Study of Mutual Fund

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Scope Of The Study:

Indian Stock market has undergone tremendous changes over the years. Investment in Mutual

Funds has become a major alternative among Investors. The project has been carried out to have

an overview of Mutual Fund Industry and to understand investors perception about Mutual

Funds in the context of their trading preference, explore investors risk perception & find outtheir preference over Top Mutual funds.

Objective Of The Study:

To study the Mutual funds industry in detail

To study the Investment procedure in Mutual funds

To study in brief various Mutual funds promoted by different AMC

To study the investors Preference regarding Investment in Mutual Funds

RESEARCH METHODOLOGY

The methodology used was data collection using Schedule.

Secondary data was collected from Internet and Books. Primary Data was collected through

survey among existing clients along with the other investors. The procedure adopted to select

sample was simple random sampling

The research design is analytical in nature. A questionnaire was prepared and distributed to

Investors. The investors profile is based on the results of a questionnaire that the Investors

completed. The Sample consists of 60 investors from various brokers premises. The target

customers were Investors who are investing in mutual fund. The area of survey was restricted to

people residing in chikamagalore.

SOURCE OF DATA COLLECTION

Both Primary and Secondary data are required

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Primary data

Is the first hand information collected directly from the respondents . The tool used here is

questionnaire. Primary Data is collected through survey among existing clients along with the

other investors

Secondary data

Is collected through internet , books

I had prepared a questionnaire for collecting information about second part of the project.

Sample size: Sample size for the survey is 60.

Breakup of the sample

20 Service Class

20 Business class

20 Professionals

Age Group: Between 25 to 55 years of age

Research Instrument: - Questionnaire

Type of sampling: Stratified Random &Convenience sampling technique is used for collecting

the primary data. The data is collected only from the respondents of Chikmagalore who have

invested in Mutual Funds.

Data Analysis Procedures

The major focus is on the results of the questionnaire survey.

(1) I will screen all the questionnaires in order to gain a first overview over the data gathered.

(2) The analysis of the data generated during the study with the help of various statistical tools

like bar charts & pie charts.

(3) At the last I will draw conclusion regarding customers preferences and satisfaction aboutmutual funds.

Limitations:

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Management System Standard BS 7799-2-2002 certification for its BSE On-line Trading System

(BOLT).

BSE continues to innovate. In recent times, it has become the first national level stock exchange

to launch its website in Gujarati and Hindi to reach out to a larger number of investors. It hassuccessfully launched a reporting platform for corporate bonds in India christened the ICDM or

Indian Corporate Debt Market and a unique ticker-***-screen aptly named 'BSE Broadcast'

which enables information dissemination to the common man on the street.

In 2006, BSE launched the Directors Database and ICERS (Indian Corporate Electronic

Reporting System) to facilitate information flow and increase transparency in the Indian capital

market. While the Directors Database provides a single-point access to information on the boards

of directors of listed companies, the ICERS facilitates the corporates in sharing with BSE their

corporate announcements.

BSE also has a wide range of services to empower investors and facilitate smooth transactions:

Investor Services: The Department of Investor Services redresses grievances of investors. BSE

was the first exchange in the country to provide an amount of Rs.1 million towards the investor

protection fund; it is an amount higher than that of any exchange in the country. BSE launched a

nationwide investor awareness programme- 'Safe Investing in the Stock Market' under which 264

programmes were held in more than 200 cities.

The BSE On-line Trading (BOLT): BSE On-line Trading (BOLT) facilitates on-line screen

based trading in securities. BOLT is currently operating in 25,000 Trader Workstations located

across over 450 cities in India.

BSEWEBX.com: In February 2001, BSE introduced the world's first centralized exchange-based

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Internet trading system, BSEWEBX.com. This initiative enables investors anywhere in the world

to trade on the BSE platform.

Surveillance: BSE's On-Line Surveillance System (BOSS) monitors on a real-time basis the

price movements, volume positions and members' positions and real-time measurement of

default risk, market reconstruction and generation of cross market alerts.

BSE Training Institute: BTI imparts capital market training and certification, in collaboration

with reputed management institutes and universities. It offers over 40 courses on various aspects

of the capital market and financial sector. More than 20,000 people have attended the BTI

programs.

Awards

The World Council of Corporate Governance has awarded the Golden Peacock Global CSR

Award for BSE's initiatives in Corporate Social Responsibility (CSR). The Annual Reports and

Accounts of BSE for the year ended March 31, 2006 and March 31 2007 have been awarded the

ICAI awards for excellence in financial reporting.

