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7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 1
WEEK 10
11 - 17 SEPTEMBER 2006
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Mohd. Khata Bin Jabor email: [email protected] slide 2
AGENDA
Venture Environment
Assesement
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Mohd. Khata Bin Jabor email: [email protected] slide 3
LEARNING OUTLINE
Business Venture EnvironmentComponent?Evaluating Business Segment
Macro Environmental InfluenceMicro Environment InfluenceInternal Influence
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Mohd. Khata Bin Jabor email: [email protected] slide 4
InternalExternal
Macro
Micro
BUSINESSVENTURES
ENVIRONMENTCOMPONENTS
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Mohd. Khata Bin Jabor email: [email protected] slide 5
InternalExternal
Macro
Micro
Political &
legislation Socio-Cultural
TechnologyEconomy
Financial
Institution
Customers
Suppliers Competitors
Government Agency
NGO
Porters 5 Forces
Model
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Mohd. Khata Bin Jabor email: [email protected] slide 6
THE FIVE FORCES MODEL
EVALUATING BUSINESS SEGMENTS Organizations use Porters Five Forces Model to determine the relative attractiveness of
an industry
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Mohd. Khata Bin Jabor email: [email protected] slide 7
Michael Porter 5 Forces Model
Further readings
http://www.themanager.org/Models/p5f.htm
http://en.wikipedia.org/wiki/Porter_5_forces_analysis
http://www.themanager.org/Models/p5f.htmhttp://en.wikipedia.org/wiki/Porter_5_forces_analysishttp://en.wikipedia.org/wiki/Porter_5_forces_analysishttp://en.wikipedia.org/wiki/Porter_5_forces_analysishttp://en.wikipedia.org/wiki/Porter_5_forces_analysishttp://www.themanager.org/Models/p5f.htm7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 8
Internal
Organizations Structure
External
Resources
Culture
Macro
Micro
Political &
legislation Socio-Cultural
TechnologyEconomy
Financial
Institution
Customers
Suppliers
Competitors
Government Agency
NGO
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Mohd. Khata Bin Jabor email: [email protected] slide 9
MACRO ENVIRONMENTALINFLUENCE
SOCIO-CULTURAL ECONOMY
POLITICAL ANDLEGISLATION TECHNOLOGY
http://rds.yahoo.com/_ylt=A9G_Rq4uVH5ETXIBEvCJzbkF;_ylu=X3oDMTBjMHZkMjZyBHBvcwMxBHNlYwNzcg--/SIG=1dkk35j3s/EXP=1149216174/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dtechnology%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=232%26h=289%26imgurl=ese.sbmc.org%252Fimages%252Ftechnology.jpg%26rurl=http%253A%252F%252Fese.sbmc.org%252Ftechnology.htm%26size=21.5kB%26name=technology.jpg%26p=technology%26type=jpeg%26no=1%26tt=7,205,991%26ei=UTF-8http://rds.yahoo.com/_ylt=A9G_Rq70U35ETXIBeNKJzbkF;_ylu=X3oDMTBjMHZkMjZyBHBvcwMxBHNlYwNzcg--/SIG=1du154ai8/EXP=1149216116/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dlaw%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=147%26h=189%26imgurl=www.coltenlaw.com%252Fimages%252Ffamily_law.jpg%26rurl=http%253A%252F%252Fwww.coltenlaw.com%252Fpractices%252Ffamily_law.asp%26size=12.5kB%26name=family_law.jpg%26p=law%26type=jpeg%26no=1%26tt=3,016,638%26ei=UTF-8http://rds.yahoo.com/_ylt=A9G_Rq70U35ETXIBetKJzbkF;_ylu=X3oDMTBjcXBoZjEwBHBvcwMzBHNlYwNzcg--/SIG=1fgsjplro/EXP=1149216116/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dlaw%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=200%26h=300%26imgurl=www.lynchlawofc.com%252Fimages%252Flaw-scales_of_justice2-cmstk_legalities00011855.jpg%26rurl=http%253A%252F%252Fwww.lynchlawofc.com%252F%26size=94.8kB%26name=law-scales_of_justice2-cmstk_legalities00011855.jpg%26p=law%26type=jpeg%26no=3%26tt=3,016,638%26ei=UTF-8http://rds.yahoo.com/_ylt=A9G_Rq9jU35EKvwAjVaJzbkF;_ylu=X3oDMTBjMzRvMDBnBHBvcwM5BHNlYwNzcg--/SIG=1f17o7h99/EXP=1149215971/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