Smart DealBring your seasonal promotions, value dates and deals directly to meeting planners using this digital marketing package. For one week, your incentive message will reach meeting planners through four touch points.

An eBlast dedicated to your Smart Deal goes to all subscribers.

Prime homepage placement for one week.

Topline placement on Smart Deal landing page for one week

Custom social media postings and discussions through services such as Facebook and Twitter.

q

q

q

q

SOCIAL MEDIAPlatform: Social MediaImage Dimensions: N/AImage File Format: N/AMax File Size: N/ACall to Action: Up to 120 CharactersMax Word Count: N/AUrl Links: Smart Deal Page

WEBSITE SMART DEAL & HOMEPAGEPlatform: Website Smart DealImage Dimensions: Minimum of 626x353 pixelsImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: Up to 14 wordsMax Word Count: No MaximumUrl Links: Client URL

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

Smart Deal Specs- one week

eNEWSLETTERPlatform: eNewsletterImage Dimensions: One photo at least 280 pixels in widthImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: Up to 14 wordsMax Word Count: Up to 50 wordsUrl Links: Smart Deal Page

q

q

q

q

SOCIAL MEDIA

q

eNewsletterReach your target audience through our weekly distribution of timely and compelling news and information to all subscribers. It has consistent and growing strong open rates—a prime customer touch point.

The newsletter provides information that event planners want allowing you to be at the forefront of where planners find information. Your association with this information source positions you as a leader.

Access this touch point through banner ads, Smart Deal offers and a Destination

& Property/Venue Showcase. q

eNewsletter SpecsTuesday: 468x60120x400Friday: 468x60

eNEWSLETTERPlatform: Featured PropertyImage Dimensions: One photo at least 280 pixels in widthImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: Up to 14 wordsMax Word Count: Up to 50 wordsUrl Links: Property profile or client URL

q

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

Smart VideoThe impression-to-view ratio for video content often outperforms any other online media. We provide a platform to expose your message, services and a call to action.

Place your video in the prime location of our Venue Finder—one the most utilized tools on the site.

q

Smart Video- one month3x rotation

FEATURED VIDEO DISPLAYPlatform: on the websiteImage Dimensions: Original video aspect ratio should be maintainedImage File Format: MPEG4, MOV, WMV, FLV, or AVIMax File Size: 15 GBCall to Action: Up to 9 wordsMax Word Count: N/AUrl Links: Clinet URL

q

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

Digital Magazine eBlastGet maximum exposure from sponsorship of digital editions and eBlast that announces the magazine release each month. These ads have a high recall rate and puts your message at the forefront of our premium content.

Prime left of cover ad placement plus top banner of digital edition landing page.

eBlast top banner and integrated content with photograph

q

q

Digital Magazine eBlast Specs- one month

DIGITAL eBLAST SPONSORSHIPPlatform: Digital MagazineImage Dimensions: left of page: up to 600x400 pixels. Top banner: up tp 728x90 pixelsImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: N/AMax Word Count: N/AUrl Links: Clinet URL

DIGITAL eBLAST SPONSORSHIPPlatform: eBlastImage Dimensions: up to 280 pixels in landscape widthImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: N/AMax Word Count: Up to 50 wordsUrl Links: Clinet URL

q

q

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

eBlast MarketingUse our eBlasts to connect directly with more than 44,000 meeting professionals. It’s the most focused format to drive clients to your website and solicit RFPs.

You get 100% share of voice and get real results with above industry average open and click rates.

Exclusive message to regional or national subscribers featuring four color photos, property or venue description and special offer content. Embedded links direct readers to your website or property or destination profile. You can also create and submit original html artwork.

q

DIGITAL eBLAST SPONSORSHIPPlatform: eBlast (Regional or National)Image Dimensions: One logo and four photos at least 620 pixels in widthImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: Up to 14 wordsMax Word Count: Up to 70 words each for description and special offerUrl Links: Clinet URLOther: Client-created HTML pages accepted

q

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

eBlast Marketing SpecsNational Wed or ThursdayRegional Eastern or Western on Monday

Destination & Property/Venue ShowcaseDestination landing pages are the first stop for meeting professionals when researching destinations on smartmeetings.com. Your presence in this space puts you top of mind for meeting planners who book more than 400,000 meetings each year. This is the same customer base that will help increase your RFPs.