The Human Resource Management at BSE has won the Asia - Pacific HRM awards for its

efforts in employer branding through talent management at work, health management at work

and excellence in HR through technology Drawing from its rich past and its equally robust

performance in the recent times, BSE will continue to remain an icon in the Indian capital

market.

Financial Services Industry

Financial services organizations are striving to achieve increasingly ambitious profit and

growth targets against a background of heightened risk, regulation and market pressures. As of

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2004, the financial services industry represented 20% of the market capitalization of the S&P

500 in the United States.

Financial services refer to services provided by the finance industry. The finance industry

encompasses a broad range of organizations that deal with the management of money. Among

these organizations are banks, credit card companies, insurance companies, consumer finance

companies,stock brokerages,investment funds and some government sponsored enterprises.

Customer needs and expectations are evolving in the face of increasing personal wealth,

more private funding of pensions and healthcare and the desire for ever more accessible and

personalized financial products and services. In turn, intense competition has squeezed industry

margins and forced organizations to cut costs while still seeking to enhance the quality of clientchoice and service. The battle for talent is also heating up as companies seek to enhance

innovation, customer loyalty and investment returns

The corollary of this market evolution is increasing risk as products become more complex,

organisations more diffuse and the business environment ever more uncertain. Regulation is also

tightening in the wake of public and government pressure for improved governance,

transparency and accountability.

In this environment, the winners will be companies that can turn the challenges into

opportunities to build stronger and more enduring customer relationships; sharpen process

efficiency; unlock talent and creativity; use improved risk management processes to deliver more

sustainable returns; and use new regulatory demands as a catalyst for strengthening the business

and enhancing market confidence.

Organizations will also need to identify and concentrate on core competencies where they can

exert maximum competitive advantage, be this a particular product, service, process or

geographical territory. For some this will require a strategic re-orientation towards becoming a

specialist niche provider. Even larger groups will need to differentiate their offering and by

implication the associated brand

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2. The coming together of buyers and sellers to trade financial securities. i.e. stocks and shares

are traded between buyers and sellers in a number of ways including: the use of stock

exchanges; directly between buyers and sellers etc.

Types of Financial Markets

The financial markets can be divided into different subtypes:

Capital Market which is the market forsecurities, where companiesand governments can

raise long term funds. The capital market includes the stock market and thebond market.

Financial regulators, such as theU.S. Securities and Exchange Commission, oversee the

capital markets in their designated countries to ensure that investors are protected

against fraud. The capital markets consist of the primary market, where new issues are

distributed to investors, and thesecondary market, where existing securities are traded.

CAPITAL MARKETS WHICH CONSIST OF:

Stock Markets :- which provide financing through the issuance of shares orcommon stock,

and enable the subsequent trading thereof.

Bond Markets :- which provide financing through the issuance ofBonds, and enable the

subsequent trading thereof.

Commodity Markets:- which facilitate the trading of commodities.

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Sharekhan won the award by vote of customer around the country, as part of India largest

consumer study cover 7000 respondents 21 product and service across 21 major cities. the study

initiated by awaaz India first dedicated consumer channel and member of the world wide CNBC

network and ac Nielsen org marg was aimed at understanding the brand preference of the

consumer and to decipher what are the most important loyalty criteria for the consumer in each

vertical

In order to select the award recipient spontaneous responses rather than prompted responses were

garnered with an intention to glean unbiased preferences.

The reason behind the preferences for brands were unveiled by examines the following:

Tangible features of product /service

Softer, intangible features like imagery, equity driving preference

Tactical measures such as promotional /pricing schemes

The India Infoline group, comprising the holding company, India Infoline Limited and itswholly-owned subsidiaries, straddle the entire financial services space with offerings rangingfrom Equity research, Equities and derivatives trading, Commodities trading, PortfolioManagement Services, Mutual Funds, Life Insurance, Fixed deposits, GoI bonds and other smallsavings instruments to loan products and Investment banking. India Infoline also owns and

manages the websites http://www.indiainfoline.com/and http://www.5paisa.com/

The company has a network of 758 business locations (branches and sub-brokers) spread across346 cities and towns. It has more than 800,000 customers

India Infoline Limited is listed on both the leading stock exchanges in India, viz. the Stock

Exchange, Mumbai (BSE) and the National Stock Exchange (NSE) and is also a member of both

the exchanges. It is engaged in the businesses of Equities broking, Wealth Advisory Services and

Portfolio Management Services. It offers broking services in the Cash and Derivatives segments

of the NSE as well as the Cash segment of the BSE. It is registered with NSDL as well as CDSL

as a depository participant, providing a one-stop solution for clients trading in the equities

market. It has recently launched its Investment banking and Institutional Broking business.

