26

SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

  • Upload
    lehanh

  • View
    220

  • Download
    3

Embed Size (px)

Citation preview

Page 1: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company
Page 2: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Solution Architect with 18 years experience in business, visual production and technology.production and technology.

AIIM Certified Enterprise Content Management Practitioner

Currently IT Project Manager & SharePoint Architect for Skechers USA  a Currently IT Project Manager & SharePoint Architect for Skechers USA, a global footwear manufacturer

10 Years as a content management specialist for legal and government industries

Principal Enthusiast at SharePointStrategist.com

Vice Chair of SPUGS.org, non‐profit dedicated to promoting SharePoint User Groups

Page 3: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

St t Information Strategy Architecture

Page 4: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

What it was likeWhat it was like…

What happenedWhat happened…

What it’s like nowWhat it’s like now…

Wh t     dWhat you can do…

Page 5: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Leading international footwear manufacturer

Retail, wholesale and distributor channels

$1.3b public company – 16 years old

Driven by marketing and speed to market

A “do it in‐house’ culture – very little consultative assistance

70 person IT Department including all international operations

Employees have long tenure due to our boss; excellent place to work

MOSS 2007 / SQL 2005 deployment – 3 years in production

2 Full Time staff members on SharePoint team; additional ½ FTE for design & data integration; consultants for specific tasks

F  Ch ll i  Ri h  ith O t itFun, Challenging, Rich with Opportunity

Page 6: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

All back end sales / order data housed in Informix

No existing centralized groupware

Preference for open source

Existing BI implementation received mixed results

New Enterprise BI Manager role created in IT Department to drive  revamped implementation 

BI Reporting tools in production are MetacubeBI Reporting tools in production are Metacube

No longer supported application

New business requirements driving new solutions

Distributed, non‐technical workforce – HQ Users more advanced

Serial collaboration via e‐mail

Page 7: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

CFO executive sponsor required paper based process to be automated

Desire to have a solution that was:

More cost effective – use what we ownMore cost effective  use what we own

More easily accessible – minimize training needs

Adopted by users Adopted by users 

Extensible

Owned by ITOwned by IT

Review of comparative business case

Sh P i t  l t d    l tiSharePoint selected as solution

Page 8: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

My own working definition:

Provides accurate real or near‐real time business information in Provides accurate real or near real time business information in an easily consumable manner to decision makers to enhance their ability to chart the next right action.  A system which is incrementally implemented and regularly enhanced to increase speed of delivery, transparency and value to the user base.

Characteristics I look for:

• Scalable• Compliant• Accurate• Integrated• Governed• Multiple  Consumption Methods 

( t     h t   / b     li t  )(reports vs. charts  / browser vs. client app)

Page 9: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Initial Defined Managed Measured Optimizing

Body of Work Reference: Carnegie Mellon SEIy ghttp://www.sei.cmu.edu/cmmi/general

Page 10: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

 Value

Bus

ines

s V

Page 11: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

SSAS Cubes

PPS – Dashboards, Scorecards, Reports

SSIS – Data cleansing, transformation, import

SSRS – Reporting Services in Integrated Mode

Excel Services

SharePoint Lists & Libraries & Web Parts

Use a broader definition of BI than vendors and analysts tell you.  

All tools can provide insight and be used in business decision making.

Page 12: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Define AudienceDefine AudienceDefine AudienceDefine Audience

Communications Communications PlanningPlanning

Apply PM Best Apply PM Best PracticesPractices PlanningPlanningPracticesPractices

ChangeAgent

Gather Gather RequirementsRequirementsSelect ToolsSelect Tools

Agent

Define DataDefine Data

Page 13: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company
Page 14: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

SharePoint

Txn Data Stores

ETLDS => BI DM Data 

Cube(SSAS)

PPSDashboard Designer

Exec. Dashboard

Sales

Other

SSIS ETLSSIS ETL

SSIS SSIS ETLETL

Data Mart

(SSAS)

