Stakeholder Survey ResultsFall 2018

PreambleCross Country Ski Ontario contracted a consultant to work with the Board of Directors, staff, members, current and future stakeholders with the intention of achieving increased revenue stream(s) through the design and implementation of a robust Fund Development plan. We are focused on building current strengths; as we envision a vibrant relationship with stakeholders, like your self across Ontario. We would like to hear your thoughts on what matters most to you about Cross Country skiing in Ontario and your perspective for what is next. Our intention is to make sure that XCSO and its key stakeholders’ are aligned in a supported vision for the mission and values including future sustainability of the sport and organization.

121 responses were received between

June and October 2018

Age GroupLength of time being a

member

Capacity involved in XCSO

Please indicate what you think XCSO’s common purpose

is when implementing a fund development strategy.

(Please check one or more choices).

What is the perceived value of creating a Fund

Development strategy/program in support of XCSO?

Upon developing a fund development plan which of the

four groups are most likely to support (or continue to

support) XCSO?

Please rank your fund raising initiatives in

priority order

90

95

100

105

110

115

Events for club,athlete, coach or

officialdevelopment

Increased training –coaches and

athletes

Increasedrecreational

programming

Snowmaking Individual athletefunding for high

performance

Training facilitybuilding (s)

Ski Tunnel Paved roller skiloop (s)

# o

f vo

tes

Priorities

Fund raising initiatives in priority order

Please suggest other potential initiatives for which

fundraising is required.

Strategies/changes that XCSO needs to make when

introducing a fund development program.

In your opinion, what are the 3 biggest threats to x-

country skiing in this country?

Climate change

Lack of awareness & accessibility

Downhill skiing/other winter sports

Failure to attract new skiers to sport

Lack of volunteers

Lack of facilities

Upgrading costs & lack of government funding

What do you feel are the 3 biggest opportunities for x-country skiing in this province?

Olympics spreading awareness

Environmentally friendly

Athlete development

Increased events visible to general public

Healthy and relatively inexpensive

New immigrants

Promotion of sport in high schools & universities

Excellent coach development

Cradle to grave sport!

Large number of clubs