Nothing ever happens here…

AND WHERE TO FIND THEM

Story ideas

Candace Perkins BowenAEJMC Teach-In

Chicago, Aug. 8, 2012

Nothing is going on here…

• Nobody has any ideas

• We’ve covered all of this before.

• Our town is so boring.

• Students don’t read the paper anyway.

• Yadda yadda yadda

• What has made me angry lately?• What have I been curious about?• What am I planning to buy?• What did my best friend just ask?• What am I worried about?

Why not ask yourself some questions?

Experts Spokespersons

DoctorsCounty health

officialsLawyersPolice officersCollege profsAuto mechanics

Store employeesCompany

representativesRed Cross volunteer Even a school

public relations person

And where are the sources you need?

Reactive But not…

Ones who attended an event

Ones who have used a product

Ones who have experienced a situation

The first five clueless kids in the hall.

And where are the sources you need?

The answers are your stories!