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Great content attracts great candidates Minnesota’s largest, most complete local news and information source

Star tribune mn recruitment conference updated

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Page 1: Star tribune mn recruitment conference updated

Great contentattracts great

candidatesMinnesota’s largest, most complete local news and

information source

Page 2: Star tribune mn recruitment conference updated

1.2 millionPROFESSIONALSread Star Tribune every

week

•Print •Online •Email•Mobile

Page 3: Star tribune mn recruitment conference updated

Omniture 2013

of all local website visits are to StarTribune.com40%

largest newspaper in the country7th

Sunday Circulation: 518,745 - reaches 42% of the market

Page 4: Star tribune mn recruitment conference updated

Star

Trib

une

Mon

ster

Caree

r Bui

lder

Star

Trib

une.

com

Occup

atio

nal

Site

Comm

unity

Pap

er

Pion

eer P

ress

Jobs

in M

inne

apol

is

Hot jo

bs

Twin

Cities

.com

Link

edIn

Job

Dig

Empl

oym

ent N

ews

0

5

10

15

20

25%

WhereMORE CANDIDATES look for jobs

Source: MN Opinion Research Inc.

Page 5: Star tribune mn recruitment conference updated

MORE CANDIDATES

• High-impact print and online advertising

• Behavioral/geo-targeting

• Targeting Email Marketing

More ways to reach

• “Passive” recruiting

• Reach extension to 1000s of top websites in markets across the nation

Page 6: Star tribune mn recruitment conference updated

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