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The Social Effects of Technology
Like Minds
Creativity and Curation
Exeter, 28 October, 2010
Tiffany St James
@tiffanystjames
The world is changing...
Eric Schmidt, CEO, Google
Between the birth of the
world and 2003, there
were five exabytes of
information created.
We [now] create five
exabytes every two days.
Online universe size
Globally: 625m
1 in 13 of all humans
Mobile: 1/5th of users
Google: “1.8 bn online”
Why people use the internetSource: Global Web Index Oct 2010
Worldwide adoption stats
So what?
6 pervasive trends
Source:
James Cashmore
Head of Entertainment
Google 24/08/10
55% of office space is empty…
The lure of digital stimulation
The myth of multi-tasking
Internet penetration by country
Digital Inclusion
Save money *Stay up-to-date * Keep in touch
Job hunt * Hobbies *Make life easier
9 million adults in the UK who
have never used the internet –
Four million of those are
among the most
disadvantaged:
39% are over 65
38% are unemployed
19% are families with children.
Trust in communications
News arrives through other channels
How did you hear about the demise of MJ?
Mumbai hotel bombings by SMS
Jan 09: Hudson River Landing on twitter first
Digital lifestyles
Direct Entertainment
Democracy in action?
Power to the lobby
Trafigura,Twitter & The Guardian
Individuals vs Businesses
Social for good
Thank you
Tiffany St James
www.twitter.com/tiffanystjames
www.stimulationltd.co.uk