dculture%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=400%26h=300%26imgurl=www.justsalsa.com%252Farton2%252Froom2%252Ffromthezone%252Fimages%252Fculture.jpg%26rurl=http%253A%252F%252Fwww.professorsearch.com%252Fsearch%252Fculture%26size=24.3kB%26name=culture.jpg%26p=culture%26type=jpeg%26no=9%26tt=4,191,253%26ei=UTF-8http://rds.yahoo.com/_ylt=A9G_Rq9jU35EKvwAhlaJzbkF;_ylu=X3oDMTBjdmNoOTVjBHBvcwMyBHNlYwNzcg--/SIG=1dusvjvnk/EXP=1149215971/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dculture%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=252%26h=128%26imgurl=plaza.ufl.edu%252Fnsdighe%252Fimages%252FCulture.jpg%26rurl=http%253A%252F%252Fplaza.ufl.edu%252Fnsdighe%252FCulture.htm%26size=6.8kB%26name=Culture.jpg%26p=culture%26type=jpeg%26no=2%26tt=4,191,253%26ei=UTF-87/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 10
MACRO ENVIRONMENTALINFLUENCE
http://www.animationfactory.com/animations/people_a_l/legal/109594/http://rds.yahoo.com/_ylt=A9G_Rq70U35ETXIBetKJzbkF;_ylu=X3oDMTBjcXBoZjEwBHBvcwMzBHNlYwNzcg--/SIG=1fgsjplro/EXP=1149216116/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dlaw%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=200%26h=300%26imgurl=www.lynchlawofc.com%252Fimages%252Flaw-scales_of_justice2-cmstk_legalities00011855.jpg%26rurl=http%253A%252F%252Fwww.lynchlawofc.com%252F%26size=94.8kB%26name=law-scales_of_justice2-cmstk_legalities00011855.jpg%26p=law%26type=jpeg%26no=3%26tt=3,016,638%26ei=UTF-87/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 11
Trade Barriers A is a general term
that describes any governmentpolicy or regulation that restrictsinternational trade, the barriers cantake many forms, including:
Import duties - Import licenses
Export licenses
Quotas
Tariffs
Subsidies
Non-tariff barriers to trade
http://en.wikipedia.org/wiki/International_tradehttp://en.wikipedia.org/wiki/International_tradehttp://en.wikipedia.org/wiki/Import_dutyhttp://en.wikipedia.org/w/index.php?title=Import_license&action=edithttp://en.wikipedia.org/w/index.php?title=Export_license&action=edithttp://en.wikipedia.org/wiki/Quotashttp://en.wikipedia.org/wiki/Tariffhttp://en.wikipedia.org/wiki/Subsidieshttp://en.wikipedia.org/wiki/Non-tariff_barriers_to_tradehttp://en.wikipedia.org/wiki/Non-tariff_barriers_to_tradehttp://en.wikipedia.org/wiki/Non-tariff_barriers_to_tradehttp://en.wikipedia.org/wiki/Non-tariff_barriers_to_tradehttp://en.wikipedia.org/wiki/Subsidieshttp://en.wikipedia.org/wiki/Tariffhttp://en.wikipedia.org/wiki/Quotashttp://en.wikipedia.org/w/index.php?title=Export_license&action=edithttp://en.wikipedia.org/w/index.php?title=Import_license&action=edithttp://en.wikipedia.org/wiki/Import_dutyhttp://en.wikipedia.org/wiki/International_trade7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 12
Trade BarriersImport DutiesImport duties
a schedule of duties imposed by a country onimported goods.
It is paid at a border or port of entry to the
relevant government to allow a good to passinto that government's territory. In medievaland ancient times, such tariffs were even
collected by local governments. Now this isvery rare. Typically they are collected bynational governments or, in a customs union,by the regional authority.
http://en.wikipedia.org/wiki/Import_dutyhttp://en.wikipedia.org/wiki/Taxhttp://en.wikipedia.org/wiki/Countryhttp://en.wikipedia.org/wiki/Customs_unionhttp://en.wikipedia.org/wiki/Customs_unionhttp://en.wikipedia.org/wiki/Countryhttp://en.wikipedia.org/wiki/Taxhttp://en.wikipedia.org/wiki/Import_duty7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 13
Trade Barriers - Quota
A quota is a time-measured goal
forproduction or achievement. An assembly line worker might
have a quota for the number of
products made; a salesperson might have a
quota to meet for weekly sales;
a police officermight have a
quota fortickets issued orarrests made.
