Smart Cities in Malaysia

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Smart Cities in Malaysia

THE GREATER KUALA LUMPUR/ KLANG VALLEY AREA

The Greater Kuala Lumpur/ Klang Valley Region is the beating heart of economic growth in Malaysia. The region includes the

city of Kuala Lumpur itself, and nine other municipalities – Ampang Jaya, Kajang, Klang, Petaling Jaya, Putrajaya, Selayang,

Sepang, Shah Alam, and Subang Jaya,. The population of the Greater KL/ KV Region is about 8 million people, and about 40%

of the nation’s GDP can be

related to this area.

Malaysia is currently in the

stage of shifting from an

emerging market to a

developed market, and

‘smart solutions’ are seen as

the key towards growth.

This developed market-goal

is supposed to be reached

by 2020, and outside

resources are essential to

turn the Greater KL/ KV

Area into a smart

environment. The Malaysian

government is proactive and

ready to invest in smart

initiatives that will push the

region forward.

ECONOMIC

PROFILE

• Fastest growing region in Malaysia, and remains the economic center of the country.

• The GDP for Kuala Lumpur alone is estimated at 19,2 billion Euro (RM 73.5 billion) with an average annual

growth rate of 5.9% (in comparison to 5.2% for the whole of Malaysia), which contributes to 14% of total

country’s GDP of 200 billion Euro. GDP per capita for Kuala Lumpur is 12,600 Euro (RM48,556).

• The professional services sector (primarily the finance, business and insurance services) generates the largest

revenue (90%) in Kuala Lumpur followed by manufacturing (6%) and construction (4%).

MACRO

ENVIRONMENT

• The Greater KL/ KV Area is in the midst of a transition from an upper middle income to an high income economy.

To support the annual growth improvements in communication, energy, and transport infrastructure are

essential at this moment. (5 / 6% since 2010)

FOREIGN

INVESTMENT

IN SMART

INNOVATION

IN GREATER KL/

KV AREA IS

INTERESTING

FOR DUTCH

COMPANIES

BECAUSE OF:

• An increasing population: expanding populations are causing social issues such as traffic and people congestion,

and air pollution.

• A growing economy: regional economies are growing faster than the rest of the world which forms a driving force

behind all six central elements (energy, health, education, transport, digital media, buildings and environment).

• Insufficient social infrastructure: there is room for progress, therefore the demand for construction of

infrastructure (e.g. power generation, hospitals and schools) is increasing.

• Available recourses: the availability of raw materials like oil palm on the supply side can assist in growth, but not

all expertise and infrastructure is available in the region.

• Congestion: road and rail transportation is highly congested, causing losses in terms of time and money.

• Budget constraints: Malaysian budget and GDP growth may not be sufficient to fulfill smart initiatives.

CAPABILITY • Despite endemic market access barriers, the Greater KL/ KV Area is very open to international business. This can

be regarded as both an opportunity and a challenge, as it brings a lot of competition to the table. There is likely

to be a local preference for any smart solutions, but both parties are needed to solve any problems and use

technology to deliver real world solutions and more effective city services.

DEMOGRAPHIC

PROFILE

• 51% of the employment is in the service sector followed by the manufacturing sector. A key challenge on social-

demography will be the increasing number of immigrants and continuous loss of professionals migrating to other

countries, creating an impact on the knowledge-economy base the country is trying to establish.

• Population growth 1.54% a year.

SMART

OPPORTUNITY

• Government involvement is high in all sectors to reach smart goals and initiatives (many smart initiatives have

yet started and show little opportunity for Dutch companies). The infrastructure of the Greater KL/ KV Area

should be enhanced on multiple levels there are possibilities in all six smart fields.

TIMEFRAME • Given the fact that the Greater KL/ KV Region is growing at this very moment, the opportunities investing in

smart solutions in region is now.

Source: CIA Factbook & UK Trade and Investment 2011

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OVERVIEW

Buildings &

Environment

Building

management

systems need more

focus on efficiency

and sustainability.

MAIN CHALLENGES:

Weak awareness on energy efficiency or incorporation of green or smart technologies. There is also a lack of

expertise/ professionals to fulfill the potential of growth in the region.

SMART SOLUTION:

The government encourages acceleration of green building market growth through fiscal incentives, funding

through Green Technology Financing Scheme (GTFS).

