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Starting Up A Business
Different approaches to starting up your own business
Every year, thousands of people decide to set up their own
business.
This module looks at why you might opt to run your own business
and different ways of making the move.
It considers the positive and negative aspects of each approach, and
tells you where you can find out more.
A good business idea
A good business idea could be an invention, a new product or
service, or an original idea or solution to an everyday problem.
It might also be:
A gap in the market that you can fill
A business related to the work you do already
An interest or hobby that you can turn into a business
Whatever your idea is, you need to be sure that it fits with your
needs as an individual, as well as being a viable business
proposition.
Questions to ask yourself
What is it that you will personally bring to the business in
terms of relevant experience and expertise?
Is there a market - a need for the idea, and customers
who will pay for it?
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How big is the market, and how will you reach it?
Who will be your main competitors?
What is special about your idea, making it different from
similar products or services already out there?
How will you fund your idea?
What might go wrong?
For information on turning your answers to these questions into key
documents for your business, see the modules on how to prepare a
business plan and write a marketing plan.
Other sources of help
You can get free professional help from your local
enterprise agency - find your local enterprise agency on the
National Federation of Enterprise Agencies website
Discuss your ideas with friends and colleagues,
particularly those who know about the business
Help for people under 30
Help with setting up your own business is available from
the Shell LiveWIRE scheme.
Find out about the Shell LiveWIRE scheme on the Shell
LiveWIRE website
If you have a good idea for a business but can’t get the
funding, the Prince’s Trust scheme could help you by offering
a low interest loan, a grant or a mentor.
Find out about the Prince’s Trust scheme on the Prince’s Trust
website
Page 2 of 13
A tried and tested business model
Some self-starters choose a well-trodden path - such as buying an
existing business or rights to a franchise - which can carry fewer
risks than going it alone.
Advantages
It is usually easier to get finance.
A market for the product or service will have already been
demonstrated.
A business plan and marketing method will be in place.
You should have valuable experience to draw on.
Many of the problems will already have been discovered
and solved.
A franchise comes with financial support too.
Disadvantages
Some businesses that are up for sale may be experiencing
difficulties.
Make sure you fully understand the reasons for selling, as you
may need to invest quite a bit more on top of the purchase
price to give it the best chance of success.
The rights to a franchise or to sell particular products or
services may be expensive.
With a franchise, there may be a particular way to run
the business that you have to stick with.
For more details of acquiring a going concern, see the module on
how to buy an existing business.
For more on franchises, see the module on how to buy a franchise.
Page 3 of 13
A specific business opportunity
Sometimes the possibility of owning your own business can come as
a complete surprise.
Perhaps you are offered the opportunity to buy out your employer,
or take on a family business.
Opportunities like these are like any other business start-up.
You still need lots of personal commitment, you may need to put
your own money on the line, and you'll need to do some careful
assessment to make sure that the business really is viable.
Advantages
Development, planning and market testing should already
be in place.
There may be established customers, a reliable income, a
reputation to capitalise and build on, and a network of
useful contacts.
You probably already have expertise in the product or
service and a good understanding of the business you're
taking on.
Disadvantages
You may be taking on someone else's problems when you
take on the business.
Ask yourself if there are problems with the business, and if so,
can you solve them?
If you are buying out your employer, you may lose support
services that you take for granted now.
You won't just be responsible for your core role, but for
everything else as well, such as accounting, staff
management and payroll.
More help
Page 4 of 13
You can get free professional help from your local enterprise
agency.
Find your local enterprise agency on the National Federation of
Enterprise Agencies website.
You can find your local Business Link through our Contacts
Directory.
Talk to people already in the business about your plans and ideas.
What can they pass on from their own experiences?
A business with social aims
You may want to start a business that isn't just for profit but also
has a social purpose.
For example, you might want to provide a service for a
disadvantaged group in your local community, or help improve the
local environment.
Although any business can have social objectives, you might want to
consider setting up a specific type of business known as a social
enterprise.