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Religare Enterprises Limited (REL), is one of the leading integrated financial services groups of

India. RELs businesses are broadly clubbed across three key verticals, the Retail, Institutional

and Wealth spectrums, catering to a diverse and wide base of clients.

REL offers a multitude of investment options and a diverse bouquet of financial services and has

a pan India reach in more than 1550 locations across more than 460 cities and towns.

As part of its recent initiatives, the group has also started expanding globally and has acquired

Londons oldest brokerage & investment firm, Hichens, Harrison & Co. plc. Following this

acquisition Religare now proposes to operate out of 10 countries. With a view to expand,

diversify and introduce offerings benchmarked against global best practices, Religare has entered

into joint ventures with the global major- Aegon for its Asset Management and Life Insurance

businesses in India.

Religares wealth management subsidiary is now rechristened as Religare Macquarie Wealth

Management Limited, following a joint venture with the Australia based financial services

major, Macquarie Bank. Religare has also partnered with Vistaar Entertainment to launch Indias

first Film Fund.

The vision is to build Religare as a globally trusted brand in the financial services domain and

present it as the Investment Gateway of India. All employees of the group guided by an

experienced and professional management team are committed to providing financial care,

backed by the core values of diligence and transparency.

Indiabulls is Indias leading Financial Services and Real Estate company having over 640

branches all over India. Indiabulls serves the financial needs of more than 4,50,000 customers

with its wide range of financial services and products from securities, derivatives trading,

depositary services, research & advisory services, consumer secured & unsecured credit, loan

against shares and mortgage & housing finance. With around 4000 Relationship Managers,Indiabulls helps its clients to satisfy their customized financial goals. Indiabulls through its group

companies has entered Indian Real Estate business in 2005. It is currently evaluating several

large-scale projects worth several hundred million dollars.

Indiabulls Financial Services Ltd is listed on the National Stock Exchange, Bombay StockExchange and Luxembourg Stock Exchange. The market capitalization of Indiabulls is around

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Strength :

A well-known name in Financial

Companies.

Wide Experience in this field.

Dedicated Employees.

Tie up with many financial institutions.

Ever growing distribution network.

Good Infrastructure.

Experienced Fund Managers.

Easy access to the branch.

Weakness :

No access to rural market.

No direct link between investors & the

AMC.

Opportunity :

Positive outlook of people towards mutual

funds.

Untapped market.

Threat :

Highly volatile and uncertain market

conditions.

Large number of financial giants present in

this field.

Mutual Funds

Structure of the Indian Mutual Fund industry

The largest categories of Mutual Funds are the ones floated by the private sector and by Foreign

Asset Management Companies. The largest of these are Prudential ICICI AMC and Birla Sun

Life AMC. The aggregate corpus of assets managed by this category of AMCs is in excess of

Rs.350 bn.

Earlier the Indian Mutual Fund industry was dominated by the Unit Trust of India which has a

total corpus of Rs.700 bn collected from more than 20 million investors. The UTI has many

funds/schemes in all categories i.e. equity, balanced, income etc. with some being open-ended

and some being closed-ended. The Unit Scheme 1964 commonly referred to as US 64, which is a

balanced fund, is the biggest scheme with a corpus of about Rs.200 bn. UTI was floated by

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their portfolio by investing in instruments of varied maturity profiles. Since there is no penalty

on pre-mature withdrawal, as in the cases of fixed deposits, debt funds provide enough liquidity.

Moreover, mutual funds are better placed to absorb the fluctuations in the prices of the securities

as a result of interest rate variation and one can benefits from any such price movement.

Next come the risk takers. Risk takers by their very nature, would not be averse to investing in

high-risk avenues. Capital markets find their fancy more often than not, because they have

historically generated better returns than any other avenue, provided, the money was judiciously

invested. Though the risk associated is generally on the higher side of the spectrum, the return-

potential compensates for the risk attached.

