions – in a month

4. Prepare the trial balance


credits



Foreign Language - English LST4 2 2

Course description

1. Format of business letters

2. Letter of complaint. Replying to a letter of complaint

3. Letter of enquiry. Replying to a letter of enquiry

4. Orders. Accepting/ declining orders

5. Letter of application. Accepting/ turning down an application

6. Invitation. Accepting /declining an invitation

7. Personal recommendation

8. Contracts

9. Report. Memo

10. Proposal. Minutes


credits



Foreign Language - French LST4 2 2


Textes de spécialité économique :

1. La publicité et le marketing

2. La Roumanie dans les journaux de l’Europe

3. Termes généraux du marketing

4. La sociologie du tourisme

5. La déontologie professionnelle

6. Traditions culinaires européennes

7. Le langage non verbal du client etc.

Year III


credits



Human resources

management MRU5 5 2 2

Course description

1. Human resources management – basic principles

2. Organisational structures design

3. Leadership in organisations

4. Motivation theory

5. Payment systems

6. Strategic human resources management

7. Industrial relationship management

8. Stress management

9. Communication management

10. Economical appraisal of the human resources performances


credits



Strategic management MNS5 5 2 2

Course description

1. Strategic management basic concepts

2. Strategy formulation

3. Strategic situation analysis

4. Strategic vision

5. Strategy formation

6. Strategy implementation by changing the organizational subsystems

7. Strategy implementation by managing the business portfolio

8. Control and responsibility

9. Strategic management issues with international implications

10. Strategic management of “atypical” organizations


credits



Economic Processes

Modelling MOD5 5 2 2

Course description

1. The modelling and simulation to support for management decision

2. Formulating and solving linear programming economic models

3. The transportation and assignment problems

4. Network optimization models

5. Inventory models

6. Economic models solved by fuzzy techniques

7. Multi-attribute decision models

8. Monocriteria models in solving decision problems

9. Optimizing with QM (Quantitative Management)


credits



Investments Management MNI5 4 2 2

Course description

1. Investments and their economic purpose

2. Economic efficiency – basic element for investment decision

3. The investments resources best use

4. Feasibility study

5. Optimal size and site of an investment objective

6. The importance and the necessity of quantifying the influence of the time factor

7. The methodology of the efficiency of investments financed by the World Bank

8. The investment and financial market

9. Investment risk


credits


Quality Management MNC5 4 2 1

Course description

1. Evolution of quality concept and approach;

2. Quality management functions and basic principles;

3. Models for Quality Management Systems (QMS), ISO 9000 standards;

4. Approach by processes;

5. QMS processes - Management responsibility;

6. QMS processes - Product realization;

7. QMS processes - Quality control and improvement – requirements and

examples;

8. QMS implementation and certification - stages, auditing, certification;

9. QMS performances - quality costs, achieving excellence.


credits



Economic Projects PRE5 3 2

Course description

1. U.E. and the funding policy

2. Regional Operational Programmes

3. Operational Programme Increase of Economic Competitiveness

4. National Programme of Rural Development

5. European Social Fund

6. Financing Documentation (funding guide, application, budget, annexes)

7. Project Management (communication with the management authorities, Gantt

chart, budgeting activities, reports, requests for reimbursement)


credits



Environment Management MNM5 3 2 2

Course description (Syllabus) – main issues (no more than 10)

Syllabus:

1. Introduction. Basic concepts regarding the environment and management. The

evolution of environmental management.

2. The establishment (founding) of environmental management. The nature of

environmental management. Laws of ecology.

3. Environmental management and business.

4. Standards, monitoring, modelling, eco-auditing. Environmental Management

Systems EMS and ISO 14001.

5. Sustainable development and Environmental Management.

6. Ecosystem management. Pollution and Environmental Management.

7. Corporate Social Responsibility (CSR) and Environmental Management.


credits


Small Business Management MNA6 4 2 2

Course description

1. The approach of business. Partners and clients.

2. Organizational structures and business efficiency.

3. Typology of business partners and customers.

4. Corporate objectives and business planning. Decision-making.

5. Strategic business decision. Business blunders.

6. Regional and multinational business strategy.

7. Research, development, and innovation in business.

8. Ethics and the natural environment


credits



Compared management MCO6 4 2 1

Course description

1. Theoretical approaches in Comparative Management

2. The main schools and models in Comparative Management

3. The international transfer of know-how in management

4. The Comparative Management methodology

5. The Japanese Management

6. The American Management

7. The European Management


credits


Company Evaluation and

Analysis Diagnostic ADE6 4 2 1

Course description

1. The necessity of diagnostic analysis

2. Juridical diagnostic

3. Technical diagnostic

4. Human resources diagnostic

5. Managerial diagnostic

6. Commercial diagnostic

7. Economic and financial diagnostic

8. The company valuation


credits



Services Management MSV6 4 2 1

Course description

1. Introduction. Basic concepts: management / services.

2. Servuction. Service management principles. The role, tasks and responsibilities

of a services organization manager.

3. Planning services. Mission, objectives and strategies of a services organizations.

4. Human Resource Management. The role of staff in service firms. Particularities

of human resource management in services organizations. Communication

Management in services organizations.

5. Customer Relationship Management (CRM) in services organizations..

6. Quality management services. Models for assessing the quality of services.

7. Services and sustainable development. Moral development stages of a services

organizations.


credits



Labor Law DRM6 3 2 1

Course description

1. Introduction on labour law

2. Sources of labour law

3. The individual labour contract

4. The collective labour contract

5. Montly wages

6. Working time and rest period

7. Health and safety at work

8. Public authorities performing activities in the field of labour law

9. Unions and business owners

10. European labour law


credits


Methodology of Bachelor

Thesis Elaboration ELI6 3 4

Course description

The discipline "Preparation of bachelor thesis" has the following objectives:

- to get bachelor students accustomed with the essential issues of the dissertation

thesis;

- to train and develop graduate skills of developing projects:

- to assist students in using correct methods, techniques and models of analysis

necessary to address the chosen theme;

- to help students in substantiation of conclusions and proposals specific to each

topic;

- to guide students to identify innovative solutions to solve the proposed thesis

theme.

Documents

Study program: MANAGEMENT - old.unitbv.roold.unitbv.ro/Portals/70/academic progr/SEAA_licenta_MN_2016-2017.pdf · Economic Informatics INF1 2 2 5 04 Company Economics ... The flat