Pinterest For Businesspresented by Sonix Socia MediaNovember 8, 2012
Pinterest StatsDemographics:80% Women, 20% Men50% of Pinterest users have kids30% of Pinterest users are between 35 and 44 years of ageAverage time spent on Pinterest: 1 hour 17 minutesPinterest is the 3rd most popular social networking site behind Facebook and Twitter
Pinterest Stats (contd)Pinterest users who shop online follow 9.3 retailers (Facebook 6.9; Twitter 8.5)Call to action pin causes an 80% increase in engagementPinterest drives 4x the revenue per click than Twitter and 27% more than FacebookAverage traffic generated from Pinterest grew 116% from Jan 2012 to Aug 2012
Tips For Using PinterestAdd The Pin-It Button To Your WebsiteAdd Links In The Description Of Your PinsCreate A Video GalleryUse HashtagsFeature Offline EventsPromote Other Social Media
What You Should NOT DoOver do it!Pinterest is a visual platform, and its easy to annoy people. It quickly gets boring and you will lose your Pinterest followers much quicker than you can find them.Pin Search ResultsDont pin your images from search results. Pinning from search results doesnt direct pinners to the original content sourceDont Get Too TalkativeKeep it brief, add your keywords, and pin your imageDont Force FeedDont pin the same image multiple times, and dont put the same image on all of your boards.Dont pin too quickly. Think about it.
Sonix Social MediaBe sure to utilize the forums section of SonixSocialMedia.com to ask questions and see what your peers are thinking about when it comes to social media for businessJason Bahamundi214email@example.comChad Van Calster920firstname.lastname@example.org