Capital markets interest people, albeit not all for there are several problems associated. First

issue is that of expertise. While investing directly into capital market one has to be analytical

enough to judge the valuation of the stock and understand the complex undertones of the stock.One needs to judge the right valuation for exiting the stock too. It is very difficult for a small

investor to keep track of the movements of the market. Entrusting the job to experts, who watch

the trends of the market and analyze the valuations of the stocks will solve this problem for an

investor. Mutual funds specialize in identification of stocks through dedicated experts in the field

and this enables them to pick stocks at the right moment. Sector funds provide an edge and

generate good returns if the particular sector is doing well.

Next problem is that of funds/money. A single person cant invest in multiple high-priced stocks

for the sole reason that his pockets are not likely to be deep enough. This limits him from

diversifying his portfolio as well as benefiting from multiple investments.

Here again, investing through MF route enables an investor to invest in many good stocks and

reap benefits even through a small investment. This not only diversifies the portfolio and helps in

generating returns from a number of sectors but reduces the risk as well. Though identification of

the right fund might not be an easy task, availability of good investment consultants and

counselors will help investors take informed decision.

How are the Mutual Funds Structured?

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Conditions under which an AMC can be taken over:

SEBI approval is required for the change of ownership and unit holders have to be informed of

the takeover.

Scheme take over:

If an existing mutual fund scheme is taken over by another AMC, it is called as scheme take

over. The two mutual funds continue to exist. Trustee and SEBI approval and notification of the

unit holders are required for scheme take over.

CUSTODIAN

A custodian handles the investment back office of a mutual fund. Its responsibilities includereceipt and delivery of securities, collection of income, distribution of dividends and segregation

of assets between the schemes. It also track corporate actions like bonus issues, right offers, offer

for sale, buy back and open offers for acquisition. The sponsor of a mutual fund cannot act as a

custodian to the fund. This condition, formulated in the interest of investors, ensures that the

assets of a mutual fund are not in the hands of its sponsor. For example, Deutsche Bank is a

custodian, but it cannot service Deutsche Mutual Fund, its mutual fund arm.

BROKERS

Role of Brokers in a Mutual Fund:

They enable the investment managers to buy and sell securities.

Brokers are the registered members of the stock exchange.

They charge a commission for their services.

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intermediaries cannot be ignored. It is just that Mutual Funds are going to change the way banks

do business in the future

TYPES OF MUTUAL FUNDS

Mutual fund schemes may be classified on the basis of its structure and its investment objective.

By Structure:

Open-ended Funds

An open-end fund is one that is available for subscription all through the year. These do not have

a fixed maturity. Investors can conveniently buy and sell units at Net Asset Value ("NAV")

related prices. The key feature of open-end schemes is liquidity.

Closed-ended Funds

A closed-end fund has a stipulated maturity period which generally ranging from 3 to 15 years.

The fund is open for subscription only during a specified period. Investors can invest in the

scheme at the time of the initial public issue and thereafter they can buy or sell the units of the

scheme on the stock exchanges where they are listed. In order to provide an exit route to the

investors, some close-ended funds give an option of selling back the units to the Mutual Fund

through periodic repurchase at NAV related prices. SEBI Regulations stipulate that at least one

of the two exit routes is provided to the investor.

Interval Funds

Interval funds combine the features of open-ended and close-ended schemes. They are open for

sale or redemption during pre-determined intervals at NAV related prices.

By Investment Objective:

Growth Funds

The aim of growth funds is to provide capital appreciation over the medium to long- term. Such

schemes normally invest a majority of their corpus in equities. It has been proven that returns

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from stocks, have outperformed most other kind of investments held over the long term. Growth

schemes are ideal for investors having a long-term outlook seeking growth over a period of time.

Income Funds

The aim of income funds is to provide regular and steady income to investors. Such schemes

generally invest in fixed income securities such as bonds, corporate debentures and Government

securities. Income Funds are ideal for capital stability and regular income.

Balanced Funds

The aim of balanced funds is to provide both growth and regular income. Such schemes

periodically distribute a part of their earning and invest both in equities and fixed income

securities in the proportion indicated in their offer documents. In a rising stock market, the NAV

of these schemes may not normally keep pace, or fall equally when the market falls. These are

ideal for investors looking for a combination of income and moderate growth.

Money Market Funds

The aim of money market funds is to provide easy liquidity, preservation of capital and moderate

income. These schemes generally invest in safer short-term instruments such as treasury bills,

certificates of deposit, commercial paper and inter-bank call money. Returns on these schemes

may fluctuate

depending upon the interest rates prevailing in the market. These are ideal for Corporate and

individual investors as a means to park their surplus funds for short periods.