http://en.wikipedia.org/wiki/Productionhttp://en.wikipedia.org/wiki/Productionhttp://en.wikipedia.org/wiki/Assembly_linehttp://en.wikipedia.org/wiki/Police_officerhttp://en.wikipedia.org/wiki/Ticketshttp://en.wikipedia.org/wiki/Ticketshttp://en.wikipedia.org/wiki/Arrestshttp://en.wikipedia.org/wiki/Ticketshttp://en.wikipedia.org/wiki/Arrestshttp://en.wikipedia.org/wiki/Arrestshttp://en.wikipedia.org/wiki/Ticketshttp://en.wikipedia.org/wiki/Police_officerhttp://en.wikipedia.org/wiki/Assembly_linehttp://en.wikipedia.org/wiki/Production7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 14
Trade Barriers - Quota In trade, a quota is a form of
protectionism used to restrictthe import of something to aspecific quantity (Sawyer &Sprinkle, International
Economics, 2nd Edition, 2003, p157).
The number of cars imported
from Japan may have a quota of50,000 vehicles per annum toprotect auto manufacturers inthe United States.
http://en.wikipedia.org/wiki/Protectionismhttp://en.wikipedia.org/wiki/Protectionismhttp://en.wikipedia.org/wiki/Importhttp://en.wikipedia.org/wiki/Protectionismhttp://en.wikipedia.org/wiki/Importhttp://en.wikipedia.org/wiki/Japanhttp://en.wikipedia.org/wiki/Japanhttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/Japanhttp://en.wikipedia.org/wiki/Importhttp://en.wikipedia.org/wiki/Protectionism7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 15
Trade Barriers -Tariff
A tariff is a tax on imported goods.When a ship arrives in port a customsofficer inspects the contents andcharges a tax according to the tariff
formula. Since the goods cannot be landed until
the tax is paid it is the easiest tax to
collect, and the cost of collection issmall. Smugglers of course seek toevade the tariff.
List of tariffs http://en.wikipedia.org/wiki/List_of_tariffs
http://en.wikipedia.org/wiki/List_of_tariffshttp://en.wikipedia.org/wiki/List_of_tariffs7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 16
Trade Barriers -Subsidy
A is generally a monetary
grant given by government to
lower the price faced by
producers or consumers of a good,
generally because it is considered
to be in the public interest.
Subsidies are also referred to as
corporate welfare by those whooppose their use.
http://en.wikipedia.org/wiki/Governmenthttp://en.wikipedia.org/wiki/Good_%28economics%29http://en.wikipedia.org/wiki/Public_interesthttp://en.wikipedia.org/wiki/Public_interesthttp://en.wikipedia.org/wiki/Good_%28economics%29http://en.wikipedia.org/wiki/Government7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 17
Trade Barriers -Subsidy
The term subsidymay also referto assistance granted by others,
such as individuals or non-
government institutions,
although this is more usually
described as charity.
http://en.wikipedia.org/wiki/Charityhttp://en.wikipedia.org/wiki/Charity7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 18
Trade Barriers -Subsidy A subsidy normally exemplifies the opposite of a
tax, but can also be given using a reduction of thetax burden. These kinds of subsidies are generallycalled tax expendituresor tax breaks.
Subsidies protect the consumer from paying thefull price of the good consumed, however theyalso prevent the consumer from receiving the fullvalue of the thing not consumed in that sense, asubsidized society is a consumption society
because it unfairly encourages consumption morethan conservation.
http://en.wikipedia.org/wiki/Taxhttp://en.wikipedia.org/wiki/Taxhttp://en.wikipedia.org/wiki/Tax7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 19
MACRO ENVIRONMENTAL
INFLUENCE
http://www.animationfactory.com/animations/people_a_l/legal/109594/http://rds.yahoo.com/_ylt=A9G_Rq70U35ETXIBetKJzbkF;_ylu=X3oDMTBjcXBoZjEwBHBvcwMzBHNlYwNzcg--/SIG=1fgsjplro/EXP=1149216116/**http%3a//images.search.yahoo.com/search/images/view%3fback=http%253A%252F%252Fimages.search.yahoo.com%252Fsearch%252Fimages%253Fp%253Dlaw%2526ei%253DUTF-8%2526fr%253Dslv1-msgr%2526x%253Dwrt%26w=200%26h=300%26imgurl=www.lynchlawofc.com%252Fimages%252Flaw-scales_of_justice2-cmstk_legalities00011855.jpg%26rurl=http%253A%252F%252Fwww.lynchlawofc.com%252F%26size=94.8kB%26name=law-scales_of_justice2-cmstk_legalities00011855.jpg%26p=law%26type=jpeg%26no=3%26tt=3,016,638%26ei=UTF-87/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 20
ASEAN FREE TRADE AGREEMENT
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Mohd. Khata Bin Jabor email: [email protected] slide 21
ASEAN FREE TRADE
AGREEMENT (AFTA)The ASEAN Free Trade Area was established in January 1992 toeliminate tariff barriers among the Southeast Asian countries with aview to integrating the ASEAN economies into a single productionbase and creating a regional market of 500 million people.
