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Sponsored posts
Why Sponsor your Page posts ?Need:
• Pages organically reach about 16% of their fans on average. This is not unique to business Pages.
• Fans may miss content from friends or business Pages if they are not logged onto the site during a period when your posts are active in Newsfeed.
• Additionally, with all the content that is being shared daily, Newsfeed uses an algorithm to rank content based upon the likely interest to a user to help deliver the most relevant content.
How to increase reach of posts ?• By posting engaging content like videos/photos etc.
• asking questions, sharing helpful and exclusive information and more
• Sponsoring posts.