STRIPSCAPE: Pedestrian Amenities Along 7th Avenue

TEAM MEMBERS

Mayor Phil Gordon and StaffSeventh Avenue Merchants Association

Arizona State UniversitySchool of Architecture

School of DesignWaibel & Associates Landscape Architecture

Arizona Department of TransportationCity of Phoenix Departments

Street and TransportationNeighborhood Services

Development ServicesCommunity and Economic Development

Planning Public Art

Camelback Road

Indian School Road

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layer 1- bands

Program

Mediate between scale of automobile and pedestrianVisually connect block to block, across street, and neighborhoodEconomically buildable and repairableFamiliar construction system for City implementationDurable and easily maintainableThreshold into district

layer 2- vertical panels

Program

Delineate pedestrian only areasSingle detail for all structuresProvide vertical sun shadingDisplay areas for cultural graphicsInterchangeable graphic screens “Urban Gallery”New signage package for commercial corridorFrame “retreats” along strip

layer 3- canopies

Program

Dimensions of smallest urban unit the parking spaceHeight to clear garbage truck, and work with existing horizontal building signageProvide shade amenity during day and pedestrian lighting at nightEconomical for merchants to purchaseSignage incentive for private purchase and public identityMultiple configurations for variety of sites and uses from transit stops to shaded parkingCohesive datum along commercial corridorNew emergent signage package for commercial corridor

final layer- Trees

Program

Create gateway into neighborhoodProvide pedestrian shaded walkwaysFrame the cross streetsTree type identity per neighborhood cross street

existing conditions

7th

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7th

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final layer

7th

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site

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Unit-multiple configurations