30
Case Studies Overview Strategy Concept Creation Execution STB Harmony™ Graphics, Print, Signage & Displays

STB Sign Group

Embed Size (px)

Citation preview

Page 1: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Graphics, Print, Signage & Displays

Page 2: STB Sign Group

Background

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

STB was founded in 1963 and is a privately held company.

Headquarters is in Gorinchem, the Netherlands with service

offices in Sleeuwijk and Raamsdonksveer. In addition STB has

an intensive partnership with Chicago-based firm GFX which

enables us to offer solutions of any size, all over the world.

Page 3: STB Sign Group

Who We Are

Case StudiesStrategy Concept Creation Execution STB Harmony™

STB is a solutions company.

We are 45 people, 46 years and 4 locations of “make it happen”.

We are always looking for ways to make life easier for our clients in order

to deliver the best result possible.

ENGINEER

MANUFACTURE

Our goal is to

provide products

and services

that will inspire

educate and

motive shoppers

to buy.

Overview

Page 4: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

STB produces graphics, fleetmarking and displays for every segment of the

retail landscape.

We can be seen locally, nationally and internationally in restaurants,

specialty retailers, C-stores, big boxes and financial centers.

What We Deliver

SPECIALTYRETAILERS-

HARD & SOFT GOODS

SPECIALTYRETAILERS-

SERVICES

BIG BOXFOOD &

BEVERAGE

DISPLAYS

GRAPHICS

Page 5: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Why We Are Different

CAPACITY

INTELLIGENCE

Start to Finish.

Our designs are created with execution in

the forefront, not as an afterthought.

Top to Bottom.

From ceiling conditions to floor coverings, our

online tool tracks anything and everything

In-Store.

Front to Back.

Our Field Service crews have you covered

with Site Surveys on the front-end and

Installation on the back-end.

East to West.

International trend audits, international

tradeshows, worldwide partnerships - this is

the way we do business.

We care about Retail.

In-Store, Out-Store. On-Line or Off-Line. We are here to help.

STB & GFX together have the capacity and intelligence to execute

In-Store solutions anywhere in the world.

Page 6: STB Sign Group

Client Partners

Case StudiesOverview Strategy Creation Concept Execution STB Harmony™

STB and GFX are proud of the company we keep.

Page 7: STB Sign Group

Our Services

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

STRATEGY CONCEPT

CREATION EXECUTION

From Strategy to Concept.

Creation and Execution.

STB gets you there.

Page 8: STB Sign Group

Strategy & Planning

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

The STB staff is empowered by a sophisticated planning toolcalled STBHarmony™.

- Web based solution

- Tracking for facility & communication assets- User independence- Waste reduction

Page 9: STB Sign Group

Concept

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

After the concept drawing, beyond the rendering, past theprototype. When it‟s time to engineer and manufacture.When it‟s time to figure it out and roll it out. It‟s time for STB.

- Rendering & animation

- Engineering- Prototyping & modeling- Fabrication

Page 10: STB Sign Group

Creation

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

The backbone of our success is large format imaging. Webelieve this trade requires a balanced blend of technology,craftsmanship and equipment.

- Virtual Proofing

- Electronic Trafficking- G7 Color Certified

Page 11: STB Sign Group

Execution

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

If it delivers damaged, the most innovative engineering is nogood. If it is installed incorrectly, all the production is a waste.

It‟s all about the end game.

- Field services- Call center communication- Inventory management

Page 12: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

New Store Opening & Restyle

A restyling project for the second largest Makro store in Delft,

plus a two week in- & outstore signage delivery for a new store

in Dordrecht. Both delivered in a very short timeframe. STB was

there to make sure everything was exactly the way Makro

envisioned. In time and within budget.

Page 13: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Page 14: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Page 15: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Page 16: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Cardboard displays

A project for Toys “R” Us. STB produced and delivered

cardboard displays for all locations in Benelux making sure that

delivery was in time and within budget. Child‟s play.

Page 17: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Photography & Print

STB„s photo & print specialists worked closely together with

Holland International for the photography and print of the new

brochure, flyer and poster campaign announcing the Holland

International Cruises in Amsterdam.

Page 18: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Environmental Decor Rollout

McDonald‟s turned to GFX when they debuted their McCafe´concept across the system.

• This complicated rollout required new restaurant equipment, several new product launches and

fresh environmental fixtures & graphics for 13,000 locations.

• GFX engineered multiple magnetic solutions, produced & shipped all graphics & hardware, and

managed their installation.

• GFX branding solutions offered McDonald‟s production & freight savings and maximized flexibility for

owner/operators in the field .

Page 19: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Page 20: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Store-Within-A-Store InitiativeStaples wanted to echo their smaller format Copy and Print

Shop inside the big box. Who better to design and execute

than the company behind the success of the stand-alone

concept? • Multiple design layouts were rendered with rapid 3D technology to provide quick and affordable

prototypes

• Custom display fixtures were engineered and produced

• Graphics package was created to define and support the uniquely branded environment

Page 21: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Page 22: STB Sign Group

Case StudiesOverview Strategy Concept Creation Execution STB Harmony™

Fleet Advertising

Bacardi was looking for a company who could think outside

the box. With over 40 years of experience in fleetmarking STB

was chosen as a partner in this project in which 22 trucks were

wrapped with real gold. Not your average fleetmarking

material. Not your average impact either.

Page 23: STB Sign Group

Additional Work

Overview Strategy Concept Creation Execution STB Harmony™ Case Studies

Page 24: STB Sign Group

Data types:

Facility Assets

- temporary 4‟ gondola

- permanent windows/walls/doors

Communication Assets

- temporary promotional banners

- permanent navigational graphics

The most powerful and flexible Asset Management solution for

brands and retailers on the market today.

STB Harmony™ is all about making your merchandising decisions

smarter, your campaign execution faster & your production

purchases more efficient.

STB Harmony™

Page 25: STB Sign Group

Data - How We Get It

UNKNOWN SUPPLIED &UNVERIFIED

SUPPLIED &VERIFIED

Data collection:

Import feedsSurvey distribution & collection

Random field audits

System wide site surveys

Page 26: STB Sign Group

Data - How We Store It

STBHarmony™ adapts to your unique business requirements

• Features and tools are quickly and easily configured based on the

attributes of your industry category and system organization.

Centralized

Corporate System

Decentralized

Franchise System/Co-op

Specialty RetailBig Box / Warehouse Food and Beverage

Soft Goods Small BoxService

Banking Financial C-Store Hospitality QSR Grocery

Hard Goods

Page 27: STB Sign Group

Value Statement

User benefits:

- single point of entry; fewer errors

- access to the data

- streamlined supply chain

- warehouse space control

- excess production and freight

The value of STB Harmony™, powered by GFX Symphony™, is

in its ability to reduce waste and its capacity for user

independence.

Page 28: STB Sign Group

Value Statement

User benefits:

No requesting or waiting for:

- field additions

- image uploads

- drop down changes

- custom report layouts

The value of STB Harmony™, powered by GFX Symphony™, is

in its ability to reduce waste and its capacity for user

independence.

Page 29: STB Sign Group

• Which program runs your current

tracking system?

• Which departments house which data

types?

• Where are the information gaps?

• Where are the data duplications?

• How do you address updates from the

field?

Allow us to understand your workflow.

We will load your data to evaluate the value.

Offer

Allow Us to Understand Your Workflow

Page 30: STB Sign Group

STB Sign GroupGraphics, Print, Signage & Displays

www.stbsigngroup.com