DUTCH TOUCH:

The Dutch private sector and research and knowledge institutions have been active with water-related

activities for centuries. Low/ zero energy office and water management are things the Netherlands is known for

worldwide and have a comparative advantage in. The Dutch government has had sustainable management high

on the agenda for years and therefore Dutch companies have acquired knowledge and skills.

Health

ICT-infrastructure is

ready for next

generation

applications.

MAIN CHALLENGES:

The region show inefficient services combined with an ageing population.

SMART SOLUTION:

The rise of Malaysian standard of living among senior citizens will create the need for more outpatient-care and

senior living facilities. Current Malaysian ICT-infrastructure does allow for development of smart applications in

services.

DUTCH TOUCH:

The health-sector shows opportunities for Dutch investment as this is relatively new to the Malaysian agenda.

Dutch expertise on the care of elderly, but also in healthcare-infrastructure, e-health, and medical tourism can

provide new business opportunities.

Energy

An upgrade of the

level of sustainability

is essential.

MAIN CHALLENGES:

The key challenge facing the implementation of smart grid in Malaysia is establishment of commercial and

technical viability by the national utility Tenaga Nasional Berhad (TNB).

SMART SOLUTION:

TNB has developed a 25 year Electricity Technology Roadmap covering the period to 2030 aimed at

modernizing Malaysia’s electricity supply. Smart grid is expected to be one of the key ways to enable reliable,

efficient and intelligent power, and providing value added electricity products and services.

DUTCH TOUCH:

The Netherlands have been emphasizing sustainability in many fields for years and can provide assistance and

investment in the Greater KL/ KV area. However, many long-term projects have already started.

Education

Growing need to

implement

e-learning through

electronic media.

MAIN CHALLENGES:

Malaysia’s student outcomes have fallen behind in comparison to other countries. However, Malaysia made

enormous strides achieving a literacy rate of 93%.

SMART SOLUTION:

Strengthening the private education services sector by increasing private consumption and investments as well

as expanding education exports within a global network.

DUTCH TOUCH:

Malaysia needs to scale up and improve early child care and education centers. The Netherlands have a

tradition and good reputation when it comes to (early) child care. As the element of education and child care

are somewhat new to the Malaysian agenda it shows opportunity for Dutch investment.

Transport

Lower the

dependence of

private transport

(which is due to the

low quality of public

transport).

MAIN CHALLENGES:

High congestion during peak hours on rail and road, unreliable public transportation services, poor connectivity

between modes, poor access to public transport services, high dependence on private transport.

SMART SOLUTION:

Green Technology Policy is a driver to accelerate the national economy and promote sustainable development.

Green technology will contribute to a better fuel-economy and lower greenhouse emissions.

DUTCH TOUCH:

Automatic Fare Collection (AFC), better/ more connections will improve the convenience and effectiveness of

public transport. Upgrading the transport-sector has been on the Malaysian agenda for a long time, and leaves

little room for Dutch investment. However, Dutch expertise on this subject can still be of use.

Digital Media

Mobile Penetration

is already close to

100%, but household

broadband

penetration (HSBB)

has less than 40%

availability.

MAIN CHALLENGES:

Broadband penetration remains low due to a lack of competition in the fixed line space.

SMART SOLUTION:

The Greater KL / KV Area has set its ICT initiatives on high speed broadband and WiFi availability. Mobile

broadband is also helping to make up for the lack of fixed-line infrastructure.

DUTCH TOUCH:

The HSBB and WiFi will help alleviate the low broadband penetration while 4G services are in need of

commercialization. As many international providers are yet on the Malaysian market there seems little room

for Dutch investment. However, companies such as ISOC might be of assistance in this process.

Source: UK Trade and Investment 2011 & New Straits Times (in order of importance for possible Dutch investment)

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1. BUILDINGS & ENVIRONMENT

According to the Kuala Lumpur Landscape Master Plan (2002), the green network which comprises road reserves, river

reserves, rail reserves and utility reserves, shows little to no relationship to each other, and there is no green continuity

throughout the network of the Greater KL/ KV Area. Among the major components, road reserves are considered the most

important because roads have the most users compared to other components. However, there is still a lack of vegetation and

underutilization of all the green networks in Kuala Lumpur. Although Malaysia has developed many green policies in recent

years, the interpretation and implementation of these policies is rather week. Combined with a lack of awareness in the

private sector and lack of enforcement of the existing legislation by public authorities, such issues become under-addressed.

