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SOULE ROAD COMPLEX Proposal for a School Community Library Amy Pierce, Kate Shanahan, and Kristen Link

SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

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Page 1: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

SOULE ROAD COMPLEX Proposal for a School Community Library

Amy Pierce, Kate Shanahan, and Kristen Link

Page 2: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

NO

T A

NE

W I

DE

A

$12 million

renovation in 2002

Soule El. & Middle

schools share the

“Link”

Includes library,

cafeteria, and

gyms

Not a new idea to

share the library

with the

community

Page 3: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

RECENT HISTORY

Recession hits and leads to

state and federal budget cuts.

Results in $10 million budget

deficit

Teachers & School librarians

are laid off

At least one elementary

school is closing

Page 4: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

HOLY CAPED CRUSADER !

Whack! Put a dent in

illiteracy

Pow! Crush the

digital divide

Zlonkk! Squelch

hopelessness

Page 5: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

THE VISION: TO SHARE

LIBRARY RESOURCES

1000 students live

within a 1 mile radius

of Soule complex

26,000 books,

magazines, audio

books

70 computers

Page 6: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

PROJECT PLAN

Informed by the literature

Arguments supporting the project

Need

Academic benefits (Lance & Marks, 2008; Small, Snyder, & Parker, 2008)

Lessons learned

Safety and security considerations (e.g., Haycock, 2006)

Equal access for all members

(Haycock, 2006)

Costs incurred by increasing member population

(Glick, 1999)

Page 7: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

PROJECT PLAN Vision:

To increase access

to the library resources of the Soule Road complex.

“To ensure that students and staff are effective users of ideas and information.” This is accomplished by,

“providing intellectual and physical access to materials in all formats” (Soule Rd. Library, 2010)

The Liverpool School District’s mission is to provide the

knowledge, skills and opportunities, for all students to reach their potential…so that they may become self-motivated, life-long

learners who contribute positively to society. (LCSD, 2005)

Page 8: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

THE VISION

LIVERPOOL SCHOOL DISTRICT

Page 9: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

THE VISION

LIVERPOOL SCHOOL DISTRICT

Page 10: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

MEMBER ANALYSIS

•Overall decline (existing and projected)1,2 •9% minorities, 5% Asian3

•5% of individuals live below the poverty level3

•Per capita income is $23K vs. $22K national average3

• 20% of SRM is eligible for free or reduced lunch4

• 59% go to four-year colleges and 30% go to two-year colleges4

• Anecdotal evidence through past library outreach programs

1 Educorps Feasibility Study , 2 FACTS Enrollment Projections 2010-2019, 3 Census Data, 4 NYStart

Page 11: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

PROJECT GOALS

Promote Literacy in the Community

Improve Access to the Collection

Improve Access to Computers

Member Needs

Page 12: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

THE BOTTOM LINE

Start up costs

Bolster the collection

Open house kick-off event

Ongoing maintenance costs

Salaries for July

Salaries Sep – June (two 5 hr. days per week)

Communication

Committee meetings

Newsletter

Marketing

Assessment

TOTAL ANNUAL MONITARY OUTLAY

Costs

$3,000 + 10hrs.

$100 + 4hrs.

$1,920

$12,800

4 hrs. / mo.

3 hrs. / mo.

$200 + 2 hrs. / mo.

$100 + 4 hrs. / mo.

$18,120

Page 13: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

MARKETING PLAN

Lessons from the Literature

Communication channels

Standard (e.g.,

Knipper, Rutherford, & Schumaker, 2000)

External to school!

(McNicol, 2003)

Programming may be key

(e.g., Everhart, Delsemme, & Stuart, 2003)

But…

Page 14: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

Create Awareness of the library’s after-school

and weekend hours

Encourage use of the library and its resources

after-hours

Create a positive impression of the school after-hours

Persuade parents to encourage children

to use the library

MARKETING GOALS

Member Perceptions Awareness

& Behaviors

Page 15: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

KEY MESSAGES

Page 16: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

POSSIBLE SLOGANS

All Ages:

Thursdays after school at Soule . . . Cool!

Emergent readers:

Read

mOuntains of

cool Adventures at

Soule Rd school library

Grades 4-6 Sink your teeth into fang-tastic facts!

Grades 7-8 Lay your paws on some books and nail a

computer! Gather your pride; meet with classmates

during Soule Rd. Library's extended hours.

