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Social Media Advertising is an effective method to support and augment your overall promotion strategyPLN Social Media • a vital element of the Pipeline News (PLN) brand is the PLN
Social Media platform portfolio
• the PLN Social Media platform portfolio consists of five (5) dedicated social media platforms:
– Facebook – Twitter – LinkedIn – Instagram – Google+
• PLN’s social media platforms provide stakeholders the flex-ibility to access, consume, participate and share resources offered by the PLN brand, on their platform of choice
• since launched in the past two years, PLN social media plat-forms have enjoyed steady growth in communities – there are now thousands of individuals following and interacting with these platforms
PLN Social Media Advertising - OptionsSponsored Content Facebook, LinkedIn, Google+, InstagramSponsored Video YouTubeSponsored Tweets TwitterPromoted Tweets - via PLN TwitterMaterials - Send all social media materials to: [email protected]. For complete Media Planner go to www.pipeline-news.com/advertise.
PLN Social Media Advertising • PLN Social Media Advertising offers a unique approach to
reaching pipeline and utility industry stakeholders – serving as a good complement to magazine print advertising, as part of an overall promotional strategy
• a limited number of advertisement opportunities are available on PLN social media platforms, in various formats and price points
• this is your opportunity to promote your products or services in an efficient, cost-effective manner
SocialMedia
7out of10users are likely toBUY from businesses they follow on twitter
80%of leads generated through
social media come from
23,000 likes
78%of salespeople using social media out perform those
who aren’t using it.
Social media users exceed sales quota by
10%
More successful than non-social media users
23%PricingPricing is dependent upon options and features elected, parameters, and siz-ing. Contact your Sales Representative or [email protected] to discuss options, and obtain a quotation.