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T H E S E C R E T S I C K N E S SA new generation of stress relief Rhoziva is the first step to achieving the liberation of health and balance! It nourishes the body and balances the stress response system while increasing cellular energy thereby allowing your body to deal with stress in the most appropriate and beneficial way for you...

The World Health Organization now recognizes stress as the number one health problem in industrialized countries. The American Medical

Association estimates that 80% of disease can be ascribed to stress and this statistic only takes mental stress into consideration. If chemical and mechanical stressors are included in the equation, a higher percentage would most certainly be expected.

For most of us, stress is a part of everyday life. It is a means by which we learn and progress as people and as a society.

We cannot completely avoid stress, but with Rhoziva, we are able to take a proactive step in how we handle it…

Humans are designed for survival. Even though our lifestyle has changed dramatically

over the last few hundred years, our bodies still respond to stress in a very primordial way. The body’s response to stress is automatic and immediate: activate the hind brain, triggering our Fight or Flight response. Core blood flow is reduced and redirected to the extremities in order to support only the potential panicked muscle activity. At this point, any digestion that was occurring is instantly postponed. This priority based reaction is meant to enable the body to make the quickest reaction in order to escape the danger/stress situation. Once the “threat” is resolved, the body returns to a “normal” state with activity returning to the frontal cortex and blood flowing throughout the body.

This is a natural and perfect sequence of events if you ever find yourself in a dangerous situation, but during the stressors we encounter in regular everyday life, we are rarely in actual danger. The trouble is, the body doesn’t know the difference so the chemical reaction is the same.

STRESS

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Stress & Serotonin: A Gut Feeling

Did you know that up to 90% of serotonin (your “happy” hormone) is produced in the gut? It is intended for the frontal cortex of your brain and to be distributed liberally throughout the rest of the body, producing energy and an overall feeling of joy and wellness. However, when digestion is poor, serotonin production is also poor. The inability to handle stress reduces production of serotonin by inhibiting the proper digestive process.

The frontal cortex is associated with planning, long-term memory, attention, reward and drive, ability to make logical conclusions. When the frontal cortex is active, blood flows in the core of the body, supporting digestion and body maintenance and improvement.

The hind brain controls involuntary movements such as respiration, heartbeat, and peristalsis as well as motor coordination, muscle activities and voluntary movements. When the hind brain is active, blood flows to the extremities. When people are in a state of chronic stress and operating from the hind brain they may perceive life as a constant threat. The body can only react through symptoms that show up to alert us something is wrong: fatigue, anxiety, depression, burn out, poor memory, weight gain, metabolic syndrome, cold hands, insomnia, sexual dysfunction, high blood pressure, elevated cholesterol.

Stress is a killer. That much is clear; it suppresses our immunity by lowering our resistance and opens the biological door to more opportunistic and degenerate diseases, such as cancer and AIDS. Thus, reducing our stress could, quite simply, save our lives. For many of us, changing our working schedule in an attempt to reduce stress is simply not an option; constantly short of time, most of us can, unfortunately, rule out meditation, full body massages and hot soaks surrounded by scented candles, incense and whale chorus...

Thankfully, there is Rhoziva Rhoziva is the first step to achieving the liberation of health and balance! It nourishes the body and balances the stress response system while increasing cellular energy thereby allowing your body to deal with stress in the most appropriate and beneficial way for you!

Rhoziva improves physical and mental endurance and as an adaptogen, it enables a balanced body to move to the next level of health. Find out more about this incredible adaptogen!

www.rhoziva.com

The Globe and Mail agrees“The physical and psychological ailments brought about by stress are believed to be a major reason absentee rates for full-time employees have shot up 21 per cent in the past 10 years. At least one think tank estimates that stress-related absences cost employers more than $10-billion a year, with an additional $14-billion impact on the health-care system.” - The Globe and Mail, October 30th, 2010 Weekend NEWS A12.

Today’s l ifestyle supports a constant undercurrent of stress. The effects this has on the mind and body are well studied, and it is now widely publicized that stress is one of the most poisonous toxins humans can subject themselves to.. .