Embed Size (px)
Citation preview
Soon WanRegion 1 Membership Development [email protected]
Region 1 Membership DevelopmentRegion 1 Board Meeting
Providence RIAugust 24, 2013
Slide: 2
Agenda OutlineRegion 1 Membership Development ActivitiesQuick Update on Region 1 July 2013 MembershipConclusion
Appendix:Update of Section 2013 MD Goals2013 Region 1 MD GoalsRegion 1 and GOLD ActivitiesRegion 1 Section MD Chairs RosterMember Renewal CycleIEEE-USA Membership InitiativesMember-Get-A-Member programNew Member Recruitment Best Practices
Membership Development Activities
Slide: 4
What Soon has been doing since January 2013?
Conference Calls using WebEx in February and June
Pre-Arrears Outreach on February 23, 2013 (the last day to renew)
MD Booths at NE Engineering Week, Region 1 Student Conference
Introduction of IEEE at MIT, Bristol Community College, and Suffolk University
Spoke on enhancing members outreach, public engagement and membership promotion through social media (facebook) at the April IEEE MD webcast
IEEE MGA Smart Tech – Metro Area Workshop in Boston
MD Officer Training Webcast – 7 Sessions
Last but not least – looking for the best ice cream in Region 1
Slide: 5
MD Officer Training Webcast
Monday, 10 June 2013 at 7:00pm Eastern, or 23:00:00 UTChttps://cc.readytalk.com/r/f5epit4t7f8q&eom
Tuesday, 11 June 2013 at 10:00am Eastern, or 14:00:00 UTChttps://cc.readytalk.com/r/5vde2mk2b9zp&eom
Tuesday, 11 June 2013 at 4:00pm Eastern, or 20:00:00 UTChttps://cc.readytalk.com/r/xbzpaceyj8u4&eom
Wednesday, 12 June 2013 at 1:00pm Eastern, or 17:00:00 UTChttps://cc.readytalk.com/r/np8xc3vwjd3s&eom
Wednesday, 12 June 2013 at 7:00pm Eastern, or 23:00:00 UTChttps://cc.readytalk.com/r/76oco9kz0kbr&eom
Thursday, 13 June 2013 at 10:00am Eastern, or 14:00:00 UTChttps://cc.readytalk.com/r/v4i99av6z1n3&eom
Thursday, 13 June 2013 at 7:00pm Eastern, or 23:00:00 UTChttps://cc.readytalk.com/r/k9p8vfje1uib&eom
IEEE MD Officer Training webcasts are scheduled during the week of 10 June 2013. The sessions will be scheduled for 90 minutes to allow for questions and answers. The host and co-presenter is Ed Perkins, 2013 Chair of the Membership Recruitment & Recovery Committee (MRRC). Each session scheduled will have a Region MD Chair as co-presenter and they will share their experience and knowledge with you. The training presentation will cover what IEEE membership development is, how the membership year works, what your role is and expectations, many resources and tools will be reviewed so you know what is available to help in accomplishing your goals.
Soon Wan BostonRamon De la Cruz BostonNikolaos Golas Long IslandMani Iyer North JerseyKalyan Mondal North JerseyElie Rosen PCJS GOLD ChairThomas Ferguson SpringfieldGail Brenkus Syracuse
Attendees from Region 1
Slide: 6
2013 IEEE Boston Metro Area Workshop
Sponsored by IEEE MGA (Member Geographic Activities Board)
Slide: 7
IEEE Smart Tech Metro Area Workshops provide participants with a unique learning experience with topics on the cutting-edge of technical innovation today.
These two-day seminars are focused on providing an opportunity for participants to learn first-hand from the field experts. Each workshop is a springboard to a deeper understanding of technology and its myriad applications and potential for innovation.
IEEE Smart Tech: Metro Area Workshop Series
Slide: 8
IEEE MGA (Member and Geographic Activities Board) has selected Boston Section to host one of the fours MAWs.
