Social Media - How & Why?

Copyright © Business Tendrils c/o Golden. 2009

Social Media: Online Networking

Let’s GetIt Started

1


Online Networking – Why?

Connect to 30 people, but have access to over 2000.

• Communicate to your current list of contacts or 40,000 instead?

Let me show you HOW.

• Pitch your business – no rules.

• Get referrals & introductions or ….cold call…

• Get listed in Google or …be a nobody.

• Find and Select your contacts or deal with whoever turns up? (If they turn up that is)

• Free Marketing or Pay for it?

• Give & Take: Help & Advice – Show your skills if you have them.

2


Online Networking – Which Ones?3


Online Networking – Communicate!

Naheed

Nick

Helen

Peter

30

36

20

11

30

66

97

86

Mat

t

25 co

ntac

ts

70 co

ntac

ts

Darre

n

Other

frien

d

1 co

ntac

t

4


Online Networking – Communicate!

30

1080

Naheed

Nick

Helen

Peter

1080

1800

2020

30 x 36

36 x 20

20 x 11

720

220

5


Online Networking – Communicate!6


Let’s Get It Started

Profile

Connections

Groups

Discussions

Updates Blogging

Pitch your business

Tailored to:• the target market• the network forum

Different enoughto gain hit rates

Add Presentations

Introductions

Answer questions

Decent Photo

Professional History

7


Let’s Get It Started

Speak to the World. Say Something Interesting!

Any Questions before we do?

8

Documents

Social Media - How & Why?