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In today’s business world, labor, capital, raw materials, and data are all essential to an organization’s strategy. Many leaders have well-developed strategies for the first three, but they lack the understanding and direction to tackle the fourth: data.
This course focuses on how to build and implement a data strategy to improve organizational performance. Data and analytics programs offer great potential value, and to be effective they must align strategically across the business to deliver a positive return on investment. By understanding and integrating the five main components of a data strategy – Program, People, Process, Platform and Data – you will be able to grow your business and accelerate progress toward your organization’s goals.
WHO SHOULD ATTEND?
This three-day workshop is designed for directors and department managers who have a direct role in creating strategy and implementing processes within their organizations.
A C C E L E R AT I N G P O T E N T I A L & P E R F O R M A N C E
S T R A T E G I C A D V A N T A G E U S I N G D A T A A N A L Y T I C S
Strategic Advantage Using Data Analytics DESIGNING AND BUILDING A DATA STRATEGY TO IMPROVE BUSINESS PERFORMANCE
FACULTY
Jed Summerton
Jed Summerton is a senior practitioner of data management, business analytics and predictive analytics. As a consultant and executive he has served over 80 companies and nonprofits in developing and operating large-scale data-investment programs and analytic systems, and using them to build new business capabilities that transform organizational performance. His expertise is grounded in his extensive experience as a technical executive in managing best practices of international IT organizations, including at DaVita, GE Capital and Level 3 Communications. Jed teaches masters-level business analytics in the MBA and MSc programs at Daniels, where he also chairs the advisory board for the department of Business Information and Analytics.
C O U R S E INFORMAT ION
Camila Angelim | 303.871.4194 | [email protected] Executive Education | Daniels College of Business | daniels.du.edu/ExecEd
PROGRAM DATES, FEES, AND REGISTRATION:
daniels.du.edu/executive-education/workshops/strategic-data/
WORKSHOP BENEFITS
With a strong data strategy, you can exploit the power of data and advanced analytics to transform your business into a competitive powerhouse. In this three-day workshop you will:
X Create or refine a Balanced Scorecard of KPIs and metrics with supporting details in data
X Define and implement the right structures to govern and execute the analytics program and to steward the adoption of its insights into new business practices
X Understand the roles, skills and organizational strategy you’ll need to succeed
X Become proactive in leveraging business data to improve speed, quality, efficiency and customer experience
X Understand the available tools, platforms and practices for managing data
X Improve bottom line, reduce risk, and create a stronger brand
WORKSHOP AGENDA
STRATEGIC ADVANTAGE USING DATA ANALYTICS
Camila Angelim | 303.871.4194 | [email protected] Executive Education | Daniels College of Business | daniels.du.edu/ExecEd
DRAFT
Thursday, February 10, 2022
9:00 am - 9:30 am Welcome and Introductions
9:30 am - 10:15 am Competitive Imperative for a Data Strategy
10:15 am - 10:45 am Break
10:45 am - 12:00 pm Aligning business and data strategies: BSC
12:00 pm - 1:00 pm Lunch
1:00 pm - 2:15 pm Aligning business and data strategies: Balanced ScoreCard and KPIs
2:15 pm - 2:45 pm Break
2:45 pm - 4:00 pm Program: Program Governance and Data Governance
Thursday, February 17, 2022
9:00 am - 10:15 am People: Roles, Skills, Organizational Models
10:15 am - 10:45 am Break
10:45 am - 12:00 pm Processes: Development (Agile)
12:00 pm - 1:00 pm Lunch
1:00 pm - 2:15 pm Data-Driven Business Operations
2:15 pm - 2:45 pm Break
2:45 pm - 4:00 pm Self-Service Analytics
Thursday, February 24, 2022
9:00 am - 10:15 am Platforms and Tools
10:15 am - 10:45 am Break
10:45 am - 12:00 pm Data Management and the Data Catalog
12:00 pm - 1:00 pm Lunch
1:00 pm - 2:15 pm Laws and Ethics of data collection and usage
2:15 pm - 2:45 pm Break
2:45 pm - 4:00 pm Culture, Adoption and Change Stewardship, Workshop Debrief