Although a social enterprise is run as a business, and often operates
under the same financial and profit-driven pressures, it also aims to
provide a clear social benefit.
The profits are mostly reinvested, or used to support its social aims,
rather than being paid to the owners of the business.
Advantages
You earn a living doing something you feel is worthwhile.
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As your business grows and matures, your community or
beneficiary will also benefit.
Customers may be more willing to buy from a business
that supports a good cause.
It may be easier to attract and motivate employees (or
even volunteers) to work in a social enterprise.
You may qualify for a grant, or be able to raise finance
from people or organisations that share your social aims.
Disadvantages
Making profits and achieving your social aims can
sometimes conflict with each other. You may have to
make difficult choices.
Although you can earn a reasonable income working for a
social enterprise, you will not make your fortune - most of the
surplus profits are put back into the business or go to support
its aims.
See the module on how to set up a social enterprise.
A change in circumstances
A major life change can often enable you - or push you - to set up
your own business.
Maybe a dramatic personal event kick-starts you into action, or your
job situation means that now is the time to take the plunge.
Such changes might include:
Unemployment
Redundancy
A change of family circumstances
Coming into money
Page 6 of 13
Advantages
A change in your circumstances might be an opportunity
to start again or do something you've always wanted to do.
Redundancy payments or receiving a lump sum of money
can provide an opportunity to invest in the business.
At its best, being your own boss can give you the
flexibility to work around family commitments.
Disadvantages
Major life-changing events can be very stressful.
It maybe unwise to make further big decisions at times of
personal upheaval.
Starting your own business is unlikely to provide a speedy
return on your investment and you should be prepared for a
long haul.
In the early stages especially, running your own business
can mean putting in long hours and making sacrifices
elsewhere in your personal life.
Starting a business when you're unemployed
If you're on jobseeker's allowance and want to get back into
employment by starting your own business, find out how the New
Deal can help you by calling the New Deal helpline on Tel 0845 606
2626.
To check what would happen to any benefits you may be receiving if
you start a business, you can find out where you stand at your
local Jobcentre Plus or Social Security Office.
Try not to be put off - there are many schemes designed to help
people on benefits start up their own business.
You can find out about local programmes through your
nearest Jobcentre Plus.
Page 7 of 13
Find your nearest Jobcentre Plus office by entering your postcode at
the Jobcentre Plus website.
You may also be entitled to Working Tax Credits.
These are payments to top up the earnings of working people on low
incomes, including the self-employed.
You can find out about the Working Tax Credit at the HM Revenue &
Customs (HMRC) website.
Taking control and changing your lifestyle
For many people, the biggest attraction of setting up a business is
the independence provided by being your own boss and the chance
to have the lifestyle you want.
Advantages
Starting a business can offer a career with built-in
independence and flexibility.
Being your own boss can give you the choice to work more
convenient hours - such as working around your children's
school hours and holidays.
You will be able to choose to do some professional
development or training.
You will be the one in the driving seat, making the
decisions that enable you to lead your chosen lifestyle.
If your business takes off, the payoff in financial and
lifestyle terms can be huge.
Disadvantages
You may find that you have to work longer hours.
You may find it difficult to separate work and home life,
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especially if you run the business from home and this can put
extra demands on your family.
Some business owners suffer stress when things are not
going so well.
You should be prepared for the loss of perks such as
pension schemes, holiday pay and sick leave.
It's quite common to have financial difficulties, especially
when you're starting up.
Going into business full time
The kind of business you've chosen - or your individual
circumstances - may mean that you want to take the plunge and
jump straight in full time.
Advantages
You can devote all your time and enthusiasm to your
business.
You can react to new developments as they arise.
If your business depends on a gap in the market or a new
idea, time will be of the essence.
Disadvantages
You will have to manage without an income while your
business gets off the ground.