The Agreement on the Common Effective Preferential Tariff (CEPT)Scheme for the ASEAN Free Trade Area requires that tariff rateslevied on a wide range of products traded within the region bereduced to no more than five percent.
Quantitative Restrictions and other non-tariff barriers are to be
eliminated.
Link : http://www.aseansec.org/12025.htm
http://www.aseansec.org/12025.htmhttp://www.aseansec.org/12025.htm7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 22
ECONOMIC
What is the current state of theeconomy?
What is the condition of the future
outlook?Are the interest rates favorable?
What is the currency value and the
exchange rate?
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Mohd. Khata Bin Jabor email: [email protected] slide 23
ECONOMIC
How many firms are there in theindustry?
Do the firms serve only the domestic
market? Is there any opportunity to go
international?
What is the competitive nature of thebusiness?
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Mohd. Khata Bin Jabor email: [email protected] slide 24
SOCIO - CULTURAL
Demography -the study of human
population and its structure and change.
Distributions of values within a
demographic variable, and acrosshouseholds, are both of interest, as well
as trends over time.
Demographics are primarily used ineconomic and marketing research.
http://en.wikipedia.org/wiki/Populationhttp://en.wikipedia.org/wiki/Economicshttp://en.wikipedia.org/wiki/Marketing_researchhttp://en.wikipedia.org/wiki/Marketing_researchhttp://en.wikipedia.org/wiki/Economicshttp://en.wikipedia.org/wiki/Population7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 25
SOCIO - CULTURAL
Age Sex / Gender Race/ Ethnicity Location of residence Socioeconomic status
(SES) Religion Nationality Occupation
Demographic variables
Marketers and other social scientists often group populationsinto categories based on demographic variables. The mostfrequently used demographic variables are:
Education Family size Marital status Ownership's (home,
car, pet, etc.)
Language Mobility Life cycles (fertility,
mortility, migration)
http://en.wikipedia.org/wiki/Agehttp://en.wikipedia.org/wiki/Sexhttp://en.wikipedia.org/wiki/Genderhttp://en.wikipedia.org/wiki/Racehttp://en.wikipedia.org/wiki/Ethnicityhttp://en.wikipedia.org/wiki/Socioeconomicshttp://en.wikipedia.org/wiki/Socioeconomicshttp://en.wikipedia.org/wiki/Religionhttp://en.wikipedia.org/wiki/Nationalityhttp://en.wikipedia.org/wiki/Occupationhttp://en.wikipedia.org/wiki/Educationhttp://en.wikipedia.org/wiki/Familyhttp://en.wikipedia.org/wiki/Marriagehttp://en.wikipedia.org/wiki/Propertyhttp://en.wikipedia.org/wiki/Propertyhttp://en.wikipedia.org/wiki/Languagehttp://en.wikipedia.org/wiki/Mobilityhttp://en.wikipedia.org/wiki/Life_history_theoryhttp://en.wikipedia.org/wiki/Life_history_theoryhttp://en.wikipedia.org/wiki/Life_history_theoryhttp://en.wikipedia.org/wiki/Life_history_theoryhttp://en.wikipedia.org/wiki/Mobilityhttp://en.wikipedia.org/wiki/Languagehttp://en.wikipedia.org/wiki/Propertyhttp://en.wikipedia.org/wiki/Propertyhttp://en.wikipedia.org/wiki/Marriagehttp://en.wikipedia.org/wiki/Familyhttp://en.wikipedia.org/wiki/Educationhttp://en.wikipedia.org/wiki/Occupationhttp://en.wikipedia.org/wiki/Nationalityhttp://en.wikipedia.org/wiki/Religionhttp://en.wikipedia.org/wiki/Socioeconomicshttp://en.wikipedia.org/wiki/Socioeconomicshttp://en.wikipedia.org/wiki/Ethnicityhttp://en.wikipedia.org/wiki/Racehttp://en.wikipedia.org/wiki/Genderhttp://en.wikipedia.org/wiki/Sexhttp://en.wikipedia.org/wiki/Age7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 26
SOCIO - CULTURAL
The variables that need attention are
household formation,
work modes and labor force participation rates,
education levels,
patterns of consumption and patterns of leisure.
Social Trends relate to the modes and manner in
which people live their lives.
Lifestylereflects the peoples tastes and preferences.
