FILM Short Medium Long

Film Question Sample / past paper?

Both Discuss the ways in which your film CSP’s employ marketing techniques to promote themselves

IDB Was I Daniel Blake a commercially successful film?

Dr S How do big Hollywood blockbusters attempt to secure a profit?

Briefly explain ‘horizontal/vertical integration’

‘A film’s success is dependent on its budget’. To what extent do you agree with this statement?

RADIO

Question Sample / past paper?

Radio 1 Briefly explain the concept of Public Service Broadcasting

Radio 1 Why do you think Radio 1 is declining in popularity?

Both How do your two Radio CSP’s reflect changes in British radio since 1967?

Both How have consumers’ uses and gratifications of radio changed since 1967?

Both How has convergence changed the way audiences consume radio? Refer to both CSPs

ADVERTISING

Short Medium Long

Advert Question

OMO What do the following elements of the OMO advert connote?

a) The woman’s rolled up sleeve b) The woman’s facial

expression?

1st paper

OMO Why do advertisers use stereotypes? Answer with reference to the OMO advertisement.

Any How does the advert use stereotypes to communicate with its intended audience?

1st paper

OMO In the OMO advertisement, what does the washing line denote?

OMO Explain how advertisements reflect the historical context in which they were created. Answer with reference to the OMO advertisement.

Galaxy In the Galaxy advert, what do the following elements connote?

a) The location b) The chocolate

1st paper

Galaxy The Galaxy advert uses nostalgia to appeal to its target audience. How do these these representations construct a version of reality for the audience?

Any How are codes and conventions used to communicate meaning in the advertisement?

Represent, NHS

Represent the NHS Blood and Transplant campaign video, uses a range of representations in order to appeal to a black and minority ethnicity audience. How are the different representations used in

order to appeal to this target audience?

Represent, NHS

The Represent advert uses various representations in order to appeal to its niche target audience. How is the representation of the BAME community used to appeal to this demographic?

Represent, NHS

Why has the Represent, NHS advert used Lady Leshurr and other celebrities to highlight the appeal?

Galaxy / Represent

How does the advert use narrative in order to appeal to its intended audience?

1st paper

Represent, NHS

How have the producers used intertextuality in order to appeal to their niche audience? (12)

Represent, NHS

Intertextuality and hybridity are used to gain the attention of the audience. How far is this true of the Represent, NHS advert?

All To what extent have the representations of gender changed to reflect changing social values in society?

1st paper

All To what extent have adverts stopped using stereotypes in order to appeal to their intended audience?

MUSIC VIDEOS

Short Medium Long

Video Question

Any How do AM and One D videos reflect institutional contexts?

Both How do your two music video CSP’s link to

the concept of fandom? (12)

What are the advantages of music videos?

Briefly explain how music videos are regulated

Arctic Monkeys

How might audiences contribute to the success of musicians?

Both How is History/I Bet You Look Good on the Dancefloor constructed to appeal to the target audience?

AM What are the advantages of signing to an indie record label? Refer to the Arctic Monkeys CSP.

MAGAZINES

Short Medium Long

Magazines Question Sample / past paper?

Both How do Reveal and Tatler magazines reflect institutional contexts? (20)

Reveal In what ways does Reveal Magazine

use Media Language to target its

audience? (12)

Both What is a Masthead? What is its function?

Tatler In what ways does Tatler seek to promote certain values to its audience? (12)

Both How do your magazine CSP’s use typography to attract their audiences?

Both Outline the verbal codes that are employed in Tatler/Reveal (12)

NEWSPAPERS

Short Medium Long

Both Explain how and why your how your two Newspaper CSP’s represent the world according to their contrasting agendas. (20)

Daily Mail What are the institutional benefits of the Daily Mail converging onto the web platform? (12)

The Mirror Outline the audience profile of a ‘typical’ Daily Mirror reader (12)

Daily Mail Outline the audience profile of a ‘typical’ The Times reader (12)

Both How have your two CSP’s responded to decline in sales of newspapers? (20)

VIDEO GAMES

Short Medium Long

Any In reference to one of your CSP products, explain why a game may be given a specific age rating.

What is ‘media convergence’?

Lara Croft Go What is a ‘franchise’?

Lara Croft Go What is ‘Segmentation’?

Lara Croft Go What is an ‘Enigma’?

Lara Croft Go In reference to Lara Croft Go, analyse how the representation of female characters has developed in the gaming industry.

Lara Croft Go In reference to one of your CSP products, explain why a game may be given a specific age rating. [12 marks]

Lara Croft Go ’Young people who play violent video games are at risk of becoming desensitized to violence in everyday life’

How far do you agree with this statement? Your answer should refer to Lara Croft Go [20 marks]

Lara Croft Go How is Lara Croft represented in the game Lara Croft Go? [12 marks] Analyse the codes and conventions used in Lara

Croft Go. [8 marks] Analyse the narrative structure of Lara Croft Go. [8 marks] Explain how intertextuality has been used in Lara Croft Go. [6 marks]

All ‘Gaming allows consumers to escape from the daily grind.’ Explore the uses and gratifications audiences may receive from online, social and participatory media. (20)

Lara Croft Go Explore the codes and conventions used within Lara Croft Go.

Lara Croft Go How have the developers of Lara Croft Go used different codes to target their desired audience?

Kim K In what ways can the representation of Gender in KKH be considered both positive and negative? (20)

ONLINE, SOCIAL, PARTICIPATORY

Short Medium Long

Zoella In what ways does Zoella reinforce/challenge values/attitudes?

Zoella Explain ‘product placement’

Define the term ‘social media influencer’

Compared to traditional media, social media sites allow a new type of celebrity to build huge audiences of young fans. How true is this of Zoella?

How does Zoella represent herself within her videos?

‘Not everyone responds the same way to a mass media product’. To what extent is this true of Zoella?

What pleasures might Zoella’s target audience receive from consuming her media products?

What codes and conventions of internet vlogs does Zoella follow in order to remain successful?

TELEVISION

Short Medium Long

Class In what ways does the sequence from ‘Class’ use Media Language to attract its audience?

An Unearthly Child

How does the Doctor Who sequence reflect the social/technological contexts of the late 1960’s?

What is ‘Sci-Fi’? [2 marks]

An Unearthly Child

Analyse ‘An Unearthly Child’ using Blumler and Katz’s Uses and Gratifications Theory [8 marks]

An Unearthly Child

Narrative Features ‘grab and hold the attention of the audience’. How far is this true of ‘An Unearthly Child’? [12 marks]

Define the term hybrid genre.

Class ‘The BBC aims to reflect and represent diverse communities.’ How well does the BBC achieve this through Class?