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SHOW EXPERT TECHNOLOGIESPresented by Data Connect Corporation
BEK Vendor Training
What is Different This Year?
•Tools for selling !!!
• Targeted Items
• Leads at the show
Checklist for Setup
• Do you have power to the POS?
• Are you sharing power with heavy equipment?
• Do you need assistance?
Q: If the terminal freezes, how do I reboot it?
A: Unplug and re-plug
•Push and hold the power button till it powers off, push it again to turn it on
1. Swipe your card at the terminal
2. Touch the ‘Show Booth Items’ button
2. Are all your items in the show?
4. Know the cards
•Vendor Card
•Customer Card
•Sales Card
Checklist for Setup
Don’t wait until the last minute to check your items. See the show host if you are missing items
or allowances.
• Swipe Customer Card
• Mag strip to the outside
Starting the Order
The Ordering Screen• Select the
correct booth if you are sharing a terminal
• Focus on Targeted Items (Yellow)
3 Cases Booked New Item – No History
History = 10 – Nothing Ordered
Target Item – 1 case booked at booth
History = 10 – 11 Ordered
Target Item – Nothing Ordered
Success!
Understanding the Buttons
• Targeted Items will be highlighted in a contrasting color on the POS screens
• A “Show Specials” report will be distributed to customers, helping them to seek out deals across the show floor
• These items have been selected by sales reps for you and the customer to focus on at the show.
Focus on Targeted Items
Targeted Items are highly likely to sell. Sales reps have chosen these items due to their high
penetration opportunity, so pay special attention to them as you interact with customers.
• Choose and item and the ordering screen pops up
• Order by individual weeks or across all weeks
No Math!
• To delete an order, change its value to ‘0’
• To change the quantity, simply enter a new number
Book for the Entire Shipping Period
Multiple Ways to Sort and Navigate• Alpha• Quantity• Numeric
‘PageSalesPerson toThis Booth’pages the salesrep of thatcustomer to thebooth.
Page From the Booth
The sales repreceives a pagewith thecustomer andattendee name,directing themto your booth.
Page From the Booth
• Customers can choose “Item Interest” when they aren’t ready to commit to a purchase
• Pre-configured selections are available, designating what needs to happen after the show
• This allows you to This allows you to track and secure track and secure future businessfuture business
Collect a Lead
Anytime a customer isn’t ready to make a purchase, take a lead. This will give their sales rep
the best opportunity to earn the sale after the show.
Check Your Stats• Swipe your booth
card (the one that came with your terminal)
• Select ‘Show Booth Stats’
• Reports will be provided by the show host via email after the show
• Service Booth (not registration)
•Name Badges
•Item modifications
•Negotiation or Vendor Cards
• Page DCC
•Any questions or problems with your terminal
Getting Help
•No vendor reports at the show
•Use your vendor card to check stats
•Customers can get an exit report in the lobby
Reports
•Unplug your terminal
•Bring it to DCC staff near large crates
•Broken terminals are $1500 Each!
Checklist for the End of Show
• Are there more instructions in my vendor packet?
• My machine is locked, I can’t place the order. What do I do?
• Why are some items yellow for one customer and not for another?
• Where do I get name badges for my people?
• Where and when can I get help to modify items in my booth?
FAQ
Questions?Questions?
Thank YouThank You