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Vietnam Marketing 10/6/2009 Planning 1 Socio-economic and Environmental Challenges in the Process of Urbanization in HCMC HCM City, Vietnam Prepared by: Alan Y. Fujimori Belt Collins Hawaii Ltd. Wednesday, Sep 16, 2009 Master Planning Challenges Key Points: The potential for tourism should provide major socio- economic opportunities in the master planning of Ho Chi Minh City. Rapid urbanization requires that infrastructure especially transit keep ahead of development to focus private investment. Convenient access between home, work and supporting services will help the development of a strong and productive work force. The new built environment and integrated open space system must have an urban design quality that makes the city livable and memorable by preserving its history, culture, and natural features.

Socio-economic and Environmental Challenges in the Process ... · Socio-economic and Environmental Challenges in the Process of Urbanization in HCMC HCM City, Vietnam Prepared by:

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Vietnam Marketing 10/6/2009

Planning 1

Socio-economic and Environmental Challenges in the Process of Urbanization in HCMCHCM City, Vietnam

Prepared by:

Alan Y. FujimoriBelt Collins Hawaii Ltd. Wednesday, Sep 16, 2009

Master Planning Challenges

Key Points:• The potential for tourism should provide major socio-

economic opportunities in the master planning of Ho Chi Minh City.

• Rapid urbanization requires that infrastructure especially transit keep ahead of development to focus private investment.

• Convenient access between home, work and supporting services will help the development of a strong and productive work force.

• The new built environment and integrated open space system must have an urban design quality that makes the city livable and memorable by preserving its history, culture, and natural features.

Vietnam Marketing 10/6/2009

Planning 2

Global Tourism

The challenge for Ho Chi Minh City will be how to integrate appropriate types of tourism into the master plan of the city for it to become a world-class destination that reflects its people, history, and culture, while protecting and conserving theirresources.

Global Tourism

SEATTLE

HONOLULUHONG KONG

PHILIPPINESGUAM

SHENZHEN

BOULDERLOUISVILLE

Tourism generates 11 percent of global GDP and is expected to double by 2020.

Vietnam Marketing 10/6/2009

Planning 3

Destination TourismUrban Resort

Waikiki, Honolulu, Hawaii

Destination TourismHawaii’s Gold Coast

Kona, Hawaii

Mauna Kea Site, 1960Rock Resorts

Vietnam Marketing 10/6/2009

Planning 4

International Tourism W Retreat & Spa

Fesdhu Island, Maldives

International TourismLabriez Silhouette

Seychelles

Vietnam Marketing 10/6/2009

Planning 5

International TourismVeranda Chiang Mai, The High Resort

Thailand

Agricultural Tourism

Tourists participate in activities at working farms and ranches

Vietnam Marketing 10/6/2009

Planning 6

Agricultural TourismSonoma, California

USA

Agricultural TourismKona, Hawaii

USA

Vietnam Marketing 10/6/2009

Planning 7

Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam

Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam

Vietnam Marketing 10/6/2009

Planning 8

Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam

Agricultural TourismFood Markets and National Cuisine

Anthony Bourdain, well known food critic and Food TV host of popular No Reservations speaks about Saigon and Vietnamese culture, “ I fallen

hopelessly, hopelessly in love with this place”.

Vietnam Marketing 10/6/2009

Planning 9

Cultural and Heritage TourismGateway and Riverfront Park

Charleston, South Carolina, USA

Opportunity to engage the river front as an integral part of the city fabric.

Cultural and Heritage TourismFreedom Trail, Boston Historic National Park

Boston, Massachusetts, USA

Vietnam Marketing 10/6/2009

Planning 10

Cultural and Heritage TourismLiberty Park

New York City, New York, USA

Cultural and Heritage TourismGas Works Park and Chambers Creek

Washington, USA

Vernacular landscapes includes important cultural symbols that tells a story about the past.

Vietnam Marketing 10/6/2009

Planning 11

Cultural and Heritage TourismDallas Arts DistrictDallas, Texas, USA

Ecological TourismMaluan Wetlands Park

Xiamen,China

Vietnam Marketing 10/6/2009

Planning 12

Mass Transit and Land Use

One of the major challenges in the master planning of Ho Chi Minh City is how to establish a mass transit networkthat is affordable, convenient, and will transition ridership from motorbikes to a mass transit mode of travel.

