SoftwareSupportVisibility

for startupsZoli HerczegEvangelisthttp://zoli.herczeg.ro

Source: Microsoft Startup ISVs Platform Selection Factors Qualitative Research, Sept 2007

Challenges For Startups

Cost

Complexity

Visibility Supp

ort • Professional support

• Technical guidance• Architectural guidance

• Market exposure• Funding• Customer credibility

• Licensing provisions• Installation/

Configuration• Business model

• Extending runway• Cash crunch• Technology lock in

Microsoft BizSpark™

Software• Full featured Development tools and production

licenses (VS08, TFS, WS08, etc..) , Azure CTP• No upfront costs

Support• Community support from over 1000 network

and hosting partners• Professional technical support from Microsoft

Visibility• Profile and promotion on the BizSparkDB.com

Support

Visibility

Software

Introduced in November of 2008, Microsoft BizSpark is a program designed to provide software entrepreneurs all the resources they need to build successful

companies.Eligible companies (less than 3y.o and less than 1M$ in revenues) get, for 3

years:

University incubators and government agencies Investors

Entrepreneur and industry associations Hosters

Supporting Innovation

Startups join BizSpark™

Network Partners sponsor Startups

The Global Community Of Network Partners

BizSpark in one Slide

Eligibility

• Private software company (created or soon to be created)

• Less than 3 years

• Less than 1M$ in revenues

No Upfront Cost, just a $100 fee to pay at graduation

Benefits:

• Full featured dev tools + MSDN subscriptions

• Unlimited production licenses of server products

• Technical support

• Visibility

• Support from the community

• Discounts from Hosters

Get started at:

Microsoft.com/Bizspark

Cloud termsPrivate

(On-Premises)

Infrastructure

(as a Service)

Platform(as a

Service)

Storage

Server HW

Networking

Servers

Databases

Virtualization

Runtimes

Applications

Security & Integration

Storage

Server HW

Networking

Servers

Databases

Virtualization

Runtimes

Applications

Security & Integration

Storage

Server HW

Networking

Servers

Databases

Virtualization

Runtimes

Applications

Security & Integration

You m

anage M

anaged b

y v

endor

Managed b

y v

endor

You m

anage

You m

anage

Software(as a

Service)

Storage

Server HW

Networking

Servers

Databases

Virtualization

Runtimes

Security & Integration

Managed b

y v

endor

Applications

Commercial Cloud Services

BUSINESS APPSCOLLABORATION STORAGE PLATFORMMANAGEMENT

9,000 business customers40M paid Online seatsMore than 500 government entities

Over 50% of the Fortune 50070% switching from Notes12,000 partners

PRODUCTIVITYCOMMUNICATIONS

The Future Of Productivity

The cloud on your terms

Best productivity experience

across PC, phone, and browser

On-premises

Online

Business Intelligence

Enterprise Content

Management

Collaboration Enterprise Search

Unified Communication

s

Microsoft Certified Partner ProgramDevelop career

Supporting Innovation

Startup zone

Universities Technical associations

Innovation Centers Industry associations

Investors

PartnersStartupsStudents

Next step

Point of entrycommunity

ProgramBizSparkWebsiteSpark

Microsoft Action Packs

Government agencies

Research Centers

Resources

http://BizSpark.comhttp://DreamSpark.comhttp://Websitespark.comhttp://Microsoft.com/web

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.

The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the

date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

http://zoli.herczeg.ro

Three Years And Beyond

Aft

er

3 y

ears

Program offering fee• U.S. $100 program offering fee upon exit

Production licenses• Upon exit transition to appropriate

commercial license offer • Once in production, software licenses typically

represent a small percentage, less than 10%*, of the overall hosting costs. Scalability and manageability will be the major cost drivers

Tools and platform technologies • Startups keep the perpetual licenses for the development and design tools• Startups have the opportunity to renew the MSDN subscription to review updates

Partner programs• Startups can join one of our partner

programs, e.g. Microsoft Partner Program

*Source: IDC, 2007, Three Year Server TCO Study and estimated by hosters, OpSource and GoGrid, October 2008.

Get software, support, and visibility when they are most valuable and least affordable.

Get all the program components with no upfront costs for three years.