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Solutions for the Embedded Software Market in China MontaVista Software and Beijing Microtec Research

Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

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Page 1: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Solutions for the Embedded Software Market in China

MontaVista Software andBeijing Microtec Research

Page 2: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 2

Seminar Agenda

Welcome / Introduction Mak

MontaVista Product Overview

Transition to Linux 2.6

MontaVista Linux Technology Review

Introduction to MontaVista DevRocket

Closing Remarks

Page 3: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 3

Welcome & Introduction

Seminars Series – Solutions for the Embedded Software Market in China

Shanghai – March 1, 2004 : Hotel Equatorial

Beijing – March 4, 2004 : Jade Palace Hotel

ShenZhen – March 8, 2004 : Shangri La Hotel

Sponsored byMontaVista Software, Inc.

Beijing Microtec Research

Key Ecosystem Partners

Page 4: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 4

Featured Partner / Sponsors

Agfa | Monotype

Ashley Laurent

IPinfusion

Nexthop

ObexCode

Packetvideo

Silicon Motion

Page 5: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 5

Presenters

Raymond MakVice President, Asia Pacific

MontaVista [email protected]

Bill WeinbergDirector, Strategic Marketing

MontaVista [email protected]

Allan HeDirector

Beijing Microtec [email protected]

Page 6: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 6

MontaVista Background

Raymond MakVice President, Asia Pacific

MontaVista Software

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Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 7

Overview

Founded: March 1999

People: 200

Subsidiaries: 8 subsidiaries in Europe and Asia

Customers: Over 1000

Funding: $64 million raised to date

Investors: IBM, Intel, Panasonic, Sony,Toshiba, Yamaha, US VenturePartners, Alloy Ventures, RREVentures, WR Hambrecht

Page 8: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 8

Financial Strength

Privately Held

Fully fundedMajority of third-round funding still in the bank

15 consecutive quarters of revenue growth

Tripled revenue 2001 to 2003500 design wins in 2003

Product subscriptions >70%

Typical software product high gross margins

Clean, conservative balance sheetNo debt

No goodwill

Excellent collections

Page 9: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 9

Why Customers Select MontaVista

Commercial-grade product quality and support

Advanced embedded technology leadership (e.g. power management, high availability)

Broad hardware & software support

Tools & component integration for rapid development

Open source cooperation and leadership

Sony Nokia Motorola PCS AlcatelPanasonic NEC GE Medical Samsung

SampleCustomers

MontaVista = The Embedded Linux Experts

Page 10: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 10

Why Customers Select MontaVista

Faster product development for time to market

Tools & component integration

No proprietary lock-in & leverage open source community

Fundamentally believe in the value of open source cooperation and leadership

Leverage wide choice for faster time to market

Broad 3rd party software support

Enables HW selection for each project lowering cogs with high reuse of code reducing dev costs

Broad hardware support built from common integrated source

Meets unique needs of embedded development enabling faster time to market

Advanced embedded technology leadership (e.g. power management, high availability)

Faster time to market & reduced risk

Commercial-grade product quality and support

Customer BenefitMontaVista Attribute

MontaVista = The Embedded Linux Experts

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Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 11

Panasonic BroadnowBroadband Set-top box

Selected MontaVista® Linux®

Powered Consumer Electronics

Terapin mineMedia Jukebox

NEC AX-10 Home AV Server

MasterIA Beagle PDA GPRS Phone

Advanced Communications ECCLE5000 MPEG 4 Set-top Box

Hippo300 Internet Phone

Techsan TS20000 MHP Set-top box

KerbangoInternet Radio

Panasonic broadband terminal phone

Motorola A760 Mobile Phone

Philips iPronto Remote Control

Zultys ZIP 4X4VoIP phone

Sony CoCoon Channel Servers

SharpHome Server

Page 12: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 12

MontaVista Linux Product Line Update

Profession Edition

Consumer Electronics Edition

Carrier Grade Edition

Page 13: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 13

ProfessionalEdition (Pro)

MedicalMilitary/AerospaceInstrumentation &

ControlGeneral Embedded

ConsumerElectronics

Edition (CEE)