One of the major challenges in the master planning of Ho Chi Minh City is how to establish a mass transit networkthat is affordable, convenient, and will transition ridership from motorbikes to a mass transit mode of travel.

Mass Transit and Land UseCuritiba, Brazil

The Curitiba Master Plan redirecting high-density development away from the city center allowed Curitiba to retain its historic city center, distribute city services out to the new urban areas, and improve the quality of life for its citizens.

Vietnam Marketing 10/6/2009

Planning 13

Mass Transit and Land UseCuritiba, Brazil

By 1992, 40 percent of Curitiba's population resided within three blocks of major transit arteries.

Mass Transit and Land UseCuritiba, Brazil

Reduced ambiguity for developers, discouraged false speculation on undeveloped lands, and provided clear structural corridors for growth.

Vietnam Marketing 10/6/2009

Planning 14

Mass Transit and Land UseCuritiba, Brazil

The bus rapid transit system is not subsidized. • It is regulated by the city and pays contractors by the kilometer traveled. • The privately owned system is profitable,• A city fare allows unlimited transfers within the city.

Mayor Jaime Lerner’s Analysis: • Metro or subway is $100 million per kilometer,• Light rail is $20 million per kilometer, and • BRT is $1-2 million per kilometer.

• You can complete a BRT project in two or three years, whereas • Light rail requires 10 years, and • Metro can take 30 years.

Mass Transit and Land UsePuebla, Mexico

Vietnam Marketing 10/6/2009

Planning 15

Mass Transit and Land UsePuebla, Mexico

Work Force Housing

Vietnam is a developing county but the relationship of housing location and transportation cost is still relevant for working families. To develop a strong and competitive workforce, it is necessary to give priority to the live-work commute and secondly to provide support services such as schools, childcare, medical facilities, and household commercial uses for these communities.

Vietnam Marketing 10/6/2009

Planning 16

Work Force HousingIndustrial City, Puebla, Mexico

Work Force HousingIndustrial City, Puebla, Mexico

Vietnam Marketing 10/6/2009

Planning 17

Quality of Life

Mayor Lerner was able to make major infrastructure improvements to serve a vital transportation and land use function, and also raised the quality of life for all Curitibanos. The Ho Chi Minh City Master Plan will need to provide the same level of functionality and quality in order for its residents and visitors to enjoy and appreciate the city’s urban lifestyle.

Quality of LifeDallas Area Rapid Transit Pedestrian Mall

Dallas, Texas, USA

Other successful cities with vibrant and attractive pedestrian districts have used transit improvement to create them

Vietnam Marketing 10/6/2009

Planning 18

Quality of Life16th Street Pedestrian Mall

Denver, Colorado, USA

Open Space Framework

From a landscape architect’s perspective, an important challenge will be how to use a public open space system to act as the framework to link various parts of the city.

Vietnam Marketing 10/6/2009

Planning 19

Open Space FrameworkEmerald Necklace

Boston, Massachusetts, USA

Fredrick Law Olmstead: Founder of Landscape Architecture

Open Space FrameworkEmerald Necklace

Boston, Massachusetts, USA

Vietnam Marketing 10/6/2009

Planning 20

Open Space FrameworkBoston Metropolitan Park System

Boston, Massachusetts, USA

Charles Elliot: Founder of the Metropolitan Park System

Open Space FrameworkOther Park Systems

Kansas City, Missouri and Minneapolis, Minnesota, USA

The basic principles involve three steps:• Preserve natural areas• Create or use existing open space such as a central park as focal point to the new or redeveloped community or district. • Interconnect the system with parkways, greenway corridors, open spaces, streets, and boulevards.

Vietnam Marketing 10/6/2009

Planning 21

Summary

Key Points:• The potential for tourism should provide major socio-

economic opportunities in the master planning of Ho Chi Minh City.

• Rapid urbanization requires that infrastructure especially transit keep ahead of development to focus private investment.

• Convenient access between home, work and supporting services will help the development of a strong and productive work force.

• The new built environment and integrated open space system must have an urban design quality that makes the city livable and memorable by preserving its history, culture, and natural features.