If you decide to go into business full time you have a few options to
help you over the early days:
Live off your spouse or partner's income - however, it can
be hard to live off one salary if you've been running the
household on two.
Use your savings - if you've been putting money aside for
Page 9 of 13
a rainy day, this could be it. Ask yourself: if you have enough
to cover your living expenses and fund your business? For how
long? Will you have anything to fall back on if your business
fails?
Get a loan - banks will often help new businesses with a
loan. However, they can be inflexible. You may have to pay
back the loan immediately if your business fails, and there will
be expensive penalties if you don't make agreed repayments.
Use your home as capital - if you have capital in your
house, you could use it as security. However this is risky, your
house may drop in value and if you cannot keep up
repayments, you risk losing it.
Borrow money from family or friends - you can save a
lot of money if your friends and family don't charge you
interest. But if your business doesn't work out, it could put a
big strain on your relationship with them. For practical tips,
see our guide on loans from friends and family.
Going into business part time
If your business allows, you could decide to work on it part time,
fitting it in with your current job or other responsibilities.
Then, when the business is robust enough or circumstances change,
you can move over to it entirely.
Advantages
You can still earn an income while you're getting your new
business off the ground.
Technology such as answerphones, the Internet and email
Page 10 of 13
make it possible to communicate out of hours when you're not
available in person because you're doing your other job.
It can make it easier for you to juggle your other
committments - such as childcare - by allowing you to choose
when you work.
Disadvantages
It can be difficult to manage the extra hours you need to
put in.
Putting in very long hours can be stressful and tiring.
There won't be time for much else.
It could take much longer for your new business to take
off.
You'll have to pay tax on both incomes if you continue
with your other job.
Many people who set up their own business decide to work on a
part-time basis to enable them to balance their home and working
obligations.
Some people decide that the safest option is to continue with their
current job setting up their business.
Legally you don't have to tell your employer that you are setting up a
business, although there may be a clause in your contract preventing
you from doing other work.
You might want to ask your employer for more flexible working
arrangements.
These could involve reducing or re-arranging your existing working
hours.
Related web sites you might find useful
Page 11 of 13
Find your local enterprise agency on the National Federation of
Enterprise Agencies website
http://www.nfea.com/
Download the guide to defining the purpose of your business from
the smallbusinessjourney website (PDF)
http://www.smallbusinessjourney.com/files/pdf/411_002_002_Define
Purpose_April.pdf
Find out about the Prince's Trust scheme on the Prince's Trust
website
http://www.princes-trust.org.uk/Main%20Site%20v2/14-30%20and
%20need%20help/start%20up%20in%20business.asp
Find out about the Shell LiveWIRE scheme on the Shell LiveWIRE
website
http://www.shell-livewire.org/
Read guidelines on choosing a franchise on the British Franchise
Association website
http://www.british-franchise.org/choosing.asp
Search for businesses for sale on the Daltons Business website
http://www.daltonsbusiness.com/AdvancedSearch.asp
Read about social enterprises on the Social Enterprise Coalition
website
http://www.socialenterprise.org.uk/
Find information about social enterprises on the Small Business
Service website
http://www.sbs.gov.uk/socialenterprise
Page 12 of 13
Search for grants for social enterprises on the
governmentfunding.org.uk website
http://www.governmentfunding.org.uk/
Find your nearest Jobcentre Plus on the Jobcentre Plus website
http://www.jobcentreplus.gov.uk/cms.asp?Page=/Home/AboutUs/Ou
rOffices
Find out about the Working Tax Credit at the HM Revenue &
Customs (HMRC) website
https://www.taxcredits.inlandrevenue.gov.uk/Qualify/WhatAreTaxCr
edits.aspx
Find out about business support for women in your area on the
Prowess website
http://www.prowess.org.uk/
Part timeFull timeUsaha dari awal, kita jadi bosStarting a business when you're unemployedA change in circumstances (pake pegawai pensiunan)A tried and tested business modelA business with social aimsA specific business opportunity
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