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Starting Up a Successful Notary Business By Daniel C. Lewis, President of Indiana Notary Association Managing Partner of Lewis Notary Services Inc. 2010 National Notary of the Year

Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

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Page 1: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Starting Up a Successful Notary Business

By Daniel C. Lewis, President of Indiana Notary AssociationManaging Partner of Lewis Notary Services Inc.2010 National Notary of the Year

Page 2: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Workshop Etiquette

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Please place your cell phones on silence

Page 3: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

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Success isn’t owned. It’s leased, and rent is due every day. J.J. Watt

Page 4: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Agenda

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• What is a Notary Public• Starting a Notary Business• Setting Up Your Business• Technology• Social Media• Protecting Your Business• Questions

Page 5: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

What is a Notary Public

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A Notary Public is defined as a person of provenintegrity appointed by government to serve the

public as an impartial witness in takingacknowledgments and affidavits, administering

oaths and affirmations and authorized by law to certify documents.

Page 6: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

State Requirements

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• Secretary of State Website• National Notary Association

Page 7: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Starting a Business

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• Type of Notary Business• Who are your customers• How will you ensure quality

Page 8: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Setting Up Your Business

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• Sole Proprietor• Limited Liability Company (LLC)• Partnership• Corporation (Inc)

Page 9: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Four Business Questions

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• How much do I need to earn each month in order to make this worthwhile?

• How much time must I spend each week to earn this income?

• How many months will it take me to earn this income?

• What are my obstacles?

Page 10: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Technology

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• Smartphone• Tablets, Laptop, Desktop• Printers (LaserJet vs. Inkjet)• Scanner• Fax Machines

Page 11: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Social Media

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• Website• Blogs• Twitter• Facebook• LinkedIn

Page 12: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

What is the purpose of a Website

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Your website key role is to generate business for your company. The number one function of the website is to convert visitors into customers.

Page 13: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Why Blog

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Blogging aids in creating your very own PR campaignfor your business. It helps you in creating a properbusiness relationships with your potential customers,improves your communication, and aids in keepingyour marketing cost down while increasing yourvisibility.

Page 14: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Why use Social Media

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• More online exposure• Create better Brand recognition• Build deeper relationships with your customers• Attract more customers• Aids in minimizing cost of marketing

Page 15: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Features and Benefits of Your Business

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Features are facts about products or services and add credibility and substance to your sales pitch.

Benefits give customers a reason to buy because they explain how your product or service improves their lives.

Page 16: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Protecting Your Business

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• Bonds• Errors and Omission Insurance• Other types of Insurance

Page 17: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Suggested Reading

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The Slight Edge by Joel Olson

Rejection Proof by Jia Jiang

Think and Grow Rich by Napoleon Hill

5 Steps to Professional Presence by Susan Bixler & Lisa Scherrer Dugan

Page 18: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Questions

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Page 19: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

Daniel C. Lewis, President of Indiana Notary [email protected]

317 403 1282 direct

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www.lewisnotary.comwww.linkedin.com/in/lewisnotary

www.facebook.com/LewisNotaryServicesTwitter.com/LewisNotary

Page 20: Starting Up a Successful Notary Business library/nna...• Setting Up Your Business • Technology • Social Media ... Why use Social Media. 14 • More online exposure ... 5 Steps

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