Automotive TelematicsTV & Home Entertainment

Mobile & Wireless

MontaVista Introduction

MontaVista Linux/Market Map

Carrier GradeEdition (CGE)

Wireless and IP –Core/Edge

BroadcastingWireline Optical

Office EquipmentHome networking

Switches & RoutersEnterprise Datacom

Line Cards

Communications Infrastructure

Advanced ConsumerElectronics

GeneralEmbedded

SpecializedSolutions

GeneralPurpose

EmbeddedSolutions

Page 14: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 14

MontaVista Introduction

Broadband Market Map

STB / PVRWireless Gaming Handheld

Networked Gaming Console

In-Car Entertainment

LAN / In-Home(WiFi/BlueTooth)

WAN Access Point(GPRS/WiFi/BlueTooth)

ISP Broadband Access

CableHead

Satellite Delivery

Smart PhoneWireless PDA D-HDTV

Gaming ASP

Client

LAN / WANAccess

EdgeISP/ASP

Digital Broadcast

Satellite Base

Carrier Grade EditionCarrier Grade Edition

Professional EditionProfessional Edition

Consumer Electronics EditionConsumer Electronics Edition

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Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 15

MontaVista Introduction

MontaVista Linux Architecture

Custom & Third Party Applications

Middleware & Application Services

250+ Networking& Application

Packages

Edition Specific Features

MontaVista Linux kernel

Board Specific Device Drivers

Reference Hardware

MontaVista Graphicsfor MontaVista Linux Pro and CEE Editions

Real-time Functionality

• Develop & debug platform code

• Cross and native development tools

• Configure target settings

• Create deployable platform images

• Trace & Analyze memory and system events

• Profile code usage

MontaVista DevRocket

Pro (All Editions) CGECEE 3rd Party

HighReliability

Graphics

OSDL Specification

IPMI &Device Mgmt

Power Mgmt XIP

•Analyze System Performance•Configure XIP

•Runtime App Patcher

•Application Field Debugger

Target tools

Page 16: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 16

MontaVista® Linux®

Professional Edition

A Complete Target and Host EnvironmentReady to Run and Fully Tested Target Binaries ANDFull Cross-Development Tools for Kernel & ApplicationsMeets the needs of a board range of embedded applications

Broadest Target Hardware Support100 Boards, Featuring 28 processors, 8 Architectures

Common source across all hardware architectures

Linux Kernel Based on 2.4.20

Native Real-time SupportMontaVista Preemptible Kernel Patch & Real-time O(1)SchedulerHigh Resolution Posix Timers

Over 250 Linux System Applications PackagesTCP/IP, IPV6, Routing, Web Servers, 802.11 WirelessRuntime & Development UtilitiesFlash Support, Journaling File Systems

Best Embedded Solution

Page 17: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 17

MontaVista Linux Pro 3.1

Released in December 2003

Key New FeaturesDevRocket for MontaVista Linux

Windows Hosting

Linux 2.4.20 kernel

O(1) Scheduler

POSIX Timers

IPv6

Page 18: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 18

MontaVista® Linux® Consumer Electronics Edition

Optimized for Advanced Consumer DevicesEnables “Consumer Grade” user experience

Targets: Mobile & wireless devices, TV & home electronics, and automotive telematics

Additional Features over Professional Edition:Dynamic power management

XIP (eXecute In Place) of kernel and applications

Measurement tools for tuning

System Sizing

System Tuning

System Performance

O(1) Real-time scheduler

Streaming file optimization

Rich driver support included with LSPs

Page 19: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 19

MontaVista Linux CEE 3.1

Released in February 2004

New Key FeaturesNew CPU / Board Support

Integration of DevRocket (more later)

Windows Cross Development Hosting

New target access features

Fast boot guarantee

PRAMfs

Event Broker

Pre-linking

Thread stack guard pages

Page 20: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 20

MontaVista® Linux®

Carrier Grade Edition

Meets the needs of “carrier class” applicationsEngineered for Reliability, Availability, and Serviceability

Targets: Softswitch, BSC/RNC, Media Gateway, Control Plane applications in Core/Edge, Media Server, Core switches

Additional Features over Professional Edition:Industry-leading High Availability: Hardened kernel, Service Availability™ Forum APIs, application failover, kernel resource monitoring, fast reboot, etc.

