Solution focused Smart tools for SMB (Small Medium Business)

A Profile

“Nothing is more terrible than activity without insight” - Thomas Carlyle

Challenges of SMB

Samples

Values we deliver

Why we are here

Tools and techniques

Our work

Let’s talk about“When I get ready to talk to people, I spend two thirds of the time thinking what they want to hear and one third thinking about what I want to say” ― Abraham Lincoln

Challenges of SMB“Nothing is particularly hard, as long as you divide it into small jobs “ - Henry Ford

Countless things demanding attention making it hard to do anything well

Most of the data are fragmented and unorganized

Recognizes “managing and getting better insights out of the data they already have” as their “top technology challenge.”

Most analytics packages are configured by default to provide mostly reports on vanity metrics rather than actionable metrics

Availability of affordable, customizable, quick to implement, lean BI and Analytics tools

What does that mean?

In spite of the difficulties, SMBs are realizing that effective BI and analytics can help them understand customer preferences, expand their market share, cut down cost, increase operational efficiency manifold and give them a competitive advantage even against the big players

Why we are here“If you don’t have a competitive advantage, don’t compete” - Jack Welchcan

What does that mean?

In other words, we recognize the need for bespoke solutions for the SMB sector and offer our experience and expertise to develop low footprint, quick and smart solutions using simple tools and modern techniques to deliver result

takes up any business problem as a project and engineers the right software solution specific to the requirement

A highly qualified team of engineers with complimentary background in the disciplines of Civil, Mechanical, Management and Data Science

An unique experience of developing software tools in diverse industry verticals e.g. Retail, Manufacturing, Telecom, Construction from small to big spanning over 3 decades

Choice of most appropriate tooling for solutionAn always on learning competency in technology

Values we deliver“Success has a simple formula: do your best, and people may like it” - Sam Ewing

Consolidate fragmented informationExtract key figures and summaryIntegrate business operationsProvide active business controlsMIS & Dashboard reportsInsights through analyticsCustomize as requiredLean solutionData transparencyFast turn aroundMake your business easy

Weare trustworthy

WeKeep raisingthe bar

Weconsistently deliver

Wesucceed together

Tools & Techniques“Excel is a beautiful thing—it’s immediate, scales from simplicity that almost anyone can use to analytics lite that many business units push to the limits.” - Steve Cormier

Microsoft ExcelMicrosoft AccessUser formsVBA MacrosIntegration with 3rd party librariesCell level security

MIS & BI Analytics

R & Weka platformR for ExcelSegmentation & ClusteringPredictive modelingIntegration with 3rd party

packages

Our Work“It is through accomplishment that man makes his contribution and contribution is life's greatest reward” – John Portman

Garment Distributors MIS

Poll Survey AnalysisDealer Analytics

Interior Designers MISVoice of

Customer Analysis

Manufacturing Defect Prediction

Recharge Analytics

<< Click on the pictures below to see details >>

Telecom Dashboard

Questions from you“My greatest strength as a consultant is to be ignorant and ask a few questions” - Peter Drucker

• Now ?• Later ?

Anindita MaitraM: 98364 9669061/25 Moore AvenueKolkata – 700 040www.projene.com

Anindita Maitra B.E (Civil), M.B.A, A.M.I.E, Chartered EngineerKajal Das B.M.E, PMPDebabrata Dutta B.Tech (Mechanical)Sajal Kumar Das B.E (Civil), A.M.I.E

Thanks for being with us “I can no other answer make, but, thanks, and thanks” - William Shakespeare

There are no traffic jams along the extra mile that we walk…

Dealer AnalyticsCustomer – Telecom OperatorDealer sales and trend Analysis Find out TopX & BottomX dealers based on net

sales and derive trends

Subscriber spent Analysis Analyze subscriber spending pattern based on

recharge amount and derive trends

Top & BottomX Analysis Channel performance Subscriber values

Summary Dashboard Monthly sales for all channels Comparison with last month Distribution by geography Average channel performance Sales vs subscriber summary view for all channels

Business Outcome Measure dealer performance Ready sales statistics Identification of risky dealers Insight into subscriber behavior

Voice of Customer AnalysisCustomer – BPO Call CentreRepeat Call Analysis Find out repeat callers and their call resolution

details

Total Call Analysis Analyze call distribution among types-sub types-

wrap ups

Top & BottomX Analysis Identify performance of operation by the ability

to handle calls against various attributes (e.g. skill, wrap up etc.)

Detailed Analysis Detailed call distribution and analysis across

types-sub types-wrap ups-agent-skill set drilled down

Business Outcome Identification and quantification of customers

who are logging calls repeatedly Identification at a granular level of wrap ups that

are involved for the calls from the customer Helps deciding on the resolution path for

customer satisfaction

Recharge AnalyticsCustomer – Large Telecom OperatorRecharge Analytics Design targeted marketing campaigns by

recharge-consumption based segmentation for Prepaid customers

MethodologyGrouping of subscribers into various segments based on their behavioral values using K-mean cluster analysis

recharge values, call values, SMS expenditure, Internet expenditure

Business Outcome “if you recharge more than Rs.50/- get 10%

immediate bonus and 20% discount on calls to a relevant destination.”

Top-up Rs.100/-and get one ringtone for free Can target sleeping subscribers , for example:

“recharge more than Rs.200/- and get 10% bonus on all recharges during the next month.”

Telecom DashboardCustomer – Telecom OperatorTraffic Analysis Data source wise (IN,MSC,SMSC) usage

details

Revenue Analysis Revenue source wise

(Prepaid,Postpaid,IN,Tap) revenue details

Reconciliation Traffic comparison between any 2 sources

Roaming Partner analysis by revenue

Recharge Analysis Voucher performance Service performance Daily growth metric

Dashboard Key KPIs and Metrics

Business Outcome Complete functional coverage Ready visibility Ease of further customization

Poll Survey AnalysisCustomer – Major political partyCaste Analysis Caste distribution of population across

geography

Issue Analysis Analysis of development needs

Candidate Analysis Analysis of relative strength of aspirants

Position Analysis Analysis of position holders(BDO, Advocate

etc.) and their performances

Business Outcome 360 degree view of electorate and

candidates Identification of development needs Aids in formulating poll strategy

Manufacturing Defect PredictionCustomer – Major Automobile ManufacturerDefect Analysis Identification of casting defects based on

combination of process parameters

Prediction of defects in casting production Build prediction models using training data Compare models and identify most suited

model Identification of defective components

based on predictive models

Business Outcome Reduction in inspection costs Quality improvement Identification of sensitive process

parameters Improved control on production process

Garment Distributors MISCustomer – Distributor of branded garments

Customer & Supplier Register Product Catalogue Order Management Stock Management Billing & Invoicing Payment & Receipts Integrated Accounting Returns Management Ad hoc Query & Reports Dashboard Power Features Security Features

Business Outcome Cash flow control & management Sales channel evaluation Optimum stock maintenance Improved operational efficiency

Interior Designers MISCustomer – Interior Designer of Major Banks Estimates Powerful BOM item creation

from raw materials Estimate vs Actual variance

analysis Transaction accounting Project Profitability Analysis Integrated Accounting Ad hoc Query & Reports Dashboard

Business Outcome Cash flow control & management Vendor evaluation Just In time business control Improved operational efficiency