Greater awareness of sustainable building, use of environmentally friendly materials, and government efforts to promote

green building are essential for turning the Greater KL/ KV Area into a ‘smarter’ region.

In order to enhance the livability of the region, efficient solid waste management and water efficiency have been defined as

key issues. In managing solid waste in the Greater KL/KV conurbation, the Government will focus on initiatives aimed at

increasing the recycling rates, managing the costs of solid waste disposal, and deploying the use of technologies to treat

generated solid waste.

BUILDING MANAGEMENT SYSTEM

KEY CHALLENGE The higher cost associated with the implementation of controlling and monitoring system burdens building

owners and tenants, and hence, results in low adoption rate.

MAIN

PROGRAM(S)

The government has taken the lead by the construction of Low Energy Office and Zero Energy Office, which

are accommodated by government agencies.

SMART ELEMENT The Low Energy Office incorporates insulated walls, environment-friendly lighting, and renewable energy

sources. The Zero Energy Office employs technologies such as photovoltaic systems.

MAIN MALAYSIAN

STAKEHOLDER(S)

Department of Public Works (JKR), Construction Industry Development Board (CIDM), Department of Town &

Country Planning (JPBD), Malaysian Institute of Planners (MIP), Real Estate and Housing Developers

Association (REHDA).

DUTCH

OPPURTUNITIES

Dutch companies can assist in applying energy efficient HVAC systems and lighting control, the use of high

function lighting, ventilation and insulation materials, engagement of energy management system (EMS),

and building automation system (BAS).

WATER EFFICIENCY (A SHIFT FROM WATER-SUPPLYMANAGEMENT TO WATER DEMAND MANAGEMENT)

KEY CHALLENGE Insufficient transparency and guidance has resulted in reduced impact on implementation of the water

management policies and low water pricing.

MAIN

PROGRAM(S)

The reduction of water use by 20% through focusing on water efficiency and savings through integrated water

management at buildings, monitoring of water usage and utilization through smart meters.

SMART ELEMENT Smart monitoring devices as approximately one third of water consumption is attributed to non-revenue

water. Water-efficient plumbing fixtures will reduce non-revenue water by 10% to 20%.

MAIN MALAYSIAN

STAKEHOLDER(S)

Governing authorities, such as Ministry of Energy, Green Technology, and Water (KETTHA), Ministry of Natural

Resources and Environment (NRE), Water Asset Management Company (WAMCO), Department of

Environment Malaysia (DOE)

DUTCH

OPPURTUNITIES

Central themes are water saving devices, water-efficient plumbing fixtures, smart water meters, high

efficiency toilets, water efficient washing machines, smart monitoring and metering equipment, and

leakage detection devices. Dutch companies in both business sector as private sector, as well as research

organizations and knowledge institutes, are known worldwide for their expertise on water management.

SOLID WASTE MANAGEMENT

KEY CHALLENGE Developing an efficient solid waste management ecosystem by increasing the three R’s (Reduce, Reuse,

Recycle).

MAIN

PROGRAM(S)

Implementation of the Solid Waste Management Act. 1 September 2012, households in Kuala Lumpur and

Putrajaya will be provided a bin each to keep the residual rubbish which will be collected twice a week while

recyclables will be collected on a separate day.

SMART ELEMENT In addition to embracing green technologies that maximize energy efficiency and minimize waste, the

buildings in the Greater KL/ KV Area can minimize low angle sun impact whilst harvesting winds to naturally

ventilate the interiors.

MAIN MALAYSIAN

STAKEHOLDER(S)

National Solid Waste Management Department (NSWMD), Solid Waste Contractors(SOWACO), the Waste

Management Association of Malaysia(WMAM).

DUTCH

OPPURTUNITIES Current solid waste management practices in Greater KL/ KV Area are not very sustainable, driven largely

by four major organizations. Dutch support in efficient solid waste management and public cleaning

services can support the region's dense pattern of development.

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2. HEALTH Uneven access to care, and varied quality of care are driving changes in which healthcare is provided and delivered. Demand

for healthcare growing with increasing populations and ageing societies especially in developed countries. ICT-driven

solutions such as remote diagnosis are required. Approximately 70% of medical device manufacturers and supporting

industries are located in the Greater KL/ KV Region.