Standard R t

g

Charts & G id Reports

(SSRS)Grid 

Displays

SQL 2005/2008 Processes

Standard  Reports

SQL 2005/2008 Processes

SSIS = SQL Server Integration ServicesSSAS = SQL Server  Analysis Services

ETL= Extract, Transform & LoadDS = Data Store  DM = Data Mart 

SSRS = SQL Server Reporting Services

DM = Data Mart TXN = Transactional

Page 15: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Physical DB:OLAP SSAS

Analytical ServicesAnalytical Services

ER Model(Logical data / Physical data 

d l )

ER Model(Logical data / Physical data 

d l )

Reverse Engineer SchemaBusiness Rules

SSASmodel )model )•KPI

•Cubes

Star schemaData mart design

•Proprietary to MS

•Checks data integrity 

( fact , dimension tables)

E t bli h k  

IntegrationServices

•Extract, transform, load•Establish key measures

•Table relationships

•Build aggregate tables

•Drill Do n

DS2: File

DS1: RDBMS •Data quality•Data cleansing•Data integration•Target to Source Mapping

•Drill DownDS3: XML

ReportingS i

SharePointDashboard DesignerReconcile DW processed  Services Dashboard DesignerFull Integration

Reconcile DW processed data with source

Page 16: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company
Page 17: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Excel & Excel ServicesExcel & Excel ServicesCollaboration on WIP spreadsheetsPublishing reports to team groupsg p g pLeverage KPI’s built into SharePointExcel Services allows for publishing & view by teamsGood for finance workgroups – nuts and bolts users

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 18: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

SQL Server Reporting ServicesSQL Server Reporting ServicesRun in integrated mode with SharePointCommonly deployed for custom reports via portaly p y p pReports created in BI Studio & deployed to portalSelect for  conversion of reports that are e‐mailed, 

d i   h       i i d i  generated in other systems or maintained in spreadsheets.Training required to create reports – not OOTB user Training required to create reports  not OOTB user friendly

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 19: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 20: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

SQL Server Integration ServicesSQL Server Integration ServicesRun various data import & cleansing batchesDefine jobs like a workflow with various stepsj pDefine jobs in SQL Server Management ToolRun at server levelEx: Import base tables of customer names or divisions instead of making connection to legacy systemEx: Convert column data types on importEx: Convert column data types on import

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 21: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 22: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

SQL Server Analysis ServicesyDelivers OLAP (On Line Analytical Processing) capability

Create MDM files – multi dimensional model files used as data sources

Data mining functionalityCreate models from external data sources

Ex: ETL (Extract  Transform  Loas) Ex: ETL (Extract, Transform, Loas) Import base tables of customer names or divisions instead of making connection to legacy system

Ex: DTS (Data Transformation Services) Ex: DTS (Data Transformation Services) Convert column data types on import

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 23: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

Scorecards that support KPIs (measured values and pptargets)Dashboard Designer giving design capability to users in basic interfacePublish to SharePoint portalSecurity TrimmedAd h   l ti  t  h l    d t i   t   Ad‐hoc analytics to help users determine root cause for under‐performing metricsDrill‐Down/Up, Drill‐Across and Drill‐to‐Detail to 

fhelp users understand issues or performance characteristics

Select ToolsSelect ToolsSelect ToolsSelect Tools

Page 24: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

• Eat your own dog food but don’t drink the Kool Aid

Be an enthusiast not a fanatic Be an enthusiast not a fanatic 

• Find and nurture and executive sponsor 

• BI systems are as good as the data that populates themy g p p

• Use incremental BI enhancements as an opportunity to engineer your 

underlying processes

• Define your audience for the specific tool

• Build a Proof of Concept to familiarize yourself and audience 

with the tools.

• Plan for training & continuous improvement process

Page 25: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

• Find / Nurture your executive sponsor• Find / Nurture your executive sponsor

• Pick a BI Proof of Concept and implement 

• Use the broad definition of the termUse the broad definition of the term

• Get Involved!  Blog, tweet and attend user groups

• Build a team – they will make you successfuly y

• Invest in yourself through continued education

ChangeAgent

Page 26: SpotlightSeries - BI for the Masses SPTechCon Feb 2010 - BI Real... · Leading international footwear manufacturer Retail, wholesale and distributor channels $1.3b public company

ContagiousActionableQuantifiableRepeatable p