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Smart Ski Goggles
ITB Berlin, March 6th 2015, Gerald Binder
Thema
evolaris next level GmbH
Wie aus angewandter Forschung Innovationen für den Tourismus entstehen
How applied research leads to innovations for the tourism industry
› Umbrella brand for our apps for
ski goggles with integrated
displays
› Based on a large research
project in the winter 2013/14
› First market-ready
implementation for Ski amadé
in the winter of 2014/15
Smart Ski Goggles
Overview
More info: http://www.evolaris.net/product/smartskigoggles
› EU funded within the „Experimedia“ project (FP 7)
› Project runtime: October 2013 - May 2014
› Venue partner: Schladming 2030 (Austria)
› Further partners: Planai-Hochwurzen Bergbahnen, Schladming-Dachstein, Skidata, blue tomato, Ski amadé
Smart Ski Goggles
Research project
› Built-in Micro display (428 x 240 px)
› Accelerometer, gyroscope, magnetometer
› USB, Bluetooth, WLAN
› GPS antenna
› Remote Control
› Android OS
› „Recon inside“
Smart Ski Goggles
The hardware: Freely available ski goggles
Image source: evolaris
Smart Ski Goggles
Methodology | Co-creation approach
1 2
3 4
Co-creation step
Focus groups
Representative online survey
Testrun 1 Usability
Testrun 2 User Experience
Smart Ski Goggles
Focus Groups | Impressions
Image source: evolaris
9,9
16,0
19,9
21,5
28,8
30,1
30,4
35,1
39,0
39,3
47,9
50,5
61,5
0 20 40 60 80 100
Soziale Netze
Benachrichtigungen
Hüttenang.
Allg. Info.
Distanz
Wetter
Puls
Pisten Info.
Pistenauslastung
Geschwindigkeit
Liftwartezeit
Navigation
Warnung
Angaben in % der Befragten
While skiing
61,8
60,2
40,3
34,0
30,4
23,0
52,9
27,2
25,9
35,3
25,4
25,1
15,7
0 20 40 60 80 100
Soziale Netze
Benachrichtigungen
Hüttenang.
Allg. Info.
Distanz
Wetter
Puls
Pisten Info.
Pistenauslastung
Geschwindigkeit
Liftwartezeit
Navigation
Warnung
Not interesting
29,8
27,0
42,9
49,0
48,2
56,8
22,8
48,4
43,7
32,2
37,2
31,9
42,4
0 20 40 60 80 100
Soziale Netze
Benachrichtigungen
Hüttenang.
Allg. Info.
Distanz
Wetter
Puls
Pisten Info.
Pistenauslastung
Geschwindigkeit
Liftwartezeit
Navigation
Warnung
During Break In %, Multiple answers allowed In %, Multiple answers allowed In %, Multiple answers allowed
Warning
Navigation
Lift Waiting
Time
Speed
Slope Load
Slope Info
Pulse
Weather
Distance
Gen. Info
Hospitality
Notifications
Social
Networks
Smart Ski Goggles
Online survey
Source: evolaris
› Navigation on the slopes
› Waiting time at the lifts
› Weather information + forecast
› Hospitality information
› Status of lifts and pists
› Live information about events
› Social Media integration
› Games, Gamification
› …
Smart Ski Goggles
Possible features
* Can be
enhanced by
further
features
› Color indication for waiting time
› Calculated by image analysis and turnstile usage
Smart Ski Goggles
Lift waiting time
Image source: evolaris
› Turn-by-turn navigation
› From POI to POI
› Lifts, pists, huts, …
Smart Ski Goggles
Navigation
Image source: evolaris
› Events
› Special offers by huts
› Weather warnings
› Closed lifts and pists
› …
Smart Ski Goggles
Notifications
Image source: evolaris
› Current weather
› Hourly and daily forecasts
Smart Ski Goggles
Weather
Image source: evolaris
› Basic information
› Photos
› Menu
› Navigation to hut
Smart Ski Goggles
Information about huts
Image source: evolaris
Smart Ski Goggles
Development of business model scenarios
Source: Osterwalder/Pigneur
› State-of-the-art digital service for guests
› Target group with affitity to technology can be reached
› Innovative and destination-oriented USP
› (Existing) data can be re-used via different channels
› Substantial media impact
Smart Ski Goggles
Advantages for ski resorts
› Free app including all ski resorts in Ski amadé
› Ski goggle rental via sports retailers
› Since December 2014
Dissemination
Smart Ski Goggles @ Ski amadé
Image source: Ski amadé
Smart Ski Goggles @ Ski amadé
Image source: evolaris
Smart Ski Goggles
Future features
What are
your ideas?
@skaragerald
enabling mobile innovation
WEARABLES IN TOURISM WHAT‘S NEXT?
Enhanced User
Experience
Activity Tracking
Consumer Wearables
Two central motivations for using wearables
Smartwatches
The Apple Watch will push the smartwatch market forward
Image source: Apple
Recon Jet
Sunglasses with display and camera
Image source: Recon Instruments
› Standard: Touch sensor and two buttons on the goggles
› Optional: Remote control on the wrist
› Potentially: Voice control, smartwatch
Recon Jet
Interaction concept
Remote Control
Image source: evolaris
› Field of view, resolution, refresh rate
› Form factor (style) and weight
› Data security and privacy › Personalisation
› Social acceptance
› Battery life
› Price
Smart Glasses
User Experience (UX) factors for smart glasses
Image source: Daily Mail
› POI information (on the mountain, in the city, …)
› Navigation (Trails, walks , …)
› Potential users
› Guests
› Sportspersons
› Staff members
› Integration
› Smartphone
› Heart rate monitor
› Smartwatch
Recon Jet
Potential applications in the tourism industry
Wearables
Future applications
What are
your ideas?
@skaragerald
enabling mobile innovation
Dr. Gerald Binder
evolaris next level GmbH Hugo-Wolf-Gasse 8-8A, A-8010 Graz Spittelberggasse 3 II/6, 1070 Wien MOBIL: +43 664-8414 409 TEL: +43 316-35 11 11 [email protected] www.evolaris.net
@skaragerald