Social Media and Zonta

Facebook, Twitter, LinkedIn, You Tube, Flickr for your club

Presented by: Trish CollinsZonta Club of Rockhampton Inc.

28th April 2013

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Facebook noun….Facebook is a social networking service

launched in February 2004, owned and operated by Facebook, Inc. As of September 2012, Facebook has over one billion active users, more than half of whom use Facebook on a mobile device.

From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Facebook, Twitter and You Tube for your club

Why Create a Facebook PageWill appear in internet searches (i.e. Google)People who the page will receive

new postsThere is NO limit to how many people can

LIKE a pagePage INSIGHTS allow you to track your

Page’s growth and activityFrom Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Facebook Insights:A great way to learn about what’s working for your

Page and what’s notProvide measurements on your Page's performanceKeep an eye on when people like your Page,

engage with your posts or create their own postsBetter understand which of your posts people

respond well toYour Page needs to have at least 30 likes to start

seeing insights!! There’s a Challenge!From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Insights – ‘Reach’ Data

Facebook, Twitter and You Tube for your club

Insights – ‘Likes’ Data

Facebook, Twitter and You Tube for your club

Facebook, Twitter and You Tube for your clubSafety Tips:•Share only what you would you share in real life•When uploading photos you can decide if you want everyone to see them or just certain people•Ensure that you obtain permission to use everyone’s image in the photos you post – particularly if a minor•Use the privacy controls on your own profile•Don’t “friend” someone you don’t know

Facebook, Twitter and You Tube for your club•Post material that is or might be construed as threatening, harassing, bullying, discriminatory or disparaging

•Imply that you are authorised to speak on behalf of the District or the club, or give the impression that any views you express are those of Zonta International or Zonta District 22

•Use or disclose any confidential information or personal information obtained in your capacity as a Zontian

•Make any comment or post any material that might otherwise cause damage to Zonta’s reputation or bring it into disrepute

Facebook, Twitter and You Tube for your club

Setting up a Facebook Page:

Facebook, Twitter and You Tube for your club

OR www.facebook.com

Facebook, Twitter and You Tube for your club

Facebook, Twitter and You Tube for your club

twit·ter  noun….

Twitter is an online social networking service and micro blogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets".

From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Benefits of and Using Twitter:• Millions of ‘tweeters’ across the Globe• Promote at the start of an event – encourage

people to ‘tweet’ throughout the event• Quick and easy – only 140 characters at a time

For Example:“Karen Williams smashing it @Zontawr

#IWD_Dinner!”From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Some Zonta Clubs on TwitterZonta International @ZontaIntl Zonta Kitchener Waterloo @ZontaKW Zonta Noosa @ZontaNoosa ZontaGuelph @ZontaGuelph Zonta Brisbane Breakfast @

ZontaBneBfast Zonta Wynnum Redlands @zontawr

From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Setting up a Twitter Account

https://twitter.com/ From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Start Following….

…. And TweetingFrom Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Promote your events with # tagsi.e. Zonta Wynnum Redlands Garage Sale#zwrgarageWhen you tweet – use this # tagFor example:

NOTE: Check your # tag doesn’t already exist!!!From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club

Linked·in (pron: linkt·’in)  noun….LinkedIn is a social networking website for

people in professional occupations. Founded in December 2002 and launched on May 5, 2003, it is mainly used for professional networking. As of January 2013 LinkedIn reports more than 200 million acquired users in more than 200 countries and territories

From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

You Tube (pron. u · choob)noun….YouTube is a video-sharing website, created by

three former PayPal employees in February 2005, on which users can upload, view and share videos

(sold to Google in 2006 for $1.65 billion)

Zonta International on You TubeFrom Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Promotion is EVERYTHING!

Facebook, Twitter and You Tube for your clubZI Electronic Communications Policy

Facebook, Twitter and You Tube for your club

QR Reader

http://www.the-qrcode-generator.com/ From Presentation by:Gail Matthey, Zonta Club of Wynnum Redlands Inc