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Spark Digital Credentials November, 2014

Spark Digital Credentials November, 2014. 2 Presentation by SPARK Marketing & Media Consultants 2 SPARK Digital a fully fledged online advertising agency

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Spark DigitalCredentials

November, 2014

2

Presentation by SPARK Marketing & Media Consultants

2 SPARK Digital

a fully fledged online advertising agency solely specializing in online

marketing communication strategies.

& therefore we do it really well

3

Presentation by SPARK Marketing & Media Consultants

Spark Digital “what can we do in-house?”

Our Innovative Kitchen

Search Engine Optimization / Marketing SEO & SEM:

Dynamic, Basic, Technical & Paid SEO.

Pay Per Click Management Services

Online Media Planning & Buying

by the way, when we collect data… we use it!

simply 5 intelligent bodies

Social Media Marketing/OptimizationOnline Asset Management Online reputation management

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Presentation by SPARK Marketing & Media Consultants

Spark Digital “some of our strategic partners”

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Presentation by SPARK Marketing & Media Consultants

this is our playground!

Spark Digital “where can we play ?”

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Presentation by SPARK Marketing & Media Consultants

Spark Digital “we used to think like this”

ATL Above The Line

BTLBelow The Line

Radio TVOOHPrintOnline Advertising

Direct MarketingSamplingOn-Ground Brand ActivationOnline Brand ActivationEvents

Consumer

RatingFrequency

CTRGRP

Reach

EngagementNew Customer

LeadsLikesROICPL

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Presentation by SPARK Marketing & Media Consultants

Spark Digital “how we think now? Simply!”

Paid Owned Earned

ROI using the power of the PAID media

Paid media helps in making our own content easy to

discover

Owned media drives engagement and understanding

Earned media will build brand advocacy, word of

mouth & peer to peer recommendations.

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Presentation by SPARK Marketing & Media Consultants

Spark Digital “how we think now, in details”

Paid Owned Earned

Strangers

Customers

Fans, Likes, Followers…

Search

TV Radio

OOH Gaming

Print DisplayReputation

Management Likes

Tweets, views

ROI using the power of the PAID media

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Presentation by SPARK Marketing & Media Consultants

Spark Digital “how we implement?”

Paid Owned Earned

Our Innovative Kitchen

Search Engine Optimization / Marketing

SEO & SEM:Dynamic, Basic, Technical

& Paid SEO.

Pay Per Click Management Services

Online Media Planning & Buying

Social Media Marketing/Optimization

Online Asset Management

Online reputation management

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Presentation by SPARK Marketing & Media Consultants

Thank you