Page 17: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

PROMOTIONAL STRATEGIES

Bookmarks Bracelets Email Flyers Library class

announcements Newsletters

• Memos

• Morning announcements

• Paint library windows

• Posters • School marquees • School website • Student

newspaper • Word of mouth • Kickoff event

Page 18: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

ASSESSMENT PLAN

Lessons from the Literature

Ongoing assessment (Bundy

& Amey, 2006; Despines, 2001)

Build in evaluative criteria

from the start

Basis for decision-making;

continued funding

Pilot testing (Despines,

2001; Stites & Nelson, 2001)

Multitude of assessment

methods (Bundy

& Amey, 2006)

Convergent evidence

http://www.flickr.com/photos/jonycunha/4022906268

Page 19: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

ASSESSMENT PLAN

Promote Literacy in the Community

•circulation •observation

•survey

Improve Access to the Collection

•gate counts •circulation

•survey

Improve Access to Computers •head counts at

computer workstations •# of database queries

•survey

Page 20: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

SOULE ROAD SCHOOL COMMUNITY

LIBRARY

Do we have a “good idea”?

Lankes’ (2010) good idea

criteria

It has impact

It’s doable

It answers the why question

Page 21: SOULE ROAD COMPLEX · THE BOTTOM LINE Start up costs Bolster the collection Open house kick-off event Ongoing maintenance costs Salaries for July Salaries Sep – June (two 5 hr

REFERENCES U.S. Board of Census. (2010). Census data for Liverpool, NY zip Code 13090, Retrieved April 12, 2010 from

http://factfinder.census.gov/servlet/SAFFFacts?_event=Search&geo_id=&_geoContext=&_street=&_county=13090&_cityTown=13090&_state=04000US36&_zip=13090&_lang=en&_sse=on&pctxt=fph&pgsl=010&show_2003_tab=&redirect=Y

Bradley, R. & Friedman, J. (2010). Educorps feasibility study. Retrieved April 12, 2010 from http://www.srm.liverpool.k12.ny.us/photos/alerts/Educorps%20Study.pdf

Bundy, A., & Amey, L. (2006). Libraries like no others: Evaluating the performance and progress of joint use libraries. Library Trends, 54(4), 501-518.

Despines, J. (2001). Planning for extended hours: A survey of practice. Knowledge Quest, 30(2), 22-26.

Everhart, N., Delsemme, D., & Stuart, S. (2003). The research: Combined school-public libraries. Knowledge Quest, 32(1), 58-61.

FACTS, (2010). Liverpool Central School District enrollment projection. Retrieved April 12, 2010 from http://www.srm.liverpool.k12.ny.us/photos/alerts/Enrollment%20Projections%202010-2019%20FACTS%201-10.pdf

Glick, A. (1999). One library door closes, another opens. School Library Journal, 45(12), 20.

Haycock, K. (2006). Dual Use Libraries: Guidelines for Success. Library Trends, 54(4), 488-500.

Knipper, M., Rutherford, J., & Shumaker, S. (2000). Reading after hours: Rah! An extended access to library media services grant. Florida Media Quarterly, 25(4), 14-15.

Lance, K. C., & Marks, R. B. (2008). Off the charts. School Library Journal, 54(9), 44-47.

Liverpool Library Media Specialists. (2010). Mission statement and goals. Retrieved April 12, 2010 from http://www.liverpool.k12.ny.us/academics.cfm?subpage=197

Liverpool Central School District (LCSD). (2005). Mission statement and guiding principles. Retrieved April 12, 2010 from http://www.srm.liverpool.k12.ny.us/files/62/FuturePlanningCommTri-fold%20copy09-10.pdf

McNicol, S. (2003). Dual-use libraries: Do they work? Library & Information Update, 2(10), 52-53.

NYStart. (2010). NY State Testing and Accountability Reporting Tool. Retrieved April 12, 2010 from https://www.nystart.gov/publicweb/School.do?county=ONONDAGA&district=421501060000&school=421501060013&year=2008

Small, R. V., Snyder, J. & Parker, K. (2008). New York State’s school libraries and library media specialists: An impact study (Preliminary report). Retrieved February 17, 2010 from New York Library Association website: http://www.nyla.org/content/user_1/Preliminary_Report_Small.pdf

Stites, B., & Nelson, S. M. (2001). The after-school library: Extended days, enhanced service. Knowledge Quest, 30(2), 36-38.