Sponsorship OpportunitiesIAMCP Emea event Madrid, Spain

May 20, 21, 22, 2019

What is the IAMCP?

The IAMCP is the International Association of Microsoft Channel Partners and represents Microsoft´s best partners around the globe. Since 1994, the IAMCP has been a strong, collective voice for Partners to Microsoft and the IT community. IAMCP also provides the industry’s best way to develop partner to partner business opportunities and accelerate growth.

The IAMCP in EMEA has over 1200 members who are the ´crème de la crème´ of the Microsoft eco-system. Over 50% of IAMCP EMEA members are Microsoft managed partners.

Areas of Focus: PACE

P for PARTNER-TO-PARTNER NETWORKING

The IAMCP is the established leader in P2P business networking for the Microsoft ecosystem and is the hub of partner activity with thousands of members in countries all around the world. Nearly 100 country chapters strong, IAMCP provides networking activities and events on a regular basis. Every day an IAMCP activity is taking place somewhere in the world.

A for ADVOCACY

A united voice reaching to Microsoft, partners, legislators, and the media. For input on program changes, Microsoft turns to IAMCP. When legislative decisions impact our businesses, the IAMCP speaks out. IAMCP lends its support to Voices for Innovation (www.voicesforinnovation.org) to help shape how our industry operates and succeeds.

C for COMMUNITY

Serving our community through technology and humanitarian efforts is important to IAMCP. Support for a vast array of non-profit organizations, funds for unexpected disasters and environmental causes bring partners together to ensure the future of our planet.

E for EDUCATION AND GROWTH

Programs to grow the capability and capacity is the final IAMCP pillar. Partner readiness in a business context means more than training on the latest Microsoft technologies. It also includes business planning, sales acumen, product and marketing capabilities, personnel management, financial resources, mentoring, sharing best practices. It also includes innovative approaches to mastering the elements of successful partnerships.

IAMCP Emea

IAMCP Emea has over 1200 members

Our members are the ´crème de la crème´ of the Microsoft partner network

Our members´ business models range from

Services to ISV´s to hostersand Telco´s and

Distributors.

Our members are distributed across the

Emea geography.

Together our members employ 60.000 people and generated 3B€in revenue.

Our members have DIRECT PURCHASING POWER and INFLUENCING AUTHORITY over the decisions being

made by their clients regarding Microsoft and

other information technology products and

services.

IAMCP Annual Emea Event. May 20, 21, 22, Madrid,

Spain

The International Association of Microsoft Channel Partner is holding its 2019 Emea event in Madrid Spain. The IAMCP Emea has over 1200 members who are the ´crème de la crème´ of the Microsoft eco-system. Over 50% of IAMCP Emea members are Microsoft managed partners. We expect more then 150 CxO´s and business leaders to attend the event.

This event will bring the participants the following:

• A deep understanding of the Microsoft strategy and its execution via partners

• A hands-on framework for understanding and applying Artificial Intelligence in their business

• A great opportunity for cross EMEA partner to partner (P2P) networking with plenty of informal and formal opportunities for networking.

Where: Melia Serrano, Downtown Madrid, Spain• Melia Serrano is a newly refurbished, trendy, centrally located

4-star hotel. We have tried to find a balance between big enough, not too big and central location to get the maximum benefit out of networking and Madrid as the host city. We have a block of rooms directly secured with the hotel which can be reserved directly via our event landing page.

About Madrid

• Spain is the one of the top 3 conference countries in the world. Madrid, Spain’s capital, has several advantages like the weather, availability of facilities and relative low cost compared to other European countries.

Event Leitmotiv

• Applied artificial intelligence. There is a lot of hype in the market and Microsoft is driving AI hard but as a partner where do you start? How do you integrate AI into your products and services? How do you build a practice? What do you need to get started?

Event objectives

• Understanding the latest about Microsoft´s (AI) strategy, getting a grip on how to establish a practical AI strategy and plan for your company but most importantly establish effective Partner to Partner connections (P2P).