Westin Waltham-Boston Hotel
70 Third Avenue, Waltham MA 02451
September 27 and 28, 2013
Target Attendance: 200
Boston Metro Area Workshop
Slide: 9
The goal of the workshop is to increase member engagement and provide value to IEEE members and their local community by providing career assistance, professional networking and education on technology changes.
Workshop target audience is practicing engineers and technical professionals who are innovators, have a desire to learn more, and/or are in career transition or considering a career change.
Workshop content shall address emerging technologies that are in demand in metro area (Example topics include, but are not limited to, Cloud Computing, Smart Grid, Software Engineering, Mobile Application Development and Electric Vehicle Technology).
Metro Area Workshop Goals
Slide: 10
Boston MAW 3-Fold Brochure
Slide: 11
Boston MAW Program
Slide: 12
IEEE Day – October 1st, 2013
Region 1 July 2013Membership Quick Update
Slide: 14
Region 1 and IEEE Membership July 2013 Reports
Slide: 15
Region 1 July 2013 Membership Quick Summary
Total Membership in July 2013 is 32,488 28,696 Higher Grade 3,792 Students
Total Membership continue to decline -1.9% Higher-grade declined -2.9% Student continued to increase +6.3%
Renewal/Retention: 83% (highest in 10 Regions) First Year Member Retention: 39.9% (3rd in 10 Regions)
Recruitment: 178 more new members (+5.1%) Higher Grade: -4.0% GSM: 20.2% Student: 4.7%
Slide: 16
Open Discussion
What can you do?
Slide: 18
Suggestion
Membership Gift Card
Offer 5-10-15 Years Membership Due (Lifetime Membership)
Section Websites – Redesign and Update with past and upcoming local activities, meetings, awards, and news
Society Membership
Conclusion Wrap Up / Take Away Points
Slide: 20
Wrap Up / Take Away Points
Region 1 Membership is still on downward trend.
Need your help
Recruit more new members – now, IEEE Membership due is 50% discount, including the Societies Membership
APPENDIX
Sections MD 2013 Goal Updates
Slide: 24
Section MD Goals Summary
IEEE-USA Recruitment Incentive To maintain its higher-grade members, and gain at least
1 new additional member by end of August 2013.
Year-Over-Year: Members Renewal (Cumulative) To achieve >85% of the total arrears members
(opportunity) to renew their membership by end of August 2013.
Year-Over-Year: Recruitment (Cumulative) To recruit >10% of new members by end of 2013.
Section MD Action Plan Plan out out the goals Execute the action items, and meet the
milestones
Slide: 25
IEEE-USA Recruitment IncentiveAs July 2013
GOAL >1 GainBy end of Aug 2013
As May 2013
None Section achieved the
goal
Slide: 26
Region 1 July 2013 MembershipYear-Over-Year: R1 Renewal (Cumulative) GOAL > 85% by Aug 2013
Slide: 27
Region 1 July 2013 MembershipYear-Over-Year: R1 Recruitment (Cumulative)
GOAL > 10% by end of 2013
2013 Region 1 MD Goals
Slide: 29
2013 Region 1 MD Goals
To fill Section MD Chair position vacancies.
To increase the partnership between Region 1 MD and Section MD Chairs.Provide TrainingProvide Supports at Section Membership drive events
To encourage Section to Members Communication
To support and focus on new members recruitment.
To continue maintain high or to improve members retention rate.
To pilot and implement new initiatives to improve Region 1 Membership.
To reverse Region 1 Membership decline trend, and increase the Membership by 2% by end of 2013.