Load Funds

A Load Fund is one that charges a commission for entry or exit. That is, each time you buy or

sell units in the fund, a commission will be payable. Typically entry and exit loads range from

1% to 2%. It could be worth paying the load, if the fund has a good performance history.

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The most important relationship to understand is the risk-return trade-off. Higher the risk

greater the returns/loss and lower the risk lesser the returns/loss.

Hence it is up to you, the investor to decide how much risk you are willing to take. In order to do

this you must first be aware of the different types of risks involved with your investment

decision.

MARKET RISK

Sometimes prices and yields of all securities rise and fall. Broad outside influences affecting the

market in general lead to this. This is true, may it be big corporations or smaller mid-sized

companies. This is known as Market Risk. A Systematic Investment Plan (SIP) that works on

the concept of Rupee Cost Averaging (RCA) might help mitigate this risk.

CREDIT RISK

The debt servicing ability (may it be interest payments or repayment of principal) of a company

through its cashflows determines the Credit Risk faced by you. This credit risk is measured byindependent rating agencies like CRISIL who rate companies and their paper. An AAA rating

is considered the safest whereas a D rating is considered poor credit quality. A well-diversified

portfolio might help mitigate this risk.

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Escorts Mutual Fund

Escorts Mutual Fund was setup on April 15, 1996 with Escorts Finance Limited as its sponsor.

The Trustee Company is Escorts Investment Trust Limited. Its AMC was incorporated on

December 1, 1995 with the name Escorts Asset Management Limited.

Alliance Capital Mutual Fund

Alliance Capital Mutual Fund was setup on December 30, 1994 with Alliance Capital

Management Corp. of Delaware (USA) as sponsorer. The Trustee is ACAM Trust Company Pvt.

Ltd. and AMC, the Alliance Capital Asset Management India (Pvt.) Ltd. with the corporateoffice in Mumbai.

Benchmark Mutual Fund

Benchmark Mutual Fund was setup on June 12, 2001 with Niche Financial Services Pvt. Ltd. as

the sponsorer and Benchmark Trustee Company Pvt. Ltd. as the Trustee Company. Incorporated

on October 16, 2000 and headquartered in Mumbai, Benchmark Asset Management Company

Pvt. Ltd. is the AMC.

Canbank Mutual Fund

Canbank Mutual Fund was setup on December 19, 1987 with Canara Bank acting as the sponsor.

Canbank Investment Management Services Ltd. incorporated on March 2, 1993 is the AMC. The

Corporate Office of the AMC is in Mumbai.

Chola Mutual Fund

Chola Mutual Fund under the sponsorship of Cholamandalam Investment & Finance Company

Ltd. was setup on January 3, 1997. Cholamandalam Trustee Co. Ltd. is the Trustee Companyand AMC is Cholamandalam AMC Limited.

LIC Mutual Fund

Life Insurance Corporation of India set up LIC Mutual Fund on 19th June 1989. It contributed

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Lack of knowledge about m utual funds

Enjoys investing in other options

No trust over the fund managers

Reason for not investing in mutual funds

Pies sh ow counts

no

12 out of 60 total respondents say they are not investing their money in mutual fund the main

reason behind it they enjoys investing in other options except this investors didnt have trust over

the fund manager of the AMC companies . And very few respondents says they have lack of

knowledge about mutual funds.

3. Please rank the following investment instruments according to your preference. (On the

basis of risk and return concept)

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Preference for fixed instruments Case Processing Summary

Cases

Valid Missing TotalN Percent N Percent N Percent

Respondent's

occupation *Investment prefrence

for fixed instrument

57 91.9% 5 8.1% 62 100.0%

Respondent's occupation * Investment prefrence for fixed instrument Crosstabulation

Count

Investment prefrence for fixed

instrument Total

Respondent's

occupation

1st

prefrence

2nd

preference

3rd

prefrence

1st

prefrence

Job 8 6 6 20Business 4 5 9 18Professional 7 3 9 19

Total 19 14 24 57

Respondent's occupation

ProfessionalBusinessJob

Count

10

8

6

4

2

0

Bar Chart

3rd prefrence

2nd prefrence

1st prefrence

Investment prefrence

for fixed instrument

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Respondent's occupation


Count

12

10

8

6

4

2

0

Bar Chart

3rd prefrence

2nd prefrence

1st prefrence

Investment prefrencefor mutual funds

Above graph suggests that the respondents who are in the job or they are professional person the

ratio of giving 1st preference to mutual fund is same where as the ratio of the respondents who

are doing business is more . All the three type of respondents wants to earn some good return so

they choose mutual fund as their 1st preference.