SCALING UP TELEMEDICINE FOR BOTH LOCAL AND INTERNATIONAL MARKETS

KEY CHALLENGE Delivery of quality diagnostic services with minimal investment in physical logistics.

MAIN

PROGRAM(S)

Diagnostic Services Nexus (DSN) to achieve scale in telemedicine for eventual international outsourcing which will

improve the quality of radiological services quality and increasing accessibility.

SMART ELEMENT Radiology and pathology services will be linked to the DSN via a teleradiology grid and will include general

radiology, mammography, multi-slice cardiac and neuro computed tomography (CT) and general, cardiac, neuro

and breast magnetic resonance imagery (MRI).

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Health, MSC Malaysia

DUTCH

OPPURTUNITIES

The Netherlands can assist in the implementation and expanding of elements such as telehealth and

telemedicine in the Malaysian health-sector.

SENIOR LIVING

KEY CHALLENGE Ageing population with increased need for outpatient care and seniors living facilities. Seniors living care resides

in the middle of the outpatient care continuum between post-operative check-ins on one end and acute care

nursing homes on the other.

MAIN

PROGRAM(S)

Economic Transformation Programme (Healthcare) – Senior Living.

SMART ELEMENT Home / Community-based care that includes assistive technology that is elder-care enabled to foster

independent living, chronic disease management for remote monitoring of patients, integration of care through

telemedicine.

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Health, MSC Malaysia

DUTCH

OPPURTUNITIES

Remote patient monitoring, telehealth, telemedicine, smartphone applications, and assisted living

technologies show opportunity for Dutch investment.

3. ENERGY

On average, Malaysia is 34% more energy-intensive than its surrounding countries. The Sustainability Achieved via Energy

Efficiency (SAVE) is a program spearheaded by the Ministry of Energy, Green Technology and Water (KeTTHA), to improve

energy efficiency in Malaysia. As the energy consumption is increasing the Malaysian governments are encouraging green and

smart solutions in the form of renewable energy and smart grids. The National Green Technology Policy (2009) is built on the

idea that Green Technology is the key driver for future economic growth in Malaysia as mentioned in their “Energy Efficiency

master Plan” and “National Energy Policy”. Based on attractiveness in terms of growth and size, the Malaysian Investment

Development Authority (MIDA), accompanied by Agensi Inovasi Malaysia, sees great possibilities in semiconductors, light

emitting diodes (LEDs), solar and industrial electronics, and home appliances.

BUILDING UP SOLAR POWER CAPACITY

KEY CHALLENGE Between 2015 and 2020, Peninsular Malaysia will need to build approximately 4 gigawatt of additional power

capacity to meet rising demand while maintaining a healthy power reserve margin.

MAIN

PROGRAM(S)

The government is building up Solar Power Capacity which gives additional benefit to enhance energy

independence, fulfill the green agenda, increase energy security, increase employment and catalyse local

manufacturing and foreign direct investment. In December 2011 the feed-in tariff (FiT) program started which

allows electricity produced from indigenous renewable energy resources to be sold to power utilities at a fixed

premium price for a specific duration.

SMART ELEMENT Independence from fossil fuels and zero carbon gas emissions, increased energy security, high job creation,

potential and significant foreign direct investment.

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Energy, Green Technology and Water (KeTTHA), Tenaga Nasional Berhad (TNB), The Malaysia FiT

program, Sustainable Energy Development Authority (SEDA)

DUTCH

OPPURTUNITIES

The Netherlands has great expertise in the field of solar energy and with this competitive advantage the Dutch

can assist research/ knowledge institutions in further development of the sector.

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DEVELOPING AND EXPANDING LED LIGHTING

KEY CHALLENGE For Malaysia to capitalize on its position in the global solid state lighting (SSL) market, it needs to further develop

the cluster by filling in missing gaps and investing in its strengths.

The aim is to invite the remaining lighting multinationals that are not yet in Malaysia to begin operations there

and the others to expand their business. Also, there is one wafer fabrication plant for LEDs, but more are needed

to fully develop this segment.

MAIN

PROGRAM(S)

The first-of-its-kind LED-SSL Certification Centre outside of the US was set up in Penang last year. Additionally.

Philips Lumileds Lighting has been setting up a LED manufacturing facility in Bayan Lepas, Penang. Additionally,

SMART ELEMENT LED lighting does not produce light with heat, uses less energy, and produces less waste than traditional lighting.