Region 1 and GOLD Activities
Slide: 31
MIT, Cambridge MA (April 5-6, 2013)
Conference Program Keynote Speech Micromouse Competition Student Paper Contest Micromouse Workshop Award Dinner Ceremony
http://sites.ieee.org/r1/committees/students
2013 IEEE Region 1 Student Conference
Slide: 32
205 Registrants 34 Student Paper Content Participants (13 papers submitted)
41 Micromouse Participants (7 Micromouse Registered)
11 Ethics Competition Participants
9 T-Shirt Design Participants
165 Student Attendees from 23 Schools in Region 1
20 Volunteers, and Speakers
Slide: 33
Friday Welcome Reception & GOLD STEP Event
Slide: 34
Saturday Opening Plenary Session
Slide: 35
Saturday Student Forum Session
Slide: 36
Region 1 GOLD Affinity GroupsAffinity Group Chair Email
Berkshire No Affinity Group NA
Binghamton Vacant
Boston Srinivas Vaidyanathan [email protected]
Buffalo Thomas Heckmann [email protected]
ConnecticutCynthia Armstrong, Larry Cole
[email protected], [email protected]
Green Mountain No Affinity Group NA
Ithaca Yahya Mesgarpour Tousi [email protected]
Long Island Adam Chalson [email protected]
Maine Lonnie Labonte [email protected]
Mid-Hudson No Affinity Group NA
Mohawk Valley Vacant
New Hampshire Gregory Hovagim [email protected]
New Jersey Coast Delfin Neves [email protected]
New York Michael Haroutunian [email protected]
North Jersey Dandan Wang [email protected]
Princeton/Central JerseyGodwin Nwankwo, Usman Nasir
[email protected], [email protected]
Providence Shane Augustine [email protected]
Rochester Survi Kyal [email protected]
Schenectady Fazel Yavari [email protected]
Springfield Audrey Newcomb [email protected]
Syracuse No Affinity Group NA
Worcester County Larry Nelson Jr [email protected]
Slide: 37
Region 1 GOLD
Challenges
– About 6 GOLD Affinity Groups have been inactive for 3 years. They were considered to be dissolved.
– To find someone suitable with commitment and dedication to be the Region 1 GOLD Coordinator.
2013 Region 1 GOLD Goals
– To revive the inactive GOLD Affinity Groups: To source new GOLD volunteers / leaders. And, update the Region 1 Good Young Professionals List.
– To update the list of Region 1 GOLD Chairs. Then, to provide training to new GOLD Chairs, and mentor them.
– To develop the Student-GOLD Mentorship program.
Slide: 38
Region 1 July 2013 GOLD Membership
Region 1 GOLD Members (include GSM) = 3,654GOLD members are IEEE Higher Grade, Professional Members or GSM (Graduate Student Member) who have graduated with their first professional degree in the past ten years
Slide: 39
2013 Region 1 Section MD Chairs(as 02/08/2013)
FIRST NAME LAST NAME SECTION E-MAIL
Soon Wan R1 Membership Development [email protected]
1 Thomas Brennan Berkshire Section [email protected]
2 Daniel Sniezek Binghamton Section [email protected]
Ramon De La Cruz [email protected] *Jean Blanc [email protected] *
4 James Bates Buffalo Section [email protected]
5 Connecticut Section *
6 Bob Buermann Green Mountain Section [email protected]
7 Ehsan Afshari Ithaca [email protected]
8 Nikolaos Golas Long Island Section [email protected]
9 Stanley Koski Maine Section [email protected]
10 Eric Yang Mid-Hudson Section [email protected]
11 Richard Ackley Mohawk Valley Section [email protected]
12 Jason Hui New Hampshire Section [email protected]
13 George Fortney New Jersey Coast Section [email protected]
14A Neil Weisenfeld New York Section [email protected]
14B Robert Pellegrino Tappan Zee Subsection [email protected]
15 Mani Iyer North Jersey [email protected]@yahoo.com
16 Roger Ding Princeton/Central Jersey [email protected][email protected]
17 David Clarke Providence Section [email protected]
18 Paul Ardis Rochester Section [email protected]
19 Maja Harfman Todorovic Schenectady Section [email protected]
20 Mariah Winkler Springfield Section [email protected]
21 Gail Brenkus Syracuse Section [email protected] *
22 Vern Gaw Worcester County Section [email protected]
