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Something’sHappeningHere
Friday,July15,20169–10a.m.
AaronD.WolowiecMSA,CAE,CMP,CTAFounder&PresidentEventGardeLLC
[email protected]
@aaronwolowiec
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Something’s Happening Here
Biography AaronWolowiecFounder&PresidentEventGardeLLC
MichigannativeAaronWolowiecisatalentedandpassionatelearningstrategistandmeetingscoachwhosediverseachievementsguideandpropelassociationgoalsandinitiatives,especiallyastheyrelatetoprofessionaldevelopment.Aaronhasmorethanadecadeofexperienceinthemeetingsindustry,andhastaughtforthreeyearsataMichigancollege.
Aaronisacertifiedassociationexecutive,acertifiedmeetingprofessionalandacertifiedtourismambassador,hasearnedamaster'sdegreeinadministrationfromCentralMichiganUniversity(withaconcentrationinleadership)andisanAssociationforTalentDevelopmentMasterInstructionalDesigner.AnactivememberofASAE,AaronischairmanoftheProfessionalDevelopmentSectionCouncil,aswellaspastchairmanoftheYoungAssociationExecutivesCommitteeanda2009-2011DiversityExecutiveLeadershipProgramscholar.
In2011,AaronreceivedtheprestigiousMichiganSocietyofAssociationExecutives’EmergingNewLeaderawardandnowservesasatop-ratedfacultymemberforMSAE’sAcademyofAssociationManagementandleadinstructionaldesigner/facilitatorforMSAE’sCertifiedMeetingProfessional(CMP)PreparationCourse.Mostrecently,AaronreceivedtheConventionIndustryCouncil’stop#CMP30InfluencerAward.
Inthewinterof2013AaronwasnamedbyMichiganMeetings+EventsmagazineasaveryimportantprofessionalyouneedtoknowandhisfirmwasaMichiganMeetings+Events2015and2016BestofMichiganFinalistforBestMeetingPlanningCompany.Additionally,Aaronservesonthemagazine’seditorialadvisoryboardandwritesaregularcolumnforthemagazinecalled“TheMeetingsCoach.”
WhennotworkingwithclientsAaronenjoyscooking,running,blogging,oldhomesandunclehood,aswellastendingtohispuppy,Lillie.Likewise,Aaronmaintainsapopularassociationblogatwww.aaronwolowiec.com,contributestoavarietyofindustrypublicationsandmentorsanumberofemergingprofessionals.
FormoreinformationaboutEventGarde,pleasevisitwww.eventgarde.com,subscribetoourmonthlye-newsletterandlike“EventGardeLLC”onFacebook.Additionally,Aaronmaybereachedbyphoneat(616)[email protected].
Reference
Thefollowingbookwasreferencedinthedevelopmentofthisprogram.Smith,GregoryA.,&Sobel,David.(2010).Place-andCommunity-basedEducationinSchools.NewYork,NY:Routledge.
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Something’s Happening Here
Article
Thefollowingarticleaboutplace-basededucationranintheFall/Holiday2015issueofMichiganMeetings+Eventsmagazine.
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Something’s Happening Here
EduTour Checklist
Followingisanon-exhaustivelistofkeyelementstoconsiderindesigninganddevelopinganEduTour:
✔ KeyElement Agreements/W9sforbothvenuesandthoughtleaders
Audiovisual Budget/sponsorshipdevelopmentandmanagement
Communication(e.g.,confirmations,announcements,contactinformation)
Contentdomains Continuingeducationtopics/requirements
Curriculum/contentoutlinesforeachEduTour DateandtimesofEduTours
Evaluations/feedback Gather/sharelearningtakeaways
Giveawaystocommemorateexperience Handouts/promotionalcollateral
Honorariums/thoughtleaderfees Itineraries,guidesheetsandpackets
LocationofEduTours,includingvenuecontacts,admissionandfeaturedstops
Marketingcollateral–bothtextandimages Number/capacityofEduTours
Outcomes/goalsofEduTours Parking/stagingzones
Planningcommitteeselectionandorientation Post-session/freetimetours
Registration Roomsets/onsitelogistics Signage
Technology(e.g.,socialmediaposts) Thankyoucards
Thoughtleaderselection,expectationsandcoaching/mentoring–fromthevenueandtheindustry
Timeline
Transportation,includingwater/snacksandstep-onguides/scripts
Volunteertraining,managementandidentifier(e.g.,brandedt-shirts)
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Something’s Happening Here
Thought Leader Orientation 20minutes
- Venuethoughtleaderwelcomesthegroup-
