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STONE WORKS INTERNATIONAL
Marketing Officer: Kaitlyn Anderson
Small shop
8 employees
Contractors
Mostly Granite countertops
Horrible location
Website and Facebook
The Past
Old Location
New Location
More employees
Contractors & Future B Homes (85%)
Some DIY (15%)
Website and Facebook
Facebook (239 likes)
The Present
New Location
Present Marketing
Fall Trade Show
Word-of-Mouth
The Future
Focus on the DIY market
By word of mouth
Package Deals
2015
Contractors DIY
$112,000
2016
Contractors DIY
$600,000
$222,000
$552,000
Broachers
Social Media
Open Houses
Re-cap
“ Making sure your dreams are set
in stone”