Carrier Grade hardware support: PICMG2.16 and ATCA systems, Hot Swap, OpenIPMI, redundant ethernet, Logical Volume Manager, RAID disk mirroring, etc.

Serviceability Tools: The industry’s only commercial-grade function-level application patcher, a field-safe application debugger, kernel probes, core dump analysis tools, etc.

OSDL 1.1 Compliant, POSIX compliant

Supported on IA32 and PowerPC hardware

Page 21: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 21

MontaVista Linux CGE 3.1

Released in November 2003

New Key FeaturesPowerPC (4xx/7xx) Board Support

AdvancedTCA Blade Support

NPTL Threading Standard

OpenIPMI framework

Application Heartbeat

SA Forum Clustering APIs

Persistent Device Naming and SysFS

Page 22: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 22

Recent Product Introductions

ProfessionalEdition

Carrier GradeEdition

Q2’03 Q3’03

Consumer Edition

CEE 3.0

Q4’03

Current Product

Legacy

Pro 3.1

1Q’04

CGE 3.1

CEE 3.1

Pro Edition 3.0

CGE 3.0

2Q’04 2H’04

Page 23: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 23

MontaVista® Graphics

Industry Standard Graphics Development & Runtime Environment

Based on X-windows client-server windowing modelFully open source components

Standard Development EnvironmentGtk+ based – Advanced Widget toolkit C Language BindingsGlade - GUI Layout Rapid Application Development Environment

Runtime LibrariesFully integrated and tested on MontaVista Linux targetsTinyX – uses X11R6 specificationIceWM enabled – Leading window manager for the X window systemNo Royalties

Page 24: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 24

MontaVista Professional Services and Extended Support

Professional ServicesComplete custom programming & consulting services

Examples: board, system, tuning, application ports

Fixed Price or Time & Materials

Available to MontaVista Linux Subscription Customers

Take the risk out of your development schedule – leverage MontaVista engineering & Linux expertise

Extended SupportSupport included in Product Subscription during standard product life cycle

Long-term deployment support available for products with field lifetimes beyond standard product support

Insurance for as long as your product is in the field

Page 25: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 25

Technical Training

Introductory: Embedded Linux for RTOS Developers

Linux concepts from the point of view of the traditional RTOS developer

2-day, regularly scheduled public class

Gain the confidence to properly plan and execute your first Linux project

Hands-on Training for MontaVista Customers

System Development Jumpstart for MontaVista LinuxProfessional Edition

Carrier Grade Edition

Consumer Electronics Edition

Writing Device Drivers for MontaVista Linux

On-site, customized training available

Quickly advance your programming skills with MontaVista Linux

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Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 26

Selected

Customers

AcuniaAlcatelAlstrom TransportAvocentBoeing CorporationBroadcomCanonCaspian NetworksComputing Devices CanadaCybexEfficient NetworksEricsson ASGN NettestIntelITTKonica CorporationKyocera CorporationLaurel NetworksLucentMatsushitaMotorola

NASANECNokiaOccam NetworksOverture NetworksPhilipsQuantum Effect DevicesSamsungSharpSiemaSierraComSoftech InternationalSonyTelena Communications Thales CommunicationThermo FinniganToshiba Electronics Europe, GmbHTransDimensionTroika NetworksVarcoYamahaZintec

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Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 27

Selected Semiconductor Partners

Page 28: Solutions for the Embedded Software Market in Chinajpkc.szpt.edu.cn/2008/wince/UploadFiles/%BC%BC%CA... · Tools & component integration for rapid development Open source cooperation

Powering the Embedded Revolution™ China Seminar Series © Copyright 2004 MontaVista Software | March 2004 | Rev 1.0 28

Powering the Embedded Revolution

We provide developers with revolutionary systems software, delivering dramatic reductions in time-to-market and total costs.

We help our customers make money