Venuethoughtleadershareshistoryoflessonlearned(contentrelated);notmeanttobea
generalhistorylessonofthevenue,butrelatedtothetopicoftheEduTour-
Venuethoughtleadersharesthechallengetheyfacedandprovidesalittleinformation
aboutthesolutionorahamoment;savesfullresolutionforthelast20minuteactivity-
Thisshouldnotbeasalespitch
20minutes
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Industrythoughtleaderidentifiesrelatedindustrychallenge;canbeownstoryoronetheyarefamiliarwith
- Linkthesimilaritiesofthetwochallenges-
Brieflyprovideinformationaboutthesolution;savesfullresolutionforthelast20minute
activity20minutes -
Engagementactivityfacilitatedbyboththoughtleaders
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Activityexamples:casestudyorpartneractivity,attendeescouldsharetheirchallengeoraskattendeesfortheirahamoments
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Sampletimemanagement:1minuteactivityintro,10minutesofwork,9minutestoreportoutandthoughtleaderstosharesolutions
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Thoughtleaderstoprovidefullsolutionofvenue;coulddothisverbally,visuallyorwrittenPost-tour
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Allvenueswillhaveatleasta30-minutetourpostsession;eachtouroractivitywillbe
uniquetothevenueTimesaboveareflexiblesolongasmoretimeisgiventoengagementvs.lectureMay
- Boththoughtleadersconnectwithoneanother-
Developanoutlinewithonelearningoutcomeforeachblockoftime(afterthought
leadershaveconnected)andsubmittoyourEduTourcoach-
Returnthoughtleaderagreementsby[Date]
June
- SubmitdraftpresentationtoEduTourcoachby[Date]-
TheEduTourcommitteewillreviewandprovidefeedbackaboutsessions
July -
Thoughtleadersconnectinpersonorthroughvideo-conferencetobecomecomfortablewitheachother,thevenueandtheirpresentation
August -
Connectinpersonatthebeginningoftheconference,ifpossible-
Industrythoughtleadersmayfeelmorecomfortableiftheycanseeandbecomefamiliar
withthevenuebeforethepresentationday
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ThoughtleadersshouldreviewapplicabledomainsandEduTourdescriptionstoensurecontinuity-
Becreative;usethefeaturesofthevenuetoenhanceyourpresentation-
Wewillnotprovideaudiovisualequipmentforthepresentations;ifyourteamwantstousevisualsor
handoutsforyoursession,pleasecoordinatewiththevenue-
Materialsorhandoutsshouldbelimitedtoonepageandaretheresponsibilityofthethoughtleaders;
however,ahandoutisnotmandatory-
Minimalpromotionalmaterialsfromthevenueshouldbedistributedattheendoftheprogram-
Attendeeswillbebussedtothevenuefrom[Location]-
Therewillbeatleastonevolunteerateachvenuetoassistthegroup/advancethevenue
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Something’s Happening Here
Coaching Schedule
May22
DetermineifindustrythoughtleadershaveconnectedwiththeirvenuethoughtleadersTroubleshootanymissedconnectionsRemindthoughtleaderstoreviewapplicabledomains/descriptionsRemindthoughtleadersthatcontentoutlinesareduebyMay31totheirrespectivecoachesEncouragethoughtleaderstopromotetheirtoursw/registrationinfo(link)viatheirnetworks/socialmedia/directasksofcolleagues
May29
Reachouttothosethoughtleaderswithoutstandingcontentoutlines
Contactindustrythoughtleaderswithoutstandingagreements/W9s
Weekof
ReviewcontentoutlinesandprovidefeedbacktothoughtleadersJune1
Ensureeachsectionofthecontentoutline(thereshouldbethree–venue,industry,engagement
activity)hasanaccompanyinglearningoutcomeRemindthoughtleadersthatdraftpresentationsaredueJune26
June19
RemindthoughtleadersthatdraftpresentationsaredueJune26
Encouragethoughtleaderstopromotetheirtoursw/registrationinfo(link)viatheirnetworks/socialmedia/directasksofcolleagues
June26
Reachouttothoseindustrythoughtleaderswithoutstandingdraftpresentations
Weekof
ReviewdraftpresentationsandprovidefeedbacktothoughtleadersJune29
Remindthoughtleaderstoconnectinpersonorthroughvideoconferencetobecomecomfortablewith
eachother/thevenue,aswellastofinessetheirdraftpresentations;finalpresentationsdueJuly17Requestplanforpost-sessiontourbyJuly17(e.g.,timeframe–minimumof30minutes,sites/shopstobevisited,itemtobegiftedbyvenue)RequestfinalAVorder(tobecoordinatedbyvenuethoughtleaders)andhandouts(limitedtoonepageandonepromopiece)byJuly17