• To enable P2P networking, we will use a toolset similar to the one Microsoft uses for Inspire where participants can see at two months in advance who will be there, what their profile is and they will be able to connect beforehand and setup meetings during the event. There will be ample space and time for physical networking with numbered tables in a modern setting. Although we have planned for a half day of planned networking on day 2, we are evaluating establishing a permanent networking facility during the entire event.

• We will make a maximum use of existing Microsoft AI integrations during the event like for example automatic translations of PowerPoint in multiple languages.

• We will also use voting tools to be able to vote in session to make the sessions livelier.

Agenda Logistics

• 11.00 Welcome and inscriptions, coffee and open networking

• 12.00 – 13.30 Light lunch and networking

• 13.30 Sessions start

• 18.00 Sessions end

• 20.30 Evening dinner at emblematic place in walking distance from hotel.

Day 1- Monday, May 20

Agenda Logistics

• 9.00 AM Sessions start

• 12.00 AM Morning Sessions end

• 12.00 – 18.00. Planned 1-1 and 1-few Networking sessions

• Lunch buffet (13.00 - 15.00)

• Evening program.

• 19.30 Private visit to Museo LázaroGaldiano museum (walking distance from hotel, multiple small groups)

• 21.00 Dinner in the museum gardens

• 23.00 Cocktail and drinks at nearby bar with live music.

Day 2- Tuesday, May 21

Agenda Logistics

• Country sessions (optional) (9.00- 13.00)

• Spain will hold its yearly member event during day 3. Currently several country chapters are evaluating holding their separate chapter session as well.

Day 3- Wednesday, May 22

Audience & Prices

• The event is aimed at IAMCP members in Emea. We expect senior Microsoft employees from multiple countries, areas, Emea and corp to be there as well.

• Secondarily we will extend the event to global IAMCP members who are interested in expanding into EMEA.

• Thirdly we will extend to Non IAMCP members who are active in the Microsoft eco/system and are potential IAMCP members.

• Full event IAMCP members: 299 euros

• Full event non- IAMCP members: 399 euros

• Networking only (May 21, 12.00- 18.00 including lunch) 99 euros.

• Local chapter event only (as of day 2, May 21 from 12.00 until day 3, 13.00) 149 euros.

• Prices include meals and beverages and off-site events. Prices do not include the cost for the hotel rooms which need to be paid separately.

Why sponsor the IAMCP Emea Event?

Sell with

You are a technology provider that has solutions that build on

top of or are an extension to the Microsoft technology

ecosystem and you need resellers, implementers, or

distributors.

Sell to

You want to sell your services into our membership base

Branding

Excellent opportunity to establish your branding through

marketing, presentations and networking meetings

Planned 1-1 Networking

Set up direct 1-1 or 1- many networking meetings with

partners.

International Engagement

There are very few forums where you will have so many CxO´s of key Emea Microsoft

partners together.

Sponsoring packages

• Silver (Maximum 6 sponsors): 4K€. Sponsor brand advertised on the event website, event mobile app, event mails to IAMCP members. Name on event starting and ending presentation slides and 1 physical roll up at the event. 2 full access passes + name on 1 table during dinners and lunch + 1 tech goody for participants+ 1 prep session with EMEA IAMCP board member to analyze which partners to meet with and to facilitate a maximum of five 1-1 sessions with partners.

• Gold (Maximum 4 sponsors:) 8K€. Same as silver + 3 full access passes +name on 2 tables during dinners and lunch + dedicated table in the networking space + 2 prep sessions with EMEA IAMCP board member to analyze which partners to meet with and to facilitate a minimum of 10 1-1 sessions with partners.

• Platinum (Maximum 2 sponsors) 12K€: Same as Gold + name on 5 tables during dinner and lunch + Short presentation during either day one dinner or day two evening program. An assigned networking coach from the IAMCP EMEA board during the three days of the event. Unlimited 1-1 sessions with partners.

Please contact Esther Mañero at administracion@iamcp.es

+34660274098

Or Michiel van Vliet at mvanvliet@iamcp.es

+34618646986