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Mohd. Khata Bin Jabor email: [email protected] slide 27
TECHNOLOGICAL PURE INVENTIONPROCESS
INNOVATION
Creation of something new that
is different from existing
technology or products
Small changes in design, product
formulation and manufacturing,
materials and distribution.
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Mohd. Khata Bin Jabor email: [email protected] slide 28
MICRO ENVIRONMENT
Consumers Competitors
Suppliers
Financial Institutions
Government Agencies
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Mohd. Khata Bin Jabor email: [email protected] slide 29
Consumers
The bargaining power of customers buyer concentration to firm
concentration ratio
bargaining leverage buyer volume
buyer switching costs relative to firm
switching costs
http://en.wikipedia.org/wiki/Switching_costshttp://en.wikipedia.org/wiki/Switching_costs7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 30
Consumers
The bargaining power of customers buyer information availability
availability of existing substitute
products buyer price sensitivity
price of total purchase
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Mohd. Khata Bin Jabor email: [email protected] slide 31
Competitors
A resource-based competitive analysisgrid can be used as a tool to analyzeand rank the competitors in theindustry.
Entrepreneurs can also identify thestrengths and weaknesses ofcompetitors using this tool and help
them to position new ventures.
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Mohd. Khata Bin Jabor email: [email protected] slide 32
CompetitorsThe resources-based competitive analysis.
On a scale of 1 through 7 evaluate thecompetitors resource base.
1= the firm has absolutely no advantage in the
resource area; 4 = the firm possesses about the same
resource capabilities as the other industryparticipants;
7 = the firm possesses an absolute advantagein the resource category.
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Mohd. Khata Bin Jabor email: [email protected] slide 33
Suppliers
The bargaining power of suppliers supplier switching costs relative to
firm switching costs
degree of differentiation of inputs
presence of substitute inputs
supplier concentration to firm
concentration ratio
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Mohd. Khata Bin Jabor email: [email protected] slide 34
Suppliers
The bargaining power of suppliers threat of forward integration by
suppliers relative to the threat ofbackward integration by firms
cost of inputs relative to selling priceof the product
importance of volume to supplier
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Mohd. Khata Bin Jabor email: [email protected] slide 35
Financial Institutions and NGOs
Functions Lists
Examples
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Mohd. Khata Bin Jabor email: [email protected] slide 36
INTERNAL ENVIRONMENT
Resources Structure
Culture
http://images.google.com/imgres?imgurl=http://www.innovation-direct.com/indexpage/teampicture.jpg&imgrefurl=http://www.innovation-direct.com/&h=291&w=372&sz=21&tbnid=mOLA-v0AjAoqEM:&tbnh=92&tbnw=118&hl=en&start=17&prev=/images%3Fq%3DINNOVATION%2BIMAGES%26svnum%3D10%26hl%3Den%26lr%3D%26rls%3DRNWE,RNWE:2006-22,RNWE:en7/30/2019 SPE3002 Entrerpeneurship - Venture Environment Assesemant w1
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Mohd. Khata Bin Jabor email: [email protected] slide 37
Resources
Human resource Financial resource
Special skills, technology
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Mohd. Khata Bin Jabor email: [email protected] slide 38
Structure
Business set up Type of business
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Mohd. Khata Bin Jabor email: [email protected] slide 39
Culture
Organizational culture Surrounding culture
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Mohd. Khata Bin Jabor email: [email protected] slide 40
Opportunities - business concept that, if turnedinto a tangible product @ service offered by abusiness enterprise, will result in financial profit
Opportunity
Economicchange
Ready Availability
of established,non-proprietary
technology
Development ofnew Market &DistributionChannels
Social change
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Mohd. Khata Bin Jabor email: [email protected] slide 41
Change in perception
Demographics
Industry & marketstructures
The process need
The incongruous
The unexpected
New knowledge
Sources ofOpportunity
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Mohd. Khata Bin Jabor email: [email protected] slide 42
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Mohd. Khata Bin Jabor email: [email protected] slide 43
BUSINESS OPPORTUNITY EVALUATION
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Mohd. Khata Bin Jabor email: [email protected] slide 44
Magnitude of Opportunity
Depends on The value that the entrepreneurs want
to create
The size Economics factors
Business orientation
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Mohd. Khata Bin Jabor email: [email protected] slide 45
Magnitude of Opportunity
Comes in 3 situations Creation -Original opportunities
lead to other opportunities
Skill development
Implementation
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Mohd. Khata Bin Jabor email: [email protected] slide 46
Sources of Opportunity
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Mohd. Khata Bin Jabor email: [email protected] slide 47
Opportunities and New Firms
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Opportunities and New Firms