July10
Remindthoughtleadersthatfinalpresentations,post-sessiontourplan,AVorderandhandoutsdue
Encouragethoughtleaderstopromotetheirtoursw/registrationinfo(link)viatheirnetworks/socialmedia/directasksofcolleagues
July17
Reachouttothosethoughtleaderswithoutstandingpresentations,post-sessiontourplans,AVorders
andhandouts
Weekof
Reviewfinalpresentations,post-sessiontourplans,AVordersandhandouts;providefeedbacktoJuly20
thoughtleaders
Remindthoughtleaderstodeveloponsitegameplan(e.g.,whenthey’llconnectinpersononsiteatthe
venuepriortotheEduTour,how/whentheindustrythoughtleaderwillarrivethedayoftheEduTour)
Weekof ShareconfirmationemailcopywithallthoughtleadersAugust3
Remindthoughtleaderstofinalize/executetheironsitegameplans
Encouragethoughtleaderstopromotetheirtoursw/registrationinfo(link)viatheirnetworks/socialmedia/directasksofcolleagues
August11 ThankthoughtleadersfortheircommitmenttotheEduTours
Sharelast-minuteannouncements,contactinformation,etc.
August12 ThankthoughtleadersfortheircommitmenttotheEduTours
Requestfeedback(bothpositiveandconstructive)/recommendedchanges/lessonslearned
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Something’s Happening Here
Event
SpecificationsFollowingisasampleeventspecificationsguideusedtosupporttheHenryFordInnovationInstituteEduTour:EventName:
ASAEEduToursDate: Tuesday,Aug.11,2015Time: 2:45p.m.–5p.m.Location:
HenryFordInnovationInstitute,2799W.GrandBlvd.,Detroit,MI48202Parking:
Self-parkinglotonByronSt.;$2.50(cashonly)EventDescription:EduTourwillbeginwithaone-hourpresentationinthemeetingspaceinsidetheInnovationInstitute(Floor2);thishourisbrokendownintothefollowing20-minutepresentations:
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First20minutes:WardDetwilerwillpresentonCAEdomain#7:IntegratingresearchandoperationsinhealthcareasitrelatestotheHenryFordInnovationInstitute
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Second20minutes:SilviaQuevedowillpresentonhowCAEdomain#7relatestoanassociation-
Third20minutes:Engagementactivitywithboththoughtleadersandtourparticipants
Aftertheonehourofeducation,tourparticipantswillbeleadonaguidedtouroftheHenryFordInnovationInstitute.TourDetails:1:15p.m.–VolunteerarrivesatCoboforbriefingwithcoordinatorattheJoeLouisstatue.TheJoeLouisstatueislocatedonLevel2attheWashingtonBlvdentrance.1:15p.m.–1:35p.m.–Briefingwithcoordinator1:45p.m.–Step-onguidebriefingwithcoordinatorinsideofCoboattheJoeLouisstatue.TheJoeLouisstatueislocatedonLevel2attheWashingtonBlvdentrance.2:00p.m.–VolunteertoarriveattheHenryFordInnovationInstitute;meetingspacesetuptheaterstyle2:45p.m.–TourparticipantsdepartCobo3:00p.m.–ArriveattheHenryFordInnovationInstitute;bustostageonBethuneSt.3:05p.m.–4:05p.m.–Educationpresentationinmeetingspace4:05p.m.–4:45p.m.–GuidedtourbyvenuethoughtleaderofcompletedprojectsinsidetheHenryFordInnovationInstitute4:45p.m.–DepartforCobo5:00p.m.–ReturntoCoboChecklistforstep-onguide:
• Exchangecontactinformationwithbusdriver•
Checkthatcoolerwithiceandwaterisonbus•
Directbusdriverwheretostagebus• Informbusdriverofdeparturetime•
Educationpresentationandtour:remainwithtourparticipantsforbothactivities•
CollectevaluationsinenvelopfromvolunteerandreturntocoordinatoratCobo
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Checklistforvolunteer:• Meetvenuethoughtleader•
Meetindustrythoughtleader• Meetingspaceisset-up
o Seatingo Audiovisual
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Greettourparticipantsandstep-onguideoutsideofvenueastheyarearriving•
Walktourparticipantsintovenue•
Educationpresentationandtour:remainwithtourparticipantsforbothactivities•
Take1-2photosoftheparticipantsdoinganactivity.Sendthatphoto(s)to[email]withverybrief
descriptionoftasksandevent•
Collectevaluationsonceeducationpresentationiscompleteandreturntostep-onguide
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Something’s Happening Here
Sample Evaluation ! ! !