MAIN MALAYSIAN

STAKEHOLDER(S)

NCIA, QAV Technologies Sdn Bhd, ED-SSL Certification Centre in Penang, Philips Lumileds, AVARGO, SIRIM QAS,

Institution of Engineering Malaysia, Globetronics, ItraMAS, Megalux, Nexus, SITECO, PCOLITE ELECTRICAL,

Novabrite, PSL, Public Works Department, Lightings Technical Committee of Malaysia

DUTCH

OPPURTUNITIES

The Malaysian market for LED-lighting is still small, but has the potential to grow as the advantages of energy

saving feature and durability percolates. The Dutch, known for both their expertise as well as their ability to

fabricate LED-lights, can assist the region in implementing LED-lighting in daily life.

SMART GRID PILOT PROJECT

KEY CHALLENGE Long term implementation of smart grid in Malaysia would be based on technical and commercial viability of

smart grid and understanding the technologies that work best in Tenaga Nasional Berhad’s (TNB) context.

MAIN

PROGRAM(S)

TNB, Malaysia’s state-owned research utility, has a demonstration project that will involve consumers to pave the

way towards the large scale implementation of smart grid technologies.

SMART ELEMENT Improving reliability through automation, increasing customer participation through AMI deployment, improving

energy efficiency through grid automation and demand side management and reducing carbon emissions

through renewable energy integration and battery integration.

MAIN MALAYSIAN

STAKEHOLDER(S)

Tenaga Nasional Berhad Research (TNBR)

DUTCH

OPPURTUNITIES

As the Smart Grid Project is partially planned (Phase 2 - until 2013: Opportunity for technology suppliers for

AMI and energy efficiency. Phase 3 - 2012-2015: the opportunity for technology suppliers for Solar

photovoltaic, battery energy storage and electrical vehicles.). It will be difficult, but not impossible, for Dutch

companies to assist in this process as it contains many different aspects.

4. EDUCATION

Education is an essential driver for Malaysian transformation from a middle- to high-income nation due to its impact on

productivity and human capital development. It is also an engine of growth in its own right. The sector contributes

approximately 21.5 billion Euro (RM27 billion) or 4% of GNI. There are several important opportunities for improvement as

the current education sector is filled with sub-scale SMEs, has limited international focus and lacks harmonized regulations. To

grow Malaysia needs to go from the fragmented sector with many sub-scale small and medium enterprises (SMEs) of today to

one that encourages SME innovation and growth spearheaded by renowned high quality (inter)national players and attracting

foreign students.

RAPID SCALING UP

KEY CHALLENGE Due to fragmentation and lack of scale there is a need to encourage existing providers to increase capacity, or to

make it easier for new providers to enter the market. There is a need to maintain high-quality standards and

prevent any crowding out of existing providers.

MAIN

PROGRAM(S)

Scaling up early child care and education centers, improving early child care and education training, expanding

International Distance Learning.

SMART ELEMENT Early Child Care & Education (ECCE) enhancement with implementation of interactive E-learning through basic

computer applications/ software, Asia Country-to-Country E-learning

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Education (MOE), Private Education Division, Welfare Department, Teacher Education Division

DUTCH

OPPURTUNITIES

The development of private ECCE-centers, research and development of innovative teaching and learning,

development of E-learning expertise, transformation of total content to distance learning material shows

potential for Dutch companies active in these fields.

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CONCENTRATION AND SPECIALISATION

KEY CHALLENGE Wide variation in quality, particularly at the tertiary level. Best practice examples from countries suggest that a

way forward lies in the development of integrated networks of institutions across one or more phases of the

education value chain.

MAIN

PROGRAM(S)

Building a health sciences education discipline cluster, building an advanced engineering, science and innovation

discipline cluster, launch of Educity in Iskandar.

SMART ELEMENT Advanced education systems, and in Educity opportunities are involved with planning, infrastructure design and

build, and advanced learning systems solutions.

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Education (MOE), Program Management office, Ministry of Science, Technology and Education

DUTCH

OPPURTUNITIES

The process of forming advanced digital learning systems in the Greater KL/ KV Area shows potential for Dutch

initiatives. Additionally, the need for design and building of infrastructure also shows potential for Dutch

investment.