Package includes: one month premium placement, eNewsletter, featured venue on destination landing page. q

SMART MEETINGS HOMEPAGE

q

eNEWSLETTER q

VENUE SHOWCASE q

DESTINATION & PROPERTY/ VENUE SHOWCASEPlatform: on the websiteImage Dimensions: Must be a minimum of 626x353 pixels. Up to 10 photos for property profileImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: N/AMax Word Count: No MaximumUrl Links: N/AOther: ROS banner and 6X rotation max. It’s ideal for attracting RFPs.

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

Destination & Property/ Venue Showcase Specs-one month

SpotlightSponsor a featured magazine story online with a prime high-profile two-week landing page placement. Plus, a high impact eBlast directing all subcribers to the story is sent every two weeks. Meet our audience at their deepest level of engagement relevant to your message.

Dedicated premium placement within premium content

q

eBlast includes two banners, two photos and rich destination content and online profile.

q

Homepage placement

q

Spotlight Specs

SPOTLIGHTPlatform: eBlast SpotlightImage Dimensions: 468x60 pixel bannerImage File Format: JPG, PNG, or GIFMax File Size: 100kCall to Action: N/AMax Word Count: Up to 70 wordsUrl Links: Client URL

SPOTLIGHTPlatform: Website ArticleImage Dimensions: 728x90 banner. 160x600 banner.Image File Format: JPG, PNG, SWF or GIFMax File Size: 100kCall to Action: N/AMax Word Count: N/AUrl Links: Client URL

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

SPOTLIGHT

or GIF

Call to Action:

Url Links:

q

q

Banner Ads

* ALL AD MATERIALS DUE TWO WEEKS PRIOR TO RUN DATE** PROPERTY PROFILE NEEDS TO BE COMPLETE

WEBSITE RATES*

Campaign Type

Ad Format Image Dimensions

ROS Website ROS Leaderboard

728 x 90

ROS Website ROS Wide Skyscraper

160 x 600

ROS Website ROS Rectangle 180 x 150

DLP Website DLP Wide Leaderboard

728 x 90

DLP Website DLP Wide Skyscraper

160 x 600

IMAGE FILE FORMAT- JPG,PNG,GIF OR SWFMAX FILE SIZE-100KURL LINKS TO CLIENT URL

NEWSLETTER RATES*

Campaign Type

Ad Format Image Dimensions

Tuesday eNewsletter

Top Banner 468 x 60

Friday eNewsletter

Top Banner 468 x 60

Tuesday eNewsletter

Skyscraper 120 x 400

IMAGE FILE FORMAT- JPG,PNG OR GIF MAX FILE SIZE-100KURL LINKS TO CLIENT URL

Sponsored Blog PostIndividual or with print purchase

SPONSORED BLOG POSTPost Time: 9am Saturday and SundaysRotation: 1x per Weekend Day

*All ad materials due two weeks prior to run date**Property profile needs to be complete

Please use the following format to create your sponsored blog post. Smart Meetings advertorials usually run 300

words for a 1/2 page and 500 words for a full page. Feel free to adjust the length of the intro and the number of

headings to fit your property’s offerings (a typical sponsored post has two-to-three headings). Please refer to

the examples sent with this template in order to get a better idea of how yours will look.

Remember that the meeting planner is your audience.

Text is subject to editing for space and style considerations, and all content must be in the third person

(Our style prohibits the use of accent marks and names including all uppercase or lowercase letters).

Sponsored blog posts have a limit of two revisions once you have received the first version, so please review

carefully upon receipt.

Sponsored blog posts without final client approval will not run in the magazine, so please be sure to get back to us.

For imagery for sponsored blog posts, please submit two photos (600px wide @ 200 dpi).

Logos or maps cannot be substituted for photos.

National Featured VideoAppear at top of all Venue Searches

NationallyFeatured

VideoAppears on all Venue Pages

NATIONALLY FEATURED VIDEODisplayed Dimensions: 300x250Image File Format: MPEG, MOV, WMV, FLV, or AVIMax File Size: 500MB10x Rotation

Secondary180x150

ROS

ROS RectangleDisplayed Dimensions: 180x150Image File Format: PNG, JPG or GIFMax File Size: 100K10x Rotation

*All ad materials due two weeks prior to run date**Property profile needs to be complete