Advantages of creation of speech and neurologic rehablitation center

Rehabilitation is a totality of medical services that aimed at recovery of lost functions and prophylaxis of several diseases using physical factors combined within rehabilitation programs.

The center proposes medical services that have some definite advantages within the recovery treatment field:

- Optimization of recovery process for faster return to workability

- Decline of time (or decrease of volumes) of medicamental load

- Faster socialization of a patient

- Recovery of a speech and other important functions of a patient

Structure of Speech Reconstruction andNeurologic Rehabilitation Center in Kyiv

- advisory and diagnostic department- in-patient facility with 30 beds- functional diagnostics department- phonetic department- clinical psychology department- department of physiotherapy with hydroatrics- social and work rehabilitation cabinet

Marketing grounding (4Р)

Price

It is assumed to position the Center in high and middle price segments.

Product

The main services of the Center are consultations, diagnostics, hospitalization, creation of individual recovery programs for neurologic rehabilitation and speech recovery.

The center’s services will include such activities as:- Neurophycholoogy- Motor activity- Logotherapy- Music therapy- Artistic therapy

Marketing grounding (4Р)

Promotion

Market promotion of services is aimed at private persons and insurance companies.

Place

Kyiv, Feofania part area. The land plot is located in the center of protected area on a territory of landscape park 15 km from the center of Kyiv.

Stages of the Realization of the Project

- development of technical project and coordination with permissive services of Ukraine- change of intended function of the land- construction of a building- recruitment and training of staff- purchasing of equipment- receiving of license- opening of a center

Stages of Financing of the Project and Main Financial Indexes

The financing of the project takes place in 4 stages

Stages:

1. First 20% - 2,4 mln USD.

2. Construction 40% - 4,8 mln USD.

3. Last month 30% - 3,6 mln USD.

4. 1 year after opening 10% - 1,2 mln USD.

Total sum of investments 12 mln USD.

Stages of Financing of the Project and Main Financial Indexes

INCOME

First year 2 494 800 USD

Second year 3 118 500 USD

Third year 3 887 730 USD

Forth year 3 887 730 USD

Fifth year 4 064 445 USD

Sixth year 4 303 530 USD

Seventh year 4 303 530 USD

Stages of Financing of the Project and Main Financial Indexes

All data in USD Variant 1 Variant 2

Investment 12 000 000 12 000 000

Discounting rate 5 % 10 %

PV 14 946 024 17 887 508

NPV 2 805 698 5 075 342

IRR 7 % 11 %

PP 5 year 7 year

Socio-Economic Grounding

- decrease of a rate of disability of able-bodies population

- providing highly qualified medical assistance- increase of amount of vacancies in health care- introduction of new methodic technologies- gaining European experience of neurological

rehabilitation with involvement of foreign doctors - returning of assets to Ukrainian economy

Emergency aid, polyclinic, hospital facilities for adults and childrenMedical support of patients in Ukraine and abroadOrganization of treatment abroad

Medical Network Dobrobut is one of the biggest in Ukraine

• The chain’s departments provide service for about 20 000 patients per month• The call center receives more than 25 000 calls per month• Every month we serve up to 900 emergency calls• The chain’s departments have right to issue sickness certificates

KYIVDONETSK

YALTA

Project – Ambulance Clinic (opening – july 2012)

Kyiv, Shamrylo Str., 7-А

• Occupies the area of more than 8 000 sq. m.

• Polyclinic services (2 floors)

• Full range of diagnostics including CT, MRI,

Roentgen

• 3 surgical rooms

• Intensive care department

• In-patient unit (5 floors)

• Apoplexy block for 22 beds