LITERACY AND NUMERACY PROGRAM

KEY CHALLENGE Research by the Ministry of Education (MOE) reveals that one factor that contributes heavily to drop-out rates is

the inability of students to cope with the teaching methods and syllabus.

MAIN

PROGRAM(S)

The Literacy and Numeracy program (LINUS) started to ensure students acquire basic literacy (in both Malay

language as well as English) and numeracy skills.

SMART ELEMENT Screening process, teaching and learning modules, intensive teachers’ training, intensive monitoring and

supervision, expert facilitators at the district level, develop tailored strategies based on results of the screening

test to address specific literacy and numeracy issues.

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Education (MOE)

DUTCH

OPPURTUNITIES

The use of smart/ e-learning via electronic media, such as new computer programs, can be interesting for

Dutch developers.

5. TRANSPORT

The rise in population, together with a lack of physical space and infrastructure has led to transport-overcrowding and traffic-

congestion. To prevent problems the Malaysian government is promoting ‘green vehicles’ (evs and hybrids), and emphasizes

the use of public transportation. The Greater KL/ KV Area is not a pedestrian-friendly region. There are no real linkages

between buildings, poor continuity, and a lack of access for the physically challenged and elderly. In 2011, the first efforts

were focused on improving and upgrading existing pedestrian walkways to connect with the covered and elevated pedestrian

linkages in the city center.

GREEN TECHNOLOGY: HYBRID & ELECTRIC VEHICLES

KEY CHALLENGE Boost consumer awareness on green technology vehicles as currently the demand and market is still low.

Moreover, the construction of charging stations and other necessary supporting infrastructure to enable the

market to develop.

MAIN

PROGRAM(S)

Promote green technology and ensure sustainability development of the nation, full exemption of import duty

and excise duty on hybrid and electric cars (below 2000cc) will be extended until 31st December 2013.

SMART ELEMENT Better fuel economy, lower greenhouse gases, and improved tailpipe emissions.

MAIN MALAYSIAN

STAKEHOLDER(S)

Green Technology Corporation, Ministry of Energy, Green Technology and Water, OEMs (especially Proton)

DUTCH

OPPURTUNITIES

Engineering, production capabilities, and marketing strategies to promote green technology transportation in

the region needs. Also project management and planning of the infrastructure is needed.

INTEGRATED URBAN MASS RAPID TRANSIT (MRT) SYSTEM AND INEGRATION ACROSS ALL PUBLIC TRANSPORT

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KEY CHALLENGE Connectivity within the Greater KL/ KV Area is critical for urban growth and improved productivity of the urban

population.

MAIN

PROGRAM(S)

The Government Transformation Program (GTP), which will increase the urban rail capacity through investment

in rolling stock.

SMART ELEMENT The new system will be able to serve 11% of all trips within the Greater KL/ KV Area and 64% of travel in

the city of Kuala Lumpur. The proposed deployment of high speed rail system connecting Greater KL/ KV Area

and Singapore will connect Southeast Asia’s 2 largest economic agglomerations and unlock economic growth in

intermediate Malaysian cities.

MAIN MALAYSIAN

STAKEHOLDER(S)

Economic Planning Unit (EPU),Land Public Transport Authority (SPAD), Ministry of Transport (MOT), Ministry of

Finance (MOF)

DUTCH

OPPURTUNITIES

Though many aspects of smart transportation within the Greater KL/ KV Area have already been covered,

Dutch companies might still be able to help with project management and planning, design, and testing.

6 DIGITAL MEDIA A lack of infrastructure on both the fixed and mobile side of the market has historically restrained the deployment of smart

applications and content across a broad range of application areas. However, the Malaysian government has planned to

increase broadband household penetration from 60 per cent in 2011 to 65% in 2012 reaching around 4.5 million households,

and bridging the digital divide by getting more rural communities online. The service providers have responded to the smart

network call by the proliferation of tiered packages for the market. Coupled with the National Broadband Initiative by the

Ministry of Information, Communications and Culture and market response, the number of subscribers for such packages

surpassed the initial industry target of 15% of total packages available in the market.

DIGITAL MEDIA - HIGH SPEED BROADBAND (HSBB)

KEY CHALLENGE Internet penetration is still lowerr throughout the country than in the Greater KL/ KV Area, but access to the

Internet at speeds of around one megabit per second, far lower than neighbouring countries.

