STRATEGIC MANAGEMENT MODEL

Environmental Scanning:

(gathering informatioin)

Strategy Formulation:

Developing long-range Plans

Strategy Implementation:

Putting strategy into action

Evaluating and Control: Monitoring Performance

Eksternal Opportunities & Threats

Mission

1. Natural environment, resources, climate

Reasson for existence

Objectives

2. Societal environment: General Forces

What results to accomplish by when

Strategies

3. Task environment: Industry aalysis

Plan to achieve the mission and objectives

Policies

Internal Strengths and weaknesses

Broad guidelines for decision making

Programs

1. Structure: Chain of command

Activities needed to accomplish a plan

Budgets

2. Culture: beliefs, expectations, Values

Cost of the programs

Procedures

3. Resources: Assets, skill, Competencies, knowledge

Sequece of steps needed to do the job

4. Operational function

Performance

5.

Actual result

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