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QR codes are rapidly growing as a great interactive technology tool, a way to communicate with clients and colleagues and share information rapidly. QR codes can be used by workplace learning professionals in conducting training as well. When used appropriately in training, QR codes increase conversion optimization, increase participant engagement, and allow participants to find information, learn in teams, and access company resources just-in-time. This session will show you how to create and scan QR codes and use them to share information with clients, colleagues, and training participants. You will create and use QR codes; identify opportunities to enhance learning through their use; integrate use of QR tagging into existing training; and understand how to use QR codes as a mechanism to improve learning and performance in your organization.
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Using QR Codes to
Improve Learning and Performance
Dr. Kella B. Price, SPHR, CPLPPrice Consulting Group
@kellaprice
Session: W202Wednesday, 1:15-2:15 p.m.
Marriott, Salon V/VI
Once you have a QR Reader loaded on your smart phone scan this code to test if it is functioning correctly.
To prepare for this session, please access your smart phone’s application store and download a free QR
Reader.
KaywaReader
BeeTagg Qrafter Bakodo
QRReader i-nigma TapReader ATTScanner
QR Droid
Using QR Codes to
Improve Learning and Performance
Dr. Kella B. Price, SPHR, CPLPPrice Consulting Group
@kellaprice
Session: W202Wednesday, 1:15-2:15 p.m.
Marriott, Salon V/VI
Take this survey before the session starts!http://svy.mk/SQUqZX
#W202 #ASTDTK13
During this collaborative session, please feel free to Tweet your;
• Ideas• Tips• Tricks• Discoveries • Ah Ha! Moments
So that everyone can benefit!
•Other useful hashtags: #socialmedia #ASTD #QR #QRtip
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Who is “live tweeting this presentation?
What do you want to take from this session? #ASTDLV
What do you want to take from this session? #W202 #ASTDTK13
QR Codes for Trainers
How does the technology impact YOU?
• More peer-to-peer collaboration• Better knowledge transfer• Real-time activities and information• Low skills required to use• Low cost to implement• Increase training opportunities/modalities
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Benefits of using QR codes:
• Green• Resources when they want, where they want
it• Provide supplemental information• Evaluate training effectiveness• Engage audiences• Conversion optimization
MS Tags
• Must have Microsoft Tag Reader
Scan these by downloading app: gettag.mobi
Customizing
• Color
• Edges
• Multiple pieces of data• Customized content for end user• Details about end user (location and phone)
Contact info sample:Viscards.mobi/johnkella
Plinks.me/nuggwq
Guidelines for QR Codes
• Business objective• Add value• Provide contextual assistance• Tested with multiple applications
Generating QR Codes
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qrcode.kaywa.com
Link Shortener
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What is it?
QRCodes:“quick response” square barcodes of (usually) black & white, link to data:
–contact info–Website–video
Where can I find QR Codes?
YourCodes
Here
Generating QR Codes
• Youscan.me
Generating QR Codes
• Youscan.me– Location tracking– Analytics
Generating QR Codes
• Youscan.me– Location tracking– Analytics
• Kaywa
Other apps
• Google: QR-Code Tag• Firefox: Mobile barcode
Create a QR code from content in your web browser. QR-Code Tag and Mobile barcode make it easy.
Link Shortener
Link Shortener in QR Code
Step-by-Step with bit.ly
1. Enter the website address in the link shortener. Click on shorten.
2. Copy the shortened link.
3. Use the shortened link to create your QR code.
Link Shortener Analytics
Remember:
• Explain why they should scan• Provide a URL• Use a link shortener• Test with multiple applications
Check the Backchannel
What are the implications for training?
bit.ly/10KCQQ3
Give your feedback in the discussion forum by scanning the code:
As a business tool
• Likify.net• Facebook Places• Check-ins via Facebook,
Foursquare, Twitter FOLLOW, or Google Places.
• Subscribe to blog• Opt-in on email list
As a business tool
• Promotions• Billing invoices• Business cards• Marketing brochures• Conferences• CV
http://bit.ly/CVwQRCode
As a business tool
• Send QR Codes quickly via social media
Training: Pre-session
• Registration• Map• Session description• Prework• Texts• Survey for participants• Pre-populated tweets
Pre-populate by creating a URL:1. Start with
twitter.com/intent/tweet?text=2. Hashtag: %233. Spaces: +
I learned how to pre-populate #Twitter statuses Thanks @kellaprice #cool #W202 #astdtk13
http://twitter.com/intent/tweet?text=I+learned+how+to+pre-populate+%23Twitter+statuses+Thanks+@kellaprice+%23cool+%23w202+%23astdtk13
4. Don’t forget to shorten link before you create the QR code
http://bit.ly/VuI8M4
Training: During the Session
• What is the goal or learning objective? • What will the code do to enhance the activity or
information? • Does the QR code enrich the activity with FUN as
well as supplemental information? • How will you support learners who need assistance?• Finally, how will you measure if the activity has been
successful (specifically, consider Kirkpatrick’s Levels 1-3)?
Training: During the session
• Intro – download the app• Supplemental reading• Slideshare• Delicious• Contact information• Videos• Polls/Surveys
Surveys
• Employee Satisfaction survey• Exit survey• Customer survey/performance data• Testing, evaluating, polling• Name tags
Get real-time feedback from customers after each interaction with a QR Code; helps coach employees.
Tweet me! #W202 #ASTDTK13
Surveys1. One benefit of using a link shortener is:2. True or False: Mobile barcode (#QR Code) scanning was up over 4500%
comparing from Q1 2010 to Q1 2011. 3. QR codes should:
a)Serve a business objectiveb)Add value for the userc)Provide contextual assistanced)Be scannable e)All of the above
Distribution
• Reading – provide link• Calendar items• Recruiting• Webinar• What’s new• Orientation
Check out this site to create your calendar event:
Distribution
Using your smart phone click on the QR Code to download a copy of this presentation.
http://bit.ly/slideshareKella
Video
• Memo – Leadership video• Job Aids
Video
http://youtu.be/d9NF2edxy-M
Activities
• Weekly fun
Activities
Team meeting tomorrow in the break room @ 9am. Join us for doughnuts&coffee. We'll be celebrating someone's service anniversary and the Sales contest winner!
Using QR codes for supplemental information
Training: Post-session
• Conversion optimization: Analytics• Consider these questions:
– How QR code was presented– Did you test the QR codes for scannability?– Did you explain to the audience how to scan QR codes
before the session?– How was the QR code introduced? – Did you point it out to the audience and tell them what
content it was linked to? – Was the QR code on the projector screen (more difficult to
scan) or was it presented in handouts?
Following up with your audience
• Summary of key points• Copy of session tweets• Document with all QR codes• Bookmarking resources
What are your takeaways? #ASTDTK13 #W202
© SAP 2009 /
Page 44
Thank you!What are your questions?
Dr. Kella B. Price, SPHR, CPLPwww.thepriceconsultinggroup.com
[email protected] 252.622.8119
Price Consulting Group
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Don’t forget:
Check out my QR Code resources on Delicious:
http://bit.ly/deliciousastdtk13
Download a copy of the slides and supplemental materials from the
Conference site or from slideshare:http://bit.ly/slideshareKella
Complete the evaluation feedback about this session!