MAIN

PROGRAM(S)

The High Speed Broadband (HSBB) plan calls for Telekom Malaysia to deploy high speed fiber access within the

greater KL area. Three projects are progressively on track to reduce IP transit costs and bandwidth price: the

formation of Konsortium Rangkaian Serantau Sdn Bhd, the Batam Dumai Melaka Cable System (BDM) by Telekom

Malaysia Berhad, PT XL Axiata Tbk and PT Mora Telematika, the Cahaya Malaysia Cable System led by Telekom

Malaysia Berhad and NTT Communications Corporation (NTT Com).

SMART ELEMENT Having high-speed broadband connections in nearly every premise in Malaysia will make KL more competitive for

attracting investment.

MAIN MALAYSIAN

STAKEHOLDER(S)

Ministry of Energy, Water and Communications, Malaysian Communications and Multimedia Commission,

Telekom Malaysia.

DUTCH

OPPURTUNITIES

Smart applications such as smart grids, telecommuting and connected home applications need to work more

efficiently. Dutch companies can provide expertise and recourses to make this happen.

REFERENCES

CIA Factbook (2011). Malaysia. Weblink: https://www.cia.gov/library/publications/the-world-factbook/geos/my.html

Invest KL (2012). Greater KL/ KV. Weblink: http://www.investkl.gov.my/Sector_Opportunities-@-Greater_KL-s-_KV.aspx

Ministry of Federal Territories and Urban Wellbeing (2012). Official Website of Greater Kuala Lumpur / Klang Valley. Weblink:

http://app.kwpkb.gov.my/greaterklkv/

National Statistics (2011). department of statistics, Malaysia. Weblink:

http://www.statistics.gov.my/portal/index.php?lang=en

New Straight Times (newspaper). Weblink: http://www.nst.com.my/

UK Trade and Investment (2011). Malaysia. Weblink: www.ukti.gov.uk/malaysia

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Zakenpartnerscan

Een zakenpartnerscan (voorheen marktscan) geeft u een overzicht van mogelijke zakenpartners in uw doelmarkt. Dit kunnen agenten of distributeurs zijn, maar ook productiepartners. De scan wordt uitgevoerd in samenwerking met de handelsmedewerkers van Nederlandse ambassades, consulaten en Netherlands Business Support Offices (NBSO's). Aan de hand van een vastgesteld profiel gaan zij op zoek naar potentiële partners. Deze worden vervolgens benaderd en er wordt gepeild of er interesse is om met u in gesprek te gaan. De scan is maatwerk dat uw marktentree kan vergemakkelijken. Kortom, met de zakenpartnerscan openen wij deuren voor u in het buitenland. Voor deze dienstverlening wordt een eigen bijdrage gevraagd van 500 euro. Meer informatie: www.agentschapnl.nl/onderwerp/zakenpartnerscan-vind-uw-zakenpartner-het-buitenland Starters International Business (SIB)

Starters International Business helpt u om in drie stappen tot een internationaliseringstrategie te komen. Wat zijn mijn sterktes? Welke markten bieden kansen? En wat moet ik doen om die kansen te pakken? Resultaat is een concreet stappenplan waarmee u direct aan de slag kunt. De enige voorwaarde is dat u beschikt over tijd en middelen om succesvol buitenlandse markten te bewerken en dat u bereid bent om in het traject te investeren. Samen met een adviseur van de Kamer van Koophandel, Syntens of een van de deelnemende Package4Growth (P4G)

Biedt financiële ondersteuning voor MKB-bedrijven die kennis nodig hebben om de Chinese en Indiase markt te betreden. Bijvoorbeeld kennis op het gebied van productcertificering, marktonderzoek of fiscale/juridische zaken. Met deze informatie kunt u uw bedrijf beter positioneren in China of India. Voor meer informatie zie www.agentschapnl.nl/p4g

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Agentschap NLPrinses Beatrixlaan 2 | 2595 AL Den HaagPostbus 93144 | 2509 AC Den Haagwww.agentschapnl.nl Deze marktverkenning is opgesteld door het postennetwerk. Agentschap NL is een agentschap van het ministerie van Economische Zaken. Agentschap NL voert beleid uit voor diverse ministeries als het gaat om duurzaamheid, innovatie en internationaal. Agentschap NL is hét aanspreekpunt voor bedrijven, kennisinstellingen en overheden. Voor informatie en advies, financiering, netwerken enwet- en regelgeving.

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