6. Please rank the following investment instruments according to your preference. (On the

basis of risk and return concept)

Respondents preference for direct equity

Case Processing Summary

Cases


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Nowadays everybody have television at home and it became most used medium of marketing for

any company. And AMC companies uses for advertise their investment product so the

respondents who choose it is very less influential and the respondents who choose it is most

influence for their purchase decision is very low but the ratio of 2 and 3 rank preferred by

respondents is very high.

9. Internet influence for purchase decision

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Bars sh ow counts

Least infuential 2 3 4

Internet influencing factor for purchase

0

5

10

15

20

Count

Usage of internet is increasing very high but it still needs to increase people uses it for their

regular thing but few people manage their investment on internet. Above graph reflects that

respondents choose 1st and 2nd rank are more than other two ranks choose by respondents.

Internet is very convient option for investor and nowadays AMC companies are also promoting

it.

10. Newspaper influencing purchase decision

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Bars sh ow counts

2 3 4 M ost in fluential

Relation influencing factor for purchase

5

10

15

20

25

Count

Above graph reflects that friends/relation is still very influential tool which influence the

purchase decision. People still gave more preference to their friends/relative to ask before

purchasing their investment product.

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up to 15%

15%-25%

25%-35%

More than 35%

Return expected in percentage

Pies sh ow counts

31.03%

53.45%

8.62%

6.90%

If any person invested their money in any option which are available in the market they

obviously look for good return but if they want to earn high return than high risk is also

associated with it as above graph suggests that most of the respondents choose the return

between 15% to 25% because they knows that the current market condition its good return they

can get and very few respondents choose more than 35% return which is actually very difficult to

get.

18. Which type of Mutual funds do you prefer?

Case Processing Summary

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Cases


Respondent's

occupation * Type of

funds prefer by

repsondents

57 91.9% 5 8.1% 62 100.0%

Respondent's occupation * Type of funds prefer by repsondents Crosstabulation

Count

Type of funds prefer by respondents Total

Open ended

schemes

Close ended

Schemes

Open end

schemes

Respondent's

occupation

Job17 2 19

Business 19 1 20Professional 16 2 18

Total 52 5 57

Respondent'soccupation


Count

20

15

10

5

0

Bar Chart

CloseendedSchemes

Openendedschemes

Typeof fundsprefer byrepsondents

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1st p refrence

2nd prefrence

4th prefrence5th prefrence

6th prefrence

7th prefrence

8th prefrence

Investment prefrence for sbi mutual fund

Pies sh ow counts

13.33%

10.00%

10.00%

13.33%

10.00%

10.00%

33.33%

Above graph suggest that the respondents gave 8the as their most preferred rank to SBI Mutual

Fund .The reason can be when share market was low SBI gives the bed return compare to other

investment companies. About other ranks its very mix kind of reply from respondents.

23. Rank the following companies according to your investment preference

For HDFC mutual fund

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Directly from the AMCsBrokers only

Brokers/sub b rokers

other sources

Where do they purchase?

Pies show counts

11.11%

72.22%

11.11%

5.56%

Brokers are very important role in the distribution channel of AMCS most of the respondents

buys their investment produts from brokers. This shows the importance of brokers and they also

want to earn money so they gave good service to their investors and in the return they gets good

business. Only few of the investors knows that they can buy directly for AMCS so they can save

their 2.25%.

32. Rank the following feature of the mutual funds that attracts you most.

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(14) Where do you find yourself as a mutual fund investor?

A. Totally ignorant

B. Partial knowledge of mutual funds

C. Aware only of any specific scheme in which you invested

D. Fully aware

(15) What is the major reason for using financial advisors?

A. Want help with asset allocation

B. Dont have time to make my own investment decision

C. To explain various investment options

D. Want to make sure I am investing enough to meet my financial goals

(16) From where do you purchase mutual funds?

A. Directly from the AMCs

B. Brokers only

C. Brokers/ sub-brokers

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D. Other sources

(17) Rank the following feature of the mutual funds that attracts you most.

(Where 1 is most preferable and 4th is less is preferable)

A. Diversification

B. Professional management

C. Reduction in risk and transaction cost

D. Helps in achieving long term goals

(18) According to you which is the most suitable stage to invest in mutual funds?

A. Young unmarried stage

B. Young Married with children stage

C. Married with older children stage

D. Pre-retirement stage

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Documents

Study of Mutual Fund