EduTour!1:!Shinola!!
!
Your%Immediate%Impressions%of%the%%ASAE15%EduTour%Learning%Experience%
!Please!provide!your!feedback!below.!The!Tours!&!Guest!Activities!Committee!will!read!each!response!carefully.!
!
Value&of&Specific&Information&
Learning&Concept&Circle&ONE&Below&
Circle&ONE&Below&
Circle&ONE&Below&How!valuable!is!the!concept!to!you?&
How!new!was!the!concept!to!you?&How!well!was!the!concept!taught?&
We’ll!insert!these!learning!concepts!once!they’re!confirmed!by!our!speakers/coaches.!
Value!of!this!Concept!(Circle!NUMBER)!
!Low&&1&&2&&3&&4&&5&&6&&High!
1.!!Concept!was!new!to!me.!2.!!Deepened!earlier!understanding.!3.!!Provided!nice!reminder.!4.!!I!already!use!concept!regularly.!5.!!Most!people!already!know!this.!
1.!!Taught!really!well.!!2.!!Taught!well.!3.!!Taught!inadequately.!4.!!Taught!poorly.!
!
Value!of!this!Concept!(Circle!NUMBER)!
!Low&&1&&2&&3&&4&&5&&6&&High!
1.!!Concept!was!new!to!me.!2.!!Deepened!earlier!understanding.!3.!!Provided!nice!reminder.!4.!!I!already!use!concept!regularly.!5.!!Most!people!already!know!this.!
1.!!Taught!really!well.!!2.!!Taught!well.!3.!!Taught!inadequately.!4.!!Taught!poorly.!
!
Value!of!this!Concept!(Circle!NUMBER)!
!Low&&1&&2&&3&&4&&5&&6&&High!
1.!!Concept!was!new!to!me.!2.!!Deepened!earlier!understanding.!3.!!Provided!nice!reminder.!4.!!I!already!use!concept!regularly.!5.!!Most!people!already!know!this.!
1.!!Taught!really!well.!!2.!!Taught!well.!3.!!Taught!inadequately.!4.!!Taught!poorly.!
Overall&Ratings&Rate&the&overall&value&of&the&learning&experience.&
Circle!ONE!number.!Please!don’t!circle!the!words.!!Very!Little!Value&&&&1&&&&2&&&&3&&&&Average!Value&&&&4&&&&5&&&&6&&&&Highest!Value!
Rate&your&physical&comfort&during&the&learning&
experience.&Consider!temperature,!furniture,!lighting,!etc.!Circle!ONE!number.!Please!don’t!circle!the!words.!
Very!Uncomfortable&&&&1&&&&2&&&&3&&&&Average&&&&4&&&&5&&&&6&&&&Very!Comfortable&
Likelihood&that&you&will&utilize&what&you&learned&in&
the&next&two&weeks.!Circle!ONE!percentage.!0%&&&&10%&&&&20%&&&&30%&&&&40%&&&&50%&&&&60%&&&&70%&&&&80%&&&&90%&&&&100%&&&&&
Likelihood&that&you&will&share&what&you’ve&learned&
with&a&coworker&or&friend&in&the&next&two&weeks.&
Circle!ONE!percentage.&0%&&&&10%&&&&20%&&&&30%&&&&40%&&&&50%&&&&60%&&&&70%&&&&80%&&&&90%&&&&100%&&&&&
Overall&Comments&EduTours(represent(a(new(approach(to(place2based(education.(We(know(why(they(appeal(to(us,(but(we’d(like(to((know(what(compelled(you(to(sign(up(to(participate(in(this(EduTour.(Please(share(with(us(your(motivation(s)(here.(
!!!!
!Please(share(with(us(any(additional(feedback(here.(Your(comments(are(very(valuable(to(us.!
!!!!!!
Thanks!for!your!participation!in!this!EduTour,!and!for!sharing!with!us!your!feedback!and!ideas.!
