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IBC 2014 -
Some thoughts by Peter Weitzel and Prof David Crawford
SMPTE/ NaSTA 3 November 2014
Wei
tzel
.tvWhat is SMPTE ?
A world wide professional membership association, is the pre-eminent leader in the advancement of the art, science, and craft of the image, sound, and metadata ecosystem.
Based on Three Pillars • Membership • Education • Standards
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What is SMPTE for younger people?
Enables you to meet others Drops Motion Imaging Journal through the door +WEBINARS
Gives you access to the leaders of the varied industries Steers you to find out more about our technologies
Offers students First Year of membership free and then it is only $45 – under £20 https://www.smpte.org/membership/student-membership-challenge
In UK – the Graduate Initiative offers half price full membership and a support system .
About us - Prof David Crawford
Professor at the University of Essex in Colchester, and Senior Lecturer at Ravensbourne in London, with interests in ‘beyond HD’ multimedia services and ‘Big Data’ science projects. He is well-known in the engineering fraternity, and has worked for over 40 years in industry and academia, and has led a number of DVB and ETSI Technical Standards Groups. David lectures on ICT, Transmission Systems and Commercialisation of Intellectual Property, and leads a small Consultancy Company supporting young entrepreneurs and new technologies. David is a Member of SMPTE, the Royal Television Society, a Fellow and Council Board member of the IET, and is the Executive Producer for the annual IBC Conference Technology Sessions.
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About us - Peter Weitzel
Currently the Hon Sec and Treasurer SMPTE UK section –with almost 40 year experience in “Projects” for BBC and its subsidiaries – working across the world – NPR and SABC. Principal Broadcast Technologist in Media Systems for
Siemens (which took over BBC Technology)i.e, “Top broadcaster and techie/expert” Project Director for International Super Hi Vision in 2008 . Led Standardisation of Teletext + for ETSI, Subtitles for DVB
Introduced new technologies including Audio & Video over IP.
Member of IET –served on many committees! – RTS – ditto!Member and award winner of SMPTE –
@ IBC – the power behind Rising Stars and their tours....
About you?
Who are
• SMPTE members @ IBC • SMPTE not @ IBC • Others @ IBC • Rising Stars • Student TV enthusiasts
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What is IBC?IBC is the premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide.
IBC combines
• a highly respected and peer-reviewed Conference• an Exhibition that exhibits more than 1,500 leading
suppliers of state of the art electronic media technology• Big Screen Experience convergence of cinema and broadcast • Content Everywhere looking at IP delivered media
• Rising Stars Programme for those just joining our industries
IBC Conference
Streams covering • Advances in Technology• Business Operations• Content Innovation• Strategic Insights
Plus free Events - Industry Insights and Rising Stars
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IBC Conference - Advances in TechnologyHot topics:
• Future TV technologies• 4K, 8K and HEVC in the field• Loudness• Producing in the Cloud
IBC Exhibition - 14 Halls >1,500 Stands>55,000 Visitors
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Covering more than the RAI Centre
IBC Exhibition - Future Zone
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IBC Content Everywhere - Hall 14 – the Tent out the front
IBC Rising Stars
http://www.youtube.com/watch?v=Kqbm5zjTzIQ&list=PLPHrZ7OyNLCLpKbqgBfPkcmftMd5DKeuB&index=2
For those just starting out in the media industries
Free 2 days – drop in ProgrammeTours of the Exhibitionso you can find your way around
Meet a keynote speaker Meet others just starting out
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IBC Awards
IBC Party !!
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IBC History & Partners
The first IBC was held in 1967,
Moved to Amsterdam in 1992 And became the independent body owned by its partners
Went Annual in 1994
In 2014 1794 Exhibiting companies 55092 Attendees 30% Outside W Europe
IBC Video
http://www.youtube.com/watch?v=UCbqyNtEpFs
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About IBC 2014??
• Setting the landscape key notes +++
• What was there? 10 linked points ++
• What is next?
Key notes
'Assessing the health of broadcast TV‘David Abraham CEO Ch4
Charlie Vogt CEO Imagine technologies and Gates Ai rSam Barnett CEO MBC Bruce Tuchman President AMC Global
'Transforming TV and Beyond: Google's vision of vid eo for everyone, by everyone and everywhere‘ Matt Brittin President Google Europe
'The challenges ahead‘ Neelie Kroes European Comm Vice Pres.
'Realities of transformation: How BBC Worldwide is adapting to the new
media world‘ Tim Davie CEO BBC Worldwide
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IBC Conference
'Television's expanding universe‘Prof Brian Cox
IBC Big Screen
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Talking point – the Biggest WOW
Christie 6P Projector• 3 Phosphors per eye• “Bright S3D”
Dolby ATMOS®• Ultimate Immersive audio • Object based
• SMPTE meetings March
Talking point – the IP matters - in the studio
Streamed IP is here and it works As it is over Ethernet AVB
But they are NOT the same!
USA reactions !!!!
Separate Infrastructure Multicast?
SMPTE 2022 family SDI /HDSDIMPEG TS
Needs expansion to individual Video Audio and (meta)data streams
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Talking point – Battle for Spectrum
800...700...600 MHz Clearanceand TVWS
The Players:DVB-T2 ATSC 3.0 FOBTV ++++ 4G-LTE Broadcast 5GPP ++++DSA ++++
http://www.ibc-tv.org/cgi-bin/video_play.cgi?clip=H-6-1126&title=The%20Spectrum%20Squeeze%20and%20the%20Battle%20for%20Bandwidth%20%20Monday%201530
Talking point UHD – paths to Standards
UHD 1 Phase 2 is the answer but need answers on HDR Gamut? HFR The whole chain
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Talking point UHD – some fundamentals
EOTF/OETF / white level?
Colour coding ?Variable Frame rates?Compression – mezzanine and Emission HEVC?
..... TV and Cinema.........???
Talking point DPP
The UK Broadcasters through the Digital Production Partnership Have now got File delivery ... Is a lot more than accepting FTP
.... E.g metadata – workflows- Automated QC and eyeballs
www.digitalproductionpartnership.co.uk .... What next Archive????? Also FIMS for all media www.fims.tv
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Talking point M&A
Mergers and acquisitions:IPE/TSL,Quantel/ Snell,Dalet/ Amberfin,and “the world is owned by Belden” and Imagine /Gates Air bucking the trend!
Talking point – Digital Media Events
• Content Everywhere– MENA in Dubai– LATAM in Sao Paolo
• SMPTE ETIA Europe
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Talking points
• Business Operations
• Content Innovation
• Strategic Insights
Talking points – Tech conference extras
Audio – loudnessIP for remotes – BBC and others
Perception – Katy Nolan on Frame ratesWhat after DCP?
DVB T2 lite
IET publication http://www.theiet.org/communities/multimedia/ibc/2014.cfm
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The future is yours
Lets start talking about it!..and IBC ....
What’s next?
• Quantum Dot displays• Wearable Technologies• Augmented Reality• Haptics ...
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What have be not mentioned / forgotten
People!!!! • Craft skills • Creativity • Knowledge of the end to end chain • Are Universities producing students with
the right skills ... ????
What else?
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SMPTE UK Section serving all who are working with the technology of moving pictures
and associated sound & metadata– creatively, practically and innovatively
in any format, and on any platform.
www.smpte.org/sections/united-kingdom