* New MD Chairs
3 Boston Section
2013 Section MD Chairs
Slide: 40
Slide: 41
GlossaryArrears – members who have not paid the current year dues, services will endInactive – members who have not paid dues from the past year and receive no services Deactivation – All IEEE members who have not paid dues for the current membership year by the deactivation service date (23 February in 2013) have their member status changed to ArrearsMD – Membership DevelopmentMGA – Member & Geographic ActivitiesMRRC – Membership Recruitment & Recovery CommitteeMGM – Member-Get-A-Member programA&A – Admission & Advancement programSM – Senior Member gradeGOLD – Graduate of the Last DecadeHG – Higher-grade member (Member, Senior Member, Fellow. Life Member)RSR – Region Student RepresentativeRSAC – Region Student Activities ChairSAMIEE – Section/Society Access to Membership Information
Slide: 42
IEEE Members Renewal Cycle
JAN
FEB
MAR
APR
MAYJUN
JUL
AUG
SEP
OCT
NOVDEC
September: Renewal for following membership year opens (several e-mails and print invoice)
Members who joined between 16 August and 31 December wont receive a renewal notice until the following October
March: Deactivation of service to un-renewed members
January: Membership renewal becomes past due
From August to January: 85% Effort in Renewal and Retention
Slide: 43
IEEE Membership Cycle
Slide 43
IEEE-USA’s Membership Initiatives
Slide: 45
IEEE-USA’s Membership Initiatives
E-Book Renewal Incentive Renewed Members have free access to selected E-
Books
Member Recruitment Incentive$20 per actual net member growth (split 50/50
between section/region)To maintain total Higher-Grade dues paying
membership count at the same level as the prior year.
To exceed Higher-Grade recruitment year-over-year.
Slide: 46
To provide a financial incentive to share its assessment revenues with Sections in IEEE Regions 1-6 who are successful in increasing their membership.
In order to qualify for the incentive, a Section would have to at least maintain its higher-grade, full dues paying previous membership level for the current calendar year (using the August membership report as the reference base).
Qualifying Sections and Region 1 would receive $20 incentive funding for each higher grade member recruited in that Section during the period September 2010 - August 2011 above the previous year’s total higher grade membership.
“Migrating” members (i.e. members who moved from one region/section to another) would not count.
IEEE-USA Recruitment Incentive
Member-Get-a-Member (MGM)
Program
Slide: 48
MGM Program Overview
Member-Get-a-Member rewards current IEEE members for referring new members to join.Members receive $15 per higher grade member recruited.– $2 per student member recruited– HG members cannot earn awards on
students recruited.– Annual max award of $90 per member.
Slide 48
Slide: 49
MGM Program Overview
Awards are assessed at the end of the membership year in September, and are sent to eligible recruiters in the form of a promotion code that can be used toward:– membership renewal,– IEEE products and services,– a donation to the IEEE Foundation,– IEEE merchandise site eCertificates.
Slide 49
Slide: 50
MGM Program OverviewPre-printed MGM Referral Cards in every member’s renewal or new member acknowledgement pack– Potential for every member to hand out 4 cards to prospective
members– Downloadable, editable PDF online for members who need
moreSection awards– Top 5 recruiters in each region receive an additional award for
their section– Top overall recruiter receives an additional section award
Slide 50
New Members RecruitmentBest Practices
Slide: 52
Recruitment Best Practices (1)
Section/Chapter MeetingsAdvertise Section and Chapter events effectively. Get your event covered in a local newspaper. If people see your advertisement, it may spark their interest in attending your event and joining IEEE.
Bring a friend or colleague to a Section or Chapter meeting.
Include membership recruitment reminders in Section and Chapter newsletters
Plan joint Section/Chapter activities with Student Branches for Spring and Fall. Highlight career discussion exchanges with students and also emphasize the importance of continued IEEE membership after graduation.
Demonstrate the capabilities of IEEE Xplore(R) at Chapter meetings
Visit the Section/Chapter Support site or the Unit Officer Training site for more information on Section management, Section newsletters, officer training and the dynamics of running an effective meeting
Slide 52
Slide: 53
Recruitment Best Practices (2)Students and GOLD (Recent Graduates)
Initiate GOLD Affinity Groups in Sections to foster a greater "sense of belonging" to young professionals while also providing these members with leadership opportunities.
Contact graduating Students and invite them to a Section meeting. Form a committee comprised of members from various IEEE employers in the Section available to act as company liaisons or IEEE mentors for these new members.
Have your Section's SAMIEEE officer provide your outreach volunteers with the names of graduating students and new members to be contacted each month.
Contact a representative at a local college or university to announce special IEEE Student rates, networking or career growth opportunities.
Sponsor a job fair or career workshop and invite graduating Student members where they can network and learn of the values of IEEE membership.
Slide 53
Slide: 54
Recruitment Best Practices (3)Recruitment Promotions
Aggressively promote IEEE membership during technical conferences. Distribute IEEE membership applications to conference attendees or encourage them to apply online.
Use the half-year dues period as a peak recruitment time. This allows people to test IEEE membership for a smaller initial monetary outlay. New members pay half-year dues when they sign up from 1 March through 31 August. Services commence immediately upon joining and continue through December of that year. A member joining in March receives a bonus of 4 months of extra service above and beyond the six months they are paying for.
Announce and provide information on the Member-Get-A-Member and Student-Get-A-Student Programs at Section, Student Branch and Chapter meetings.
Use the Conference Membership Recruitment Program to offer a free Society membership to anyone who joins IEEE at a conference. This program runs from 1 September through 15 August.
Run programs concurrent with National Engineers Week (E-Week). IEEE Sections can sponsor exhibits, local science fairs and contests to promote this week-long technical event in February.
Slide 54
Slide: 55
Recruitment Best Practices (4)
Professional SettingWith company permission, post notices of IEEE activities on office bulletin boards and electronic communication. Submit articles on employee IEEE involvement and and show how this can reap benefits for the company as well.
Conduct a Professional Society Day and have a table exhibit of IEEE benefits and services such as IEEE continuing education courses and Standards committee participation.
Share positive IEEE experiences with your colleagues during professional meetings. This will show potential members what IEEE means to you.
Plan national engineering days and week-long celebration displays and exhibits for local schools and businesses.
Slide 55
Slide: 56
Benefits of IEEE Membership
Keeps you technically current Grows your professional network locally and
internationally Access to in-person technical forums Members-only discounts—IEEE products,
conferences, and insurance coverage Provides tools for career development and
advancement Developing critical, non-technical skills to be
more effective Opportunities to volunteer, and give back to
society
Special Interest Memberships
Expands the scope and depth of your technical knowledge
Extends your professional network Influence the direction and application of
technology through standards development Promotes the entry into and retention of
women in engineering programs
IEEE—the Organization
The world’s largest technical professional association, 375,000+ members
Local activities in a global network
World-renowned standards body
Sponsors 400+ conferences annually
Publisher of 1/3 of the world’s literature on electro-technology
Making the world a better place
125 years of engineering the future
IEEE Membership: Its benefits, its mission, the organization
Slide 56
Slide: 57
Membership Development Portal – www.ieee.org/md
Slide 57
Membership Development
Web Cast
Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]
Membership ReportsMD Online CommunitySAMIEEE accessMembership Development ManualMember benefits at a glance (One-page flyer)Recruitment programs and toolsMD Kits – online order formBenefit Development Toolkit: Regions 7-10Presentation templatesIEEE membership statistics
Slide: 58
New Online Order Form available
Slide 58
